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Global Wearable Market Grows by 7.7% as Apple Leads Fitbit, others at Smartwatch Market

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The worldwide smartwatch market has continued its upward trajectory in both the fourth quarter (4Q17) and full year 2017 with total shipment volumes reaching new records.

Thanks to a surge in smartwatch shipment volumes, Apple moved past competitors Fitbit and Xiaomi to claim overall leadership for both the quarter and the year.

According to data from the International Data Corporation (IDC) Worldwide Quarterly Wearable Device Tracker, total volumes for the quarter reached 37.9 million units, up 7.7% from the 35.2 million units shipped in the same quarter a year ago.

For the full year, total wearable device shipments reached 115.4 million units, up 10.3% from the 104.6 million units shipped in 2016.

Ramon T. Llamas, research director for IDC’s Wearables team. said “The 10.3% year-over-year growth in 2017 is a marked decline from the 27.3% growth we saw in 2016,

“The slowdown is not due to a lack of interest – far from it. Instead, we saw numerous vendors, relying on older models, exit the market altogether.

“At the same time, the remaining vendors – including multiple start-ups – have not only replaced them, but with devices, features, and services that have helped make wearables more integral in people’s lives.

Going forward, the next generation of wearables will make the ones we saw as recently as 2016 look quaint.”

Apple, meanwhile, suddenly finds itself atop the wearables market. “Interest in smartwatches continues to grow and Apple is well-positioned to capture demand,”

“User tastes have become more sophisticated over the past several quarters and Apple pounced on the demand for cellular connectivity and streaming multimedia.

“What will bear close observation is how Apple will iterate upon these and how the competition chooses to keep pace.” Llamas added.

Jitesh Ubrani senior research analyst for IDC Mobile Device Trackers said “Although prices for individual products has slowly declined, consumer preferences have shifted to more sophisticated devices and towards well recognized brands.

It’s due to this that the wearables market has seen healthy double-digit growth in average selling prices since 2016,”

“Combined with the potential to sell added software and services, wearables are proving to be an increasingly lucrative market for brands and service providers.”

Top Five Wearables Companies in 4Q17 and 4Q17 was the first quarter that Apple held the market leader position all to itself after spending several quarters close behind Fitbit or Xiaomi.

Apple is catching the market at the right time with many users of basic wearables moving on to smartwatches and cellular connectivity (available on select Series 3 Watches) is earning a warm reception among end users, if only for the convenience of leaving their smartphone behind.

The late-year push of 8.0 million units separated Apple from the competition to emerge as the overall leader of the wearables market for the year.

Fitbit continued its transformation in 4Q17 with broader distribution and promotion of its Ionic smartwatch and continued application development for its Fitbit OS platform.

At the same time, the company took multiple steps to deepen its reach in healthcare, including partnerships with Dexcom and United Healthcare and participation in the FDA’s precertification program and the National Institutes of Health’s Precision Medicine Research Program.

Combined with its deep selection of fitness trackers, Fitbit is laying down the foundation for a virtuous cycle involving its own devices and digital healthcare.

Xiaomi posted a slight decrease in shipments, once again relying on its aging MiBand 2 to account for the majority of its volume worldwide.

Still, during the year, Xiaomi introduced a follow-up version, the MiBand HRX; smart footwear dubbed Mijia Smart Shoes; and its second kids’ watch, the Mitu Kids’ Watch 2.

While the company enjoys its spot among the leading companies, its focus still remains within its home region of China with less than 15% of its volumes heading elsewhere.

Garmin posted a slight increase from a year ago. Like Fitbit, Garmin relies heavily on its fitness tracker product line and its vivo-branded products helped push its basic wearables selection back above the one million units mark for the quarter.

Meanwhile, its smart wearables – driven by its vivo-branded and high-end Fenix-branded smartwatches – came closer to breaking the one million units mark for the first time, and growing faster than its basic wearables product line.

Huawei managed to have the largest growth amongst the top 5 as its recent third generation wrist bands have continued to gain popularity in China and helped the company become the number two wearables marker within the country.

However, the focus on China has been somewhat detrimental as shipments of the company’s wearables declined by 2% in other markets, making it even more difficult for Huawei to become a worldwide brand.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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Tim Akano Recounts 20-Year Growth, Media Support at NITRA End-of-Year Meet

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Mr. Tim Akano, New Horizons Chief Executive Officer, took centre stage at the Nigerian Information Technology Reporters’ Association (NITRA) annual end-of-year meeting on Thursday, December 18, 2025, recounting the company’s remarkable growth and reaffirming free IT training for journalists.

Tim Akano Recounts 20-Year Growth, Media Support at NITRA End-of-Year Meet

Tim Akano, New Horizons Chief Executive Officer, in a group photograph with NITRA Members

Speaking directly to IT media members at the company’s training facility in Lagos, Akano acknowledged the critical role journalists played in supporting New Horizons during its formative years two decades ago.

He detailed how the firm evolved from a handful of staff to one of Africa’s leading ICT skills training organisations, now employing about 500 staff across multiple training centres nationwide.

Akano Spotlights Youth Training, University Partnerships

Akano highlighted that New Horizons has trained over 500,000 youths, particularly tertiary institution students, equipping them with practical IT skills essential for Nigeria’s digital economy.

He announced recent partnerships with universities, including a new agreement with Afe Babalola University, to scale hands-on training programmes for students.

“This growth would not have been possible without the media’s support in documenting our journey,” Akano stated, pledging continued free IT skills training for media members to remain competitive in the evolving digital landscape.

Reciprocal Support Defines Long-Standing Partnership
The venue hosting the NITRA meeting underscored Akano’s generosity; NITRA Secretary Chidiebere Nwankwo secured the free facility after contacting him—a gesture consistent with New Horizons hosting multiple association events and training IT journalists since its inception 20 years ago.

Participants shared personal testimonies of Akano’s support, including veteran journalist Aaron Ukodie, whose daughter—an Accounting graduate from the University of Johannesburg—received NYSC placement and IT scholarship at New Horizons.

The Guardian’s Yemi Adeyemi recounted Akano accommodating his editor’s child for mandatory IT training after other firms declined.

Members praised Akano’s commitment to human capital development as evidence of deep appreciation for the media community that chronicled New Horizons’ success over two decades.


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NIMC rolls out Pre-Enrolment Portal for seamless NIN registration

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National Identity Management Commission (NIMC) has launched the NIMC Pre-Enrolment Portal to revolutionise the National Identification Number (NIN) enrolment process, enabling applicants within Nigeria and in the Diaspora to capture biodata online prior to biometric verification at enrolment centres.

NIMC rolls out Pre-Enrolment Portal for seamless NIN registration

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Accessible via penrol.nimc.gov.ng, the platform allows users to fill enrolment forms, schedule appointments, upload supporting documents securely, and manage personal details directly, thereby slashing congestion, minimising wait times, boosting data accuracy and enhancing overall service efficiency at centres nationwide.

NIMC Director-General and CEO, Engr. (Dr) Abisoye Coker-Odusote, spearheaded the initiative as part of the Commission’s technology-driven strategy to fortify institutional performance, aligning with President Bola Ahmed Tinubu’s Renewed Hope Agenda that emphasises digital transformation, efficient public service delivery and inclusive national development.

Dr Kayode Adegoke, Head of Corporate Communications, highlighted key benefits including simplified biodata handling, confidential data protection through robust security measures, reduced physical centre visits and heightened operational effectiveness, urging all prospective enrollees to adopt the portal for a faster, citizen-friendly experience.[conversation_history]​

The move underscores NIMC’s mandate under the NIMC Act No. 23 of 2007 to manage the National Identity Database, issue NINs and foster a reliable digital identity ecosystem vital for national planning, with users advised to complete pre-enrolment online before heading to selected centres for biometrics.


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MultiChoice Talent Factory Calls for Entries Into Fully Funded Film Training Programme

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MultiChoice Talent Factory (MTF), a Pan-African film and television training institution, has announced the opening of applications for its 2026 intake.

MultiChoice Talent Factory Calls for Entries Into Fully Funded Film Training Programme

MultiChoice

 

The fully funded programme is open to African graduates aspiring to become directors, filmmakers, scriptwriters, producers and storytellers.

According to MultiChoice, the nine-month accredited curriculum combines online learning with intensive in-person training, and is designed to balance theoretical knowledge with practical immersion.

MTF academies are located in Kenya, Nigeria and Zambia, and serve aspiring filmmakers from 14 African countries. Since its inception in 2018, the initiative has trained 296 filmmakers, with graduates producing more than 42 movies aired on DStv, GOtv and Showmax platforms.

Organisers said alumni of the programme have gone on to establish over 50 production companies, while many continue to work within the MultiChoice ecosystem.

Graduates have also won accolades at the Africa Magic Viewers’ Choice Awards, Kalasha Awards, Uganda Film Festival and Women in Film Awards.

Applications for the 2026 intake close on Feb. 27, 2026. Interested candidates can visit https://apo-opa.co/3XW53oE for programme requirements.


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