The Next Movie Star, created by Digital Interactive Media has positioned to break boundary barriers after conquering Ghana last year and recording over 70 million viewers across Africa.
The 2008 edition tagged ‘Going Places’ promises to highlight the best of TV reality show while targeting wider participation and viewership.
With the objectives of discovering, nurturing and promoting new faces for the ever growing film industry in Africa; providing excitement for TV enthusiasts in Africa and creating cost-effective opportunities for brands and advertisers; it is set to be the next big thing in African TV entertainment.
The show which marks its fourth anniversary this year will parade housemates from Sierra-Leone, Ghana, Liberia, Gambia and of course, Nigeria who will be put to the test during their sojourn in the House. Attitude and disposition are the criteria for selecting participants and the winner as those who spot such qualities in addition to talent, will stand good chances.
The winner of this fourth edition will be honoured with a brand new car, accommodation in a choice location for one year, three movie contracts, all expense paid trip to any European country and to major film festivals in Europe.
Digital Interactive Media has produced three movies and a sitcom with the titles: The Waiter, Calabar Girl, Dancehood and Dormitory 8; which have featured inmates from previous editions of ‘The Next Movie Star’ and other Nollywood stars.
The Show will broadcast on local TV stations across Africa and also on DStv African Magic. Details of programme schedule will be made known to viewers in due course.
Uti Nwachukwu, the Nigerian housemate on Multichoice’s Big Brother Africa show, is a product of ‘the Next Movie Star,’ among others who have made their marks in various fields.