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AJEAST Nigeria Heads to Abuja

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(L-r): Famuyiwa Olu Kayode, regional, Sales Chief Northern Nigeria AJEAST Nigeria; Theo Williams, country manager; Abdul Akeem Wahab, National Sales manager, and Michael Daniels, head of Marketing, all of AJEAST Nigeria at the Regional commercial introduction of Big Cola in Abuja, recently.
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AJEAST Nigeria Limited, a subsidiary of AJE Group worldwide, has recorded another feat. The producer of Big Cola, Orange and Lemon has expanded its business tentacles to Abuja and other northern part of the country.

During its official launch in the Federal Capital Territory, AJEAST Nigeria, through Theo Williams, the country manager, disclosed that the soft drinks, which are sold in 650ml PET bottles and other pack sizes, are produced from state-of-the arts production lines that ensure and guarantee the highest hygienic and quality standards obtainable.

“This is truly remarkable as no other player in Nigeria has given consumers great tasting, superb quality and quantity. The ‘Think Big’ brand will have a recommended retail price of N90.00 per 650ml bottle, and give consumers more value for less,” he said.

Williams added that a communication campaign targeted pan-Nigeria has been developed to support the launch of the drinks.

This includes radio commercials, outdoor billboards, in-store promotions and major events, to mention a few.

He added, “An aggressive ‘Think BIG’ sampling promotional campaign will be conducted to avail our discerning consumers a firsthand experience of the uniquely rich taste of BIG brand flavours. The ‘Think BIG’ promotional campaign will be at a retail point near you, so gear up to experience the ‘Think BIG’ brand.”

The 10th largest producer of soft drink by volume, worldwide, which started 27 years in a garage, is now a truly multi-national business with operations spanning Latin America, Asia and Africa. This has in ripple effects, provided gainful job opportunities for thousands of people as well as putting a smile on the consumers’ faces.

The soft drinks can only be described as a welcome delight to the taste buds of the consumers. Indeed, this is truly remarkable as no other player in Nigeria has given consumers great tasting, superb quality and a more value for money drink as BIG COLA, LEMON AND ORANGE. This truly, is giving the consumers ‘More value for Less’. BIG truly is, democratizing soft drinks consumption in our great country Nigeria, where everyone can afford to enjoy a BIG COLA because it is affordable.

“Our discerning consumers strive for quality tasting drinks that they can be proud of with More value for Less money spent, which represents who they are and where they are going. BIG, which is a proud partner of the English FA cup and the Spanish giants, Barcelona FC, is made from our unique signature making process that has over the years, won the hearts of many,” Williams added. BIG Cola, Lemon and Orange are available in key cities across the country with expansion on-going.

AJEAST Nigeria Limited is a Green field operation with brand new, state-of-the arts factory situated in the heart of Agbara, Ogun state.

AJEAST Nigeria Limited mission is to nurture brands to be the first choice of consumers and customers in Nigeria, by offering more value for less money at an incredibly high quality standard.


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Experts Reveal a Steady Decline of High-severity Incidents Over the Years

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According to the ‘Anatomy of a Cyber World: Global Report by Kaspersky Security Services’, there has been a noticeable decline in the percentage of high-severity incidents over the past few years.

While 2021 recorded the highest proportion at 14.3%, 2025 experienced the lowest in six years at just 3.8%. This trend indicates that many attack attempts were quickly detected and effectively mitigated by Kaspersky MDR experts, preventing their severity from escalating beyond medium levels.

High-severity incidents are defined as attacks involving direct human involvement that result in a significant impact on the customer’s IT infrastructure. In 2025, the number of such incidents detected by Kaspersky MDR decreased by 19% compared to 2024, highlighting improvements in early detection capabilities and more effective remediation efforts among Kaspersky MDR clients.

A detailed analysis of the root causes of these incidents in 2025 reveals the following insights:

Human-driven attacks accounted for approximately 23% of high-severity incidents. Although this represents a slight decrease from 2024, they continue to be the primary cause of serious breaches.

Kaspersky detected such attacks in nearly 21% of customers, demonstrating that motivated adversaries persist in bypassing automated defences. Despite advancements in automated detection tools, these highly skilled attackers still find ways to evade security measures.

Confirmed cyber exercises like Red Teaming made up over 23% of incidents. When activity is verified as part of security testing, it’s often classified as infrastructure false positives, though customers frequently report them as incidents.

Social engineering ranked third, responsible for over 15% of high-severity attacks and affecting nearly 18% of organisations. These are classified as high-severity when successful and not automatically remediated, often leading to security awareness recommendations.

Security policy violations constituted just under 14% of all cases, involving legitimate accounts performing suspicious actions like data exfiltration. Malware incidents represented less than 12%, while artifacts from past attacks, or APT traces, were found in over 7% of cases. Vulnerability detection, though not core focus for Kaspersky MDR, was reported in fewer than 5% of incidents.

“The decline in high-severity incidents highlights the critical importance of adopting a proactive cybersecurity strategy. Human-led solutions such as Managed Detection and Response (MDR) and Incident Response remain essential in combating sophisticated, human-driven threats.

To further enhance the effectiveness and efficiency of in-house security teams, organisations should incorporate advanced, automated solutions like Extended Detection and Response (XDR), which provide improved visibility and enable faster responses.

Additionally, leveraging SOC consulting services can assist in building a robust Security Operations Center from the ground up or optimising an existing one for maximum performance.

An integrated approach to hybrid security operations empowers organisations to detect threats early, contain them swiftly, and ultimately prevent severe breaches from occurring,” comments Sergey Soldatov, Head of Security Operations at Kaspersky.

 

 

 

 

 


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Google, UpSkill Universe Relaunch Hustle Academy to Bring Free AI Skills to Africans

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Google and UpSkill Universe, Sub-Saharan Africa’s leading AI and business skills training partner, have announced a major redesign of the Google Hustle Academy programme.

For the first time, the free training initiative is open to everyone, not just business owners. The new curriculum is focused on equipping individuals and entrepreneurs with practical AI skills.

Small businesses are the engine of Africa’s economy, creating over 80% of jobs on the continent. To help them grow, the Hustle Academy was launched in 2022, providing bootcamp-style training on business strategy, digital skills, AI, and leadership. The program has since trained over 18,000 SMEs, with many reporting increased revenue and job creation.

Now, as AI reshapes the job market, the program is evolving. The 2026 edition is built for anyone in Sub-Saharan Africa, including employees, students, and jobseekers, who wants to use AI to advance their career.

To meet the needs of a diverse audience, the new format includes short, 60-minute webinars and more immersive, high-impact bootcamps. These sessions are laser-focused on putting AI to work immediately in areas like digital commerce, marketing, and growth strategy.

Speaking about the academy, Gori Yahaya, Founder & CEO UpSkill Universe said “The 2026 Hustle Academy is designed to close the AI Skills gap with hands-on training that is short, focused, and immediately useful. AI is reshaping how businesses win and how careers are built, right across this continent.

“We’re excited to renew our partnership, now in its fifth year with Google, combining their global AI leadership with our deep regional AI expertise. The next wave of AI leaders will come from this continent. We are making sure they are ready.”

The Hustle Academy initiative has strengthened digital competitiveness across emerging African economies by enabling SMEs to move beyond AI awareness to practical implementation, positioning them for sustained growth in an increasingly AI-driven business environment.

“We believe that the future of Africa’s digital economy lies in the hands of individuals and entrepreneurs alike. Our new strategy focuses on scaling reach by training individuals in the latest AI-centered tools and techniques,” said a Google representative.

 


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Lagos Govt Drags Top Firms to Court Over Billion-Naira Tax Debts

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Lagos State has dragged 45 individuals and firms, including Bi-Courtney Aviation, DAAR Communications and Leaders & Company, to revenue court for tax debts running into billions of naira.

Lagos Govt Drags Top Firms to Court Over Billion-Naira Tax Debts

Lagos Govt

Bi-Courtney, operators of Murtala Muhammed Airport Terminal Two, faces N38.7 million claim; DAAR, behind Africa Independent Television, owes N22.4 million; ThisDay publishers Leaders & Company allegedly skip N67.1 million.

GMT Energy Resources tops corporates at N145.8 million, followed by Sheriff Deputies at N132.1 million; others like Heyden Petroleum, AA Rescue, BRT operator Primero also listed.

Individuals owe N13.5 million to N35 million each.

Attorney-General Lawal Pedro said suits followed ignored notices, aiming to enforce laws and fund infrastructure.

More defendants: IENG Nigeria, James Fisher, V Care Diagnostics, Venture Garden, Saro Africa, Barry Callebaut, Native Media, First Consulting, Eyowo Payments.

Compliant taxpayers post-notice escaped prosecution; defaulters risk penalties, interest, jail.

Pedro urged prompt filings and payments.


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