Broadcasting
FG Unveils SLTV, New Pay TV to Give Nigerians Value for Money
Federal Government has unveiled a new satellite pay television which will serve as an alternative to existing ones and satisfy the yearnings of Nigerians by giving them value for their money.
From left: Maj-Gen. Ahmed Jibrin (retd), representing the Minister of Defense, Mohammad Badaru; Niki Onyeri; Prof. Babatunde Bernard, representing the Secretary to the Government of the Federation, George Akume; the Director General of the National Broadcasting Commission, Charles Ebuebu; and the Managing Director Metrodigital Limited, Dr Ifeanyi Nwafor, at the unveiling of SLTV in Abuja on Thursday.
Senator George Akume, secretary to the Government of the Federation (SGF), disclosed this on Thursday at the official launch of an indigenous Nigerian satellite television, Silver Lake Television (SLTV), in Abuja, noting that the establishment of the outfit is in line with the desire of Nigerians to “reap from the bountiful harvest awaiting investors in the Nigerian economy”.
Akume commended the management of Metrodigital Limited (owners of the firm) for their patriotic step in setting up the satellite television, saying: “It is becoming very clear that we are on the right path to our collective recovery and prosperity. This is our country; the only one we can truly call our own and we must fix it by ourselves.
“In recent times, Nigerians have been yearning for alternatives to Satellite Pay Tv that can serve as an alternative to the existing ones. SLTV has responded very loud and clear and from the information made available to me, they are willing to give their fellow compatriot real value for their money in terms of service quality and affordability.
“It is gladdening that Metrodigital recognises the fact that the Federal Government has demonstrated an unwavering commitment through robust policies and legal frameworks to promote free competitive and responsible broadcasting service in Nigeria, devoid of any form of monopoly and unfair market practices in the broadcast industry in line with the determination of the administration of President Bola Tinubu to turn the Nigerian economy around.
“Since his ascendancy as the president of Africa’s most populous nation, the president has made enormous policy changes in his quest for economic recovery, one of the results being the reason that we have gathered here today.
“Nigeria is an opportunity that is impossible to replicate or find elsewhere in any part of the world. The Federal Government wishes to assure the management of SLTV of her full backing as they continue to do legitimate business in the broadcast industry of Nigeria.”
In his remarks, Dr. Ifeanyi Okafor, managing director of Metrodigital Limited, lamented that the growth of pay TV in Nigeria had been hampered by policies and legal frameworks that encouraged monopoly.
He said his firm was however, encouraged to invest because the government had started to take positive steps to address the issue.
“The pay TV industry in Nigeria has not actually witnessed a robust and accelerated growth since inception as witnessed in other places. The reason is as a result of the policies and legal frameworks that shape the practice and attitude of the industry participants. This allowed the dominant players to introduce monopolistic practices that over the years prevented innovation, growth and led to poor quality of service delivery.
“It is however gratifying that in the last few years, the Federal Government of Nigeria took the bull by the horn and addressed some of these underlying problems,” Okafor stated.
Speaking to newsmen at the ceremony, Charles Ebuebu, director general and chief executive officer of the Nigerian Broadcasting Commission (NBC), disclosed that the commission would consider the call by Nigerian pay satellite television subscribers for the introduction of pay-per-view options.
He, however, said that would he was re-negotiating the contracts already entered into by the content providers.
“Definitely, if it’s applicable, it will be considered. The issue is this, sometimes those discussions also need to start from when the content is acquired, because usually the traditional method of acquisition of content is that you license per month or annually, based on a 30 window.
“So, if you’re going to have to do a pay-per-view, you have to go back and negotiate it. Definitely, we do acknowledge in some instances, in other jurisdictions, some of those models come under different names really applicable so we’re also looking into it as a regulator,” he said.
Ebuebu assured Nigerians that the commission would look into the area of overpricing of content even as he affirmed that the general economic situation in the country affects all sectors of the economy.
He explained: “There are two sides to that coin; the first part to it is that with the current economic situation of the country, inflation and all of that, it’s not just broadcasting that is affected, all businesses are affected, so when you have prices being reviewed upwards, it’s not located only within the broadcast sector.
“However, we do acknowledge the fact that in some cases there have been exploitation in certain areas and as the NBC, we’re looking at it. Like I said, we’re reviewing our policies and regulations so as to create a viable competitive ecosystem in broadcasting where the consumers will be the ones who’ll have to choose and therefore, market forces determined prices and it’s not exploitative.”
Showmax, Africa’s leading streaming service, has expanded its payment options in Nigeria through a partnership with Baxi by Onafriq, giving customers an easier and more convenient way to subscribe and stay connected to world-class streaming entertainment.
Started Monday, 22 December 2025, existing Showmax customers can log into the Baxi by Onafriq app, select and pay for any of Showmax plans including: Showmax Entertainment Mobile, Showmax Entertainment (All Devices), Showmax Premier League Mobile, Showmax Entertainment (All Devices) + Premier League Mobile, Showmax Entertainment Mobile + Premier League Mobile.
This update allows customers to complete their entire subscription process within the Baxi app, delivering a more efficient payment experience.
Alternatively, existing customers with verified mobile numbers can top up their Baxi by Onafriq app or through its Baxi POS agent device to load funds directly into their Showmax account. These funds can then be used to pay for a Showmax plan.
For new customers, subscribing is also seamless. After creating a Showmax account on their mobile device, they will receive an OTP via SMS or WhatsApp, which allows them to verify their mobile number and immediately return to the app to top up and activate their subscription.
Speaking on the announcement, Tope Oshunkeye, Executive Head of Marketing, West Africa, MultiChoice, said: “With these new payment options from Baxi by Onafriq, we are making streaming on Showmax more accessible, allowing our customers to pay quickly and securely through a trusted financial service provider. This is a significant step forward in our mission to deliver world-class streaming experiences for our customers”.
“This launch is about making entertainment access seamless,” said Mxolisi Msutwana, Managing Director, Anglophone West Africa, Onafriq. “By automating the renewal process, we are not only providing greater convenience for customers but also helping to drive the adoption of digital payments across Nigeria.”
With more people turning to digital services, Showmax is doubling down on its commitment to make it affordable and effortless for customers to access and stream the stories they love. By partnering with Baxi by Onafriq, a popular agent and digital payment network, Showmax is meeting subscribers where they already are.
Showmax, launched in 2015 and available in more than 40 markets across the continent, is a leading African streaming service. It offers a unique combination of original African content, first and exclusive international series, popular movies, premium documentaries and the best kids’ shows, plus a mobile-only product to watch the Premier League.
Onafriq is an omnichannel network of networks, making borders matter less by providing our partners with a single pathway to unlock the full power of cross-border and cross-platform payment solutions. With a network spanning 43 African markets, Onafriq connects over 1 billion mobile money wallets, 500 million bank accounts, and over 400,000 agents in Nigeria, enabling domestic and cross-border disbursements and collections, card issuing and processing, agency banking, and treasury services.
In Nigeria, Onafriq operates as a B2B payments enabler with an extensive agency banking network through its flagship product, Baxi. Baxi connects over 400,000 agents nationwide, offering essential financial services such as bill payments, airtime and data purchases, funds transfers, cash-in and cash-out transactions, and more, driving financial inclusion and providing seamless access to digital financial services for millions.
DStv has launched a new campaign tagged “We Got You”, aimed at giving customers more entertainment value at the start of the year without additional cost.
DStv
The campaign, which runs from January 1 to February 28, 2026, allows subscribers who pay for their current package in full to enjoy an automatic upgrade to the next DStv package.
The initiative is designed to ease the pressure that often comes with January, a period marked by school resumption, tighter budgets and increased household demands.
Through the offer, DStv is rewarding customer loyalty by unlocking more channels, stories, sports, children’s content, local productions and international programmes at no extra charge.
Speaking on the campaign, Tope Oshunkeye, Executive Head of Marketing, West Africa, MultiChoice, said, “We want our customers to step into the year feeling valued.
“When you buy your package, we upgrade you because you deserve more. This is our way of bringing extra excitement, choice and convenience into your home.”
According to DStv, the offer is open to existing subscribers who remain active during the promotion period, customers who reconnect their decoders, and new subscribers who join between January 1 and February 28.
Under the offer, subscribers who pay for DStv Yanga will be upgraded to DStv Confam, Confam customers will receive DStv Compact, Compact subscribers will be upgraded to Compact Plus, while Compact Plus customers will enjoy access to DStv Premium.
The upgrade applies only to decoder viewing, and subscribers will revert to their original packages at the end of the promotion period.
Federal Inland Revenue Service (FIRS) has officially given way to the Nigeria Revenue Service (NRS), signalling a pivotal shift in the country’s revenue administration framework as the Nigeria Revenue Service Establishment Act 2025 takes full effect from January 1, 2026.
NRS
President Bola Ahmed Tinubu signed the landmark legislation in June 2025, alongside a comprehensive package of tax reforms designed to streamline compliance, expand the tax net and bolster federal revenue for critical infrastructure and social services.
At a colourful ceremony in Abuja on December 30, 2025, NRS Executive Chairman, Dr Zacch Adedeji, unveiled the agency’s new logo and corporate identity, describing it as a beacon of modernisation and efficiency.
Adedeji, who doubles as the pioneer helmsman, stated that the fresh branding embodies “a renewed commitment to a unified, service-driven revenue system” in line with global standards and Nigeria’s economic aspirations.
“The new identity underscores continuity in mandate, enhanced capacity and proactive taxpayer support, fostering trust and shared prosperity,” he added, according to a statement by his Special Adviser on Media, Mr Dare Adekanmbi.
The NRS emergence caps decades of advocacy for tax overhaul, repealing the FIRS (Establishment) Act 2007 and vesting the new body with broader powers for revenue assessment, collection and accountability.
Judicial hurdles were cleared when an FCT High Court dismissed suits seeking to stall implementation, paving the way for the four key Acts — Nigeria Revenue Service, Tax Administration, Nigeria Tax and Joint Revenue Board — to roll out seamlessly.
Despite pockets of controversy, including claims of bill alterations, the Budget Office affirmed the laws’ authenticity, prioritising fiscal stability and investor confidence.
For ordinary Nigerians and enterprises, the NRS promises simplified processes, digital innovations and reduced red tape to ease compliance burdens while curbing evasion.
Technical Assistant on Broadcast Media to the Chairman, Mrs Aderonke Atoyebi, reassured that core values of integrity, fairness and professionalism persist, with staff nationwide driving the transition.
Industry watchers anticipate a surge in non-oil revenue, crucial as Nigeria navigates global headwinds, with the NRS positioned to elevate the tax-to-GDP ratio through transparent engagement.
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