General News
COVID-19: The imperative of Strategic Communications in Overcoming the Challenges of Coronavirus Pandemic in Nigeria

By Francis Nwosu
When the earliest Coronavirus (COVID-19) case was detected on November 17, 2019, in Hubei Province, Wuhan, China, little did the world know that it would be declared a global pandemic by the World Health Organisation (WHO).
This was after Chinese authorities had tried to cover it up by muzzling the country’s scientific community that had warned of the virus’ deadliness.
In Nigeria, hearts were in mouths as the Federal Ministry of Health announced Nigeria’s index case on February 27, 2020. He was an Italian that flew in from Milan for a business meeting. Since then, the number of confirmed Nigerian infections has risen to 442 as of April 16. There have been 152 recoveries and 13 deaths.
Like some citizens and residents in the West, several Nigerians were also sceptical about the disease. They dismissed it as a hoax, but events have proved otherwise. Sadly, the initial scepticism has proved to be a massive drawback to government’s effort to combat the virus early.
Of course, pandemics have precedence in human history. There was the Flu pandemic of 1889 to 1890 that killed 1 million people; Spanish Flu (1918-1920), and Asian Flu (1957-1958) that had about 500 million cases with one-fifth of those killed. The H1N1 Swine Flu pandemic recorded 1.4 billion cases and killed between 151,700 and 575,400 people.
Ironically, the trajectory of such pandemics and epidemics, including Ebola is that they have a similar path in Nigeria. The first case was in Lagos, then Ogun and Ibadan before it spread to other Nigerian communities and states.
Nonetheless, the COVID-19 pandemic has exposed our tardy response to emergencies. It has similarly exposed our grossly inadequate health, humanitarian, security, educational, labour, governance and fiscal arrangements. These gaps require that more proactive and urgent actions need to be taken to curtail the spread of COVID-19.
Apart from scaling up the medical intervention, strategic communications and reputation management experts are needed at this point in time to reassure citizens and get their backing for government efforts to defeat the disease.
People need to be well informed of the various measures to break the virus’ transmission cycle, including physical/social distancing, restriction of movement, and the necessity of maintaining thorough personal hygiene.
They need to be educated about why they need to comply with these directives, and understand the weightier benefit of staying at home instead of hopping about ‘for their daily livelihood.’
Strategic public relations actions leveraging community influencers and local dialects should be deployed by state and local governments for community engagement with the people at the grassroots.
Using relatable cultural communication at a time like this will foster people’s awareness of the pandemic and the systems authorities are putting in place to mitigate further spread.
Despite government efforts to curb COVID-19, as well as donations of cash, relief materials and volunteer service from well-meaning Nigerians and institutions, the challenges of stopping this disease are enormous.
Thus far, these efforts seem like a drop in the ocean. And this is not to discredit these interventions but, anecdotal evidence nationwide show negligence and partisanship in the distribution of relief materials. Trust gap is also widening.
So, the onus, now, is on government to swiftly onboard relevant professional bodies to drive strategic communications, behavioural change and strong advocacy to deepen the current response to COVID-19 in a more seamless and coordinated manner.
Engagement of PR consultants will go a long way to drive tactful messaging content that will appeal to targets and help to manage their expectations. Experts in marketing communication and information management, more than ever, need to be drawn in to help up the ante.
They should become the advisory ombudsman amongst various interest groups and institutions to strengthen collaborations that will accelerate the efforts to defeat Coronavirus.
With effective communication and enlightenment, the public will become more enlightened about COVID-19. All the nonsensical myths that the virus cannot survive in a hot region or is a conspiracy of the West to use 5G technology to destroy the world will stop.
The deployment of well-articulated and strategic communications will ensure effective risk mitigation communication, control of misinformation and eradication of ignorance. It will also reveal the antics of mischief peddlers masking as community voices in their circle of influence.
The importance of strategic communications notably PR, cannot be exhausted in just one breathe. The time is now to drive an articulate messaging on relief efforts by government agencies. It will additionally ensure that people are knowledgeable about all the issues about management of the challenges posed by the virus.
As the whole world strengthens commitments to end Coronavirus so it does not ruin humankind, Nigeria cannot afford to be left behind with tardy communication and poor planning.
Nwosu is an Associate Analyst, Content and Creative, with Chain Reactions Nigeria.
General News
CBN Projects Petrol to Hover around N905/Litre this Year

Central Bank of Nigeria (CBN) has projected that the pump price of petrol would hover around N950 per litre in the year 2026.

The CBN stated this in its 2026 Macroeconomic Outlook for Nigeria.
In its outlook for the domestic economy, the bank made what it called baseline projections predicated on assumptions like crude oil price at an average of $60 per barrel in the fourth quarter of 2025 and $55 per barrel in 2026 and the Nigerian Foreign Exchange Market exchange rate at an average of N1,451.63/$ in Q4 2025 and N1,400/$ in 2026 (supported by a more efficient foreign exchange market, higher capital inflows, a current account surplus, and a broad-based improvement in economic activity).
The CBN stated that domestic crude oil production is assumed to be at about 1.5 million barrels per day throughout the forecast period, as premium motor spirit is expected to sell around N950, an amount higher than the current pump prices.
“The baseline projections are predicated on the following assumptions: crude oil price at an average of $60/barrel in Q4 2025 and $55/barrel in 2026 (consistent with the US EIA’s outlook that rising global crude oil inventories and supply glut would moderate prices); NFEM exchange rate at an average of N1,451.63/$ in Q4 2025 and N1,400/$ in 2026 (supported by a more efficient FX market, higher capital inflows, a current account surplus, and a broad-based improvement in economic activity).
“Furthermore, domestic crude oil production is assumed at about 1.5 mbpd (excluding condensates) throughout the forecast period. PMS price is expected to hover around N950 per litre in 2026. Government expenditure is projected to follow the 2025-2027 MTEF/FSP path, reflecting an expansionary fiscal stance aimed at supporting the $1tn economy initiative. MPR and CRR are assumed at 27.00 and 45.00 per cent, respectively. The baseline projections were generally supported by the assumption of continued improvement in business optimism and stronger investor sentiment,” the CBN said.
General News
FG to Empower Artisans for Global Value

The Federal Government has reaffirmed its commitment to grassroots artisans to upgrade local skills to meet both national and international benchmarks and compete in the global markets.

Speaking recently during the Skill-Up Artisans (SUPA) zonal rally, Dr Afiz Ogun, director-general of the Industrial Training Fund (ITF), stated that the initiative is designed to professionalise the sector.
The rally was designed to raise awareness of the programme throughout the North-West region.
The rally saw a diverse turnout of professionals, including those in construction and engineering such as welders, fabricators, plumbers, and carpenters.
Those in the technical service comprised of electrical installers and automobile mechanics, while those in the creative and digital space were fashion designers and ICT technicians.
Represented by Muhammad Aminu, the former zonal director of the ITF, Ogun explained that the SUPA scheme seeks to convert traditional craftsmanship into sustainable livelihoods.
He emphasised that the goal is to transform artisans from job seekers into employers of labour.
“We are calling on artisans across the North-West to embrace the SUPA programme,” Ogun remarked. “This is an opportunity to enhance productivity, increase earnings, and ensure our workforce can compete on a global stage”.
According to the DG, the initiative aligns with President Bola Tinubu’s Renewed Hope Agenda, focusing on restoring dignity to manual and technical work.
He noted that a competent artisan class forms the essential foundation of a productive economy.
He further called upon traditional rulers, community leaders, and trade associations to assist the ITF in disseminating information about the programme to ensure high participation rates.
“We are here to engage the technicians, the tradespeople, and the young talents who serve as the backbone of our economy,” he added.
Nancy Ekong, director of the Technical Vocational Skills Training Department, highlighted the programme’s recent successes. She revealed that over 30,000 artisans were trained and upgraded during the initial SUPA cycle in 2025.
The ITF remains optimistic that the continued expansion of SUPA will bridge the existing skills gap in Nigeria’s industrial sector.
General News
Bill Gates Pays Ex-Wife $8Bn Charity Payout in Divorce Settlement

American billionaire businessman Bill Gates, has paid $8 billion to his ex-wife, Melinda French Gates’ charity, five years after their split over his affairs with other women.

Bill Gates and Melinda French Gates
Gates made the $7.88 billion donation to Melinda French Gates’ Pivotal Philanthropies Foundation in 2024, The New York Times revealed.
The sum, one of the largest public donations ever recorded, was revealed in a new tax filing, which shows the first specific financial terms of the couple’s high-profile split in 2021.
Melinda resigned from The Bill and Melinda Gates Foundation in May 2024. Despite leaving the charity, she suggested her ex donate $12.5 billion to a new charitable foundation she intended to create.
A representative for Pivotal told the Times the $12.5 billion agreement has been fulfilled, and the nearly $8 billion donation was part of that agreement.
Melinda set up her Pivotal Philanthropies Foundation in 2022, the year after the divorce. At the end of 2023, it had $604 million on hand.
The billionaire pair split after 27 years together in 2021, embarking on what is considered the most expensive divorce settlement in the world. Melinda later received approximately $76 billion in assets.
Months later, details of Gates’ affair with a Microsoft employee were exposed.
The woman penned a letter to the company’s board in 2019, divulging details about the fling which began in 2000 and demanded that his wife, Melinda “read it”.
Microsoft’s board investigated the women’s claims and deemed the relationship “inappropriate”, the Wall Street Journal reported at the time.
Gates suddenly quit the board in March 2020 while the investigation was still in progress – and before the board could make a formal decision on the matter.
Two further bombshell reports were then revealed, alleging Gates had routinely hit on staffers at Microsoft and at the philanthropic foundation he founded alongside his wife.
A separate shocking report claimed that Gates had sought marriage advice from Jeffrey Epstein, with whom he reportedly shared a “close” relationship, having first met the convicted sex offender in 2011.
Gates’ and Epstein’s friendship first came to light in 2019, months after Epstein killed himself in his Manhattan jail cell while awaiting trial on charges of child sex trafficking.
The two men reportedly spent time together on multiple occasions, flying on Epstein’s private jet – dubbed the “Lolita Express” – and attending late-night gatherings at his Manhattan home.
E-Financial2 days ago19 Nigerian Banks Meet CBN Recapitalization Targets Ahead of March Deadline
E-Financial3 days agoBVN Enrollment Up 6.87 Percent to 67.84m in 2025 – NIBSS
E-Financial2 days agoKPMG Identifies ‘Flaws, Inconsistencies, and Omission’ in New Tax Law
General News3 days agoPawnith Appoints Martina Ogbebor as Managing Director to Lead Strategic Launch into Nigeria’s Fintech Ecosystem
E-Business3 days agoStudy Reveals Majority of IT Professionals Show Openness to Cyber Immunity
News3 days agoOpenAI Launches ChatGPT Health
Telecom3 days agoNCC, CBN Unveil Refund Framework for Failed Airtime, Data Transactions
General News2 days agoBill Gates Pays Ex-Wife $8Bn Charity Payout in Divorce Settlement












