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Africa’s Smartphone Market Proves Resilient to Impact of COVID-19

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Africa’s overall mobile phone market saw shipments decline 6.0% quarter on quarter (QoQ) in Q2 2020, according to the latest figures announced by International Data Corporation (IDC).

In a statement released to the media, the technology research and consulting services firm’s newly released Global Quarterly Mobile Phone Tracker shows that Africa’s smartphone market remained flat in Q2 2020, experiencing just 0.1% growth QoQ, while the region’s feature phone shipments declined 10.6%.

According to the IDC, the impact of the COVID-19 pandemic on smartphone shipments has been felt differently across the region.

For example, while shipments to South Africa and Nigeria declined 16.8% and 6.8%, respectively, QoQ in Q2 2020, Egypt recorded a 2.2% increase. Both South Africa and Nigeria adopted strict lockdown measures in April and May, which included the closure of non-essential businesses. By contrast, Egypt adopted a more flexible approach and allowed limited hours of business operations during the second quarter, the company added.

“Transsion brands (Tecno, Itel, and Infinix) continued to lead the smartphone market in Q2 2020 with a unit share of 45.2%. Samsung and Huawei followed with respective unit shares of 19.0% and 8.8%. In terms of value (U.S. dollar), Transsion held 30.1% share, while Samsung accounted for 27.8% share.

The average selling price (ASP) for smartphones declined 9.8% QoQ in Q2 2020, partially due to the market conditions created by the pandemic and partially due to a continuation in the declining trend of prices.

The $0<$80 price band has gained notable share of the smartphone market since the start of the pandemic, growing 18.2% QoQ. The availability of such devices helped brands to cope with the weak demand and price consciousness that flourished during the pandemic,” reads an excerpt from the statement.

The various lockdowns implemented during Q2 2020 led to the growth of the online distribution channel, while enforced closures caused the decline of physical retail in the region.

“Despite a striking increase in online sales, the channel still only accounted for 3.2% of the total mobile phones shipped across Africa in Q2 2020,” says Ramazan Yavuz, a senior research manager at IDC.

“Development of the online channel remains fragmented across the region and the infrastructure needs more investment to reach a more promising stance. While the top countries and urban centres benefited from online sales, the diffusion to a larger audience requires time.”

4G/LTE-enabled devices saw their share of smartphone shipments increase to 81.1% in Q2 2020, spurred by the declining ASP of these devices.

George Mbuthia, a research analyst at IDC said, “The absorption of 5G-enabled smartphones in the market remained below 1% as the cost of 5G devices is prohibitively high and beyond the reach of most consumers. Also, the telecom infrastructure required to underpin 5G adoption is still undeveloped, with most countries still only conducting limited 5G trials.”

IDC expects Africa’s smartphone market to grow 4.2% QoQ in unit terms in Q3 2020 and by 4.4% year on year in 2021 as markets start to recover from the negative effects of COVID-19. With the reopening of markets, the retail channel is also expected to recover, although not to the levels it enjoyed before the pandemic.


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MTN Guns for $2.76bn IHS Towers Buyout in African Telecom Power Grab

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MTN Group, the continent’s telecom behemoth, has plunged into advanced negotiations to acquire the outstanding 75 percent stake in IHS Towers for a staggering $2.76 billion, a seismic move that would hand Africa’s largest mobile operator full reins over one of the world’s premier independent tower companies and redefine infrastructure control across emerging markets.

MTN Guns for $2.76bn IHS Towers Buyout in African Telecom Power Grab

MTN

The proposed transaction, pegged to IHS’s latest New York Stock Exchange closing price where it trades alongside a Frankfurt listing, builds on MTN’s existing 25 percent holding forged in a landmark 2014 deal that saw the operator offload most tower assets to IHS in exchange for cash and long-term leases.

Sources close to the talks confirm discussions remain fluid with no binding agreement yet inked, and both sides caution that negotiations could shift or stall entirely—MTN has signalled readiness to pivot to alternative value-unlocking strategies for its stake if a full buyout eludes grasp.

Strategically, the power play catapults MTN toward vertical integration in a sector where operators increasingly crave direct grip on passive infrastructure to slash lease bills, streamline upgrades, and rocket-roll 4G/5G amid Africa’s insatiable data deluge.

IHS Towers, MTN’s anchor tenant across swathes of Africa with tens of thousands of masts from Nigeria’s 13,500 tenancies—renewed amid naira-dollar tussles—to South Africa and beyond the Middle East into Latin America, represents a golden infrastructure war chest primed for the operator’s 20-nation blitz.

The saga traces to 2014’s seismic sale that freed MTN capital for spectrum wars while birthing enduring lease pacts, now ripe for reversal as governance dust-ups over shareholder nominations and agendas underscore the buyout’s boardroom chess.

Market tremors rippled through IHS shares post-leak, underscoring the $2.76 billion tag’s gravity as MTN eyes cost efficiencies, network agility, and expansion muscle in oil-volatile economies where tower mastery spells survival.

Should the ink dry, MTN vaults to ownership of a colossus fuelling digital bridges from Lagos megacities to rural frontiers, slashing third-party dependence while supercharging investments in fibre-deep data dreams and 5G horizons.

Analysts buzz that the mega-deal heralds telecom consolidation waves, with operators reclaiming tower turf to fortify against rivals and unlock synergies in a landscape where infrastructure crowns kings.

Neither MTN nor IHS commented officially by press time, but the high-stakes huddle spotlights Africa’s telecom arena hurtling toward an era where owning the poles decides who dominates the digital skies.


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Google Calls on Africa’s AI Trailblazers for 10th Startup Accelerator Cohort

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Google has flung open applications for its landmark 10th cohort of the Startups Accelerator Africa, doubling down on nearly a decade of continent-wide tech propulsion by targeting Series A pioneers wielding AI and machine learning for scientific and societal moonshots.

Google Calls on Africa’s AI Trailblazers for 10th Startup Accelerator Cohort

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The 12-week “AI First” hybrid bootcamp, kicking off April 2026, equips Africa-based or Africa-centric innovators with Google’s AI arsenal, expert mentorship, technical firepower, and investor matchmaking to catapult health and deep-tech ventures into orbit—deadline March 18 at g.co/acceleratorafrica.

“Africa’s tech landscape is seeing a vibrant shift toward deep-tech innovation,” proclaimed Folarin Aiyegbusi, Head of Startup Ecosystem, Africa. “For Class 10, we are focusing on the potential of AI to drive health and societal benefits, providing the infrastructure and expertise to turn these startups into the research labs of the continent.”

Since 2018, the accelerator has turbocharged 180+ startups across 17 nations, unlocking $350 million in funding and 3,700 direct jobs, cementing Google’s role as Africa’s AI innovation forge amid a deluge of homegrown problem-solvers.

Equity-free and hybrid-powered, Class 10 promises Google’s product credits, strategic war rooms, and global networks to forge the next wave of African AI trailblazers reshaping everything from disease detection to climate resilience.


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Optasia Drives Responsible AI Conversation at Nigeria’s Privacy Week 2026

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Optasia, a global AI-driven fintech platform, reinforced its commitment to privacy-by-design and responsible innovation as the official partner of Nigeria’s National Privacy Week 2026.

Optasia Drives Responsible AI Conversation at Nigeria’s Privacy Week 2026

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Held at the Transcorp Centre in Abuja, the programme brought together regulators, financial institutions and technology leaders around this year’s theme: “Privacy in the Era of Emerging Technologies: Trust, Ethics & Innovation”.

The National Data Privacy Summit, which concluded on Wednesday, 4 February, was convened in line with the Nigeria Data Protection Act (NDPA), which safeguards personal information across the country.

Welcoming Nigeria’s National Privacy Week 2026, Dr Vincent Olatunji, National Commissioner/CEO of the NDPC, underscored the central role of privacy in building trust and unlocking sustainable digital growth.

“Privacy is not an isolated privilege; it is a fundamental right guaranteed by our Constitution. By building trust, we unlock the full potential of our digital economy and protect every Nigerian’s digital identity,” he said.

These priorities closely align with Optasia’s approach, as the company focuses on enabling inclusive digital financial services while embedding privacy, accountability and trust into its technology and partnerships.

As a company operating AI-powered financial services within highly regulated environments globally, Optasia brings practical experience in embedding governance, accountability and data protection into large-scale digital systems.

The company delivers its services exclusively through licensed financial institutions and regulated distribution partners, supporting the responsible expansion of digital financial services while maintaining robust standards of security and privacy.

Optasia’s SOC 2 Type II certification underscores its commitment to maintaining internationally recognised standards of security, confidentiality, and privacy.

Speaking during the event, Uchenna Agbo, Chief Commercial Officer at Optasia, highlighted the heightened responsibility that accompanies rapid digital growth. “As Nigeria’s digital economy expands, the data that powers innovation and inclusion must be protected with the same seriousness as financial capital,” she said.

“For Optasia, compliance, ethical data use and respect for consumer privacy are foundational to building long-term confidence across the digital ecosystem.”

Optasia’s executive leadership participated in high-level panel discussions, with Chief Technology & Innovation Officer Antoine Chatzistamatiou sharing insights on “Building trust by design: Privacy, ethics, and accountability in emerging technologies”, alongside a senior representative from GTBank.

Additionally, Chief Data & Risk Officer Stelios Lelis contributed to a session titled “Innovation without Intrusion: Balancing data-driven growth with privacy as a fundamental right”, alongside senior leadership from Microsoft and Stanbic IBTC.

Optasia’s Nigeria engagement is anchored in four operating priorities: privacy-by-design, responsible use of AI, innovation without intrusive data practices, and stronger collaboration across the licensed ecosystem.

The company’s engagement in Nigeria reflects a long-term commitment to supporting a trusted and inclusive digital economy. As data-driven services continue to expand across sectors, Optasia remains focused on contributing constructively to ecosystem conversations around privacy, accountability, and responsible innovation.


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