Broadcasting
GOtv’s Milestones, New Identity @ 5

GOTV, a pay-tv service provider in Nigeria, prides itself as the home of African television that is committed to delivering family entertainment.
GOtv’s Launch in Nigeria & Brand promise
The pay-tv service provider launched operations in Nigeria, first, in Oyo State, on October 11, 2011 with a brand promise, to be “A low cost digital television service, offering the greatest selection of local channels, made in Africa for Africans as well as the best international channel”.
Five years ago, the TV service chose to provide the greatest selection of local channels made in Africa for Africa by offering two bouquets: GOtv Plus: 33 channels (N1,500) and GOtv: 26 channels (N1,000) which were sold for N9,900 (decoder and indoor antenna only) and features in its bouquet TV channels such as Africamagic Plus, Discovery, Disney Junior, E-Africa, E! Entertainment, Nickelodeon, Select Sport, Style, BBC World News and Al Jazeera and in addition, local TV channels AIT, LTV, NTA Plus, NN24 and STV.
Also, at launch, GOtv’s ‘simple’ message was “A clarion call to GO…” Breaking down the message, GOtv urged Nigerians to “get a digital decoder & join in the digital migration; enjoy crystal clear pictures & sound; enjoy quality entertainment at an affordable price”.
“GOtv’s strategy has been to remain hyper-local; using local lingo, slangs and landmarks which our audience could relate to because our subscribers and targets are grassroots”, according to John Ugbe, managing director, MultiChoice Nigeria.
Three years on, GOtv has become one of the solid stations in the Digital Terrestrial Television (DTTV or DTT); a technological evolution of broadcast television and advancement over analog television.
Efe Obiomah, GOtv’s public relations manager, puts it this way: “GOtv’s outstanding performance as the leader in the Nigerian DTT space is even re-echoed in the subscribers’ testimonies. GOtv is a complete companion; choice of channels which they enjoyed with family & friends; a new journey of escapism; part of their lives. This insight that GOtv is ‘more than entertainment’ led to a brand refresh, because we brought change in pay-off & re-naming of the lower-tier bouquet from GOtv to GOtv Value”.
Spread
Today, GOtv’s signal has spread to over 50 cities in 24 states and the FCT with 3 bouquets: GOtv Plus: 50 channels (N1,800 monthly); GOtv Value: over 25 channels (N1,200 monthly) and GOtv Lite: over 18 channels (N400 monthly), GOtenna decoder selling for N6,900 GOtenna with three months subscription.
Milestones @ 5
Digital since inception, GOtv was the first to launch the approved DVB-T2 decoders in Nigeria in 2011; first DTT pay-TV to carry radio channels on its platform – Wazobia FM and Naija FM 102.7; launched door-to-door customer service scheme – GOtv Sabimen; youth empowerment through the GOtv Canvasser Scheme and supporting the development of sports in Nigeria.
The Station is credited for reviving professional boxing through the GOtv Boxing Night launched in November 2014 – eight events so far; sponsorship of grassroots football club – Ikorodu United FC and self service – great improvement.
New Identity
What will the future look like for GOtv? During a recent press conference to announce activities lines for the fifth anniversary celebration, Obiomah made a presentation where she said that the brand attributes remain unchanged, implying the pay-tv service provider will remain bold; friendly, simple; innovative and pragmatic, but with more insight, “GOtv is so irresistible that our subscribers cannot stop talking about it.
“The football gets our subscribers ‘GOgetters’ bonding, jumping and hugging; the cartoons get GOkids laughing and learning; the telenovelas get GOgetters bonding and glued to their screens; the religious content get GOgetters lifted, praising and the music content get GOgetters dancing”.
So, to celebrate its 5th anniversary, GOtv launched a new campaign to capture these emotions as a TV service provider that gets subscribers to talk, scream, laugh, sing, dance, lifted, bonding, which it calls “GOtv Lite”
Why GOtv Lite
Obiomah added that “In this tough economic situation, we have introduced a new bouquet that is; most affordable in the pay-tv market; giving subscribers more choice and flexible subscription rate of N400 per month (which is approximately N13 per day); every 3 months at N1,050 and every 12 months at N3,100”
GOtv Lite comes with nine local channels; two (local) radio Stations; two religious-based stations; children and music channels, one each; two news and commerce channels; entertainment and sports channels too.
While Nigeria CommunicationsWeek readers patiently wait in those States where GOtv signals are yet to go live, for now, GOtv should not relent on its promise to: remain same great digital quality; the best content available on DTT; more channels; innovation; simple services and placing the Customer First.
Broadcasting
Young Africans Hit Hardest by Online Gender Violence, Paradigm Initiative Reports

A new study, conducted by pan-African organisation, Paradigm Initiative (PIN), warns of an alarming surge in the prevalence of Technology-Facilitated Gender-Based violence, with 67 percent of respondents being victims of at least one or multiple forms of digital violence.

Online
Released on International Human Rights Day, the research exposes deep systemic failures, weak accountability, and unsafe online spaces driving a rapidly escalating epidemic across Cameroon, Kenya, Nigeria, Senegal, Zambia, and Zimbabwe.
PIN recognises that this gap limits both the understanding of TFGBV and the development of effective solutions. In response, this study adopts a survivor-centred approach that reframes how TFGBV is researched, discussed, and addressed. By prioritising survivors’ perspectives, the research uncovers the emotional, social, and systemic dimensions of digital violence that formal reports and statistics often obscure. It also interrogates how survivors navigate reporting systems, access justice, and play an informed role in digital spaces that are frequently hostile or unsafe.
A key finding of the study is that young people are disproportionately affected, with those aged 18–34 constituting the vast majority of survivors. Most incidents of TFGBV occurred on Facebook, WhatsApp, and X (formerly Twitter), underscoring how mainstream social media platforms continue to function as structurally unsafe spaces for many users—particularly women, activists, and advocates.
“Victims’ experiences range from sexual harassment, threats, and misogynistic attacks to severe violations such as stalking, non-consensual image sharing, hacking, sextortion, and identity-based harassment,” the report notes. “Personal testimonies reveal profound emotional, psychological, and reputational harm.”
The study also highlights that formal systems such as the police, employers, and public institutions, remain underutilised, largely due to fear, mistrust, or an expectation of inaction. While the findings expose wide-ranging gaps across platforms, institutions, and legal frameworks, they also highlight survivors’ resilience and their continued efforts to seek safer digital environments.
In light of these findings, PIN calls for urgent action to make online spaces safer for everyone, in line with this year’s Human Rights Day theme, “Human Rights, our everyday essentials.” Addressing these systemic gaps is critical to advancing democratic engagement, promoting media pluralism, fostering digital inclusion, and achieving gender equality across Africa.
Broadcasting
CKay’s “Love Nwantiti” Crosses Billion-Stream Mark on Spotify

Nigerian singer, songwriter, and producer CKay has officially surpassed one billion streams on Spotify with his breakout hit Love Nwantiti, making him one of the few African artists to reach this milestone and the first Nigerian solo act to do so.

Ckay
The rise of the emotional Afrobeats anthem
Originally an early hit when it dropped in 2019, “Love Nwantiti” (released on CKay’s EP – CKay the First) began as a slow-burn masterpiece that captured a global audience. The song broke out by blending the grooving rhythm of Afrobeats with an emotional feeling and an entrancing melody, a sound CKay himself pioneered and coined as “Emo-Afrobeats,” fusing African rhythms with raw, heartfelt emotion.
The song, which translates to “sweet gentle love” in the Igbo language, communicates an intense desire for a love interest. Its journey from a homegrown Nigerian track to a cultural sensation fueled by countless dance challenges, social virality, and international remixes is proof of the widespread power of its sound. The song remains a fixture on playlists globally, with over 3.9 million playlist adds and sustained streaming momentum across continents.
A solo milestone, a global legacy
Love Nwantiti’s sustained global appeal is undeniable: in the last 28 days alone, listeners from the United States , India,, Indonesia, Brazil , and the United Kingdom continue to press play, proof of the track’s staying power well beyond its viral peak.
This achievement places CKay in an elite group of African artists with billion-stream records on Spotify, which includes hits driven by collaborations with Nigerian artists, such as Drake’s One Dance (featuring Wizkid and Kyla), Future’s Wait For U (featuring Drake and Tems), and Rema’s Calm Down (featuring Selena Gomez), and solo song Water, by Tyla.
CKay achieved this historic mark with a solo, non-collaborative lead release by a Nigerian artist. This distinction highlights his unique vision and singular impact as both a writer and performer, making him a true torchbearer for the new generation of African music talent.
“Love Nwantiti” is more than a viral hit; it is a cultural reset. Demonstrating the rich storytelling and emotional depth of his sound, CKay didn’t just break borders, he built a powerful bridge for the global crossover of authentic African music, proving its resonance on the global stage.
CKay’s success is a signal for the future of African music on the global stage. Let us know if you’d like more on CKay’s journey or the song’s global streaming story.
Broadcasting
Global South Alliance Launches $72,000 Datafication and Democracy Fund to Support 2026 Research Projects

The Global South Alliance, a coalition of 26 digital rights organizations, launched today the second edition of the “Datafication and Democracy Fund” on December 9.

Global South Alliance
The Fund will provide more US$ 72,000 to support research and advocacy projects focused on datafication and democracy to be implemented in 2026.
The Datafication and Democracy Fund was launched during the fourth edition of the Data Privacy Global Conference, organized in São Paulo, Brazil. The Global South Alliance is jointly managed by Data Privacy Brasil, Aapti Institute, and Paradigm Initiative.
The members are Asociación por los Derechos Civiles, Bolo Bhi, Center for Communication and Governance, CIPESA, Derechos Digitales, Digital Rights Foundation, Dukingire Isi Yacu, Internet Bolivia, Pollicy, Research ICT Africa, Fundación Multitudes, InternetLab, Thraets, Jokkolabs Banjul, Aláfia Lab, Centre for Policy Alternatives, KICTANET, Tech Global Institute, Freedom Forum, TEDIC, Digital Access, Center for AI and Tech Innovation for Democracy and Masaar.
The call for proposals is open to non-profit, non-governmental organizations based in the Global South working on digital rights and related public policy issues. Previously supported organizations have addressed topics such as online child protection, data governance in electoral processes, biometric technologies in stadiums and large events, mandatory biometric data collection of migrants, and discriminatory surveillance and datafication practices.
According to the launch announcement, the Datafication and Democracy Fund “aims to finance research and public policy analysis projects that address critical questions arising from the impact of datafication on democracy.” The Alliance emphasizes that “datafication is a deep and complex process of social transformation: it shapes the provision of public services mediated by information technologies, the emergence of digital public infrastructures, the data-driven nature of elections, the reconfiguration of markets and platforms, and many aspects of civic life. Beyond deliberative processes and elections, datafication exacerbates democratic challenges such as transparency, due process, and respect for citizens’ autonomy.”
Selected applicants will receive grants of up to US$ 8,000 to support their research projects. Depending on the proposals submitted, between 8 and 12 projects will be funded. All funded projects must be carried out during 2026.
Applicants are required to submit:
A one-page cover letter outlining the organization’s background, experience, and motivation for participating in the research program;
A proposal of up to five pages detailing the topic, scope, methodology, expected results, and relevance of the project to digital rights and democracy in the Global South;
A detailed budget, not exceeding US$ 8,000, specifying how resources will be allocated across the proposed project’s components.
Applications must be submitted in English by January 30th 2026, through the designated online form.
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