E-Business
Jumia’s Seed and Growth of Today’s Entrepreneurs

By Ayomide Oriade
Decades after the internet and its accompanying digital offerings redefined world information dissemination, business operation and transaction model, the comfort and ease of online shopping was on the exclusive list of Nigerians who have the privilege of visiting clime where Amazon, Ebay and the likes run their services. To other Nigerians, it was a figment of imagination.

Africa was a huge market up for the taking, but venturing into an uncharted territory always comes with severe threats and jeopardy.
So when Jumia came with the idea of replicating the online shopping experience on the continent of Africa in 2012, many saw it as a wild goose chase. Who dares run ecommerce services on a continent with less than 5% internet penetration? Jumia has since proven to be the answer.
Nine years on, the seed planted by Jumia has since given rise to a league of sophisticated African digital consumers, as well as a league of digital market entrepreneurs.
Since the launching of the online shopping experience, e-commerce is increasingly disrupting the retail industry in Sub-Saharan Africa. Konga, Payporte, Jiji, Kusnap and several other players, have since invested in the sector and are treating customers to e-tailing experience.
The United Nations Conference on Trade and Development (UNCTAD) reported that the number of online shoppers in Africa surged annually by 18% since 2014.
The pillars needed for e-commerce are also beginning to fall in place. The International Telecommunication Union statistics revealed that the share of the population using the Internet increased from 2.1% in 2005 to 24.4% in 2018.
The ripple impact of this on SMEs has been enormous. Today, thousands of businesses thrive on online exposure and sales. In its nine years in Nigeria, Jumia being at the forefront of the market, has connected over 11,000 SMEs and brands to millions of consumers in Nigeria.
The company’s sales campaigns have become a major window for brands and sellers to reach wider audiences and experience record sales figures. For instance, Black Friday powered by e-commerce brands in Nigeria has a track record of being an assembly of brands and products.
In 2018, there were more than 10,000 small businesses on the Jumia platform for Black Friday. In 2019 this figure increased to more than 12,000 with over 10 million products on sale. More than 41,500 sellers participated in the 2020 edition and there were also commensurate figures of sales partnering brands, as top 20 sellers registered 141% growth in items sold.
Among the greatest beneficiaries of e-commerce on the continent is the fashion industry. Due to the borderless nature of online marketplace, several fashion entrepreneurs are emerging in Nigeria and Africa by the day, and are leveraging e-commerce platforms to project their products to a global audience. A cursory look shows that the Nigerian fashion industry has produced notable entrepreneurs who have leveraged online sales platforms to grow multi-million Naira businesses in the last nine years.
Thanks to e-commerce, African fashion industry is beginning to optimize its potential. According to Euromonitor, Sub-Saharan Africa’s clothing and footwear market is worth $31bn.
“The growth has prompted the expansion of foreign and local brands into the African clothing market. Companies are fulfilling increasing orders from the African diaspora, particularly in Europe and America, while sales of Ankara gowns and African print dresses are also popular among non-African consumers. This has led to the creation of African-based e-fashion platforms,” the report said.
Just like in developed economies, e-commerce has rubbed off positively on logistics in Nigeria, creating a win-win situation for investors in the sector and businesses alike.
For instance, Jumia’s investment in the logistics sector has boosted hundreds of independent logistics companies by incorporating them into the Jumia logistics network.
The impact of this on SMEs is obvious. During the last Black Friday window, Jumia Logistics handled 4.8 million packages. To further extend its impact on SMEs, the company opened its logistics network to businesses outside its marketplace.
During the pilot conducted in 2020, Jumia shipped almost half a million packages on behalf of more than 270 clients including large corporations such as banks, FMCG companies, mobile network operators as well as SMEs from a broad range of industries.
E-commerce activities have also created thousands of direct and indirect employment opportunities. An instance of this is JForce initiative, a nationwide network of sales consultants with a profit-sharing scheme in which the agent, who is also a Jumia consumer, earns a certain percentage as commission for successful orders placed for self or for others on Jumia’s retail chains.
JForce has continued to serve as a source of income for thousands of Nigerian youth with basic online shopping skills, especially in rural communities. With over 5000 employees, Jumia and other ecommerce businesses are expected to generate over three million jobs in Africa by 2025.
Also key in its contribution is the huge empowerment tool e-commerce has become for the female gender. A report released by the PricewaterhouseCoopers (PwC) showed that women accounted for 41% ownership of micro businesses in Nigeria.
With apt knowledge of this crucial role of women in the SME subsector, Jumia has been empowering many women-owned businesses through various empowerment initiatives. The brand has been serving as a facilitator and enabler for women, especially fashion entrepreneurs. To achieve this, Jumia connects fashion entrepreneurs with acquisition managers who work with them to launch their fashion brands on Jumia platform, which is regarded as the foremost online fashion destination in Nigeria.
The Africa e-commerce unicorn is known for her partnership with Facebook for female owned SMEs by offering them a free master class on business growth accelerators, effective customer engagement strategy, and how to advertise their businesses and ultimately grow their businesses.
In addition to the brand’s initiative to bridge the unemployment gap, Jumia launched its ‘Women & Youth Empowerment’ pilot programme in Yaba, Lagos in June 2019. The programme is aimed at providing training and support to young women who are looking to expand their sources of income and also empower women through e-commerce.
Though e-commerce is still at its nascent stage in Nigeria and Africa with 1% penetration rate, it is already having a huge impact on entrepreneurs and businesses. It is thus safe to say that Nine years ago, Jumia planted the seed of growth for entrepreneurs and today, the seed is producing many crops.
Ayomide, a Public Relations Executive, writes from Lagos
E-Business
Financial Sector Faced AI, Blockchain and Organised Crime Threats in 2025 – Report

The 2025 Kaspersky Security Bulletin provides a review of the major cybersecurity trends of the year and offers a look towards the future of cybersecurity, including within the financial sector.

According to the report, in 2025, the financial sector navigated a rapidly evolving cyber landscape, with malware spreading through messaging apps, AI-assisted attacks, supply chain compromises, and NFC-based fraud.
Based on Kaspersky Security Network statistics for the year (from November 2024 to October 2025), 8.15% of users in the finance sector globally faced online threats and 15.81% faced local (on-device) threats. 1,338,357 banking trojan attacks were detected by the company’s solutions. 12.8% of B2B finance sector companies faced ransomware this year – that marks a 35.7% increase in unique users in 2025 compared to the same period of 2024.
The company’s experts highlight the following cybersecurity trends and cases shaping the financial sector in 2025:
Large-scale supply chain attacks: the financial sector faced a series of unprecedented supply chain attacks, which are incidents that exploit vulnerabilities in third-party providers to reach their primary targets. The breaches demonstrated how vulnerabilities in third-party providers can cascade through national payment networks, affecting even central systems.
Organised crime converging with cybercrime: organised crime is increasingly combining physical and digital methods, creating more sophisticated and coordinated attacks. Financial institutions faced threats that blend social engineering, insider manipulation, and technical exploitation.
Old malware, new channels: cybercriminals increasingly exploit popular messaging apps to spread malware, shifting from email phishing to social channels. Banking trojans are being rewritten to use messaging platforms as a new distribution vector, enabling large-scale infections.
AI scales malware to new heights: this year, AI-enabled malware has increasingly incorporated automated propagation and evasion techniques, allowing attacks to spread faster and reach a larger number of targets. This automation also shortens the time between malware creation and deployment.
Mobile banking attacks and NFC fraud: Android malware using ATS (Automated Transfer System) techniques automate fraudulent transactions, altering transfer amounts and recipients in real time without the user noticing. NFC-based attacks have also emerged as a key trend, enabling both physical fraud in crowded places and remote fraud via social engineering and fake apps mimicking trusted banks.
Blockchain-Based C2 Infrastructure is on the rise: crimeware attackers increasingly embed malware commands in blockchain smart contracts, targeting Web3 to steal cryptocurrencies.
This method ensures persistence and makes the infrastructure extremely difficult to remove. Using blockchain for C2 operations allows attackers to maintain control even if conventional servers are shut down, highlighting a new level of resilience in cyberattacks.
Ransomware presence: these types of attacks remained a persistent threat for the financial sector with 12.8% of B2B finance organisations globally affected in November 2024 through October 2025. The figure for Africa is similar, with 12.9% of B2B finance organisations affected by ransomware from November 2024 through October 2025.
Disappearance of certain malware families: some malware families are likely to disappear, as their activity depends directly on the operations of specific criminal groups.
“In 2025, financial cyber threats evolved into a complex landscape, with attacks hitting businesses and end users alike. Criminal groups increasingly combined digital tools, insider access, AI and blockchain to scale operations, forcing organisations to secure not only their systems but also the human networks that support them,” said Fabio Assolini, Head of the Americas & Europe units at Kaspersky GReAT.
Kaspersky’s predictions for what finance cybersecurity might face in 2026, include:
Banking Trojans will be rewritten for WhatsApp distribution: criminal groups will increasingly rewrite and scale banking trojans distribution and abuse messaging apps like WhatsApp to target corporate and government organisations that still rely on desktop-based online banking. These environments are where Windows-based banking trojans thrive.
Growth of deepfake/AI services for social engineering: the trade in realistic deepfakes and AI-powered campaigns is expected to expand even more, fueling scams around job interviews and offers, driving underground demand for tools that fully bypass Know Your Customer (KYC) verification.
Appearance of regional info stealers: as Lumma, Redline and other stealers are still active, we expect to see the appearance of regional info stealers, targeting specific countries or regions, expanding the use of malware-as-a-service model.
More attacks on NFC payments: as a key technology used in payments, we’ll see more tools, more malware and attacks directed against NFC payments, in all types.
The advent of Agentic AI malware: agentic AI malware is characterised by its ability to dynamically alter behaviour mid-execution. Unlike conventional malware that relies on pre-defined instructions, agentic variants are designed to assess their environment, analyse their impact, and adapt their tactics on the fly.
This means that a single piece of malware could exhibit a range of behaviours, from initial infiltration to data exfiltration or system disruption, all in response to the specific defences and vulnerabilities it encounters.
Classic fraud will obtain new delivery: fraud will remain a major threat to end users, but its delivery methods will keep evolving. As new services and messaging platforms emerge, attackers will continue to adapt their tactics to the channels where their target audience is most active.
The persistence of ‘out of box’, pre-infected devices: the threat of counterfeit smart devices sold already infected with trojans (such as Triada) will continue to evolve.
These trojans often come with extensive capabilities, including the ability to steal banking credentials, and affect not only “gray” Android smartphones but also other smart devices such as TVs.
E-Business
Report Reveals Half of 2025’s Compromised Passwords were Already Leaked

Kaspersky’s latest research reveals that the majority of compromised passwords not only violate password-safety guidelines but also remain unchanged for extended periods, which drastically reduces their security.

To provide users with access to more sophisticated and modern ways to log in, Kaspersky’s Password Manager has been enhanced with Passkey technology, enabling users to securely access their accounts while enjoying seamless cross-device synchronisation.
Although passwords still remain one of the major authentication methods, they no longer top the security charts. Often crafted by users themselves, passwords are heavily influenced by human factors, which makes them potentially vulnerable. Kaspersky experts analysed major password leaks from 2023 to 2025 and identified several recurring patterns:
- Users frequently append predictable elements like numbers, dates, and personal identifiers to their passwords. For example, 10% of passwords in datasets analysed contain a number resembling a date (from 1990 to 2025), 0.5% of all leaked passwords end with the number 2024, which is every 200th password!
- The most commonly occurring password combination is ‘12345’, which drastically reduces cryptographic strength and shortens the time required for brute-force attacks to succeed. Among other popular password components are the word ‘love’ and users’ names, as well as countries’ names which are also often included in passwords.
- Moreover, the majority of leaked passwords remain unchanged for years. In 2025, 54% of leaked passwords had already been part of prior data breaches, underscoring widespread reuse of outdated passwords. According to data analysis the average lifetime of the password found in these leaks is 3.5-4 years.
What makes Passkeys more secure?
All these findings highlight the critical vulnerability of password-based authentication when protocols for creation, management, and storage are not rigorously followed. In response to the growing need for robust security, the industry is increasingly shifting its focus toward next-generation solutions like Passkeys, which offer stronger protection against evolving threats.
Passkey technology is based on cryptographic keys and biometrics and is not subjected to threats like phishing or data leaks. A passkey is created for a particular account on a particular platform and is stored directly on the user’s device or in a password manager.
New Passkey feature in Kaspersky Password Manager
When a user registers on a platform that supports Passkey, the device creates a private key and shares a public key with the service. The private key is stored directly on the device, which is good from a security point of view, but complicates authorisation from other devices.
Now Passkeys can be created and stored directly in Kaspersky Password Manager, which allows users to not only sign in to supported services with a single tap, but also access Passkeys on all their devices owing to secure synchronisation.
“From our own experience, we’ve seen how constantly juggling logins and passwords for work, study and even leisure can erode both time and security. Kaspersky Password Manager has long streamlined this process with tools like our secure password generator and auto-fill functionality – ensuring users never sacrifice safety for speed.
In addition to that, we are happy to offer to our customers a new Passkey feature – an enhanced level of accounts protection which makes authentication even simpler and, most importantly, more secure,” comments Marina Titova, Vice President for Consumer Business at Kaspersky.
Passkey functionality is now available on all platforms in the latest version of Kaspersky Password Manager. To create a passkey in Kaspersky Password Manager, first update the app to the latest version and grant it all necessary permissions. Then, open the website where you want to create the passkey and simply follow the in-app guidance to register and save it.
E-Business
UBA Wins Africa’s Bank of the Year for Third Time in Five Years

Africa’s Global Bank, United Bank for Africa (UBA) Plc, has once again, reaffirmed its leadership as one of the continent’s most innovative and resilient financial institutions, as the bank has, for the third time in five years, been named the African Bank of the year 2025 by the Banker.com.

UBA
UBA also won the Best Bank of the Year awards in nine of its 20 African subsidiaries, bringing its total awards this year to ten as UBA Benin, UBA Chad, UBA Republic of Congo (Congo-Brazzaville), UBA Liberia, UBA Mali, UBA Mozambique, UBA Senegal, UBA Sierra Leone, and UBA Zambia, all came out tops as the best banks in their respective countries, underscoring the bank’s strength across West, Central and Southern Africa and highlighting the depth of its Pan-African franchise.
The Banker.com, a leading global finance news publication published by the Financial Times of London, organises the annual Bank of the Year Awards, and this year’s edition was held at a grand ceremony at the Peninsula, London, on Wednesday.
The Chief Executive Officer, UBA UK, Deji Adeyelure, received the awards on behalf of the bank, representing the Group Managing Director/CEO, Oliver Alawuba, and was accompanied by the bank’s Head Business Development, Mark Ifashe, and Head, Financial Institutions, Shilpam Jha.
The Banker’s awards are widely regarded as the most respected and rigorous in the global banking industry, celebrating institutions that demonstrate outstanding performance, innovation and strategic execution.
In its remarks on UBA’s winnings, the banker.com said, “For the third time in five years, UBA Group has won the coveted Bank of the Year award for Africa. UBA Group time after time punches above its weight against its larger African rivals. The bank this year also takes home nine separate country awards (one more than it gained for its last continental win in 2024), equivalent to around a quarter of the awards for the continent, and more than any of its continent-wide rivals.”
Continuing, it said, “Perhaps even more impressive is the fact that the awards were won across a broad geographic spread, going to lenders based in the Economic Community of West African States (Benin, Liberia, Senegal, Sierra Leone, and former member Mali), the Central African Economic and Monetary Community (Chad, Republic of Congo) and the Southern African Development Community (Mozambique, Zambia). Its award wins were particularly notable in the highly competitive categories for Benin and Mozambique.”
The Banker also highlighted UBA’s strong financial performance and commitment to future growth. In 2024, the Group recorded a 46.8 per cent increase in assets and a 6.1 per cent rise in pre-tax profits in local currency terms, while continuing to invest significantly in talent and technology. West Africa remains UBA’s heartland, with operating revenue and profit increasing by 87 per cent and 89 per cent respectively in H1 2025.
The bank’s digital and innovation leadership was equally recognised. During the year under review, and launched its Advance Top-Up buy-now-pay-later feature on the *919# USSD platform, expanding financial access for customers, while the bank’s chatbot Leo continued its strong growth trajectory, with transaction volumes rising by 29 per cent year-on-year in H1 2025. Notably, in August, Leo became the first African banking chatbot to enable cross-border payments via the Pan-African Payment and Settlement System (PAPSS).
UBA’s Group Managing Director/Chief Executive Officer, Oliver Alawuba, while reacting to the achievement, said the recognition affirms the bank’s long-term strategy and customer-first philosophy.
“This honour reflects the strength of our Pan-African network, the trust of our customers, and the dedication of our people. Winning Africa’s Bank of the Year for the third time in five years is not by chance; it is a testament to disciplined execution, innovation, and a deep understanding of the markets we serve,” Alawuba said.
“Our nine country awards across diverse regions of Africa show that UBA is not just growing, but growing with impact. We remain committed to driving financial inclusion, supporting economic development, and deploying technology that makes banking simpler, faster, and more accessible to Africans everywhere,” he added.
United Bank for Africa is one of the largest employers in the financial sector on the African continent, with 25,000 employees group-wide and serving over 45 million customers globally. Operating in twenty African countries, the United Kingdom, the United States of America, France and the United Arab Emirates, UBA provides retail, commercial and institutional banking services, leading financial inclusion and implementing cutting-edge technology.
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