The latest telecom industry statistics released by the Nigerian Communications Commission (NCC) shows that Globacom gained 214,646 new subscribers in the month of July. The operator has thus raised its subscriber base to over 40.3 million.
According to NCC, Globacom, which had 40,108,508 subscribers in June, amassed 214,646 new subscribers in July to arrive at a customer base of 40,323,154.
The additional 214,646, according to the regulator, was the biggest gain by any operator in July. The report stated that Airtel, which came second, added 149,880 new customers, growing from 39,898,448 in June to 40,048,328 in July.
Contrastively, MTN and 9mobile lost well over 1.1 million subscribers within the period under review with MTN losing 999,891 subscribers, while 9mobile shed 246,221 customers.
In addition, the NCC report also indicated that Globacom has, since this year, added a total number of 2,153,374 new subscribers. As at the end of December, 2017, the company had a subscriber base of 38,169,780, whereas the figure increased to 40,323,154 in July this year.
This growth in data subscriber base by Globacom, the NCC statistics stated, accounted principally for the growth in the number of internet users on mobile devices during the review period as the total number of data users in the country rose by 866,656, from 102.81 million in June to103.67 million in July.
In the data analysis report by the NCC, Globacom also led the gainers’ chart with 574,821 new internet users, with its data subscription rising from 26.57 million in June to 27.15 million in July. This figure represents 66% of the total 866,656 new internet users in the industry.
Airtel’s figure on the other hand rose by 375,724 from 26.71 internet users in June to 27.09 million in July, just as MTN also gained 134,197 new data users in July as the figure recorded was 39.07 million as against 38.94 million in June.
However, 9mobile lost 218,086 internet users in July, as its subscription base fell to 10.37 million as against June when it recorded 10.59 million.
Globacom’s increasing subscriber base is being attributed by industry watchers to the several attractive and user-friendly packages which offer a lot of appeal to prepaid and postpaid phone users, thus making its services the most accessible and most affordable.
The company which last month marked its 15 years of operation in Nigeria recently launched Glo Yakata which offers up to 2,200% bonus on every N100 recharge and above, and Oga SIM which offers 125% bonus on every data subscription.