Broadcasting
History as KongaFM 103.7, Hit Music and Commerce Station Goes Live in Lagos
Konga FM 103.7, a new powerhouse on the airwaves has gone live in Lagos and has promised one of kind experience for listeners.
This disruptive hit music and commerce radio station is setting a new standard in the broadcasting industry, offering an exciting blend of entertainment and commercial opportunities.
While Lagos residents can tune in terrestrially to 103.7, the rest of the world is not left out, as the media powerhouse also streams online 24 x 7, on KongaFM.com, allowing global audiences to connect to its unique offerings.
Currently in its test-run phase, Konga FM invites listeners to engage, share feedback, and experience an entirely new way of interacting with radio.
As part of this soft launch, the station is extending an unprecedented opportunity to businesses of all sizes.
For the first two weeks, corporate advertisers—including small, medium, and established enterprises—can air their ads for free on a first-come, first-served basis.
This initiative is designed to boost economic activity by providing brands with a valuable platform to showcase their products and services at no cost.
Speaking on the groundbreaking initiative, Ifeoma Ajumobi, head of KongaTV and Konga FM, emphasized the station’s commitment to its audience.
“Konga FM is here to serve Nigerians, and we are open to feedback as we continue our test run until February 21st and shall start defining standard from the 22nd of February. During this period, we are extending an unprecedented opportunity to businesses to air their ads for free. As usual, limited slots are available; email [email protected] to secure your slot. It’s our way of empowering businesses to thrive while providing listeners with quality content and unbeatable deals. In short, the station is loaded with content driven by the power of AI. We are new, bold, and different from others, and our station is a huge knowledge domain of spirituality, trade, and commerce,” she said.
Konga FM is also a haven for bargain lovers, signaling it as a station that is more than just hit music.
It incorporates exclusive deals broadcast daily from 7:00 – 8:00 AM, and these special offers also include the convenience of same-day delivery.
Listeners shall enjoy remarkable discounts and promotions in real time. Thanks to a strategic partnership between Konga Online and Konga FM, Konga FM listeners can simply send a WhatsApp message to place their orders while deals and products are being promoted on air.
This seamless integration of e-commerce and radio makes Konga FM a one-of-a-kind platform. With the
recent 50% increase in data price by telecom companies, Konga FM dynamically and interactively bridges the gap between buyers and sellers.
Adding to its uniqueness, Konga FM is dedicating the early morning hours from 5:00 AM to 7:00 AM to spiritual inspirational hit tracks with short comments by true men of God.
This segment, filled with the best gospel hit music, aims to uplift and inspire listeners, setting a positive tone for the rest of the day.
Beyond music, the station is committing to be a major knowledge platform ensuring that entrepreneurs, professionals, and individuals seeking growth have a go-to platform for success-driven content.
It also targets Nigerians in the diaspora and in other states who may connect to its streaming platform on KongaFm.com
Konga 103.7FM is more than just another station on the dial; it is a game-changer. It is set to redefine the broadcasting landscape with a focus on inspiration, education, and business empowerment.
For brands, distributors, and Original Equipment Manufacturers (OEMs), the station presents an opportunity to tap into previously untapped markets, expand visibility, and drive real-time commerce.
Whether you’re in Lagos or anywhere else in the world, you can tune in to Konga 103.7FM and experience the future of radio. We now have the platform to enjoy great music, access amazing deals, and gain inspiration for personal and professional growth.
Konga FM is not just a radio station; it’s a revolutionizing radio that will shape the future of entertainment and commerce. Don’t miss out on this revolutionary platform.
Tune in, engage, and be part of the change.
Broadcasting Organization of Nigeria (BON) has established six committees to help strengthen and modernize the country’s broadcasting industry.
The committees will focus on content creation, skills development, digital transformation, sustainability, policy and commercial opportunities
The initiative aims to support industry growth and improve collaboration between broadcasters, regulators and media experts
The official launch recently, was led by Tony Akiotu, president, BON and attended by media professionals, program directors, former journalists and heads of specialized media organizations.
The event brought together several prominent figures in Nigeria’s media industry, including veteran broadcaster and trainer Bimbo Oloyede, Tony Uyah of M4S TV, Kingsley Uranta of Channels Television, Ismael Sani of Platinum TV and Ibrahim Shehu of Trust TV.
Together, they are expected to help drive innovation and support the growth of Nigeria’s broadcasting sector.
According to Akiotu, the committees are intended both to help shape industry policy and to provide a forum for dialogue between BON and broadcasting experts.
Akiotu said the ad hoc committees were intended to strengthen BON’s work and ensure that the umbrella body for Nigeria’s broadcasters played a more direct and meaningful role in developing the country’s broadcasting sector.
The six committees reflect the sector’s main priorities. The first focuses on collaboration and innovation to promote content creation.
The second is dedicated to training and talent development, while the third focuses on industry sustainability by improving the sector’s long-term financial viability.
A fourth committee will focus on digital transformation and work with the National Broadcasting Commission (NBC) on regulatory issues.
The remaining two committees will oversee public policy advocacy and the development of sports and commercial rights to help broadcasters increase revenue and attract more investment. Together, the committees are expected to guide BON’s efforts to modernize and strengthen Nigeria’s broadcasting industry.
The committees, chaired by members of BON’s General Assembly and supported by the organization’s Secretariat, have an initial 12-month mandate that may be renewed if necessary.
They are required to submit a progress report within three months and implement approved recommendations within the following six months.
The arrangement is intended to ensure close oversight and the timely implementation of their work.
Akiotu also reminded committee members that Nigeria pioneered television broadcasting in Africa and urged them to carry out their work with greater effectiveness and efficiency.
Nigerian Education Loan Fund (NELFUND) says it is investigating about 34 tertiary institutions over allegations that they failed to refund students whose tuition fees were paid twice under the Federal Government’s student loan scheme.
The Managing Director of NELFUND, Mr Akintunde Sawyerr, disclosed this during an interview on Arise Television.
Sawyerr said the agency had deployed a five-member investigative team, including operatives of the Economic and Financial Crimes Commission (EFCC) and internal auditors, to examine the allegations.
According to him, the investigation was prompted by numerous complaints received from affected students.
“As of right now, there are 34 institutions that we are looking at closely with respect to this issue,” he said.
Sawyerr explained that the double payment issue arose because President Bola Tinubu directed that the student loan scheme commence in the middle of an academic session instead of at the beginning.
He said the decision compelled many students to pay their tuition fees to meet registration deadlines while awaiting approval of their loan applications.
“What happened is that a lot of schools got double payment; some from the students and some from us,” he said.
“The refund process is entirely out of our hands. It is the recipient of the double payments that is obliged to make refunds to the students.”
The NELFUND boss noted that many students had borrowed money from family members, friends and other sources to pay their tuition with the expectation of receiving refunds once the loans were disbursed.
He said while some institutions had promptly refunded affected students, others had failed to do so.
“Some have been very good at this. Others haven’t been so good at it,” Sawyerr said.
“I reserve judgement on the intentionality around it because, for some of them, they just didn’t have the process to make refunds.”
Sawyerr disclosed that NELFUND was exploring a tokenised payment system that would enable students to authorise tuition payments directly to their institutions, thereby reducing the likelihood of duplicate payments.
He said the agency deliberately chose not to disburse tuition loans directly to students to minimise the risk of fund diversion.
“Paying the funds to the students could really lead to the temptation for them to divert and do other things,” he said.
The managing director, however, acknowledged that NELFUND lacked the statutory powers to compel institutions to refund students or prosecute officials found culpable.
He added that many frustrated students had submitted complaints not only to NELFUND but also to anti-corruption agencies, including the EFCC and the Independent Corrupt Practices and Other Related Offences Commission (ICPC).
Sawyerr also expressed concern over increases in tuition fees by some institutions following the introduction of the student loan scheme.
He said NELFUND had declined to pay institutions that increased their tuition fees beyond acceptable levels.
“Some schools, because they get paid easily, started to put up their fees. We refused, point blank, to pay institutions who had hiked their fees beyond a certain level,” he said.
He reaffirmed the agency’s commitment to investigating every reported irregularity and strengthening the implementation of the student loan programme through continuous monitoring and internal reviews.
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