E-Business
QNET’s Amezcua Workshop in Lagos: A Glimpse into Wellness & Innovation

QNET, a global lifestyle and wellness-focused direct-selling company, in collaboration with its Nigerian partner Transblue Limited, hosted the Amezcua Product Workshop at the Radisson Hotel, Ikeja GRA, on Friday.

L-R: Bernhard Gaksch, QNET’s Category Manager and Global Trainer, Mr. Akeem Ajisafe, Managing Director, Transblue Nigeria Ltd, Biram Fall, Regional General Manager of QNET for Sub-Saharan Africa and Prof.Abiodun Adebayo, Vice-Chancellor Covenant University at the Amezcua Product Workshop at the Radisson Hotel, Ikeja GRA, on Friday.
Biram Fall, Regional General Manager of QNET for Sub-Saharan Africa, who delivered an insightful speech highlighting the company’s commitment to enhancing lives through innovative products.
In his address, Fall emphasized QNET’s dedication to ethical and legal standards, noting that the company has been operating in Nigeria for the past two years through various channels across over 25 countries.
He highlighted QNET’s unique business model, which combines direct selling with an e-commerce platform, enabling the company to serve a diverse customer base and provide entrepreneurial opportunities for financial independence.
“The global direct-selling industry is highly competitive, valued at approximately $167.7 billion in 2023 and projected to reach $204.9 billion by 2032,” Fall stated.
“These significant figures act as a catalyst for growth in Nigeria’s direct-selling market, which is expected to expand considerably, thereby supporting the country’s economic development.”
Fall also shared that several of QNET’s products, including EDG3, Prospark toothpaste, and Physioradiance face serum, have been certified by NAFDAC in Nigeria.
He reflected on last year’s product workshop in Lagos, which featured experts like Dr. Shafi Shaik and Professor Abiodun Adebayo, and set the stage for a successful product expo.
The workshop focused on the Amezcua line, including the Amezcua Chi-Pendant 4 and the Bio-Disc 3, designed to harmonize and energize the body.
Fall also discussed the Amezcua E-Guard X, which offers protection from electronic radiation.
Before concluding, Fall announced QNET’s second Product Expo in Lagos, scheduled to start on November 16th, 2024, at the Anchor Events Place in Ikeja.
The expo will showcase QNET’s lifestyle and wellness products and provide insights into the company’s business model and commitment to quality.
“We are dedicated to being a leading global lifestyle and wellness-focused direct-selling organization and look forward to welcoming our media partners to the event,” Fall concluded.
Mr. Akeem Ajisafe, Managing Director of Transblue Nigeria Ltd, also spoke at the event, emphasizing the importance of the partnership in connecting Nigerians to QNET’s global network and empowering the youth.
He highlighted QNET’s “Say No” campaign launched in November 2023 to raise awareness about the dangers of fraudulent job offers used by scammers to lure victims into human trafficking in Nigeria, Senegal, and Burkina Faso.
This ongoing campaign underscores the urgent need to protect youth from falling prey to unscrupulous individuals and organizations.
Ajisafe noted that QNET has collaborated with government agencies like the Nigerian State Consumer Protection Agency on Consumer Rights Day to eradicate harmful market practices and champion fairness and accountability.
He also mentioned QNET’s participation in the Training Program for Nigerian Youth, a partnership with the Federal Ministry of Labour and Employment, aimed at equipping young individuals with essential skills and knowledge to safely navigate the job market.
Ajisafe highlighted QNET’s impressive efforts to implement youth empowerment initiatives in Nigeria, including the Signature of Financial Literacy Program, which has equipped over 1,350 youths with employability and entrepreneurial skills to achieve financial independence.
These initiatives reflect QNET’s commitment to debunking misconceptions about the company in Nigeria, promoting transparency, and fostering innovation among youths through education and training.
Bernhard Gaksch, QNET’s Category Manager and Global Trainer, highlighted the importance of wellness solutions in today’s tech-driven world.
“Every electronic device, from smartphones to smart TVs, emits electromagnetic fields, which research suggests may contribute to issues like headaches, fatigue, and other serious health problems,” he explained.
QNET’s response includes products inspired by nature and backed by advanced science. Among them is the Bio-Disc 3, which restores water’s natural molecular structure, improving hydration, detoxification, and immune function.
“The best water comes from a stream, but as it travels, it loses energy. The Bio-Disc revitalizes this energy,” Gaksch stated, adding that its benefits extend to plants, pets, and food.
Complementing the Bio-Light 3, which uses sequenced light technology to accelerate healing, targeting chronic inflammation, muscle pain, and migraines. Gaksch noted its effectiveness in promoting faster recovery and nerve repair.
To combat harmful EMFs, QNET introduced the Chi-Pendant 4 and Amezcua eGuard X, which protect against 5G radiation and other electronic emissions.
The Chi-Pendant preserves the body’s natural biofield, shielding users from stress and fatigue, while the eGuard X transforms harmful EMFs into beneficial frequencies, creating a safer environment. “It’s like protecting yourself from tobacco, but for the wireless age,” Gaksch remarked.
E-Business
NITDA Ignites a Revolution for Gender Inclusion in Nigeria’s AI and Digital Economy

In a powerful stride towards an inclusive digital future, the National Information Technology Development Agency (NITDA) is spearheading a transformative drive to empower Nigerian women in the Artificial Intelligence (AI) and digital economy.
This commitment was resoundingly reiterated by NITDA’s Director General, Kashifu Inuwa CCIE, at the “Innovate Her 25” conference, the 10th National Conference and 11th Annual Meeting of Nigerian Women in Information Technology.
Speaking at the event themed “Women in AI: Unlocking Resilience, Fostering Innovation and Leadership,” Inuwa, represented by Dr. Aristotle Onumo, Director of Stakeholder Management and Partnerships, emphasised that true innovation blossoms not in isolation, but through synergistic partnerships and collective endeavor – principles deeply embedded in NITDA’s operational ethos.
Highlighting Nigeria’s Artificial Intelligence (AI) Strategy, Inuwa added that inclusivity is embedded as a core objective: “Our strategic roadmap mandates that at least 40% of our programmes directly benefit women and underserved groups. We have also developed a Gender Inclusion Strategy to guide interventions in areas such as training and infrastructure,” he explained.
Further underscoring Nigeria’s leadership in the digital space, Inuwa excitingly announced that in September 2025, NITDA will proudly host a Leadership Summit on AI. This landmark event will convene stakeholders from across the African continent, fostering a collaborative environment to forge a unified AI vision for Africa.
In alignment with the conference’s focus on empowering women in technology, the DG detailed NITDA’s diverse capacity-building initiatives spanning AI, cloud computing, and cybersecurity. “We work with partners such as the Renew Hope Initiative to train thousands of women across Nigeria’s six geopolitical zones,” he revealed, highlighting the agency’s broad reach.
NITDA stands ready to collaborate with organisations like the Nigerian Women in Information Technology (NIWIT), actively encouraging proposals for bespoke programmes that cater to specific community needs. “We focus on targeted training with measurable outcomes, rather than generic approaches,” Inuwa affirmed, emphasising a results-oriented methodology.
He further spotlighted NITDA’s “Digital Literacy for All Initiative,” which seeks to equip 70% of Nigerians with digital literacy by 2027. Through strategic partnerships with the NYSC and the integration of digital literacy into national school curricula, the agency plans to train over 30 million Nigerians — with a dedicated focus on underserved communities and public servants.
Addressing critical concerns surrounding ethical AI, Inuwa emphasised the importance of developing indigenous datasets and large language models reflective of Nigeria’s unique realities: “We are working closely with stakeholders to build local datasets that safeguard Nigerians’ digital rights and ensure ethical AI use,” he assured.
NITDA is also championing mentorship for women in technology through impactful initiatives such as Women Innovate. The agency warmly welcomes collaboration with NIWIT to design structured mentorship programmes and is open to formalising such partnerships through Memoranda of Understanding (MoUs).
“NITDA is committed to fostering inclusive economic growth through innovation. Partnership and collaboration remain the way forward,” Inuwa declared.
The session concluded with a resounding call to action, urging women-focused organisations to leverage NITDA’s open-door policy and unite in advancing digital inclusion across Nigeria. The future of Nigeria’s digital economy is inclusive, and women are at its forefront.
E-Business
Amazon CEO Says AI will Reduce Number of Workers Needed

Amazon’s management on Wednesday said that it expects that artificial intelligence software will reduce the number of office workers at the world’s largest online retailer.

Andy Jassy, chief executive, Amazon
“We will need fewer people doing some of the jobs that are being done today and more people doing other types of jobs,” Andy Jassy, chief executive, Amazon wrote in an email to employees.
He said it was difficult to predict how the overall workforce will evolve, but in the next few years, it is expected that AI efficiency gains will lead to a reduction in the number of office workers.
According to earlier reports, Amazon employed around 1.5 million people worldwide, with approximately 350,000 office employees in various roles.
The Wall Street Journal reported that the company does not anticipate further large-scale layoffs, as seen in 2022 and 2023, in the near future.
Instead, it expects that vacant positions will not be refilled.
However, layoffs are not ruled out, according to sources familiar with the matter.
“Amazon is focusing on so-called AI agents, software capable of independently performing tasks. These agents could, for example, summarise information from the web and data sources, write software, translate languages and automate many time-consuming tasks,” Mr Jassy explained.
“Agents will be teammates that we can call on at various stages of our work,” he added, urging employees to experiment with AI whenever possible.
The impact of AI on the job market has been a concern for many years.
Recently, Spotify, the leader in music streaming, announced that teams requesting additional staff would first need to prove that AI could not perform the tasks.
The creators of the language-learning app Duolingo plan to gradually replace external workers with AI.
E-Business
BPP Partners NDPC to Strengthen Data Protection

Dr Adebowale Adedokun, director-general, Bureau of Public Procurement (BPP), has reaffirmed the bureau’s commitment to data protection in Nigeria.
He disclosed this in a statement at the weekend by Zira Nagga, head of Public Relations, BPP, following a courtesy visit by a delegation from the National Data Protection Commission (NDPC).
Adedokun stressed that data protection is vital to Nigeria’s economy and development, particularly in areas such as demography, health, education, and other key sectors.
He emphasised that no country should leave its data unprotected, as it plays a crucial role in future planning and national development.
“Data governs the world. It is essential to technological progress and must be protected for a country or business to be taken seriously,” he said.
Adedokun described the visit, aimed at fostering partnership on data policy implementation and protection, as timely and aligned with national goals.
He said the BPP would collaborate closely with the NDPC to boost data development, capacity building, and enhance the procurement system.
“The BPP will support compliance as part of the ‘Nigeria First’ Policy, although it is not a core procurement eligibility requirement,” he explained.
He suggested a hybrid training model to help build strong capacity in data protection, privacy awareness, and policy understanding.
According to him, a dynamic training approach will reduce logistics costs and improve public confidence in data safety and privacy.
Dr Vincent Olatunji, CEO, and national commissioner, NDPC, praised Adedokun and the BPP for supporting data protection initiatives.
He said the partnership supports President Bola Tinubu’s vision and will strengthen data privacy across Ministries, Departments, and Agencies (MDAs).
“The collaboration will create awareness and train BPP staff to ensure a firm grasp of data protection principles and policies,” he stated.
Olatunji said the NDPC would establish a working group to finalise a Memorandum of Understanding beneficial to both institutions.
He added that President Tinubu signed the NDPC into law on 12 June 2023 to uphold citizens’ rights and protect national and business data.
Olatunji also noted that strict legal measures were in place to enforce data protection and ensure full compliance nationwide.
Both agencies agreed to form a team to sign the MoU and focus on capacity building and data management in procurement and beyond.
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