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All You Need to Know About Nigerian Breweries’ Easter Carnival

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The picturesque moment in Easter celebrations that Nigerians had been waiting for began with an explosive opening night at the 2019 Easter Carnival in ten select cities nationwide on the 19th of April, 2019.

 

It was a fun filled day for a medley of music anthems, fitness and family-centric activities, games, giveaways, live streaming, singalongs, selfies and ice-cold beverages such as Goldberg, Heineken, Star Lager Beer, 33 Export, Maltina and Amstel Malta. Ground-shaking vibes from Nigeria’s popular musicians rented the air which was a mixture of excitement, frenzy and glamour. From the drones to the turn-tables, the Easter fever was palpable.

 

Uyo, Abeokuta, Abuja, Onitsha, Enugu, Makurdi, Aba, Lagos, Ibadan and Benin recorded massive turnout of excitement buffs who arrived in droves to witness the opening night of this epic Easter experience.

 

DJs dazzled gyrating feet with fast-paced mixes between performances which were staged against Nigerian Breweries branded psychedelic backdrops. Converging floodlights created the ambience for entertainment’s most elaborate Easter music treat in the ten cities.

 

“I had a great time today. I can’t wait for day 2 & 3! I’m definitely coming with all my friends and family tomorrow and next,” said Maduegwu Okey, a resident of Enugu, at the Easter Carnival.

 

The Easter Carnival which has as theme, “Dreamland of Enjoyment“, runs till April 21st as music fans relish each night with their favourite music stars.

 

The carnival is headlined by top-notch performers such as Burna Boy, Phyno, MI, Flavour, Reekado Banks, Slimcase, Orezi, Harrysong, Wande Coal, KCEE, Humblesmith, Obesere, Timaya, MC Galaxy amongst others.

 

The Easter Carnival is designed as an unparalleled fun filled experience to project Nigeria’s passion for celebrations and showcase Nigeria’s rich music heritage spread across the different zones.

 

Nigeria is a multi-cultural nation with over 250 known ethnicities and over 300 languages. With a soaring record of huge music talents, Nigeria boasts of some of the finest contemporary musicians in the continent. Thus, music has become one of Nigeria’s authentic symbols of unity and identity.

 

With this Easter Carnival, the best influencers in popular music culture across the language barriers to speak the universal language of music, while reiterating the Nigerian Breweries’ commitment to promoting Nigerians’ love for celebrations and festivities.

 

Speaking further on the Easter Carnival, the Senior Trade-Marketing Manager: Strategic Programs, Nigerian Breweries Plc., Abayomi Abidakun said, “We at Nigerian Breweries pay attention to the needs and interests of our consumers.

 

“This has berthed iconic ideas like the Easter Carnival and we’re determined to every year bring together Nigerians across the country, uniting them in their love for celebrations availing them with exciting experiences to last a lifetime.”

 

The foremost brewer, Nigerian Breweries Plc has played a pivotal role in activating rich entertainment for people of diverse backgrounds to unite in unlimited enjoyment.

 

Nigerian Breweries Plc is notable for activating cultural and music festivals in Nigeria including Ojude Oba festival, Nigeria Beer Festival, Live Your Music, Hi-Life Fest and many more.

 


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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NIPR Postpones Maiden PRICE Awards to January 25, 2026

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Nigerian Institute of Public Relations (NIPR) has announced the postponement of its maiden annual Public Relations, Reputation, Ideas, Concepts and Excellence (PRICE) Awards and Prizes to January 25, 2026.

NIPR Postpones Maiden PRICE Awards to January 25, 2026

NIPR

The event, earlier scheduled for December 7, 2025, was deferred to accommodate stakeholders whose observance of Christmas festivities had commenced earlier than expected.

Chairman of the Organising Committee, Mr. Israel Opayemi, urged stakeholders to note the new date and prepare to participate in the ceremony.

He said the awards would motivate professionals, practitioners and scholars, while enhancing Nigeria’s global competitiveness in the public relations ecosystem and strengthening brand equity for all stakeholders.

Opayemi reaffirmed the Committee’s commitment to delivering a best-in-class award administration and ceremony, describing the PRICE Awards as a credible and enduring platform to identify, celebrate and elevate outstanding individuals, campaigns and organisations shaping the public relations landscape across sectors.

The development of the PRICE Awards peaked in September 2025 when the NIPR President and Chairman, Council, Dr. Ike Neliaku, inaugurated a 12-man committee to organise the maiden edition. The inauguration followed the Council’s adoption of the report of a technical team tasked with establishing the awards.


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Netflix Seals $82.7bn Deal to Acquire Warner Bros., HBO Max

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Netflix has announced a landmark agreement to acquire Warner Bros. and HBO Max in a transaction valued at $82.7 billion, a move analysts say will reshape the global entertainment industry.

Netflix Seals $82.7bn Deal to Acquire Warner Bros., HBO Max

Netflix

The deal, which includes Warner Bros.’ film and television studios, HBO, HBO Max, and Warner Bros. Games, was unanimously approved by the boards of both companies. Under the terms, Warner Bros. Discovery (WBD) shareholders will receive $23.25 in cash and $4.50 in Netflix shares for each WBD share.

Netflix co-CEO Ted Sarandos described the acquisition as “a defining moment” for the streaming giant, noting that the company intends to maintain Warner Bros.’ current operations while expanding its production capacity.

“By combining Warner Bros.’ incredible library of shows and movies with Netflix’s culture-defining titles, we can give audiences more of what they love and help define the next century of storytelling,” Sarandos said.

The transaction is expected to close within 12 to 18 months, following the planned spin-off of WBD’s TV networks division, Discovery Global, in 2026. Netflix projects annual cost savings of $2–3 billion by the third year after completion and expects the deal to be accretive to earnings per share by year two.

Industry groups, including the Directors Guild of America and Cinema United, have raised concerns about the impact on movie theaters, while regulators are expected to scrutinize the deal over antitrust issues. Netflix has pledged to continue supporting theatrical releases, with Warner Bros.’ cinema commitments running through 2029.

Warner Bros. Discovery CEO David Zaslav hailed the agreement, saying it “combines two of the greatest storytelling companies in the world to bring to even more people the entertainment they love.”

Observers note that the acquisition comes 15 years after former Time Warner chief Jeff Bewkes dismissed Netflix as “the Albanian army,” underscoring the dramatic shift in the entertainment landscape.


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It is Official, DStv Confirms Termination of 16 Major Channels

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A major shake‑up rocks viewers and subscribers of DSTV/GOTV as many channels are set to shut down and be removed on January 1, 2026.

It is Official, DStv Confirms Termination of 16 Major Channels

The trigger for the upcoming shut‑down is a breakdown in negotiations between the owners of multiple global channels and the pay‑TV operator.

As of December 2025, the deal between Warner Bros. Discovery (WBD) and DStv/GOtv has expired and the two parties have not reached a renewal agreement.

Without a new carriage/distribution agreement, the channels belonging to WBD risk being pulled off the DStv/GOtv line‑up.

This is the most significant content cutback the service has seen in years.

The affected channels are:

Discovery Channel

TLC

Cartoonito

Cartoon Network

CNN International

Food Network

The Travel Channel

TNT

Investigation Discovery

Real Time

HGTV

Discovery Family


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