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Airtel’s New Campaign Rings Friendship

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(L-r): Deepak Srivastara, chief Operating Officer and Olu Akanmu, chief Marketing Officer, all of Airtel Nigeria during the unveiling of the Airtel Thematic Campaign in Lagos
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Airtel Nigeria has taken a significant step to unify Nigerians with a new thematic campaign that focuses on friendship and the importance of building a large network of true friends, in an effort to actualize its vision of being the most loved brand in the daily lives of Nigerians, Leading telecommunications operator,

Dubbed Padi Na Good Thing O, the campaign reinforces friendship as a key influencer and enabler of success especially among youth.

It also highlights Airtel’s special appeal as the nation’s foremost telecoms operator with the tradition of connecting friends and strengthening bonds of friendship on life’s success journey.

Rajan Swaroop, managing director/chief executive officer, Airtel  said the campaign is a celebration of friendship, as it depicts how we can, as a people, collectively achieve success with the help of our network of friends by relying on their talents, hard work and dedication.

He further disclosed that Airtel is proud that Nigerians display an outlook of determination, responsiveness and self-belief in the pursuit of life goals. ”These attributes, Swaroop noted “are in consonance with the universal knowledge that knowing the right people and staying connected with them helps people get ahead. This is an attribute that we share with our customers, hence the theme of the campaign.”

In his remarks, Deepak Srivastava, chief operating officer/executive director, promised that the company will continue to innovate and come up with more exciting and pocket-friendly offerings that would further deepen relationships and also help customers to achieve success in all areas of endeavours.

He stressed that Airtel’s leading role as the ‘pro-people network’ is reflected in its bespoke range of products, services and offerings including the 500 percent bonus offer, which is currently the rave of the moment, 2Good packages, Wazobia, Club 10, Quick Talk and Club Business, to mention but a few.

Revealing the classy television ad of the campaign to the media, it throws up the narrative of a Nigerian Character, Half Dollar – a Nigerian youngster who dreams big and possesses an awesome singing talent but yet to find his big break.

His friends are his biggest fans and when called upon, they use their collective strength and efforts to get him a lucrative recording deal that led to his much needed big break.

It will be recalled that in just about two years of delivering quality telecoms services to over 20 million customers, Airtel’s innovativeness have proven to be a big bargain, building relationships across socio-cultural, political, religious and professional borders.


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Spacecoin Secures Licenses to Roll Out Satellite Connectivity in Nigeria, Kenya

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Spacecoin, US-based, has announced the signing of recent agreements with local authorities and operators to launch satellite connectivity pilot projects in Africa.

Spacecoin Secures Licenses to Roll Out Satellite Connectivity in Nigeria, Kenya

The initiatives, focused on Kenya and Nigeria, aim to serve areas where terrestrial networks remain limited or unavailable.

n Kenya, Spacecoin has obtained a transmission license from the Communications Authority, allowing it to test satellite-based solutions for connectivity and Internet of Things (IoT) monitoring, particularly in rural and peri-urban areas with limited internet access.

According to the Kenyan regulator, internet penetration remains below 50% of the population, despite mobile penetration exceeding 130%.

In parallel, the company is continuing operations in Nigeria under an existing license issued by the Nigerian Communications Commission (NCC).

This authorization supports initiatives aimed at delivering affordable broadband connectivity to isolated and underserved communities.

Spacecoin’s approach is based on a decentralized satellite network using nanosatellites in low Earth orbit (LEO).

Combined with blockchain-based protocols, this architecture is intended to offer more flexible and cost-effective connectivity services than traditional networks, while also enabling the integration of IoT solutions for a range of uses, from smart agriculture to infrastructure monitoring.

These projects are part of a broader strategy to help narrow Africa’s digital divide, where a significant share of the population still lacks access to reliable internet services.

Satellite technology is increasingly viewed as a complement to terrestrial infrastructure, particularly in hard-to-reach areas where deployment costs and geographic constraints remain high.

Beyond Africa, Spacecoin is also running pilot projects in Asia, working with local partners to test the viability of its model across different regulatory and geographic environments.

According to the company’s management, growing interest from regulators reflects a shift toward solutions capable of reaching populations that have long been excluded from internet access.


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AVEVA Names Khaled Salah Vice President for Africa to Drive Growth

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AVEVA, a global leader in industrial software, driving digital transformation and sustainability, today announces the appointment of Khaled Salah, 37 years old, as Vice President of Africa.

AVEVA Names Khaled Salah Vice President for Africa to Drive Growth

Khaled Salah

In this new role, he will be responsible for about 30 employees to ensure the successful implementation of AVEVA’s growth strategy. Khaled Salah will report directly to Jesus Hernandez, SVP of the EMEA region.

A 15-years + career across different industries and domains

With a MBA in management from the Warwick business school, UK, and a master’s degree in engineering from Ain Shams university in Egypt, Khaled Salah is an active advocate for driving sustainable progress in the industrial sector. With Sustainability in mind, Khaled is keen on making a positive business impact, while fostering progress for people and the planet.

He started his career at Schneider Electric, in 2013 in the global supply chain and evolved through various roles such as Europe procurement and supply chain strategy Manager, and Global Commercial strategy Director for the industrial automation business. Khaled Salah has developed a strategic understanding of all those fields.

After 12 years in Schneider Electric, Khaled joined AVEVA in 2022 to lead AVEVA and Schneider Electric global strategic partnership, across all industries managing a team of 30 people.

He has led the introduction of new AVEVA software solutions to initiate and develop significant growth areas across all Schneider Electric verticals.

Ambitious plans for AVEVA in Africa

In addition to his current role as AVEVA and Schneider Electric partnership Vice-President, Khaled now takes over the management of AVEVA’s activities in Africa.

Jesus Hernandez, SVP of the EMEA region says: “Africa is a strategic region for AVEVA. In this major industrial market, customers, world leaders in the fields of Energy, Metal & Mining, Chemicals, and Water, are looking for AVEVA’s expertise to accelerate and drive their digital transformation and sustainability strategies, as well as their energy transition projects.

“Khaled Salah’s qualities of leadership in a global environment will benefit his team spread across 12 countries including Algeria, Morocco, Egypt, Kenya, Nigeria, and South Africa.”

Motivated by the prospect of capitalizing on the talent of his team to strengthen AVEVA’s presence in Africa in the years to come, Khaled Salah says: “Helping my team realize their professional potential is close to my heart.

“We will work together to support and accelerate the digital transformation of industries in Africa, in particular through CONNECT, our industrial intelligence platform, with the support of our ecosystem of partners. »


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Google Report: Nigeria Leads Global AI Adoption in Learning, Entrepreneurship

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A Google-Ipsos report reveals Nigerians topping global AI usage at 88%, surpassing the 62% worldwide average, with sharp rises in education and business applications.

Google Report: Nigeria Leads Global AI Adoption in Learning, Entrepreneurship

Google

“Our Life with AI: Helpfulness in the hands of more people” shows 93% of Nigerians using AI for learning complex topics versus 74% globally, 91% for work assistance, and 80% for new ventures—nearly double the 42% global rate.

Taiwo Kola-Ogunlade, Google’s West Africa Communications Manager, stated: “Nigerians are creatively using AI to unlock opportunities for learning, growth, and economic empowerment, shaping their future with technology.”

Key findings highlight 91% viewing AI positively for learning access, 95% expecting benefits for students and educators, and strong optimism—80% excited versus 20% concerned, compared to global 53%-46% split. Frequent users show 90% excitement


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