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P&G Consolidates Market Leadership with Ariel Automatic

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(L-r): Seenath Ganeshbabu, head, Appliances marketing manager, LG Electronics, Funmi Ladipo, president, FADAN, Jeanne du Plessis, Ariel communications manager, sub-Saharan Africa, Ehis Enekabor, commercial and brand director, P&G Nigeria, George Nassar, vice president and general manager P&G Nigeria and Folake Folarin-Coker, founder & chief designer, Tiffany Amber, during the P&G launch of Ariel Automatic into the Nigerian market in Lagos recently.
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Procter & Gamble (P&G), makers of the notable laundry brand, Ariel has consolidated its number one foothold on Nigerian detergent market with the introduction of Ariel Automatic.

Ariel Automatic is specifically designed to be used in washing machines, with LG Electronics already identifying with the new product.

Speaking at the product launch in Lagos, Mr. George Nassar, vice president and general manager, P&G Nigeria, said that since its official launch in Nigeria in 1998, Ariel has remained the top stain remover in the market.

He disclosed that Ariel Automatic has more stain fighting contents than its competitors, adding that the philosophy behind Ariel automatic is to improve laundry experience in Nigerian homes.

Nassar said that based on the Company’s research about three million cloths are been washed daily, hence “Ariel Automatic is endorsed by LG Electronics, the number one laundry machine manufacturers in the world. And we are launching the product specifically to aid laundry and for washing machine efficient operations

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LG showcased at CES 2015, the twin wash machine which features an ample-sized, front-loading washer resting atop a mini-unit that opened like a drawer and was designed with small batches of clothing such as delicate items in mind, according to a presentation by the South Korean consumer electronics giant on the eve of the major Consumer Electronics Show in Las Vegas.

The idea was that running two laundry loads simultaneously, one being special-care, delicate, items that are often relegated to hampers until enough accrue to justify running washers, will result in less time tending to chores, according to David Vander Waal of LG Electronics USA marketing.

Explaining further on the Ariel Automatic ingenuity, Jeanne du Plessis, communications manager, Ariel, Sub-Saharan Africa, said that Ariel Automatic is designed, not just to clean the fabric but also to protect and enhance it.

She maintained that Africa is “incredibly important to P&G,” adding that Ariel Automatic offers users good fragrance for self confidence and freshness.

“From Ariel’s perspective, every garment tells a story and Ariel is complimenting the story by bringing out the brightness and dynamics of the fabrics”.

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Ahinomen Anekabor, Commercial & Brand Director, P&G, on her part, stated that besides being NAFDAC certified, Ariel Automatic preserves the life of washing machines.

According to her, every fashion requires detergent for its wash, adding that Ariel Automatic was developed at Brussel’s Innovation Centre, Brussel, Belgium after thorough research and development was carried out.

On why Ariel Automatic; she said that more Nigerians are buying washing machines and need machine-friendly detergent for the protection and longevity.

 

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NIHSA Warns States of Possible Flood within Seven Days

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Nigeria Hydrological Service Agency (NIHSA) has warned of possible floods in parts of Adamawa, Bauchi, Edo, Imo, Enugu, Akwa Ibom, Cross River, Kaduna, Plateau, Niger, Benue, and Borno states within the next seven days.

NIHSA Warns States of Possible Flood within Seven Days

According to information posted on NIHSA X handle, the Agency announced medium flood advisory in force for the next 7 days across Adamawa, Bauchi, and 11 other States.

“Localised inundation is forecast along the main channel; named communities below sit on the projected footprint. Stations: Saminara on the Karam river, Waya Dam Site on the Waya river, Amber on the Amber river.

“Adamawa; Lemsa, Lamurde, Numan Exposure: 147 comm. 49 schis 40 hith 6 mkts17 relig. Bauchi-Bauchi, Ningi, Shira. Exposure: 4 comm. Kaduna; Chikun, Giwa, Igabi, Jaba, Jema’a, Kachia, Kaura, Kauru, +6 more. Exposure: 1 comm.

“Borno-Gubio, Mobbar. Exposure: 680 comm. 8 schls 6 hith 5 mkts 21 relig. Edo-Akoko-Ed, EtsakoEa, EtsakoWe, Ikpoba-Okha, Orhionmw, OviaNort, OviaSo.. Exposure: 3 comm.

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“Imo-Aboh-Mba, Oguta, Ohaji/Eg, Okigwe, Owerri North, Owerri West. Exposure: 3 comm. 7 more states affected and severity LGAs”.

NIHSA advised people in the affected areas to “do NOT cross flooded roads, bridges, or fast-moving water on foot or by vehicle.

“Clear drainage channels and river-mouth blockages; avoid building or living in the floodplain and move people, livestock and valuables from the floodplain to pre-identified higher ground,” NIHSA stated.

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First Trustees Advocates Estate Planning as an Essential Tool in Every Wealth Creation Strategy

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First Trustees Limited, a subsidiary of FirstHoldCo Plc., and a leading provider of fiduciary and trusteeship services in Nigeria, is encouraging individuals, professionals, entrepreneurs, and investors to view Estate Planning not as an end-of-life exercise, but as a strategic investment tool for protecting, preserving, and transferring wealth across generations.

As more Nigerians focus on wealth creation through businesses, real estate investments, and other income-generating assets, experts are emphasizing that building wealth is only one part of the equation.

Equally important is creating structures that ensure those assets remain protected, properly managed, and seamlessly transferred to succeeding generations in accordance with the asset owner’s wishes. Importantly, Estate Planning is not solely for the wealthy, it is a prudent step for anyone with assets, dependants, or a business to protect, regardless of age, profession, or net worth.

Speaking on the importance of Estate Planning, Ereifemi Akeredolu, Managing Director/CEO, First Trustees Limited, noted that Estate Planning should be considered a core pillar of every long-term financial strategy.

“Many people focus on creating wealth but give litle thought to preserving it. Estate Planning is a wealth protection strategy that helps individuals safeguard their assets, secure their family’s future, and ensure that the value they build today continues to benefit future generations.”

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Using tools such as Trusts, Wills, and advanced succession plans, individuals can build structures that support wealth preservation, business continuity, asset protection, and intergenerational wealth transfer.

For entrepreneurs and business owners, Estate Planning serves as a powerful tool for ensuring business sustainability, helping organizations remain stable and operational regardless of unforeseen circumstances.

First Trustees continues to emphasize and educate on the importance of Estate Planning as a comprehensive strategy for proactive planning. It remains one of the most important financial decisions an individual can make: it provides clarity, minimizes uncertainty, and protects assets from unnecessary erosion and disputes. It also creates financial security for loved ones, supports business succession and continuity, and facilitates long-term investment and legacy planning.

 

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Nearpays, Nigerian Fintech Becomes First African Startup to Win UN’s AI for Good Innovation Factory

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Nearpays, Nigerian fintech, has won the AI for Good Innovation Factory grand finale — the first African startup ever to take the global title in the competition, which runs as part of the United Nations’ AI for Good Global Summit.

Nearpays, Nigerian Fintech Becomes First African Startup to Win UN’s AI for Good Innovation Factory

The competition drew more than 500 startups worldwide, each pitching AI solutions aimed at social and economic challenges.

The summit itself is organised by the UN through the International Telecommunication Union (ITU) in partnership with several UN agencies, convening governments, researchers, startups, and technology companies around AI’s role in development.

Nearpays’ route to the title ran through Johannesburg, where it won the African regional competition, before advancing to the global finals in Geneva.

There, the company progressed through the semi-finals and claimed the grand finale — a first for the continent.

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The company describes the win as bigger than a corporate milestone, calling it a victory for African innovation and proof that technology built to solve local problems can compete, and win, on the world stage.

Nearpays was founded to close a stubborn gap in African payments: small and medium-sized businesses that can’t afford or access traditional point-of-sale terminals.

Cost, availability, and deployment hurdles have kept many merchants — particularly in rural and underserved communities — locked out of digital payments.

Its answer is SoftPOS: an AI-powered platform that turns compatible Android smartphones into payment acceptance devices, letting merchants take contactless card payments with nothing more than their phones. AI is embedded across the platform, supporting payment processing, compliance, fraud detection, and business operations.

Crucially, the platform was built for African infrastructure realities — it works both online and offline, so merchants can keep accepting payments even without internet connectivity.

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The company credited its team’s years of product development and customer engagement for the result, and thanked the UN, the ITU, and the AI for Good initiative for building a platform where innovators can apply AI to real-world problems.

It also said it hopes the win encourages more African founders to build technology that answers local needs while competing internationally.

For Nearpays, the title closes one chapter and opens another, as the company pushes on with expanding digital financial infrastructure across Afric

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