Telecom
Etisalat Offers Free Minutes on Calls from Other Networks
Subscribers on Etisalat Easy Starter and Easy Cliq plans are enjoying free airtime as the innovative telecommunications company offers one free minute for every three minutes of call received from other networks within a month via its new and innovative Bonus on Incoming Calls (BOIC) feature.
The new feature is available at no extra cost to customers and automatically adds extra minutes to the available airtime for customers when the subscriber receives three minutes of cumulative calls.
Wael Ammar, Etisalat’s chief commercial officer, said that Bonus on Incoming Calls is a unique feature designed to keep its customers connected to their loved ones without network limitation or restriction while enjoying bountiful rewards for it. According to him, “We are committed to offering products and services that keep our customers connected to their loved ones regardless of their networks. Bonus on Incoming Calls is packaged to remove restriction and also reward our customers for their loyalty to the brand. Our consumers are at the top of our focus and we shall continue to introduce the kinds of products and services that will be of immense benefit to them.”
Easy Starter is the flagship product from the Etisalat stable that has recently been repackaged to deliver benefits to various customers of the innovative telecommunication company’s subscriber base. Other features of the product include You & Me which allows customers to register a preferred Etisalat number as their ‘You & Me’ number and enjoy N300 worth of free minutes to the number every week. All a subscriber needs to do is to recharge at least N200 in a week and get the N300 free ‘You & Me’ minutes. The service is available by default; however, subscribers need to register by simply dialing *233*1*08xxxxxxxxx# (the preferred number) to register for free for the first time. Receiver Pays, another innovative feature, enables subscribers to make calls to any other Etisalat subscriber and the call receiver pays for the call while Homezone – is a unique tariff feature that allows subscribers choose a location as their preferred location, where they receive a discount on calls made from that location
Etisalat also has other products and services in the Nigerian telecommunications marketplace. Some of these include Easy Cliq; designed for the youth market segment; Elite World; designed for its post-paid customers; EasyNet data service and Blackberry Enterprise and Internet Service. In appreciation of its customers, the company has run a series of reward and loyalty activities on its network. The biggest of these was the 9jillions promo which rewarded one lucky subscriber on its network with the largest prize money in the history of promotions in Nigeria and indeed Africa.
Telecom
TikTok, Instagram Blamed in US Youth Suicide Lawsuit

Major social media giants Meta Platforms, TikTok and Alphabet’s YouTube will face a landmark jury trial this week in Los Angeles County Superior Court over allegations that their addictive designs have fuelled a youth mental health crisis, marking the first such case to reach this stage.

Social Media
The pivotal personal injury lawsuit centres on a 19-year-old Californian woman identified as K.G.M., who claims her childhood immersion in Instagram, Facebook, YouTube and TikTok—engineered with endless scrolls, autoplay videos, notifications and algorithms—sparked severe anxiety, depression and suicidal thoughts.
Dozens of similar suits have surged since 2022 from families, schools and states, accusing the firms of burying internal research on teen harms while prioritising ad revenue through youth-targeted engagement hooks, despite Section 230 protections for user content.
Plaintiffs seek damages and design overhauls, arguing platforms bypassed parents and preyed on vulnerable kids; defendants counter there’s no clinical “social media addiction” diagnosis, no proven causation—kids with issues often use less—and they’ve added safeguards like parental controls and time limits.
Echoing Australia’s under-16 bans, the trial will scrutinise thousands of internal documents, expert testimonies and K.G.M.’s story, potentially expanding tech liability amid debates where studies show complex links, not direct causation, between screen time and disorders like eating issues or self-harm.
A win could mandate warning labels, age gates or algorithm tweaks, reshaping global platforms as U.S. Surgeon General advisories and global scrutiny intensify pressure on Big Tech to prioritise child safety over profits.
Telecom
Meta Tests Paid Subscriptions Across Instagram, Facebook, WhatsApp

Meta is gearing up to trial paid subscription services on Instagram, Facebook, and WhatsApp, aiming to diversify revenue streams beyond advertising while maintaining free core access for all users.

Meta
The subscriptions will offer enhanced tools tailored for everyday users, creators, and businesses, including advanced content creation, sharing, and workflow features distinct from the existing Meta Verified verification program. Unlike a uniform rollout, Meta plans varied testing formats per app to match diverse audiences, experimenting with feature bundles based on user feedback to refine the model.
A key element involves integrating Manus, the autonomous agent firm Meta acquired for $2 billion in December, into these apps alongside its enterprise sales. Manus enables complex task automation with minimal input, with early signs like Instagram shortcuts already spotted by reverse engineer Alessandro Paluzzi.
Video tools feature prominently: Meta’s Vibes short-form video generator in the Meta AI app shifts to freemium, where paid tiers unlock higher monthly creation limits beyond the free baseline. On Instagram, subscriptions could enable unlimited audience lists, non-follower tracking, and anonymous Story views, though specifics for Facebook and WhatsApp remain under wraps.
Drawing from Meta Verified’s 2023 launch—which provides badges, support, and protection mainly for creators—these broader plans target wider appeal amid industry shifts. Ad growth slows against TikTok competition, while Snapchat+ boasts 16 million subscribers at $3.99 monthly, proving demand for value-driven paid perks despite subscription fatigue risks from streaming and storage fees.
Meta will phase tests gradually, prioritizing feedback to shape long-term viability without alienating free users.
Telecom
New Investment Fund Targets Acceleration of Emerging Technology in Nigeria

The International Rescue Committee (IRC) has announced the formation of Airbel Ventures, a new humanitarian impact investing fund aimed at accelerating the introduction and scaling of breakthrough technologies in crisis-affected communities.

The fund will invest in companies whose ideas have the potential to change humanitarian response, including digital infrastructure for frontline health systems and climate-resilient agriculture.
The launch of Airbel Ventures follows a period of rapid innovation at the IRC, despite the humanitarian sector facing record funding cuts.
In the past year, the IRC’s Airbel Impact Lab has advanced more than twenty Artificial Intelligence (AI) and technology initiatives—from anticipatory action tools powered by climate and vulnerability data, to frontline service delivery using safe, orchestrated AI systems, to breakthrough diagnostic tools for emerging diseases.
Airbel Ventures’ first impact investment is in Signalytic, a company delivering solar-powered computing devices that ensure reliable electricity and connectivity for remote health facilities.
Following the investment, the IRC will pilot Signalytic’s technology with its Nigeria Health team, demonstrating the viability of next-generation digital infrastructure in humanitarian settings.
“We know breakthrough solutions already exist—what’s missing is the path to scale in humanitarian contexts,” said Dr. Jeannie Annan, Senior Vice President for Research & Innovation at the IRC and head of the Airbel Impact Lab.
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