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Celebrating Yudala @ One

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About a year ago, Yudala launched and has since carved a niche for itself by being the first brand to have a composite structure that combines an online shopping platform with retail stores located in major cities across the country, with future plans to expand into other key African cities.

Since it’s launch, Yudala has become a threat to the supposed big players in the e-commerce and retail chain in the country. Apparently, most ‘arrived’ and ‘established’ e-commerce platforms were caught off guard on how to defend their territories successfully and win the war to retain exiting market share while expanding to new markets.

There are quite a number of reasons that I have chosen to celebrate Yudala today. The promoters defiled several odds to pilot this unique startup. Recall, they launched when a new government was barely sworn-in with somewhat hazy economic blueprint.

They were never deterred. Nnamdi Ekeh, founder and his team refused to buckle even when companies that have lasted for decades started winding up or left the shores of Nigeria. That is actually a strong belief in the ‘Nigeria dream! A can do Spirit! Suffice it to say, Yudala defiled many economic laws. Today, it’s not only standing, but remains outstanding.

Setting The Ball Rolling
From the onset, the mandate was clear: “to launch 150 Stores in the first 18 months of operations, the company will ensure that no region is left out in the high quality experience that Yudala stands to offer”.

While the company placed great emphasis on cosmopolitan consumers, Yudala with requisite network capacity, avowed to reach the unreached. Thus, those not served by the ‘then existing giants, were guaranteed quality of service offering too, which bequeaths Yudala with “the national e-commerce platform” status.

I recall Herbert Wigwe, Group Managing Director and CEO of Access Bank Plc., describing Yudala as “truly a retail revolution worth partnering with.”

He even praised the platform expressing how delighted he was that young Nigerians are revolutionizing the e-commerce ecosystem. “I am delighted to witness the launch of Yudala. The ambience is world class which gives a lot of hope that young Nigerian entrepreneurs are redefining standards. There is a lot to be excited about especially when you consider the huge impact Yudala will have on small businesses and households in the informal sector. We must also not lose sight of the potential effects on the Nigerian economy in extension,” Wigwe said.

Key Track Records
Backed by its multi-pronged yet standardized business model, the company infused a measure of coordination to the relatively unstructured online business space because of the need to deliver world class products and services on the online and offline platforms. Yudala offered Nigerians, for the first time ever, a consolidated online and retail chain which has radically transform the shopping landscape in the country.

The brave approach of Nnamdi Ekeh and co ‘killed’ that perennial ‘distrust bug’ that has eaten deep into fabrics of e-commerce ecosystem; where buyers clearly display lack of confidence that “what I ordered is what will be delivered”. How? Today, you are sure that what is posted on Yudala online is the available stock; hence the e-inventory solution is matchless. Still not satisfied, a buyer can walk into the offline stores and make purchases.

With its considerable financial capacity and technology back-bone, it actually hit the market with the concrete ambition of becoming the market leader in trade and commerce on the continent.

Yudala is rigorously pursuing the orchestrated plan to reach every nook and cranny of the country with a targeted total of 512 shops in Nigeria’s local government councils within three years.

A startup that commenced operations with only 12 staff about a year ago now boasts of conveniently paying salaries to a workforce of 350 (as at July, 2016). Definitely, this startup is writing few economic dogmas on how to invest during unfavourable economic conditions.

Yudala’s lived to its purpose of offering the best products through partnership with the biggest and most renowned brands in the first six months it commenced operations. Today, smartphone manufacturers- InnJoo, Infinix, Samsung, Tecno, Huawei, BlackBerry, etc., have aligned with the vision.

In a brief chat with Nnamdi Ekeh, he actually revealed his penchant for making available only genuine, pocket-friendly products sourced directly from the manufacturers.

“With Yudala, there will be no imitations or grey products as every item purchased off its online or offline platform will come with a certified guarantee. More importantly, the management will take responsibility for all products purchased from and delivered by Yudala”. What else do buyers need than such a reassuring statement?

On the retail side, Yudala has also differentiated itself by offering support on warranty as well as out-of-warranty products for customers which no other competitor offers. It is our determination to reduce wastages in Nigeria and by extension Africa.

The launch of 4 Experience and Smart shops in Lagos same day in The Palms, Lekki; Medical Road, Ikeja; Idowu Martins, Victoria Island and Gbagada in the first week of July 2015, has fetched Yudala good fortunes as its presence is today felt in Abuja, Enugu, Port Harcourt, among other targeted major cities.

The platform boasts of a robust technology back-bone, man-power expertise and a two-year test run of its website designed which offers visitors an interactive, engaging and multimedia user interface. In fact, exciting e-commerce platforms are already feeling Yudala effect, which scored many goals in the market.

There have been barrages of exciting news published on Yudala by Nigeria CommunicationsWeek such as
February 20, 2016: Top Brands Shine as Yudala Mobile Monday Takes Off
Apr 25, 2016: Yudala Thrills Shoppers with Same Day delivery
Mar 16, 2016: Yudala, Mobile Monday Records Huge Traffic
Jun 8, 2016: Yudala Deepens Mobile Connectivity with Mobile Monday
May 13, 2016: Yudala Offers Way Out of Power Crisis with iPowerPlus Inverters
Jul 18, 2016: Yudala Bags eCommerce Company of the Year
Jul 22, 2016: Yudala Launches Surulere Store, 2 Others
Jun 2, 2016: Yudala Marks Democracy with Week-Long Deals
Jul 13, 2016: Yudala Celebrates Customers with Zero Gravity

But when I read on Aug 1, 2016: “Jumia or Yudala Acquire Konga”, I thought about the founders again. These established, brilliant and well informed Nigerians and backed by competent investors of highest integrity definitely have a lot up their sleeves so the best of Yudala is still to come!

Happy One Anniversary, team Yudala!

 

 

 


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Nigeria CommunicationsWeek believes that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. So since 2007, we have devoted our energy to independent reportage of technology and how they affect lives.

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E-Business

NITDA DG Reaffirms FG Commitment to Responsible and Inclusive AI

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The Federal Government of Nigeria has reaffirmed its commitment to building a responsible, inclusive, and sovereign artificial intelligence ecosystem to enable Nigeria to transition from being a passive consumer of AI technologies to an architect and builder of indigenous AI systems.

This was said by the Director General of the National Information Technology Development Agency (NITDA), Kashifu Inuwa Abdullahi CCIE, while delivering a virtual address at the InnovateAI Conference held in Lagos.

The conference brought together policymakers, technology leaders, innovators, and stakeholders to discuss the future of artificial intelligence and its role in driving Nigeria’s digital economy and national development agenda.

Inuwa outlined Nigeria’s ambition to transition from being a consumer of artificial intelligence technologies to becoming a builder and owner of AI systems that reflect national values and priorities, in line with the National AI Strategy.

“Our goal is not just to use AI, but to architect and build our own AI systems in Nigeria,” he said, stressing that the country must take ownership of its AI future.

He noted that Nigeria’s approach to artificial intelligence extends beyond innovation to include governance, infrastructure, data sovereignty, and policy evolution.

According to him, “Responsible AI is never a finished job; it is an iterative journey. Our policies must evolve as the technology evolves, and we must avoid frozen laws by adopting living policies that adapt over time.”

He cited the implementation of the Digital Economy and E-Governance Bill as a key mechanism for generating insights that will help refine AI regulations and governance frameworks.

Inuwa also highlighted the challenge of data representation in global AI systems, noting that most models are trained on non-African datasets, which often results in bias against local dialects, cultures, and demographics.

“If a model shows bias against a local dialect or demographic, we cannot just patch it. We must reinvest in infrastructure to retrain it with inclusive and representative local datasets,” he stated.

He added that building national AI infrastructure is critical to achieving data sovereignty and ensuring that Nigeria is not merely an end user of foreign AI systems.

He further called for strategic partnerships with global technology companies and hyperscalers to build AI infrastructure in Nigeria while aligning with local values and national priorities.

“The world today is a global village. We need to work with global players, but they must understand our local nuances and help us build the infrastructure to retrain and develop AI models that reflect our context,” he said.

The NITDA Director General explained that adopting a comprehensive AI lifecycle approach, from responsible data collection and governance to deployment and continuous feedback, will enable Nigeria to move from reacting to AI developments to proactively designing indigenous AI systems.

“Without understanding how AI models are trained, how decisions are made, and how models are retrained, it will be difficult to build a responsible and trustworthy AI system,” he warned.

He reaffirmed that the Federal Government is intentional about promoting responsible AI and is working closely with the technology ecosystem to co-design national AI guardrails. He described platforms such as the InnovateAI Conference and other national AI dialogues as critical to shaping Nigeria’s AI future.


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Mutual Benefits Assurance Settles ₦5.9bn Claims in January 2026

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Mutual Benefits Assurance, a leading Nigerian insurance company, has paid a total of ₦5,937,665,353.57 in claims to policyholders in January 2026 alone, underlining its strong financial capacity and unwavering commitment to prompt claims settlement.

Mutual Benefits Assurance Settles ₦5.9bn Claims in January 2026

Mutual Benefits Assurance

A breakdown of the figures shows that ₦3,426,602,834.28 was paid under its General (Non-Life) Insurance portfolio, while ₦2,511,062,519.29 was paid across its Life businesses, including Group Life and Retail Life policies.

The significant payout within a single month reinforces Mutual Benefits’ reputation as a dependable insurer that honors its obligations swiftly and responsibly.

Commenting on the development, Olufemi Asenuga, Managing Director, Mutual Benefits Assurance Plc stated that claims settlement remains the core promise of insurance and the ultimate test of an insurer’s credibility.

“Insurance is built on trust. Our ability to settle over ₦5.9 billion in claims in one month demonstrates not only our financial strength, but also our deep commitment to our policyholders. At Mutual Benefits, we do not just sell policies. We stand by our promises,” he said.

With over three decades of operations, Mutual Benefits has consistently positioned itself as a strong and well-capitalised insurer.

The company operates both Life and General Insurance businesses and remains fully compliant with regulatory capital requirements as stipulated by the National Insurance Commission (NAICOM).

The January payout reflects Mutual Benefit’s robust underwriting standards, prudent risk management practices and efficient claims administration framework.

It also aligns with the company’s broader record of substantial claims settlement in recent years, reinforcing its standing as a trusted brand in the Nigerian insurance industry.

Mutual Benefits employs over 5,000 staff, managed by seasoned management team and an experienced Board of Directors. Industry observers note that prompt claims payment remains one of the most critical differentiators in Nigeria’s competitive insurance landscape.

By consistently settling valid claims without delay, Mutual Benefits continues to strengthen customer confidence, deepen market trust and expand its footprint across retail and corporate segments.

As the company begins 2026 on a strong footing, it reiterates its commitment to innovation, service excellence and delivering value to policyholders and stakeholders alike. Mutual Benefits Assurance focused on its mission to provide reliable risk protection solutions while maintaining the highest standards of professionalism and integrity.


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NITDA Warns Nigerians of Actively Exploited Microsoft Office Vulnerability

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National Information Technology Development Agency (NITDA) has issued an urgent cybersecurity warning about a serious Microsoft Office vulnerability (CVE-2026-21509) that attackers are actively exploiting.

NITDA Warns Nigerians of Actively Exploited Microsoft Office Vulnerability

This advisory, shared through Nigeria’s Computer Emergency Response Team (CERRT.NG), highlights the risks of this flaw and recommends immediate action to protect systems.

Microsoft has released quick security updates to fix this vulnerability, which has a severity score of 7.8, showing it is a serious risk. Attackers have already used it in targeted attacks.

CVE-2026-21509 affects multiple versions of Microsoft Office, including Office 2016, Office 2019, Microsoft 365 Apps, Office 2021, and later versions.

This flaw allows attackers to bypass security features meant to stop harmful Object Linking and Embedding (OLE) controls. OLE is an older Microsoft technology that can be used to embed links or content, but it has often been exploited by malware.

By exploiting this flaw, attackers can create specially designed Office documents.

When a user opens these documents, they can run malicious code or gain further access to the system.

Exploitation requires user interaction, meaning attackers often trick people into opening harmful Word, Excel, or other Office documents. Common methods include using email attachments or files from untrusted sources.

Because Microsoft confirmed that the vulnerability is being actively exploited, they have made emergency security updates available outside their usual schedule. Users and organisations should:

  1. Install the latest Microsoft Office security updates for all affected versions.
  2. Restart Office applications for Office 2021 and later to ensure that the updates take effect.
  3. Use registry-based settings for protection if updates can’t be applied right away.
  4. Follow good cybersecurity practices, like using endpoint protection and filtering emails.

Microsoft’s updates for Office 2021 and newer versions are automatically applied, but need a restart of the applications to be active.


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