Connect with us

E-Business

Nigeria’s E-Commerce Landscape: A Catalyst for Small Business Empowerment this Black Friday

Published

on

Kindly share this post

A publication by ECDB states that Nigeria ranks 40th in global e-commerce, and is set to generate $6.65 billion by the end of 2023. Nigeria’s e-commerce landscape is said to be on the verge of a transformative revolution, with anticipated growth from 2023 to 2027 at 10.8%.

Black Friday is arguably Nigeria’s biggest shopping season, where consumers hunt for unbeatable deals. Interestingly, the unsung heroes of this retail frenzy are the small businesses powered by e-commerce platforms.

This Black Friday, we spotlight the important role of Nigeria’s leading e-commerce platforms, like Jiji, Jumia, and Konga, in empowering these small enterprises.

Small Businesses – The Lifeblood of Nigeria’s Economy

Small and medium-sized enterprises (SMEs) form the backbone of Nigeria’s economy. According to the National Bureau of Statistics, they contribute 48% of Nigeria’s GDP and employ over 84% of the workforce. However, these businesses often face challenges in scaling up, particularly during major shopping events like Black Friday.

Advertisement

E-commerce platforms have emerged as a lifeline for these businesses, offering them a unique opportunity to thrive and prosper.

The Nigerian E-commerce Renaissance

In recent years, Nigeria has witnessed a burgeoning e-commerce ecosystem, with platforms like Jiji, Jumia, and Konga leading the way. This has not only changed the way people shop but has also created a thriving marketplace for small businesses.

In a chat with Majolie Obaje, PR and Marketing Head at Jiji Nigeria, on how the platform supports small businesses, she said: At Jiji, we’re dedicated to helping small businesses increase their sales and revenue, especially on special seasons like Black Friday. This is why we give them visibility to our vast audience of 12m+ users, affordable Boost Packages to make up to 50x more sales than they would unboosted, dedicated support managers, and educational resources.

“This Black Friday, we’ve also prepared special price discounts on all our Boost Packages to support their businesses. Our commitment is to continually empower small business owners and sellers to not just survive but thrive, even in trying times like now. And we’re doing this for over 200,000 businesses and sellers on our platform.”

Advertisement

The Empowering Role of E-Commerce in Black Friday

E-commerce platforms offer small businesses a level playing field during Black Friday. The opportunities presented by these platforms include:

  • Global reach

Small businesses can showcase their products and services to a nationwide, and in some cases, international audience. Black Friday becomes a time when local artisans can become national entrepreneurs.

  • Cost-effective promotion

Traditional advertising can be expensive for small businesses. This is why E-commerce platforms provide affordable means of promoting Black Friday deals. Thereby allowing these sellers and business owners to channel more resources towards improving their products and services.

  • Secure transactions

Platforms like Jiji, Jumia, and Konga prioritise trust and security, which reassures buyers and facilitates more successful transactions. This is especially crucial for small businesses aiming to build credibility.

The future of Small Business empowerment

As Nigeria’s e-commerce landscape continues to evolve, the role of small businesses in the national economy is expected to grow up to 10.8% by 2027. The promise of sustainable growth and empowerment of small enterprises are at the heart of the transformation.

Black Friday remains an annual reminder of the potential and impact that e-commerce can have on Nigeria’s small businesses.

Advertisement

Kindly share this post

Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

E-Business

Firm Advocates Healthy IT Habits to Strengthen Cyber Resilience

Published

on

Kindly share this post

At the recent Cyber Security Weekend 2026 conference, Kaspersky shared the findings from its survey titled “Cybersecurity in the workplace: Employee knowledge and behaviour” which was conducted among employees from the Middle East, Turkiye and Africa (META) region.

The study highlights that everyday IT habits, including decluttering computers and reducing digital fatigue, can have a direct and often underestimated impact on an organisation’s cyber resilience.

The Kaspersky survey points to a growing challenge of digital fatigue in the workplace. 13.5% of employees surveyed in the META region confirmed that they made IT-related mistakes due to a lack of cybersecurity knowledge – a figure that shows the critical importance of continuous cybersecurity training and awareness programmes.

Among other reasons behind IT mistakes, respondents cited being in a hurry (30%), oversight (14%), being tired or stressed (12.9%) and having too many notifications (10%). The constant barrage of alerts, messages, and on-screen clutter is becoming an acute problem that can lead to costly IT errors, overlooked social engineering attacks, and even to cyber breaches.

The survey also examined employees’ digital workspace habits. An overwhelming 44.5% of respondents in the META region reported having between 10 and 20 icons on their desktop, while 30% admitted to having even more – with half to a full screen covered in them.

Advertisement

Meanwhile, 33% of respondents also keep more than 10 tabs open in their browser at any given time. Excessive icons and open tabs do more than distract attention and fuel procrastination – they can slow device performance and, in the case of unused applications, quietly collect data.

Interestingly, most employees regularly disinfect their keyboards and phone surfaces (21.5% have adopted this habit since the COVID pandemic). However, digital cleanliness has not kept pace: 55% of respondents remove needless files once a month or more often; the rest perform digital clean-ups far less frequently – once a quarter, or even once a year.

Managing digital noise is key to staying alert: only essential notifications should remain active, especially during periods of deep focus on critical project deliverables. Regular breaks are just as vital for maintaining both well-being and cyber vigilance.

According to the survey, 78% of respondents spend their work breaks eating or drinking, while 58% chat with friends and colleagues. However, stretching and physical exercise is a more effective way to relieve stress and recharge focus – a habit adopted by only 14% of employees.

“It is important to recognise that digital fatigue is a real and growing stress factor: the constant stream of notifications, cluttered screens, and information overload gradually erode focus and make employees far more susceptible to mistakes and social engineering attacks. Simplifying your digital environment is not just a productivity tip, it is a cybersecurity measure”, says Brandon Muller, senior security consultant for the META region at Kaspersky.

Advertisement

Kindly share this post
Continue Reading

E-Business

Extremist Groups Are Using Social Media to Recruit African Youth, New Report Warns

Published

on

Kindly share this post

Pan-African digital rights organisation Paradigm Initiative (PIN) has warned that violent extremist groups are increasingly exploiting digital platforms to recruit, radicalise and manipulate young people across the Sahel region.

Extremist Groups Are Using Social Media to Recruit African Youth, New Report Warns

The organisation raised the concern in a new policy brief titled “Digital Frontlines: Countering Online Radicalisation and Violent Extremist Narratives in the Sahel.”

According to the publication, extremist groups are shifting from traditional recruitment methods to digital platforms, including social media, encrypted messaging applications, short-form video platforms and online financial incentives, to target vulnerable populations.

PIN noted that unemployed youths and people facing insecurity and limited economic opportunities are particularly susceptible to online recruitment campaigns.

The organisation said that although governments have intensified efforts to combat violent extremism, responses to the digital dimension of the threat have failed to keep pace with rapidly evolving online tactics.

Advertisement

It argued that addressing online radicalisation requires more than surveillance and restrictive measures, recommending investments in digital literacy, stronger community resilience, improved early-warning systems and credible counter-narratives.

PIN also urged governments to work closely with technology companies and civil society organisations to disrupt extremist recruitment while protecting citizens’ digital rights.

The report further highlighted the growing convergence between organised crime and violent extremist groups, noting that online propaganda increasingly promises financial rewards, belonging and purpose to vulnerable young people.

According to the organisation, this trend underscores the need for policymakers to prioritise prevention alongside conventional security responses.

Speaking on the findings, Moussa Waly SENE, Programmes Officer for Francophone Africa at Paradigm Initiative, described the digital space as a new frontline in the fight against violent extremism.

Advertisement

“As more young Africans come online, stakeholders must ensure that digital platforms remain spaces for opportunity, innovation and civic participation, not recruitment grounds for violent extremist groups. Protecting digital rights and protecting vulnerable communities should be mutually reinforcing objectives,” he said.

Among its recommendations, the policy brief called for stronger regional cooperation to tackle cross-border online extremist networks, rights-respecting content moderation and greater accountability by digital platforms.

It also advocated expanded digital literacy programmes to strengthen resilience against online manipulation and community-led initiatives that empower young people to identify and reject extremist narratives.

The organisation further urged policymakers to develop security measures that balance national security objectives with the protection of privacy, freedom of expression and access to information.

Advertisement

Kindly share this post
Continue Reading

E-Business

Kaspersky Reveals a New Malicious Framework Targeting Cryptocurrency Users with the Use of OkoSpyware

Published

on

Kindly share this post

At its recent annual Cyber Security Weekend for the Middle East, Turkiye and Africa (META) region, Kaspersky Global Research and Analysis Team (GReAT) shared insights about the new OkoBot campaign targeting cryptocurrency users.

The new sophisticated framework employs TookPS to exfiltrate seed phrases and uses a new OkoSpyware module to monitor Chromium-based browsers and deploy various malware strains, including the Rilide stealer.

It has already targeted hundreds of victims across over 25 countries, with the highest number of affected end users recorded in Brazil, Vietnam, Canada, Mexico and Turkiye. According to Kaspersky experts, the threat remains active and primarily poses a risk to cryptocurrency users.

In January 2026, experts from the Kaspersky Global Research and Analysis Team (GReAT)  identified multiple attacks involving a previously unknown malware capable of capturing the contents of cryptocurrency wallet windows. Dubbed Okobot, the new sophisticated malware framework comprises more than 20 malicious payloads and implants designed to perform a wide range of functions, including collecting local files, executing remote commands, downloading arbitrary browser extensions, stealing cryptocurrency wallets, harvesting seed phrases and credentials, recording video and carrying out other malicious activities.

One of the new implants used in the campaign is a loader that modifies browser memory to load and hide malicious extensions. OkoBot also includes a new OkoSpyware module, which captures keystrokes and the video stream of a target application’s window.

Advertisement

Currently available information does not allow the campaign to be attributed to any known crimeware actor with high confidence. However, the techniques and infostealer involved are widely used by Russian-speaking threat actors, and technical analysis has also revealed code artifacts in Russian.

The initial infection typically occurs through two main vectors: ClickFix attacks, in which threat actors use social engineering to trick users into running malicious code, and malware distributed via GitHub under the guise of legitimate software. During the investigation, researchers identified one such case involving a fake installer for SQL Server Management Studio (SSMS), a widely used Microsoft database management tool.

The malicious framework includes SeedHunter, a malware component that monitors active system processes and injects an implant into Trezor Suite, Ledger Wallet, and Ledger Live, – official applications used to manage cryptocurrency assets. When it detects a connected Trezor or Ledger hardware wallet, it triggers the hooked functions to display a hard-coded phishing page aimed at stealing the user’s seed phrase, using a distinct layout for each wallet type.

“The OkoBot campaign has been active for more than a year and remained ongoing as of July 2026. The observed infection vectors strongly suggest that developers are among its primary targets. Of particular concern is the malware’s continued evolution, which indicates that the framework is being actively maintained. As distribution efforts persist, the campaign has the potential to reach more users and expand into additional countries in the near term,” says Dmitry Galov, Head of the Russia and CIS unit at Kaspersky Global Research and Analysis Team.

Advertisement

Kindly share this post
Continue Reading

Trending