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Online Marketplace Needs Inventory Solution for Realtime Sales- Akinde

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Femi Akinde is the founded and chief executive officer of SlimTrader. He holds an MBA from the University of Chicago and a BS in Electrical Engineering.
Akinde has worked in a variety of high-level capacities at some of the most respected telecommunications and software firms in the world, including Gateway Communications, AT&T (Consultant), T-Mobile, and Microsoft.
Over his telecommunications career, he has been a Subject Matter Expert (SME) for T-Mobile’s mobile data platforms and wireless portals.
He switched careers post MBA by joining Microsoft as a Senior Finance Manager on the TV, Video & Music Finance team. He resigned from Microsoft to start SlimTrader.
In this interview with peter ugwu, he spoke on the gains of online marketplaces adopting offline inventories that correspond with the online listings. 

The Concept: SlimTrader
We are turnkey e-commerce providers. What that means is that SlimTrader is a one-stop shop for businesses that are thinking of navigating the whole e-commerce ecosystem such as managing their inventories offline so they can sell online; across multiple channels. So, we are business enabling platform with a knack for perfecting 

MoBiashara Solutions
The ability to help businesses to manage their inventories offline and make it available online is done through the platform called MoBiashara.
In other words, it provides you with a complete e-Commerce solution from start to finish. The virtual storefronts come fully equipped with an inventory management system; shopping cart; payment solutions for all payment types and order fulfilment.
We felt it was more core representative of what the platform does for businesses. Our first-mover advantage and ability to rapidly onboard partners results in a quick solution for our partners.
SlimTrader’s MoBiashara platform serves organizations with annual sales of a hundred to hundreds of millions. We have offices in the US and West Africa. Our success is predicated on the success of our partners

Assessment of Online Marketplace Performances in Africa
Marketplace sounds like the traditional means of bringing together for buying and selling. I think the main issue marketplaces in Sub-Saharan Africans ponder about is: do we have the buyers?
Yes. But the buyer’s fulfilment is not as expected. Buyers’ fulfillment is important, because we are asking buyers to come and buy online, but the connection to the real stores is lacking. Most times, you find that things that existed online are not actually available offline, because there is no connectivity between what is listed online and that listed offline. Till now, marketplaces have been focused on just list your goods.
However, listing is the simplest of all things in the process. Listing does not help you manage the Ins and Outs of the goods. That is the problem we solve. We realized that a lot of these marketplaces are concerned about how many listings they have.
It looks like the items are available, but the listings are not connected to the back-end system of the company. So, when you click, you just clicked on the product and not the back-end system of the platform providing the service.
Even as it is listed, you are not sure of the availability, because there is no real time connectivity. Therefore, MoBiaShara makes sure that what you see online is connected to the inventory management system of what the platform is doing in the store.

Ensuring Trust to Boost Marketplace Patronage
Yes, are sure that MoBiaShara is a critical in boosting marketplace users’ confidence and trust in the system.
If I click on something and it shows it is available, then, it has to be available. We tell businesses, listing online is the least you can do.
How do you integrate what is happening in your store to what is obtainable offline. Our solution bridges that gap. We are making only the available inventory to show up online.

Adopting Full e-Payment System in e-Commerce Space
Selling online ought to be the most cost-effective approach to transactions. When you go online you should be able to cash-compare; find out the best available price for you. We also believe that the internet as the major distribution backbone is the most cost-effective medium.
If you tire the internet to the store, making sure the goods are available real-time, then you are giving users the ultimate value.
We think for that ultimate to be, a business must be willing to tire whatever they are doing in the store to the online space. When someone comes online he/she should be able to get the complete package including payments.
We believe in the instant payment than cash on arrival/payment on delivery. By paying online you are forcing a seller to take something out of circulation.

Nigerians Preference to Payment on (Items) Delivery
We have read reports where people click online to buy something, but they got something else on delivery. That brings fulfillment issue.
There are two parts to this. First, do you trust the brand you are working with? Secondly, is the brand selling in real-time.
If you trust the brand and it is using a platform like ours to sell in real-time, then, there is no reason people will not appreciate paying online.
The mistrust is built around, ‘I don’t know if you have this thing, even though I click to buy’. But once you are 100% sure the listings are available, you will be moved to consummate the transaction with the seller.
For example, when people shop with foreign marketplaces, they do not have problem paying immediately. No foreign marketplace will say ‘pay on delivery’.
Furthermore, people trust that the marketplace has its acts together based on the availability of the product. Until another stock is available, the foreign marketplace will not list such product.
So, I’m buying from a rea-time inventory management system. People do not trust you because seller just listed things on your site.

Harnessing Talents to Deepen e-Commerce Market Growth
Well, from what I have seen, this is a new sector. E-commerce is not fully developed like the oil and gas, telecommunications, banking, among others.
The whole gamut of consumer internet business- ecommerce sector is new to our environment. Therefore, it is either we train those within to fill the roles or we are going to import talents.
I am of the firm opinion that, if this is something we want to pursue, and grow exponentially, and with such level of unemployment or underemployment rate in the country, we can groom them to fill the spaces.
So, talent to me is basically the will and passion to learn. We have a lot of people in this country who are willing to learn. All we need is give them the opportunity. They are raw talents that require grooming or constant training to bring out the best in them.

How SMEs Can Capture Venture Capitalists’ Interests
We are in early stages of what will become a very vibrant industry. Nevertheless, what investors look out for before investing in any business is: ‘where is my exist point?’ In other words, if I put my money in this business, how do I get the money?
A lot of people are taking their time before investing in any small and medium enterprises. But, there is no clear part to exit in the SMEs.
It is not like where a lot of companies are listed on the Stock Exchange. I look at Interswitch, which has a successful exit; there are no lots of tech companies that have that kind of exit. What most venture capitalists are doing is putting their toes up.
Ok, we will invest and see what happens. The moment you have more successful exit in the marketplace and other SMEs, there will be boom in terms of investors expressing interests in the market. For instance, I invested N100million and I got N1billion when the company exits, which is my investment multiplied by 10.
I will be cool with that than putting my money in the bank; which is really what venture capitalist is all about. VC is about better returns, especially, when I invest early enough. Presently in the country, there is high interest rate on lending.
That is why you find people with ‘disposable income’ say to themselves, ‘this is not a proven field. I rather put my money in a fixed deposit or move into oil and gas deal or something with proven means of better returns.
But as soon as we have more businesses been bought and others going IPO (Initial Public Offering), then people would want to invest.

Assessing Marketplace Maturity
In trying to assess the market, you look for the acceptability level. Presently, there is a lot of education in the market which is step in the right direction.
When you talk to a lot of people their opinion about shopping online or being a customer to any of the technology companies, is still not as should be.
However, when we get the point where respondents are open to new technologies, then we are getting to the position of market acceptance via technology saturation. Definitely, we will get there, because this a country with a huge population.
If just 10% of this country become consumers of technology products then the companies will become truly successful. Market acceptance will lead to maturity.
On the other hand, the tech companies have to scale-up to become successful; they have to become self-sustainable too.
They have to formalize processes and have to endear themselves to the hearts of the consumers. For that to happen, they need a wider clientele base who understands what they offer.

Need for More Online Marketplaces
This country has over 150million population. How many people are using the popular online marketplaces daily? Probably, they are not over 3million.
At that percentage, we should refer to the aspect of market maturity. Less than 3% as customers, can we predict what the country/market will look like then we have about 10% of the population as online shoppers.
When people are argue that the market is somehow saturated, I then ask: how many smartphones are there in the market? Assuming 2 out of 5 people you meet have smartphones that are connected to the internet. So, it is not really that far-fetch to say we have enough.
For a company like ours, every solution is available via mobile phone, because the target audience, all, basically have smartphones they use as hotspots. Therefore, connectivity is not that much a problem now.
The Nigerian Communications Commission (NCC) statistics have shown a steady increase in teledensity. The only thing the market needs now is more education to drive acceptance.


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Nigeria CommunicationsWeek believes that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. So since 2007, we have devoted our energy to independent reportage of technology and how they affect lives.

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Defending the foundations for connectivity

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By Engr. Gbenga Adebayo

In 2001, when the first GSM call was made in Nigeria how many of us would have envisaged the digital world that we live in today? The pace of growth and the rate of adoption of telecoms solutions in Nigeria has been revolutionary. It is a globally acknowledged case study that we should be proud of and a clear demonstration of what can be achieved.

Almost all of us today are reliant on the network connectivity that it has enabled in different shapes and forms. From the simple need to communicate with loved ones, to the digital platforms that enable our access to and consumption of entertainment, financial products and other critical services. Our reliance on these systems is becoming more and more acute, whether it is citizens, governments, or corporations. System downtime is increasingly disruptive and offline manual redundancies are often in the advanced stages of being phased out. The pace of this transition is not slowing down. With the core infrastructure in place, innovation is driving the exponential growth of services that ride on it. From the fully adopted social media that has changed the way we interact, to the emerging Artificial Intelligence (AI) revolution.

While this innovation is enabling exciting new possibilities, there is a tendency to focus on those opportunities, to the detriment of the core infrastructure on which it rides. It is imperative that we retain a focus on the optimisation of that infrastructure and enable continued investment in its development. We have seen how the transition from 2G, through to 3G, 4G and 5G have each enabled the development of more and more sophisticated solutions.

The continued development of core infrastructure has to be sustainable, and over the last few months we have begun to see the challenges that the operators that provide it are facing. Both MTN and Airtel have declared significant foreign exchange (FX) losses in Nigeria, and the stress is not linked to them alone. The entire ecosystem is battling with a range of challenges that must be addressed. If we fail to do so, the downstream impact on innovation will be severe. Telecoms infrastructure requires a base level of investment to maintain its current capabilities, and significant additional investment to expand and grow. It is capital intensive and that capital has to be generated through sustainable business models.

At the heart of the challenge the industry faces is the issue of rising costs. Recent financial losses are directly linked to the cost of operating towers that rely on inputs like diesel, which have increased significantly as the Naira has depreciated. The provisions large telecom companies have had to make, and the consequent losses and impact on their reserves is a red flag. It tells us that business as usual is not sustainable. If we continue as we are, then those companies will struggle to continue to invest in and maintain existing services.

But those costs are not the only challenge. General cost inflation, multiple taxation, regular and damaging vandalisation of infrastructure and the costs associated with regulatory compliance all help contribute to the high cost of operations. We cannot continue to follow a path that asks those companies to simply accept those rising costs. It is no longer sustainable, and we have reached an inflection point.

This is a critical moment for the industry. How we approach and resolve it will define the future of Nigeria’s digital economy. If you want to be able to enjoy the benefits that digitisation brings. If we want the infrastructure that enables AI and helps us drive growth, then we must take action now.

Cost-reflective tariffs, like it or not, are simply non-negotiable. We have seen the impact of price controls in other segments of the economy, like power. If providers cannot operate sustainable business models, then they stop investing. When that happens, the existing infrastructure starts to crumble. For power, a consumer can choose to take ownership of the solution by buying a generator, or a solar panel. For fuel, the government can step in as the provider of last resort and manage a subsidy regime that mitigates the impact on the population. Those options are not available in the telecoms sector. There is no self-help solution.

We fully understand and appreciate the financial stress that Nigerians are experiencing today. The cost of living is the single most significant factor in most people’s daily lives. But those people are still able to enjoy the benefits that connectivity brings, at the price they paid before these challenges became so acute. Imagine a future in which the gains of the last twenty years are reversed. Nigeria, and Nigerians simply cannot afford it. The pain that we would feel under those circumstances would be exponentially worse.

We need to find a long-term, sustainable and manageable solution to this problem. Prices will need to rise, but action needs to be taken in a measured way, through sustainable conversations and partnership with the government. It is time to address this head on.

Engr. Gbenga Adebayo is the Chairman, Association of Licensed Telecoms Operators of Nigeria (ALTON)


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LCCI Urges FG to Simplify Trade Procedures to Boost Economy

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The Lagos Chamber of Commerce and Industry (LCCI) has said that the government needs to simplify and harmonize trade procedures and address bottlenecks in order to boost economic growth in the country.

President of LCCI, Mr. Gabriel Idahosa, gave the charge at a Quarterly media briefing on the State of the Economy yesterday in Lagos.

He said that the government has to create an atmosphere that promotes export growth and competitiveness, which is projected to boost export earnings, raise domestic revenue, improve citizens’ welfare, and increase business productivity.

“We recommend that reforms must include simplifying and harmonizing trade procedures as well as addressing bottlenecks such as port logistics, congestion, and transportation costs. This is expected to position the country as the commercial centre of the region and a springboard into regional value chains,” he stated.

On managing the persistent high inflation, the LCCI president said both monetary and fiscal authorities should focus on the factors driving the inflation rates by tackling the supply-side deficiencies instead of focusing too much attention on the demand-side management.

“We urge the Central Bank of Nigeria (CBN) to continue with its foreign exchange (forex) market reforms with intense discipline, as the high exchange rate against the naira is a major driver of the skyrocketing inflation rates.”

Idahosa acknowledged the improvement in the naira exchange rate in the last few days, moving towards the level of N1000 per dollar or lower.

“CBN needs to sustain its policy and regulatory reforms in the FX market, adopt policies that would attract more FX inflow into the economy as well as build market confidence in the performance of the FX market,” he added.

 


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Dufil Takes Donation of Indomie Noodles Cartons to Vulnerable Communities in Abuja and Environ

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In line with its commitment to provide critical support to indigent members of communities around the country in the face of the ongoing economic challenges, Dufil Prima Foods Limited, makers of Indomie Instant Noodles, in partnership with Golan Helps Abuja Food Bank Initiative (GHAFBI) and Meluibe Foundation on Wednesday, April 17 distributed Indomie noodles cartons to vulnerable communities in Kuje and Kubwa Local Government Areas in Abuja.

With the goal of alleviating hunger and supporting communities across Nigeria, Indomie Instant Noodles has committed to donating a substantial quantity of noodle packs to various NGOs working tirelessly to address food insecurity.

These organizations play a crucial role in reaching remote and underserved areas, ensuring that nutritious meals reach those who need them most.

“We are deeply committed to making a positive impact in the communities where we operate,” said Olusola Olayinka Idowu OON, former Permanent Secretary, Budget and National Planning, and the CEO/Founder of GHAFBI.

“At GHAFBI, we believe that everyone deserves access to wholesome and nourishing food. Our partnership with Dufil Prima Foods to donate Indomie Noodles packs is a big step towards addressing food insecurity and supporting vulnerable communities in Abuja”, said Idowu who was also the former National Conveyor, UN Food System Dialogues in Nigeria.

Speaking in the same vein, Obialunanma Nnaobi-Ayodele, Executive Director, The Meluibe Empowerment Foundation, expressed her gratitude to Indomie Noodles for the partnership. “Our vision as an NGO is to change the world one step at a time, by providing relief and support to vulnerable communities.

This is achieved through collaborations and partnerships, one of which is what we have done with Indomie Noodles. We remain grateful for their support through this food relief initiative”, she said.

By partnering with NGOs, Indomie Instant Noodles works closely with local leaders and community heads in directly engaging with rural communities to distribute noodle packs and provide immediate relief to families facing hunger and ensuring that food assistance reaches those who are most in need, especially in hard-to-reach areas.

“We are grateful for the opportunity to collaborate with NGOs and community leaders to make a meaningful difference in the lives of people facing food insecurity”, said Temitope Ashiwaju, Group Corporate Communications and Events Manager, Dufil Prima Foods Limited. “Together, we bring hope, love and relief for all”.

The community leaders and some of the beneficiaries also expressed their immense gratitude to Indomie for the support, stressing the impact the products donated will have in alleviating hunger in their communities.

Speaking at the outreach centre, His Royal Highness, Muhammed D. Jibril, Community Leader of Gbazango Community in Kubwa Local Government Area said: “I am very grateful to Indomie Noodles for coming to our aid in these challenging times. I pray for more expansion and growth for the business and may God bless Indomie Noodles”.

Other communities who benefited from the product donations include Wunmi, Tondo, Godoji and Shazhi communities in Kuje Area Council of Abuja.

Dufil Prima Food’s donation of Indomie Noodle packs underscores its commitment to corporate social responsibility and its dedication to supporting communities in need. By providing essential food relief, Dufil Prima Foods is contributing to the well-being and resilience of vulnerable populations in Nigeria.

Indomie Instant Noodles remains dedicated to bringing joy to mealtimes and making a positive impact in communities around the world.


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