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KongaYakata 2020 to Shatter Black Friday Estimates

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Despite the upheavals experienced in what has been a topsy-turvy year on the political scene, KongaYakata, as the Black Friday sales of Nigeria’s e-commerce giant is known, may break all existing sales records for the annual sales extravaganza this year as Konga commits to beat any prices for genuine products this shopping season.

The 2020 edition of KongaYakata kicks off on November 11 and runs till December 12, 2020.

Widely regarded as the biggest sales event of every year, the 2020 edition of KongaYakata goes live on 11th of November, coincidentally known globally as Singles Day, with tons of mouthwatering discounts and other unprecedented offers – a factor that has already seen eager shoppers in keen anticipation.

‘‘Everyone is waiting for KongaYakata. We are excited in anticipation,’’ Mrs. Yvonne Johnson of Goldbrain Spar, Ikoyi, a regular Yakata shopper disclosed.

Equally important, findings indicate that the month-long sales fiesta will likely go down as the most lucrative ever in the history of Black Friday sales in Nigeria, with Konga estimated to rake in over N15bn from combined sales on its omni-channel platforms including the website, chains of retail stores nationwide and Konga Bulk, among others.

The figure is expected to cast in the shade all previous sales records ever witnessed in the history of Black Friday sales in Nigeria.

Part of the reasons adduced for the significant jump in numbers is the turmoil experienced in the polity this year, which has prevented most e-Commerce platforms as well as millions of bargain-hungry shoppers from participating in any major discount sales. While Konga has made the most of a difficult situation with its monthly live online auctions through which it has managed to offer shoppers a viable outlet for best priced products, other e-Commerce platforms have struggled at best to keep the wheels turning.

Consequently, a number of heavy shoppers have quietly identified Black Friday as the best opportunity to splurge and fulfil their long withheld shopping lists. The foregoing is backed by research.

Specifically, a survey put together by renowned media intelligence outfit – DeepInsight – shows that 7 in 10 shoppers who spend upwards of N500,000 and above during Black Friday admitted to waiting for this year’s edition of the annual sales to carry out their shopping.

When pressed for details, the respondents disclosed that KongaYakata remains the preferred Black Friday sales they would be targeting, citing a combination of factors including genuine products, convenience of physical stores in their neighbourhood,advantage of human interaction and seeing the products before buying, as well as the added convenience of being able to pick up or self-fulfil in order to avoid delays.

Another reason for the massive patronage and record figures expected for the 2020 edition of KongaYakata is the sheer reach and ability of the e-Commerce brand to deliver to its customers.

Perhaps, no other brand comes close in the area in which Konga has, to a large extent, resolved the thorny issue of logistics and last-mile deliveries.

Closely aligned to this is feedback from respondents which indicate that the biggest hindrance with Black Friday shopping is delivery, with many expressing the fact that months after, some ordered items are yet to be delivered.

Nevertheless, the majority averred that in situations where it is easy to take delivery of orders, the propensity to shop more is heightened.

To this effect, KongaYakatawas highlighted as a huge preference for the upcoming Black Friday shopping season in view of the company’s advanced logistics/delivery capabilities and the aforementioned opportunity to self-fulfil at any of its offline retail stores which double as ordering and collection points.

Most importantly, KongaYakata will see unprecedented sales figures due to its unique status of ushering in the holiday shopping season. Analysts believe that the coronavirus pandemic and the #EndSARS protests have disrupted the 2020 shopping calendar and, as such, this year’s Black Friday will drive greater traffic and numbers for KongaYakata. In other words, the prevailing circumstances will see shoppers rush to get their Christmas shopping underway much quicker, thereby translating to more sales for Konga.

‘‘It is not far-fetched to imagine that KongaYakata will likely witness previously unprecedented numbers in terms of sales figures this year,’’ stated Chris Uwaje, an e-Commerce enthusiast and former President of the Institute of Software Practitioners of Nigeria (ISPON).

‘‘The signs are ominous, especially when you consider that Nigerian e-Commerce shoppers have been starved of mouthwatering deals this year due to a combination of socio-political and health challenges that have marked this year. Indeed, 2020 has been a very unusual year in the history of Nigeria and e-Commerce has not been left out.

‘‘However, the potential of the Nigerian e-Commerce market has never been in doubt. Also, KongaYakata remains arguably the biggest sales event in the annual shopping calendar.

“Therefore, we may be witnessing a situation where deals-starved or deals-hungry shoppers will go all out to quench their shopping thirst when the mega promotion commences,’’ he said.

KongaYakata, also famously tagged 11-11/12-12, will kick off on Wednesday, November 11 and run until Saturday, December 12, 2020 online and offline across all of Konga’s retail channels.

 

 

 


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

E-Business

Firm Warns of Phishing Attacks via Compromised Amazon Simple Email Service Accounts

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Kaspersky has detected phishing and business email compromise (BEC) attacks that are leveraging Amazon Simple Email Service (SES) – a cloud-based email service designed for businesses and developers to send and receive high-volume marketing, notification, and transactional emails (for instance, password resets).

Because these emails are sent via a trusted service, they originate from reputable IP addresses, frequently include legitimate “.amazonses.com” identifiers. This makes phishing messages nearly indistinguishable from legitimate correspondence at a technical level. Users should treat unexpected emails with extreme caution.

The attacks are driven by the theft and exposure of credentials from Amazon Web Services (AWS). The attackers are using leaked AWS Identity and Access Management Keys – often found in public repositories, misconfigured cloud storage, and exposed configuration files. With automated tools, threat actors can identify valid keys and abuse them to send large volumes of malicious emails through legitimate infrastructure operated by Amazon.

Attackers disguise malicious links behind trusted domains such as amazonaws.com using redirects and by creating highly convincing HTML email templates. In many cases, phishing pages are hosted on infrastructure that appears legitimate, further increasing the likelihood of credential theft from victims.

One of the campaigns observed by Kaspersky in early 2026 involved emails impersonating document-signing platforms like DocuSign. Victims were prompted to review and sign documents, only to be redirected to fraudulent login pages hosted on an Amazon Web Services page designed to capture credentials.

Researchers also identified business email compromise attacks carried out via Amazon SES in which attackers impersonated employees and fabricated entire email threads with suppliers. These messages, often sent to finance departments, requested urgent payments and included PDF attachments containing only banking details – with no malicious links – making detection challenging.

“We’ve seen attackers abuse trusted platforms before – like in cases with Google Tasks and Google Forms – where scammers rely on built-in notification mechanisms to deliver phishing links from legitimate domains like @google.com, effectively bypassing email filters and exploiting user trust.

“However, the abuse of Amazon SES represents a more advanced stage of this trend: instead of merely leveraging a platform’s notification features, attackers compromise cloud credentials and gain direct control over a trusted email-sending infrastructure. This allows them to scale attacks, fully customise messages, and deliver phishing emails that are hard to distinguish from legitimate business communications,” commented Roman Dedenok, Anti-Spam Expert at Kaspersky.

 


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NITDA says Digital Infrastructure Key to Startup Investment, Growth

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National Information Technology Development Agency (NITDA) has reaffirmed that a strong and reliable digital infrastructure is fundamental to attracting investment, boosting competitiveness, and achieving sustainable growth within Nigeria’s startup ecosystem.

NITDA says Digital Infrastructure Key to Startup Investment, Growth

NITDA

This position was underscored at the Africa Fintech Foundry Ecosystem Roundtable 7.0, a virtual engagement themed “The Capital Reset: What Technologies Are Still Fundable in Africa?”

Speaking on behalf of Kashifu Inuwa, Director General of NITDA, the Special Assistant on Digital Transformation to the DG, Muhammad Aminu, emphasised that investors are increasingly drawn to startups operating in environments supported by dependable digital infrastructure and clear, predictable policy frameworks.

He explained that digital infrastructure goes far beyond basic internet access. According to him, it encompasses cloud computing systems, digital identity frameworks, payment infrastructure, data exchange platforms, interoperability standards, cybersecurity architecture, and emerging artificial intelligence technologies.

He noted that, “These foundational systems significantly lower operational barriers for startups, enabling founders to focus on innovation, customer acquisition, and scaling, rather than having to build essential infrastructure independently.”

From an investment standpoint, Aminu observed that robust digital infrastructure reduces uncertainty, lowers operational risk, enhances scalability, and considerably cuts the cost of expansion, thereby making startups more attractive to both local and international investors.

He further highlighted several ongoing government initiatives aimed at strengthening Nigeria’s digital ecosystem. These include sovereign cloud projects, data interoperability frameworks, cloud adoption policies, cybersecurity and data governance reforms, as well as the implementation of the Nigeria Startup Act.

In addition, he stressed that regulatory clarity and consistency in policy direction remain critical in attracting sustained investment into the technology sector.

Aminu also noted that NITDA is giving priority to human capital development through the 3 Million Technical Talent (3MTT) programme, describing skilled manpower as a vital component of digital infrastructure.

In conclusion, he stated that a strong, well‑structured digital infrastructure framework not only lowers the cost of innovation but also boosts investor confidence and supports the long‑term growth and expansion of Nigeria’s startup ecosystem.

 


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CPN Begins Crackdown on Quack IT Professionals, Vows Tougher Action against Cybercrime

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Computer Professionals (Registration Council of Nigeria), also known as CPN has begun a nationwide crackdown on quackery and unlicensed practices in a bid to strengthen professional standards in the country’s information technology sector.

CPN Begins Crackdown on Quack IT Professionals, Vows Tougher Action against Cybercrime

CPN has also  vowed tougher action against cybercrime in the country.

These were the major decisions taken at its 2026 Information Technology Professionals’ Assembly and Annual General Meeting (AGM) on Friday

Essien Eyo, president and chairman of Council of CPN, speaking at a virtual press conference, said the council would continue to enforce strict compliance with professional regulations to safeguard the integrity of Nigeria’s computing ecosystem.

He warned that the council would not tolerate unlicensed practice in the sector, stressing that regulatory enforcement would be strengthened in line with its statutory mandate.

“The Act makes it mandatory for all persons and organisations seeking to engage in computing and professional services to be registered and licensed by the council.

“It is illegal to engage in computing and professional practice without satisfying the requirement of registration and possession of a valid licence,” Eyo said.

He added that the council was determined to rid the sector of quackery and ensure that only qualified professionals are allowed to operate.

“CPN is committed to ensuring high professional ethics and standards, and we will continue to intensify efforts to eliminate quackery, arbitrary practice and lack of standards in the IT sector,” he stated.

Eyo disclosed that the 2026 IT Professionals’ Assembly, scheduled for May 13 and 14 at the NAF Conference Centre, Kado, Abuja, would serve as a key platform to advance regulatory compliance, professional development and industry collaboration.

The event, now in its 20th edition, has the theme, “Digital Resilience and Inclusion for Smart Economy,” and aligns with Nigeria’s broader digital economy and Renewed Hope Agenda.

He explained that the theme reflects the urgent need to build a secure, inclusive and resilient digital ecosystem capable of withstanding modern technological disruptions.

“In an era defined by rapid technological change, cybersecurity threats, economic disruptions and evolving digital demands, resilience ensures that digital infrastructure and institutions can withstand shocks and sustain growth,” Eyo said.

“At the same time, inclusion guarantees that no segment of society is left behind in accessing digital opportunities.”

He said the assembly would also focus on emerging digital risks, ethical technology deployment, inclusive policy frameworks and strengthening collaboration among government, industry, academia and civil society.

Eyo further noted that the event would feature the induction of new members into the computing profession and would be delivered in a hybrid format to ensure wider participation.

“The 2026 IT Professionals’ Assembly is not just an event but a strategic platform for shaping Nigeria’s digital destiny,” he said.

He confirmed that the keynote address would be delivered by Bosun Tijani, minister of Communications, Innovation and Digital Economy.

Also speaking,  Aliu Abdullahi, vice president of Council, said the establishment of CPN was a Federal Government response to the need for proper regulation of Nigeria’s growing IT sector.

He said the council’s mandate includes setting professional standards, accrediting academic programmes, conducting examinations, regulating practice, enforcing ethics and maintaining the national register of computing professionals.

Abdullahi reiterated that all individuals and organisations engaged in IT training, computing services and related activities must be duly registered and licensed by the council.

He urged media organisations to support public awareness of the council’s activities, especially the forthcoming assembly, which he described as critical to strengthening Nigeria’s digital governance and professional integrity.


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