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‘Projectizing’ Business Operations Helpful to Entrepreneurs – Odunfa

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Adedoyin Odunfa, Mara mentor and CEO Digital Jewels.
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Starting a business is similar to executing a project. And in Nigeria’s vibrant entrepreneurial space acquiring effective business skills, like project management, in addition to applying technology to business operations might perhaps give businesses competitive advantage.

Although project manager roles have continued to expand into such areas as the business development arena where new projects are initiated through processes designed to obtain additional business for the organization, according to the Project Management Institute’s 2014 Pulse of the Profession report, organizations face a chasm between what they should be doing — aligning projects to their strategy — and what they are able to accomplish.

As a result, 44% of strategic initiatives are unsuccessful; although the report also indicates that projects aligned to an organisation’s strategy are completed successfully more often than projects that are misaligned (48% versus 71%).

Affirming this global business trend, Adedoyin Odunfa said that, information management expert and MD/CEO Digital Jewels, identified that projectizing the business activities, especially at startup stage, helps business owners manage operations better.

“A project management approach helps to manage business processes,” Odunfa said, “by breaking down business operations into smaller projects assigning tasks to competent people, and measuring results, entrepreneurs can run businesses more efficiently.”

Speaking recently on the Mara Mentor Talk Show, the Digital Jewels CEO added that information as corporate asset in today’s world requires entrepreneurs to understand how the information value chain works to succeed in business.

Thus, with the impact of technology on generating and applying tailored information to improve business and develop human capacities, perhaps entrepreneurs could have it easier by projectizing operations and utilizing technology in business.

The “winners [in business] will be those who use technology effectively,” she said, commenting on the impact of technology in business.

“The efficient use of technology helps build requisite database and corresponding automated functions, which assist modern day entrepreneurs to projectized business operations and manage risks,” Odunfa added.

Besides project management and technology, Mrs Odunfa, who is also a mentor on Africa’s largest entrepreneurship network, Mara Mentor, urged young Nigerians to build capacity and acquire knowledge about industries before venturing into them. She also implored young entrepreneurs to seek guidance from mentors.

“Nobody is going to tell you what to do,” she said, adding that young people must learn from the mistakes and successes of mentors.


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TEF-Backed Entrepreneurs Generate $4.2Bn, Create 1.5m Jobs across Africa

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Entrepreneurs backed by the Tony Elumelu Foundation (TEF) have generated more than $4.2 billion in cumulative revenue since the organisation began its grant programme in 2015, according to Somachi Chris-Asoluka, chief executive officer of the foundation.

TEF-Backed Entrepreneurs Generate $4.2Bn, Create 1.5m Jobs across Africa

Chris-Asoluka, revealed this during a virtual media briefing, where she also stated that over $100 million has been distributed to nearly 24,000 young entrepreneurs across Africa.

She noted that the beneficiaries of the programme have gone on to create about 1.5 million jobs, both directly and indirectly, across various sectors of the continent’s economy.

The performance, she said, has strengthened the resolve of the foundation and its partners to scale up financial support for emerging businesses.

Chris-Asoluka emphasised that the foundation’s interventions are anchored on the conviction that entrepreneurship is central to reducing poverty and reshaping Africa’s economic future.

She explained that selected participants receive a $5,000 seed capital grant, in addition to structured business training and mentorship designed to help them either expand existing enterprises or establish new ones.

Highlighting operational challenges faced by entrepreneurs, she identified inadequate electricity supply as a major constraint.

According to her, many small businesses spend as much as 60 per cent of their earnings on alternative power solutions, including generators and inverters.

To mitigate this challenge, she disclosed that Tony Elumelu, TEF founder, alongside the foundation’s leadership, has been engaging governments across Africa on the urgent need to improve power infrastructure.

She further stated that investments by programme beneficiaries cut across critical sectors such as agriculture, artificial intelligence, manufacturing, and technology innovation.

Chris-Asoluka also announced that the foundation’s 2026 cohort of entrepreneurs will be formally unveiled by Elumelu in Abuja.


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Morney Launches in Nigeria as E-invoicing Drives Finance Digitisation

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A new financial operations platform, Morney, has officially launched in Nigeria to help businesses face growing pressure to digitise their finance processes as the country’s shift towards electronic invoicing.

Developed by Morzoe Technologies Inc. and introduced locally through its partner, BuySimply Services Limited, the platform is designed to help organisations streamline and automate financial workflows.

Speaking at the launch, Head of Growth at BuySimply, ‘Mide Olubi, said many Nigerian organisations still depend on fragmented systems such as emails and spreadsheets to manage expenses, supplier invoices and payments.

According to him, this approach often results in inefficiencies, delayed processes, weak oversight and a higher risk of errors.

He noted that Nigeria’s increasing adoption of electronic invoicing and tax digitisation frameworks is accelerating the need for structured and transparent financial systems. Businesses, he said, must move away from manual processes and adopt platforms that provide clear visibility into financial operations.

Morney integrates payments, procurement, expenses and invoicing into a single system, enabling finance teams to automate approvals, monitor transactions in real time and maintain accurate records.

The platform also supports supplier onboarding and invoice processing, helping organisations better manage operational spending.

The company revealed that businesses across sectors such as FMCG, manufacturing, energy, banking and telecommunications are already adopting the solution to improve efficiency and strengthen financial control.

It added that the partnership with BuySimply reflects a broader trend of digital transformation, as organisations respond to evolving regulatory requirements and the demand for more efficient financial management systems.


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Dr Krishnan Ranganath to Lead UniCloud Africa in Continental Digital Infrastructure Push

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Dr Krishnan Ranganath (Krish) to Lead UniCloud Africa in Continental Digital Infrastructure Push
UniCloud Africa Limited, the premier pan-African cloud platform dedicated to advancing the continent’s digital sovereignty, has announced the appointment of Dr. Krishnan Ranganath as its Chief Executive Officer.


Dr. Krish, a seasoned industry leader known for building and scaling digital infrastructure while maintaining rigorous operational excellence, steps into the role as UniCloud Africa accelerates its mission to redefine the continent’s digital landscape.
The appointment coincides with the groundbreaking launch and immediate availability of UniCloud Africa’s enterprise-grade Sovereign Cloud and Artificial Intelligence (AI) infrastructure across six key markets: Nigeria, Ghana, South Africa, Zambia, Senegal, and Mozambique, even as it plans to launch in Kenya, Tanzania, DRC, Uganda, Ethiopia and Côte d’Ivoire as part of further continental expansion.
Operating under the mission of “One Cloud, One Africa,” UniCloud Africa provides governments and enterprises with a world-class, fully compliant sovereign cloud alternative to high-latency offshore providers,ensuring a robust, scalable foundation tailored to Africa’s unique environmental and economic needs.
“UniCloud sits at the epicentre of Africa’s cloud evolution. We are committed to deploying 100% sovereign infrastructure across the continent. My focus is on driving high-growth partnerships and scaling the next generation of resilient, sustainable cloud infrastructure to accelerate the evolution of the African digital ecosystem,” said Dr. Krish, CEO of UniCloud Africa Limited.
He disclosed that his focus at UniCloud Africa is on driving high-growth partnerships and scaling the next generation of resilient, sustainable cloud infrastructure, and will deploy GPUs in certain economies based on market potential and need.
While admitting that the challenges from AI integration to the green energy transition are immense, Dr Krish believes that the opportunities are greater. “I am eager to collaborate with our partners and customers to redefine the digital frontier and accelerate the evolution of the African digital ecosystem,” he added.
Ladi Okuneye, Co-founder and outgoing CEO (who remains as a director on the board) remarked: “As we enter this new chapter of growth, I am confident that Dr Krish’s extensive experience in the African digital landscape will add immense value. His technical depth and regional insight make him the ideal leader to drive UniCloud Africa forward.”
Before he was appointed CEO of UniCloud Africa, Dr. Krish was, until last month, the Regional Executive – West Africa at the Africa Data Centres (ADC).


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