YouTube is expected to unveil its long-awaited subscription service during today\’s event in Los Angeles.
As reported by Re/code, the service will include ad-free versions of videos currently available on YouTube.com.
But the $10-per-month offering will also include original programming only available to subscribers.
Re/code didn\’t specify what type of content subscribers could expect.
Earlier this year,YouTube said that four of its top stars signed contracts to bring their original series to life on the Google-owned video site: The Fine Brothers, Prank vs. Prank, Joey Graceffa, and Smosh.
Meanwhile, YouTube is busy inking deals with providers like Turner Broadcasting cable unit, Fox Sports, A&E Networks, NBCUniversal, and possibly the Walt Disney Co., The Wall Street Journal said last week.
Content creators will earn 55 percent of subscription revenue, and get a cut of the money based on the amount of time folks spend watching their videos. Not everyone is thrilled with that arrangement, though, the paper said.
In May 2013, PCWorld recalled, YouTube launched launched paid channels as part of a new pilot program that gave content creators a new way to earn revenue from their videos.
At launch, 53 channels participated, including National Geographic Kids, UFC Select, and British TV provider Acorn TV.
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But YouTube still did not offer an unlimited premium option that eliminated all ads.
In October 2014, Susan Wojcicki, YouTube Senior Vice President said that was arriving in the ‘near term.’ Now, we may finally seewhat YouTube has planned.
‘We are progressing according to plan to provide fans more options in how they enjoy content on YouTube,
‘The company told the Journal. ‘We have support from the overwhelming majority of our partners … and more in the pipeline about to close.\’