Nigerian CommunicationWeek

Nigeriaelections2015.com Visually Telling Stories in Data

Nigeriaelections depicting pdp fundraising.JPG

Around the world Big Data, Open Data are topics very much topping the contemporary trends chart in recent time and can be referred to as information management and ease of its availability.

Experts see these as the elements bound to bring evolution to decision making in all aspects.

In Nigeria, these terms are just catching on, but data being generated is overtly on the increase and what other way to move to next levels other than to properly structure and analyze them.

For this reason Bizinvent creative and technology company created Nigeriaelections2015.com, a visual listening project focused on mining, generating and visualizing data from Nigerian Elections chatter.

Following the result of the presidential primaries of the Peoples Democratic Party (PDP) and All Progressive Congress (APC), the parties and supporters of the incumbent president Goodluck Jonathan and former military head of state general Muhammadu Buhari have been in fierce battle of words and media banter in the race of who wins the presidential elections scheduled Feb 14 2015.

The data lake born from this has been overwhelming, and Bizinvent wants to leverage all data in all formats; facts, ideas, topics, issues, statistics, queries available in volumes, velocity, veracity and variety – all to a bare minimum of words, numbers and very beautiful visuals.

Visual listening is the new way of data and information consumption, and Bizinvent looks to explore all dimensions as time goes.

“The project is presently exploring all dimensions of electoral data, analogue, digital data and more which has been overlooked. I think that this data if properly analyzed would help us to interpret history; manage the present; and, plan for the future” said Ugochukwu Aboh, the data cruncher on the project.

Aboh said that a well informed electorate is a pre-requisite for democracy, thus the project wants to look at these three things specifically and more in the electoral chatter;

“The Past, what happened and what can we learn from it? The present, what is happening and what can be done differently? The future – what might or might not happen and what might we do or not do if this happens, or what be done to prevent this and that from occurring?

“The focus is also to aid us clearly understand the elections chatter, cutting through the noise and revealing the hidden connections, patterns and the ordinary Nigerian citizen’s dilemma underneath it all which in turn would lead to informed decisions, accurate implementation, transformation and change for a country that has known its fair share of turmoil; drudgery, fraud, insurgence, mass deaths,” Aboh added.

The project is by Bizinvent a creative and technology company that is focused towards providing enterprise solutions for small and medium scale businesses.

Bizinvent is also the creator of TheBusinessAim, a publishing platform and resource fostering social economic independence by advancing business, innovation, education and entrepreneurship amongst other verticals.

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