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ICT Weekly Arena Debuts on Radio-One, Metro FM
All is now set for the debut of ICT Weekly Arena, a 30-minute radio magazine, on Radio-One 103.5FM and Metro FM 97.7 FM.
Breaking on June 1, 2015, ICT Weekly Arena is a weekly radio programme designed to run a strong advocacy for Nigerian technology – revealing the invaluable commitment and work of numerous ICT professionals, assessing the opportunities and challenges of the ICT industry, monitoring adherence by all stake holders to policies, rules and regulations, and providing a platform for industry institutions like the CPN, NCS, ITPAN, ISPON, ATCON, NIRA etc.
It will not be a run-off-the-mill radio/television/ press narrative.
ICT Weekly Arena, a partnership between Biconfluence Limited and Nigeria CommunicationsWeek, will present in a radio magazine format segments that tell the ICT News, discussions and interviews, product demonstrations, trendy reviews, hands-on for SME’s, and a deterrent for cybercrime.
There is something in each package for everyone, said the conceptualizer and producer of the programme, Echika Ezuka, a veteran ICT communicator and broadcaster.
He said that the content of the programme is made breezy and lively through the anchor of two professional presenters who talk each segment in a manner that permanently arrests the listener.
The appeal of the programme is greatly enhanced through the participation of a Mallam Silas, a professional comedian who anchors the cybercrime segment.
ICT Weekly Arena, Mr. Ezuka said, would add value to the professionalism and diversity of the ICT media in Nigeria.
There are sponsorship windows for stake holders and advertisers to latch unto and expectedly, tech whiz kid and entrepreneur Leo Stan Ekeh and the Zinox Group have made substantial sponsorship commitments.
Regulatory bodies like the NCC may take possession of the news segment to consolidate their pre-eminence in the ICT; Banks could gainfully sponsor the SME segment for their CSR and marketing; manufacturers – hardware and software would gain mileage with the Innovations, Product of the Week, and Who’s making What segments; Online businesses definitely would like the Cybercrime segment. The classifications are not cast in stone.
Mr. Ezuka explained that Metro 97.7 and Radio-One 103.5, both FM channels from the FRCN network have been selected to transmit the ICT Weekly Arena, once a week, because of their reach and quality listenership supported by authoritative media researches. Clear signals from both stations are received in Lagos, West, South East, South-South, North Central and some states in the far North. Metro FM and Radio-One FM have access to the nationalist cultural heritage of the FRCN making them effective media to talk and market technology to Nigerians.