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MultiChoice Nigeria Unveils Whitemoney as GOtv Brand Ambassador

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L-R: Dr. Busola Tejumola, Executive Head, Content and West Africa Channels, MultiChoice Nigeria; Hazel Oyeze Onouduenyi "WhiteMoney", GOtv Brand Ambassador and John Ugbe, Chief Executive Officer, MultiChoice Nigeria at the Unveiling of Whitemoney as GOtv Brand Ambassador on Monday
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MultiChoice Nigeria has unveiled BBNaija ‘Shine Ya Eye’ season winner, Hazel Oyeze Onouduenyi, popularly referred to as Whitemoney as its latest brand ambassador for GOtv Nigeria.

L-R: Dr. Busola Tejumola, Executive Head, Content and West Africa Channels, MultiChoice Nigeria; Hazel Oyeze Onouduenyi “WhiteMoney”, GOtv Brand Ambassador and John Ugbe, Chief Executive Officer, MultiChoice Nigeria at the Unveiling of Whitemoney as GOtv Brand Ambassador on Monday

The announcement was made on Monday, November 15, 2021, at a signing ceremony held at the MultiChoice office in Lagos.

John Ugbe, chief executive officer, MultiChoice Nigeria, stated that the choice of BBNaija ‘Shine Ya Eye’ season winner as GOtv brand ambassador was in recognition of his tenacity and drive which endeared him to many.

“Having Whitemoney join the family is very significant. We saw a lot of votes from subscribers and it was clear that they all loved him as is evident with his huge fan base. We have had a lot of ambassadors in the past- Daddy Showkey, the past Big Brother winner, Laycon – who have represented the brand well and now Whitemoney, who will be the first GOtv ambassador with his own reality TV show,” Ugbe said.

He also noted that his signing is coming on the 10th anniversary of the brand and the launch of the latest package, GOtv Supa.

“GOtv is a product that has been around for 10 years, providing technologically advanced, easily accessible, affordable and customer-friendly packages for millions of Nigerians nationwide. In line with enabling customers with quality entertainment, we recently launched the GOtv Supa package which will focus on an extensive catalogue of general entertainment channels available on DStv such as Honey, Africa Magic Urban, WWE, TLNovelas, Novela Magic, ROK, KIX, Nick Jr. and NickToons at just N5,500,” said Ugbe.

The company also revealed that Whitemoney would be starring in his reality TV show on Africa Magic in the first quarter of 2022.

Dr. Busola Tejumola, executive head, Content and West Africa Channels, MultiChoice Nigeria, speaking on the upcoming reality show said: “Whitemoney has a story to tell and our platform is the best place to tell that story. We can’t wait for Nigerians to watch him on their screens. We are also excited to have him onboard and we look forward to a mutually rewarding experience.”

On his part, the elated GOtv ambassador thanked the MultiChoice family for the recognition and also the opportunity to showcase his talent to a wider audience.

“I entered the Big Brother Naija house on merit, with no connection. This is a big deal for me, coming from a background where I was written off and only recognized for my looks.

“Being the first GOtv ambassador is a big win not just for the brand but also for my fan base. They get to see the real me and all the plans I have going forward. I am grateful to God, MultiChoice Nigeria and proud to be a GOtv Ambassador,” he added.

 

 


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INEC Warns Broadcasters against Misinformation ahead of 2027 Polls

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Prof. Joash Amupitan, chairman, Independent National Electoral Commission (INEC), has urged broadcast organisations in Nigeria to exercise greater responsibility in the dissemination of information as the country prepares for the 2027 general elections.

INEC Warns Broadcasters against Misinformation ahead of 2027 Polls

Amupitan made the call on Wednesday, while addressing participants at the 81st General Assembly of the Broadcasting Organisations of Nigeria (BON), where he highlighted the growing influence of the media in shaping electoral processes.

He noted that the information environment has become increasingly significant in modern elections, warning that the spread of false or misleading information through broadcast channels could undermine public confidence in the electoral system.

According to the INEC chairman, media organisations must ensure strict compliance with the provisions of the Electoral Act 2026, particularly those relating to  political broadcasting. Politics

He explained that the law requires equitable access to broadcast platforms for all registered political parties, stressing that fairness in media coverage is essential to maintaining a level playing field during elections.

“With 22 registered political parties, fairness in airtime allocation and coverage is a legal obligation,” Amupitan said.

The INEC chairman also cautioned broadcasters against airing content that contains abusive, inflammatory, or divisive language capable of inciting ethnic, religious, or sectional tensions.

Such broadcasts, he said, could threaten national unity and disrupt the electoral process if not properly managed.

Amupitan further reminded media organisations about the 24-hour cooling-off period mandated by law before election day, during which all political campaigns and advertisements must cease.

He explained that the measure is intended to provide voters with time to reflect on their choices without being influenced by last-minute campaign messaging.

While acknowledging the constitutional guarantee of freedom of expression, Amupitan emphasised that the right must be exercised within the limits of the law.

He noted that the airwaves are a public resource and must therefore be used responsibly to ensure fairness, balance, and equal access for all political actors.

The INEC chairman also pointed to the collaborative roles of INEC and the National Broadcasting Commission (NBC) in regulating political broadcasting, although he acknowledged that certain challenges persist.

These challenges, he said, include regulatory overlaps, gaps in enforcement, and the increasing convergence of traditional broadcast media with digital platforms, which has made monitoring political communication more complex.

Amupitan also expressed concern over perceived incumbency advantages in state-owned broadcast stations and the growing commercialisation of political airtime, warning that these practices could disadvantage smaller political parties. Politics

To address these concerns, he called for stronger collaboration between regulatory agencies, clearer guidelines on equal access to media platforms, and improved systems for fact-checking and verification.

He also advocated increased transparency in political advertising, including the disclosure of sponsorship and pricing structures.

Amupitan urged broadcasters to prioritise accuracy and professionalism in their operations, encouraging them to verify information before dissemination and play an active role in combating fake news.

He also called on the media to contribute to voter education and civic mobilisation, noting that public participation is vital to strengthening Nigeria’s democratic process.

Reaffirming the commission’s commitment to transparency, the INEC chairman advised media organisations to rely on official INEC communication channels for verified electoral information.

He added that the credibility of the 2027 general elections would depend not only on electoral logistics and technology but also on the integrity of the country’s information environment.


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Multichoice Bleeds Customers in South Africa, Loses 580,000 Subscribers

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Rising cost of living, currency depreciation, and competition from streaming services have all conspired to see MultiChoice lose 589,000 South African subscribers in its latest financial year.

Multichoice Bleeds Customers in South Africa, Loses 580,000 Subscribers

The decline is across premium, mid-market and mass segments of its operation.

After completing its acquisition of MultiChoice, Canal+ has moved to stabilise the business.

MultiChoice’s new leadership under David Mignot, CEO,  hopes to “stop the bleeding and get back to growth”.

The new leadership has scrapped DStv’s annual price increase and decided to shut down Showmax, the in-house streaming platform that struggled to compete with Netflix and Amazon Prime Video.

Canal+execs have described Showmax as unsuccessful, noting that the difficult transition to online streaming, combined with currency devaluation in Nigeria and power cuts, had hurt MultiChoice’s profitability.

MultiChoice ended 2025 with 14.4 million subscribers across Africa, down from 14.9 million a year earlier, while revenue declined 6 percent to 2.4 billion euros.

 


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Broadcast Station Owners Reject IBAN’s Threat to Boycott Wike’s Media Engagements

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Owners of several television and radio stations have distanced themselves from a recent threat issued by the Independent Broadcast Association of Nigeria (IBAN), which called for a boycott of media engagements involving Nyesom Wike, minister of the Federal Capital Territory (FCT).

Broadcast Station Owners Reject IBAN’s Threat to Boycott Wike’s Media Engagements

Nyesom Wike, minister of the Federal Capital Territory

IBAN had threatened to withdraw coverage of the minister’s activities unless he retracted his comment on Channels Television’s Seun Okinbaloye and issue a public apology.

However, Ambassador Yusufu Mamman, chairman and owner of JKD Television (DSTV Channel 391) and Hamada Radio Networks, has dismissed the association’s statement as baseless.

Describing Ahmed Tijjani Ramalan, chairman, IBAN, as an impostor, Mamman argued that Ramalan has no authority to speak on behalf of broadcast station owners.

Mamman, who operates a television station and four radio stations, stated that he is not affiliated with any group called IBAN and would not support any action against the Minister, especially after Wike had already clarified his remarks.

“My attention has been drawn to an organisation called IBAN led by one Dr Ahmed Tijjani Ramalan, speaking for and Independent Broadcasters threatening to boycott media briefing by the FCT Minister, Nyesom Wike, unless he makes public apology in respect of his recent banters with Channels Television Anchor, Seun Okinbaloye.

“The position of so called IBAN is at best, an opinion of Mr Ramalan, who is never a broadcaster and had no idea of laws, norms, etiquette or professional broadcasting codes.

“Most importantly, Mr Ramalan has constituted himself into a fighting vehicle in courts against many broadcasting organisations and the National Broadcasting Commission.

Therefore, I urge the Minister to ignore his ranting.

“This is more so that on the live television program,  the Minister took time to clarify what he meant and his Spokesperson also issued a statement saying categorically that the Minister’s comment was figurative and didn’t mean any harm,” he said.


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