E-Business
6 Disruptive Influences of Artificial Intelligence

The world has gone digital. In fact, we are approaching the Fourth Industrial Revolution, also described as Industry 4.0: an age in which a range of new technologies is expectedly fusing the physical, digital and biological worlds in addition to impacting all disciplines, economies and industries.
This is an age marked by emerging technology breakthroughs in a number of fields, including artificial intelligence, robotics, augmented reality, nanotechnology, quantum computing, biotechnology, The Internet of Things, 3D printing and driver-less vehicles, among others.
One of these emerging technologies, Artificial intelligence or AI, as it is commonly referred to, has the potential to cause significant disruptions to many established industries, presenting amazing new ways for business leaders and individuals to simplify complex tasks.
According to the Research and Development Unit of Yudala, Nigeria’s fastest growing e-commerce outfit, here are six ways Artificial Intelligence will shake up things in the corporate world.
Double-edged impact on jobs and employment opportunities
Artificial intelligence promotes the growing reliance on machines which possess the ability to perform a wide range of physical and cognitive tasks, admittedly with more efficiency and accuracy.
This poses a great deal of concern for the future as these machines may put many jobs at risk and ultimately reduce human employment.
While these concerns are legitimate, research posits that the rise of artificial intelligence and automation may, nevertheless, have a double-edged impact on employment: negative and positive.
In the negative sense, AI may displace humans by directly replacing them in tasks previously performed by these workers.
On the positive side, the deployment of machine learning and artificial intelligence may end up increasing the demand for labour in other industries or create new jobs or openings as a result of automation.
Data analysis and presentation
With the emergence of machine learning which is a direct off-shoot of artificial intelligence, the task of crunching numbers, analyzing data and presenting this as useable information just got easier.
A single supercomputer using artificial intelligence running on continuous machine learning will definitely out-perform the work of ten or more humans working with spreadsheets to analyze and interpret the same amount of data.
Most machine learning apps have the capability of, not only analyzing huge amounts of data in record times, but also reducing errors to the barest minimum – a factor that makes them logically preferable to high-cost and error-prone human accounting or consultancy teams.
Budgeting
Closely related to the foregoing is the refinements and research-backed approach to the process of budgeting which AI lends.
For most businesses, budgeting is often carried out haphazardly on a yearly basis, with funds allocated in similar patterns to various activities and business units.
This inadvertently results in a situation where certain business units get more working capital while other units which yield more returns struggle with the meagre figures allocated to them.
By deploying artificial intelligence, business leaders can generate valid information on the performances of various business units and gauge more accurately the returns on the investments made on specific activities.
This will potentially cause a major overhaul of existing budgeting systems used by corporate organizations and bring more value and objectivity to the entire process.
More personalized marketing
The exciting benefits of artificial intelligence will also be keenly felt in the field of marketing, as advances in the field will usher in landmark advances in the marketing value chain, leading to more personalized experiences for consumers.
Through AI tools, marketing will assume an automated dimension, enabling companies to deliver a richer, more personalized experience for all classes of consumers and resulting in stronger connections between brands and consumers.
Ultimately, these new approaches will build brand affinity/loyalty and positively impact bottom lines. Presently, a number of organizations are deploying artificial intelligence principles to simplify the processes involved in various branches of marketing including email marketing, SEO, mobile, social media, among others.
Global e-commerce giant, Amazon, is playing a leading role in this aspect – a step that is on the verge of being replicated by Yudala – by relying on a series of algorithms to determine what customers are likely to buy or require next, with these suggestions and creatives sent to the target customers via customized emails in a process that is entirely automated.
Recruitment/Human Resources
AI will radically transform the recruitment and human capital management function by infusing more objectivity and transparency into the entire process.
This will equip business leaders or owners with the requisite insight to take more informed decision on hiring, compensation, promotion and gender pay disparity/biases in the work-place.
By leveraging the benefits of advanced statistical tools and machine learning, AI can help organizations recognize and reward performance more objectively among the entire work-force through the detection and elimination of partiality, imbalances and subjective appraisals.
Banking and finance
The entire financial services sector will also be disrupted by the emergence of artificial intelligence solutions and applications.
A recent research survey carried out by The Economist revealed that 49% of banking executives believe the traditional transactional banking model will be dead by 2020.
Through AI, banks, insurance companies, asset/wealth management firms and capital markets will have a plethora of cutting-edge tools that will streamline and bring unimaginable simplicity and ease to their core financial processes and customer service offerings.
The potential is limitless. Robo-advisors are being mooted in the sphere of asset management; banks will expectedly rely on chatbots to boost customer experience while other AI tools will simply thorny reconciliations, reporting of earnings, financial analysis and asset allocation, among others.
AI will also help insurance firms process claims, streamline their processes and uncover fraud. Understandably, a number of financial institutions are awake to this reality, head-hunting and mopping up fintech talents, in a sort of arms race to ensure they are not left behind in the sweeping wave of tech-mediated changes that is afoot in the sector.
What is Artificial intelligence
Artificial intelligence (AI), also known as machine intelligence, MI) is intelligence exhibited by machines, rather than humans or other animals (natural intelligence, NI).
In computer science, the field of AI research defines itself as the study of “intelligent agents”: any device that perceives its environment and takes actions that maximize its chance of success at some goal.
Colloquially, the term “artificial intelligence” is applied when a machine mimics “cognitive” functions that humans associate with other human minds, such as “learning” and “problem solving”. AI research is divided into subfields that focus on specific problems, approaches, the use of a particular tool, or towards satisfying particular applications.
Artificial intelligence is not one technology but rather a group of related technologies – including natural language processing (improving interactions between computers and human or “natural” languages); machine learning (computer programs that can “learn” when exposed to new data) and expert systems (software programmed to provide advice) – that help machines sense, comprehend and act in ways similar to the human brain.
These technologies are behind innovations such as virtual agents (computer-generated, animated characters serving as online customer service representatives); identity analytics (solutions combining big data and advanced analytics to help manage user access and certification) and recommendation systems (algorithms helping match users and providers of goods and services) which have already transformed the ways in which companies look at the overall customer experience.
E-Business
Galaxy Backbone Tops FG’s Website Performance Ranking

Galaxy Backbone Limited (GBB) has been ranked first overall in the 2025 Federal Government Website Performance Scorecard.

This is a landmark achievement for Nigeria’s digital economy.
The ranking, conducted by the Bureau of Public Service Reforms (BPSR), is the definitive benchmark for digital excellence and transparency across all Ministries, Departments, and Agencies (MDAs).
Professor Ibrahim Adepoju Adeyanju, managing director and CEO of Galaxy Backbone, received the award during a ceremony in Abuja.
He described the feat as a validation of the agency’s“Nigeria First”data sovereignty strategy and its relentless pursuit of service excellence.
This recognition comes as the Federal Government intensifies its push to achieve a fully paperless civil service by December 31, 2025.
GBB has been the primary architect of this transition through its 1Gov Enterprise Content Management (ECM) platform, which now hosts the operations of almost all federal MDAs.
The award adds to a growing list of accolades for Galaxy Backbone in 2025, following its recent win of the “International Standard Excellence Award for Best IT Service Provider.”
As the central hub for government shared services, GBB’s performance serves as a blueprint for other agencies currently undergoing digital transformation.
With its expanded fiber-optic backbone now covering over 13 states and its secure cloud solutions, Galaxy Backbone remains the cornerstone of Nigeria’s vision to become a leading digital nation by the end of the decade.
E-Business
Nigeria Police Arrest Okitipi, Nigerian Allegedly Linked to Microsoft 365 Hack

Okitipi Samuel, a Nigerian man, has been taken into custody by the Nigeria Police Force for his alleged role in a global cyberattack on Microsoft 365 users.

Benjamin Hundeyin, Force public relations officer, disclosed this on Thursday in Abuja while briefing journalists on the outcome of investigations carried out by the National Cybercrime Centre of the Nigeria Police Force.
Hundeyin said the centre, under the leadership of Ifeanyi Uche, its director and Commissioner of Police, commenced investigations in collaboration with Microsoft, the Federal Bureau of Investigation, the United States Secret Service, and the United Kingdom’s National Crime Agency.
According to him, investigations revealed that a phishing toolkit known as “Raccoon 0365” was used to create fake Microsoft login portals to harvest user credentials and unlawfully access email accounts belonging to corporate organisations, financial institutions, and educational institutions in several countries.
“This investigation commenced following credible intelligence received from Microsoft USA through the FBI, indicating that a malicious phishing toolkit known as Raccoon0365 was being used to create fake Microsoft login portals, harvest user credentials, and unlawfully access the email accounts of corporate organisations, financial institutions, and educational establishments,” Hundeyin said.
He added that between January and September 2025, several reports of unauthorised access to Microsoft 365 accounts were traced to phishing emails designed to mimic legitimate Microsoft login pages, enabling business email compromise, internal phishing, data breaches, and other cyber-enabled fraud.
Hundeyin said digital forensic analysis and cryptocurrency tracing identified wallets connected to the illegal operation.
He noted that operatives were deployed to Lagos and Edo states, leading to the arrest of three suspects identified as Joshua, James, and Okitipi Samuel between September 20 and October 4, 2025.
“Following extensive digital forensic and technical intelligence analysis, the centre conducted cryptocurrency tracing that identified suspicious wallets connected to cash-out schemes.
“Acting on actionable intelligence, operational teams were deployed to Lagos and Edo states, resulting in the arrest of Joshua, James, and Okitipi Samuel. Searches at their residences led to the recovery of mobile devices, laptops, and other digital exhibits linked to the fraudulent scheme,” he said.
Hundeyin identified Okitipi Samuel, also known as “0365” and Moses Felix as the principal suspect and developer of the phishing infrastructure.
He added that investigations confirmed Samuel unlawfully used the email details of one of the arrested individuals without consent to register some of the accounts used in the operation.
The police spokesperson said further investigations revealed that the identities of Joshua and James were used without their consent.
“There was no evidence linking them to the creation or operation of the phishing scheme. They were victims of identity theft,” Hundeyin said.
He said a prima facie case had been established against Samuel for identity theft, unlawful access to computer systems, creation and distribution of malicious software, unauthorised interference with network data, and aiding and abetting fraud.
Hundeyin added that the suspect would be charged under relevant provisions of the Cybercrimes (Prohibition, Prevention, etc.) Act, 2024.
He said the suspect would be prosecuted in Nigeria, noting that the country has the capacity to enforce its cybercrime laws, although extradition could be considered if formally requested through due process.
Hundeyin assured Nigerians that the police, under the leadership of Kayode Egbetokun, inspector-general of Police, would continue to protect the country’s digital ecosystem and urged citizens to practise good cyber hygiene by being cautious when clicking links and sharing personal information online.
Speaking separately, Ifeanyi Uche, director of the National Cybercrime Centre, urged Nigerians to exercise caution online.
Uche advised members of the public to avoid clicking on links from unknown or unexpected sources, noting that such links often contain malware or phishing tools designed to compromise devices and personal data.
He warned that indiscriminate clicking of links or responding to unsolicited emails could lead to unauthorised access to personal and corporate accounts, urging citizens to “wash their cyber hands” by verifying sources before taking action online.
E-Business
Nigeria Takes the Lead in the Global WSIS+20 Digital Agenda

Nigeria has unveiled a comprehensive, multi-pronged strategy designed to localise WSIS+20 commitments. This roadmap accelerates national transformation by prioritising robust infrastructure, transparent internet governance, and advanced cybersecurity through deep stakeholder collaboration.

Unveiled in New York at the Nigerian high-level side event titled “Re-Imagining Digital Cooperation for Sustainable Development: From WSIS+20 Vision to Local Action,” the strategy cements Nigeria’s position as a primary architect of the world’s digital future.
Speaking at the event, the Director General of the National Information Technology Development Agency (NITDA), Kashifu Inuwa, CCIE represented by Director, Corporate Planning and Strategy, Dr. Dimie Shively Wariowei said Nigeria’s approach is deliberately aligned with the four core activity areas identified under the ongoing WSIS+20 review process.
According to him, the focus areas provide a practical framework for translating global digital commitments into measurable national outcomes, ensuring that international resolutions drive inclusive growth and sustainable digital development at the country level.
Inuwa identified digital infrastructure as the foundation of effective localisation, noting persistent challenges in extending connectivity to underserved and remote communities. Beyond infrastructure gaps, he highlighted affordability constraints and digital literacy deficits, stressing that addressing these issues remains central to Nigeria’s digital inclusion drive.
He explained that government alone cannot shoulder the burden of nationwide digital infrastructure deployment, given Nigeria’s vast geographical spread, hence the adoption of collaborative Public-Private Partnership (PPP) models. He disclosed that Nigeria, in collaboration with the World Bank, is implementing a major fibre-optic project spanning about 90,000 kilometres nationwide to boost connectivity.
The NITDA DG also revealed that the current National Broadband Plan, which has guided broadband expansion in recent years, is nearing completion, with plans underway to renew and reposition it for the next five years. The renewed plan, he said, will strategically target increased broadband penetration as a catalyst for digital access and economic growth.
On internet governance, Inuwa referenced Nigeria’s active participation in the Internet Governance Forum (IGF), noting that the country successfully hosted its annual national IGF. He said the forum operates on a multi-stakeholder model that brings together government, the private sector, civil society and the technical community to foster cooperation and informed policy dialogue.
Cybersecurity, he added, remains a critical pillar of Nigeria’s localisation efforts. He cited the existing Cybersecurity Act and ongoing efforts to strengthen the legal framework through a reviewed version currently awaiting parliamentary approval. These measures, he said, are designed to mitigate risks associated with increased internet use and to protect users and critical digital infrastructure.
Inuwa further stressed Nigeria’s ambition to play a leadership role in advancing digital cooperation across Africa through inclusive, multi-stakeholder engagement. He underscored the importance of coordinated national data collection, noting that reliable, country-specific data is essential for tracking progress and presenting Africa’s digital development story on the global stage.
He concluded that sustained engagement and follow-up actions arising from the WSIS+20 review would strengthen digital cooperation among African countries and ensure that global digital commitments translate into tangible national and regional impact.
Stakeholders commended Nigeria’s efforts in the digital space, acknowledging the country’s growing role in shaping Africa’s digital future.
Earlier, Ms. Jennifer Chung, Co-Convener of the Informal Multi-Stakeholder Sounding Board (IMSB), praised Nigeria for convening a broad-based, multi-stakeholder delegation and for its commitment to the meaningful implementation of WSIS+20 outcomes.
Chung stressed the growing demand for localised WSIS follow-up mechanisms, noting that platforms such as the annual IGF, National and Regional IGF Initiatives (NRIs), and youth-led forums are vital for tracking progress towards the 2030 Agenda and Africa’s Agenda 2063.
She described the WSIS+20 review as a critical step toward effective monitoring, reliable data collection and evidence-based evaluation, particularly for developing countries in the Global South. According to her, these measures are essential to achieving WSIS targets and ensuring that no region is left behind.
Drawing parallels with the Asia-Pacific region, Chung noted that challenges around affordable and meaningful connectivity remain widespread across developing economies. She emphasised that expanding broadband penetration and reducing the cost of access are crucial to closing digital divides in Africa, Asia-Pacific and other parts of the Global South.
She also highlighted the need to enable active citizen participation in emerging technologies, including artificial intelligence and future innovations such as quantum technologies, stressing that inclusive digital access is key to maximising the benefits of digital transformation.
Reflecting on the WSIS+20 review process, Chung praised the innovative and inclusive approach adopted through the informal multi-stakeholder sounding board, describing it as one of the first of its kind in global digital governance. She called for sustained collaboration among governments, the private sector, civil society and the technical community to carry the WSIS vision from global commitments to local action.
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