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Canon Embarks on R Tour in Nigeria to Launch Flagship R System Models

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Canon Central and North Africa is set to embark on the Canon R Tour journey to Nigeria that falls in line with the company’s vision to bring together the finest imaging technology solutions to the continent of Africa.

Through the R tour, Canon is also launching its revolutionary mirrorless range of products for the first time in Nigeria – the EOS R3, EOS R5 C, EOS R7, and EOS R10.

Canon hosted a Masterclass with Canon Certified trainer Austen Udoh, on its renowned mirrorless products, followed by an open exhibition that put on display some of Canon’s best products for the audiences to touch and try on August 23rd, 2022.

Furthermore, photography workshops will also be held on 24th and 25th August 2022 with Canon photographers who will shine light on their best tips and tricks to use Canon’s revolutionary full-frame R system lineup. Starting on August 24th, the photography workshops will commence with Canon ambassador Emanuel Oyeleke putting the spotlight on Canon EOS R3, followed by photographer Victor Modo on EOS R3, and finally, conclude on August 25th with PRO influencer Daniel Ehimen on EOS R5C.

The EOS R3 offers all the familiarity and speed of Canon’s celebrated EOS-1 series, with the innovation and versatility of the pioneering EOS R System whereas the EOS R5 C is a powerful, hybrid cinema camera that combines the professional filmmaking features of the Cinema EOS range with the EOS R System’s photo capabilities.

Connecting, Communicating & Co-creating

Centering its vision of getting closer to its customers and imaging community in Nigeria, Canon has set up various experiential booths to facilitate audiences in getting an authentic experience of the Canon universe. A total of five different experiential booths promises a thrilling ride for the participants.

The R series & Pro Printer booth will put on display the Canon R series line-up along with its different accessories as well as showcase the brilliance of the PRO printers through a live photoshoot and printing experience. The Canon Showroom will spark curiosity among visitors for Canon’s high-end DSLR range, the lineup of its Cinema products, along with Inkjet and laser printers.

Likewise, the Documentary Production Booth will offer an exciting experience to avid documentary filmmakers and cinematographers by simulating a food documentary experience, while action and sports photography enthusiasts can experience diverse photography techniques to capture split-second moments at the action booth where it will showcase an exhilarating fast-paced aerial act performance.

Lastly, there will also be a Service Check and Clean booth, where audiences can get their Canon gear checked and cleaned by professionals.

“The objective behind setting up these different booths is for our end users, enthusiasts and customers, and media to really get up close and personal with Canon products to gather all the knowledge, and additional tips and tricks they need to use their Canon products optimally. We truly practice what we preach, and the R-tour is a living testimony of Canon’s commitment to get closer to its customers.

It gives us an opportunity to connect, learn, teach, communicate, and co-create with our passionate end users who are as eager to interact with us, as we are with them.

The roaring success of our previous R-tours in Africa highlights the mammoth efforts taken by Canon to build long-lasting relationships with our consumers,” remarked Amine Djouahra, Director of Sales and Marketing, Canon Central and North Africa.

“Nigeria is a land of creativity and is home to the second biggest film industry in the world, there is absolutely no doubt that the country needs best-in-class photography and videography products and that’s precisely what we do. Canon and Nigeria are a perfect match for each other, and I know that this R-tour will help us fortify this bond of creativity even further,” he continues.

The last day of Canon’s R-tour in Nigeria, August 25th will witness the first ever African Canon Creators Summit, where content creators will be invited to learn and exchange knowledge on the nitty-gritties of content creation.

The space will also help participants to better understand the significance of imaging and using the right equipment and tools to achieve the right outcome.

The summit will also host a panel discussion on ‘The importance of quality content creation and how it can grow industries.

In addition, content creators will be part of future local creator summits along with a performance-based opportunity to attend Canon Creator Summit in Dubai, and exclusive product offers to purchase Canon products.

Spreading Goodness – Project Ire

Canon will commence its Project Ire through R-tour with a vision to support and sustain a year-long collaboration with influencers that are spreading goodness and giving back to their respective communities by generating awareness through their art-forms.

Canon will collaborate with influencers that include Mofe Bamuyiwa, George Okoro, Princemeyson, Eleanor Goodey, Bedge, Aham Ibeleme and Gazmadu. Coinciding with the Canon’s Kyosei philosophy that stands for working and living together for the common good, the word ‘Ire’ stands for goodness and thus Project Ire will focus on bringing the goodness out of Canon’s avant-garde technology to further the cause of spreading goodness for different communities in Nigeria.

The chosen influencers will be exclusively offered the opportunity to test drive Canon’s mirrorless line-up of products, along with a range of online and/or offline masterclasses in a bid to propel the wave of storytelling in Nigeria.

Images captured by the influencers who are part of Project Ire will be printed on Canon Pro 300 Printer at the University of Lagos.

The Spirit of Storytelling

As part of the R-tour, Canon will also be announcing a partnership with Shuttersnetwork – a photo community based in Abuja, Nigeria in an endeavor to promote the spirit of storytelling through community engagement, content creation, and social media awareness.

Canon’s online activities to generate community engagement in the Shuttersnetwork will include photo competitions, live sessions on Shutter’s network community page along with online panel discussions and masterclasses whereas the offline activities will include photo walks and physical masterclasses.

Additionally, photography and videography campaigns and training will also be held by Canon to facilitate creation of inspirational content, along with the availability of Canon’s demonstration products for the network.

Canon Central and North Africa has successfully launched its R-tour previously in Morocco, Egypt and Kenya and intends to continue this journey of building relationships by getting closer to its customers throughout the African continent.

 


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PAPSS Cowry to Benefit Manufacturers, SMEs

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Manufacturers and small businesses are set to benefit from a new era of seamless cross-border payments, thanks to the launch of the Pan-African Payment and Settlement System- PAPSS Cowry, a game-changing payment platform.

This cutting-edge platform, backed by Afreximbank, the AU and AfCFTA, and recently launched in Lagos, promises to increase efficiency, reduce costs and boost trade across the continent as it connects 160 banks across 19 countries and positions Africa for a bigger share of its $329 cross-border market.

The platform delivers 120-second local currency settlement, removing USD bottlenecks, cutting FX friction and strengthening the African Continental Free Trade Area (AfCFTA) driven trade flows.

Mike Ogbalu, CEO of PAPSS, in his keynote address at the platform launch themed ‘Building an Interoperable and Sovereign Africa Payment Ecosystem for Trade and Economic Growth,’ explained that AfCFTA has provided a single market for the continent’s 1.9 billion people that needs a seamless cross-border payment platform to trade.

“We have created it as an ecosystem that will pack all of us together in a way that we are able to empower each other rather than compete,” he said.

“Create a centralised value that everybody can leverage without affecting the individual value proposition of all the entities that leverage this way,” he added.

He stated that the Pan-Africa payment rail has connected 19 countries and plans to expand to 40, adding that 160 leading commercial banks across the continent are connected to the platform.

“We are also now enabling fintech companies across the continent to be able to originate payments in one market and terminate them in another market,” he explained.

“PAPSS is that financial market infrastructure that allows for the processing of cross-border payments in local currencies and is able to do that in no more than 120 seconds,” he added.

He appreciated central banks across the continent for their support, saying that a governance infrastructure has been created to make sure the payment system continues to operate in the right way. He stressed that sovereign payments are critical for the continent’s survival.

Haytham EI Maayerigi, executive vice president – global trade bank, Afreximbank, stressed that African businesses still face real barriers, whose border payments remain slow, expensive, and impossible sometimes, with $5 billion lost yearly to third-currency routing.

He explained that the situation has made it difficult for small businesses to find trusted partners, affordable finance and adequate market information, noting that with AfCFTA advancing, it must be easy for firms to trade with each other.

He said Afrexim, which is a promoter of PAPSS, works daily to remove these obstacles. “Together with AfCTA and the African Union, we are building the institutional foundation of a truly integrated market, supporting a lot of the initiatives.”

“Through advisory, guarantees, certification and project preparation, we mobilise the capital that builds factories, logistic hubs, processing plants, energy systems, the backbone of African industrialisation.”

He stressed that capital alone will not deliver integration and that the African continental trade also needs a digital spine, a system that connects markets, trust, information, logistics, finance and payments.

Experts say Africa requires a better business environment to unleash its potential and drive intra-African trade. The experts noted that the PAPSS Cowry platform will help improve the ease of doing business across the continent.

Wamkele Mene, secretary general, AfCFTA Secretariat, described the platform as a key enabler of AfCFTA, giving its practical effect on the continent’s vision of a fully integrated African market.

“It operationalises financial sovereignty by enabling the seamless flow of funds needed to sustain the world’s largest free trade area, and by reducing the friction that has historically held back intra-Africa trade,” Mene said.

He noted that the continent has 42 currencies, which alone creates structural barriers, saying that when two African traders rely on a third-country currency to trade, the cost of doing business rises sharply.

“Our continent loses an estimated $5billion annually in currency conversion.” PAPSS addresses this bottleneck directly by enabling instant settlement in local currencies and reducing reliance on expensive corresponding banking corridors.”

 


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Afrilearn Expands Drive to Make Quality Education Attainable for African Children

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Africans are better educated today than they have been at any other time, with many African nations making strides towards ensuring access to quality education and lifelong learning for their citizens.

Afrilearn Expands Drive to Make Quality Education Attainable for African Children

Afrilearn

UNESCO’s report on Transforming Learning and Skills Development notes that delivering education well is not only a fundamental human right, it is also a critical ingredient of building solid foundations for the future, empowering people not just to develop the skills they will need for the workplace, but also ensuring that they can unlock their potential as members of society.

UNICEF estimates that there are 450 million school-age children in Africa in 2025, and this population is predicted to swell to over 600 million by 2050. However, although 75 million more African children are enrolled in school today compared to 2015, the number of out-of-school children has increased by 13.2 million to over 100 million during the same period. For Africa to actively participate in the global digital economy, it’s a continent-wide imperative to unlock not just access to education, but access to the resources that will help children thrive in education.

Harnessing technology to provide educational resources

Millions of children across the continent are eager but struggling to learn or are dropping out due to the high cost of quality education, outdated materials, and overburdened teachers. Schools also struggle with reliable web access – the Global Education Monitoring Report found that Africa has the lowest school connectivity globally, with most schools lacking even basic electricity, making reliable internet rare. Mobile penetration in Africa is far higher, yet many learning platforms are built for the web.

In 2020, frustrated by their own experiences, and tired of witnessing how young Africans were held back by a lack of access to quality education, a group of entrepreneurs started Afrilearn International Limited. Their goal was simple, but ambitious: to democratise access to quality education across Africa using a mobile-first solution.

The company started with ClassNotes.ng, which quickly became the #1 education platform in Nigeria, empowering students with curriculum-based class notes. By July 2022, Afrilearn had reached 1 million learners across Nigeria and Africa, a major step in delivering quality education to undeserved communities.

Now, this AI-powered K-12 learning platform is on a mission to make world-class education freely available to all African children by making learning fun, using gamified experiences to engage school learners with their studies.

The Afrilearn App for Students provides a comprehensive library of study materials and homework help. Learners can master a subject using the class notes, video lessons, quiz materials and games on the app, earning coins, and winning rewards along the way, while parents can track their children’s progress through learning reports. Afrilearn also provides adaptive practice for local and international exams through Exambly.com, which provides free exam practice for entrance, admission and matriculation exams across Africa.

Supporting educators is part of the process

To support educators, Afrilearn has built and refined its new AI-powered School Management Software, which is a smart platform for learning, administration, and managing school fees, reports and results.

The company collaborates with Schoolinka, a leading African teacher-training organisation, to co-create and distribute professional development resources, onboard teachers onto Afrilearn, and support schools with continuous training. This has significantly improved teacher adoption and classroom impact across the schools Afrilearn serves.

A constant evolution

The School Management Software offering was developed as part of the first cohort of the Microsoft and NVIDIA African GenAI Accelerator Programme. The collaboration allowed Afrilearn to leverage Azure AI and cloud infrastructure to enhance automation, learning personalisation and school analytics on the platform.

The company created a rebuilt, AI-powered SMS programme during the Accelerator Programme, and plans to introduce upgrades including adaptive learning profiles, predictive analytics and automated fee management for schools, and offline-first learning flows. Teachers will soon benefit from enhanced AI tools for lesson preparation and assessments.

With Microsoft’s support, Afrilearn uses GitHub for its engineering workflow, enabling the company to release updates faster and with fewer errors. Visual Studio Code is the team’s preferred integrated development environment, as its integration with Axure extensions, debugging tools and GitHub repository reduce friction across engineering tasks. Collectively, these tools, alongside Azure, have improved delivery speed, strengthened reliability and enabled the team to build a more stable, scalable AI education platform. And for a distributed team working in multiple countries, Microsoft’s collaboration tools, Teams and Sharepoint, have proven invaluable for daily contact and communication.

Broadening access to education across Africa

To date, Afrilearn has reached more than 4 million learners and more than 800 schools across more than 10 countries. More than 80% of users report achieving improved learning outcomes within a week of consistent usage, while the AI-powered personalisation improves learners’ grades by up to 52 percent within eight weeks of consistent study. Schools implementing the Afrilearn management software have saved more than 10 administrative hours per week and have boosted their fee collection by 35 to 40 percent.

The Afrilearn team has big ambitions to scale into additional countries across Africa, deepening partnerships with UNICEF and the African Union to scale their impact. In addition to Nigeria, Afrilearn serves learners in Ghana, Liberia, Sierra Leone, Gambia and the wider diaspora.

“At Afrilearn, we’re the ecosystem closing the gap between Africa’s potential and its future, where no child is left behind because of where they live or how much their parents earn. We’re especially excited about our upcoming product upgrades that make personalised learning even more accessible to children at home and in school,” says Isaac Oladipupo, CEO at Afrilearn. “Our goal is to reach 10 million learners across 12 African countries in the next 36 months. We believe that every child deserves a quality education that positions them for future success.”


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Afreximbank Taps Nigeria to Lead Africa’s Digital Trade Revolution

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Yemi Kale, Afreximbank’s Group Chief Economist, yesterday said that Nigeria is positioned to drive Africa’s transition into a digitally enabled trade ecosystem, arguing that the country’s demographic strength and emerging innovation hubs give it a competitive edge as the continent reshapes its economic future under the African Continental Free Trade Area (AfCFTA).

Speaking in Abuja on Thursday at Afreximbank’s high-level forum on trade intelligence and digital innovation, themed “Unlocking Nigeria’s Trade and Investment Potential Through Digital Innovation and the Abuja AATC”, Kale said Africa is “at a defining inflection point” that will determine whether it reacts to global economic shifts or helps shape them.

He noted that the AfCFTA’s unified market—covering more than 1.3 billion people and a combined GDP of $3.4 trillion—offers countries like Nigeria a historic opening to boost industrialisation and deepen regional value chains. “The AfCFTA presents a unique once-in-a-generation opportunity to expand and strengthen regional value chains,” Kale said.

He added that deeper integration will help African economies diversify away from primary commodities and build resilience against external shocks, long-standing vulnerabilities that have limited growth across the continent.

Kale said digital transformation is now the most powerful lever to unlock the AfCFTA’s potential, as African economies still face fragmented markets, high logistics costs, weak trade data systems and cross-border payment frictions.

He argued that digital tools—from automated customs processing to e-commerce platforms and blockchain-enabled documentation—could sharply cut transaction costs and improve market access for Nigerian firms.

“Digital innovation is therefore not just the engine of trade—it is the new highway on which African commerce will travel,” he said. “Those who build and use this highway early will lead tomorrow’s markets.”

He cited Rwanda’s digital single-window system, which cut export processing times by more than 90%, and Africa’s mobile-money infrastructure, which handles more than $800 billion annually, as examples of what digital trade systems can deliver at scale.

Kale also highlighted the Pan-African Payment and Settlement System (PAPSS), which enables cross-border payments in local currencies and is expected to save African businesses billions in conversion costs.

He illustrated the transformative impact of digital tools with the story of a young leather-goods exporter from Kano who turned a small operation into a cross-continental business after adopting digital trade platforms and digital payments. “Her success is a clear example of how digital innovation can turn local ambition into continental and global opportunity,” he said.

Nigeria, he added, has the natural ingredients to lead Africa’s digital trade surge, including a young population, a fast-growing technology sector, and entrepreneurs who are already building products for global markets.

“We are a nation of entrepreneurs, creators and problem-solvers, and our demographic advantage is unmatched,” Kale said.

With 65% of Nigerians under age 25, he said the country’s youth “are founding technology start-ups, writing software code, designing digital solutions, and shaping entirely new industries.”

Afreximbank, he disclosed, intends to play a catalytic role by financing trade and investment, strengthening regional value chains and rolling out digital infrastructure through the Africa Trade Gateway (ATG).

The Gateway integrates trade information, due-diligence tools, market insights and secure payment systems—capabilities he described as essential for businesses aiming to scale across Africa.

Kale said Nigeria’s leadership is already evident with the launch of the Abuja Afreximbank African Trade Centre (AATC), which he described as both a strategic asset and symbolic commitment to modernising Africa’s trade architecture.

The centre combines conference facilities, SME incubation hubs, trade-information services and access to the ATG under one roof, and is the first in a planned network of one-stop trade centres across Africa and the diaspora.

Urging policymakers and private-sector leaders to seize the moment, Kale stressed, “If we commit to digital transformation, to collaboration, and to bold, forward-looking action, then Africa will not only participate in the global economy—we will shape it.”

He further argued that a digitally integrated continent would unlock new opportunities for farmers, creatives, SMEs and young innovators. “This is not a distant dream,” he said. “It is a future within our reach.”

 


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