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Trusted AI Needs a Human at the Helm

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By Linda Saunders, Salesforce Director, Solution Engineering Africa

AI promises to make our jobs easier, our work more productive, and our businesses more valuable. In fact, new research from Slack finds that 80% of employees using generative AI tools are experiencing a boost in productivity — and that’s just the beginning.

And, with the introduction of AI assistants — including Salesforce’s own Einstein Copilot — the potential for businesses is only growing. AI assistants can already answer questions, generate content, and dynamically automate actions. And someday, these assistants will become digital sales and service agents, anticipating our needs and operating on our behalf.

But with each new AI advancement comes new ethical concerns. It’s one thing if an AI assistant offers a bad product recommendation, but if it takes misguided actions on real-world concerns like personal finances or medical information — the stakes suddenly become much higher.

As we enter this new era of human-AI interaction, how can we harness the power of AI without opening ourselves up to dangerous risks?

Keeping a human at the helm

The AI revolution is an evolution. We’re taking quantum leaps forward every day, but we can’t always explain why AI does the things that it does — or eliminate every instance of inaccuracy, toxicity, or misinformation.

For these reasons, it’s important that we keep humans firmly in control of AI systems. But as AI becomes more and more sophisticated, it can be hard to figure out how to layer in that human touch. We’ve all heard of keeping “humans in the loop,” but with this new generation of AI, it’s sometimes just not realistic for us to engage in every AI interaction or review every AI-generated output.

That’s why, at Salesforce, we believe trusted AI needs a human at the helm. Instead of asking humans to intervene in every individual AI interaction, we’re designing more powerful, system-wide controls that put humans at the helm of AI outcomes and enable them to focus on the high-judgement items that most need their attention. In other words, humans aren’t always rowing the boat — but we’re very much steering the ship.

And with a human at the helm, we can design AI systems that leverage the best of human and machine intelligence. For example, we can unlock incredible efficiencies by tasking AI to review and summarise millions of customer profiles. And at the same time, we can build trust by empowering humans to lean in and use their judgement in ways that AI can’t.

Making AI a copilot, not an autopilot

There’s a reason this generation of AI products are called copilots and not autopilots. As AI becomes more powerful and autonomous — making decisions and taking actions on individuals’ behalf — keeping a human at the helm becomes even more important. By combining the capabilities of AI with the strength of human judgement, we can make AI more effective and trustworthy.

Here are three ways we’re keeping humans at the helm of Salesforce AI:

  • Prompt Builder Helps Us Automate in Authentic Ways: Prompts, or the instructions we send to generative AI models, are very powerful. A single, human-generated prompt can help guide millions of trusted outputs — but only if it’s constructed thoughtfully. With our newly announced Prompt Builder, we’re helping customers craft effective prompts by seeing the likely output in near real time to help ensure they get the AI outcome they want. We’ve also added different edit modes within Prompt Builder that allow users to tune and revise their prompts so they provide more helpful, accurate, and relevant results.

  • Audit Trails Help Us Spot What We’ve Missed: Our Einstein Trust Layer offers a robust audit trail that allows customers to assess AI’s track record and pinpoint where their AI assistant may have gone wrong — but also where AI went right. These features help identify issues across large datasets that humans might not spot; and can empower us to use our judgement to make adjustments based on the needs of our organisation. For example, Audit Trail can alert us when an AI tool’s outputs are flagged as “thumbs down” a certain number of times — a sign that the AI-generated outputs might not be meeting the business’ goals. And by aggregating implicit feedback signals, like how often users edit an output before using it, Audit Trail can give us a bird’s eye view of our systems, allowing us to identify trends and take action.

  • Data Controls Help Us Better Guard Our Data: AI is nothing without data. That’s why we’ve designed robust controls in Data Cloud — our fast-growing platform that helps bring siloed customer data together in one place — to help businesses securely action their data. Data Cloud features help organizations harness data for AI-powered insights and intelligence, while longstanding Salesforce core data controls like permission sets, access controls, and data classification metadata fields empower humans and AI models alike to protect and manage sensitive data.

Pioneering a new approach for the AI era

As the AI era continues to unfold, it’s critical that both humans and technology evolve along with it. The AI revolution is not just about technological innovation — it’s also about empowering humans to sit successfully at the helm of AI and use it in ways that are trustworthy and effective.

Our approach is evolving, and we are committed to continued research, learning, and multi-stakeholder collaboration on this topic. But with a human at the helm, we believe we can combine the best of human and machine intelligence for this new AI era — leaning into AI’s capabilities and freeing up humans to do what they do best: be creative, exercise their judgement, and connect more deeply with one another.

With AI and humans working together, we can create more productive businesses, more empowered employees, and ultimately, more trustworthy AI.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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VDL International Conference Emphasizes on Fostering Ethical Values in the Society

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Stakeholders at the Values for Daily Living International (VDLI) inaugural annual conference have recommitted to continuing efforts in promoting ethical values and moral principles, inspiring positive change in individuals and communities worldwide.

Group photograph of participants

The VDLI inaugural annual conference convened by Sandra Ani, was a resounding success, bringing together students, parents, scholars, educators, and community members to engage in meaningful discussions and celebrate achievements in value-based education.

The conference, held at the at The Parliament Hall, Post Primary School Management Board, Enugu State, attracted more than 1000 participants from various sectors, including education, business, healthcare, and government online and on-site.

The theme, “Take It Back: Building Today for a Greater Tomorrow” resonated deeply with attendees and speakers alike.

Prof. Peter Ndubueze Mbah (Ph.D.), the Hon. Commissioner of Education, Enugu State, in his keynote address emphasized the importance of integrating core values into every aspect of life, from personal interactions to professional endeavors.

He highlighted the need for a collective effort in nurturing a society grounded in respect, empathy, and honesty.

Throughout the conference, participants engaged in a series of interactive workshops, panel discussions, and networking sessions.

During the panel session, discussants reiterated the role of the church, school, and home in restoring values to society was a key topic of the panel discussions.

This interactive session provided deep insights into shared responsibilities in moral value restoration.

These narratives provided a powerful reminder of the impact that integrity and compassion can have on society.

Feedback from attendees was overwhelmingly positive, with many expressing a renewed commitment to fostering values in their personal and professional lives. “This conference has reignited my passion for ethical leadership and community service,” said one participant. “I leave here today inspired and ready to make a difference.”

Sandra Ani, the convener, in her address expressed gratitude to all participants, speakers, and sponsors for their contributions to the success of the conference. “Together, we have taken a significant step towards building a more compassionate and ethical society. I am confident that the conversations and connections made here will continue to inspire positive change in our communities.”

The event served as a platform for open dialogue and interactive learning, fostering a sense of shared responsibility in nurturing moral values within the community.

Other notable speakers included Hon. Chibueze Ofobuike, the chairman of Aguata Local Government Area of Anambra State; Barr. Doris Chinedu-Okoro, CEO of Evergreen Group; and Mr. David Folaranmi, an advocate of drug abuse and addiction recovery.

Essay Competition

Highpoint of the conference includes an essay contest which focused on senior secondary school students from both government and private schools on the topic: “What are the common reasons why teenagers might be tempted to experiment with drugs, and what strategies can they employ to resist peer pressure and make healthy choices regarding substance use?”

The contest attracted over 500 entries, which were narrowed down to 100 students for the second stage, and finally, 20 students made it to the finals.

During the conference, the top 20 essay writers were invited to receive an award of excellence. The top three essay winners were each given an award plaque, a gold medal, a certificate of excellence, and a cheque of 200,000 NGN for the second runner-up, 300,000 NGN for the first runner-up, and 500,000 NGN for the overall winner.

These students came from Anambra State, Osun State, and FCT Abuja, respectively. The remaining 17 students, representing Benue State, Kwara State, Ireland, Ebonyi State, and Enugu State, were awarded a gold medal and a certificate of excellence each.

Brand Ambassadors

All top 20 essay contest finalists were appointed as brand ambassadors of VDLI. Their faces will appear on billboards in five states of the country. As ambassadors, they are expected to uphold and promote the moral values advocated by VDLI in their various environments.

Awards and Recognitions

All speakers were presented with recognition awards from the organization. The Hon. Commissioner of Education received an award for his profound impact on enhancing education; Hon. Chibueze Ofobuike was recognized for empowering youths and transforming communities; Barr. Doris Chinedu-Okoro received an award for her outstanding contribution towards advancing education; and Mr. David Folaranmi was acknowledged for his efforts in creating awareness on drug abuse and helping people overcome addiction.

Special Presentations

A notable presentation on the role of the girl child in upholding Nigeria’s values and ethics was made by Akpem Comfort Msuurshima from Jewel Model Schools, Makurdi, Benue State.

Additionally, a cultural display by students of Seat of Wisdom Secondary School, Enugu, showcased the rich cultural heritage of Nigeria.

About Values for Daily Living International Conference:

Values for Daily Living International (VDLI) is an organization dedicated to the global promotion of ethical values and moral principles. Founded in 2019, VDLI has been at the forefront of inspiring positive change in individuals of all ages. Through innovative programs, impactful initiatives, and engaging resources, VDLI strives to encourage individuals to lead more fulfilling lives, guided by morals such as honesty, integrity, and respect.

The mission is to use the teaching of values to change minds, thereby transforming lives.

VDLI’s vision is to cultivate a society deeply rooted in strong moral values, ensuring individuals contribute meaningfully to society.

The Organization emphasizes values such as Integrity, Leadership, Compassion, and Respect guide all aspects of VDLI’s work, from program development to community engagement.


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Netflix Hikes Subscription Fee by 40 Percent, Nigerians now to Pay N7,000 Per Month

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Nigerians will now be paying N7,000 per month, as video streaming platform, Netflix, has once again increased its subscription prices with its Premium Plan going up by 40 per cent to N7,000 from N5,000 per month.

Netflix Hikes Subscription Fee by 40 Percent, Nigerians now to Pay N7,000 Per Month

Recall that Netflix has been raising the rates of its Basic and Premium plans starting in October 2023 in several major areas across the world, such as the United States, the United Kingdom, and France.

The streaming platform stated earlier in April that the price of its Premium Plan in Nigeria would increase to N5,000 from N4,400.

Simultaneously, the Basic Plan stayed at N2,900, and the Standard Plan was raised from N3,600 to N4,000.

At the time, Netflix said the price adjustment was part of a broader strategy to revise its subscription fees across various regions.

The changes, according to the company, were aimed at accelerating its revenue and earnings growth, following a pattern of periodic price hikes to support the expansion of content offerings.

The latest price increment makes it the second price adjustment by the platform within the space of three months in Nigeria, having implemented a price increment earlier in April this year.

According to the price update on the company’s website, the Standard plan subscription, which is popular among Nigerian subscribers for its HD quality and multi-screen viewing options, has been increased from N4,000 to N5,500. This represents a 37.5 per cent increment.

 

 

 

 

 

 

 

 


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NCC Promotes Copyright Awareness among Printers, Creatives

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The Management of the University Bookshop Nigeria Limited (UBN Ltd) has been cautioned to desist from the sales of pirated works following the continuous display of pirated books for commercial purposes on the shelves of the bookshop as observed during routine operations by the Commission’s operatives.

The advice was given during a meeting of the NCC Ibadan Office with the Managing Director, UBN Ltd, Mr. Agbola Olatunji Israel and his team at the University of Ibadan.

State Coordinator, Ibadan Office, Mrs. Oluropo Oke, while displaying evidence of the bookshop’s involvement in selling pirated books, explained to the team that pirated works had been removed from the University’s Bookshop shelves on three different occasions. She used the opportunity to sensitise the management of UBN Ltd on what constitutes Copyright offences from section (44) of the Copyright Act.

The Ibadan Office, Chief Copyright Officer, Legal, Mrs. Adeola Apara, stated that the University Bookshop must desist from selling pirated books and patronise genuine publishers, authors, accredited book vendors and agents rather than buying from pirates adding that ignorance is not an excuse before the law.

Responding, the MD UBN, appreciated the Commission for the meeting and promised to put an end to the illicit act while admitting that the books showed to him were seized from the University bookshop.

He however, requested the Ibadan Office to organise a seminar for the management team of the University Bookshop to learn the features that differentiate original works from pirated ones.

The NCC and the MD, UBN agreed that a Memorandum of Understanding (MOU) will be signed in due course to ensure the purchase of books from legitimate sources.

In another development, NCC Ibadan Office on Wednesday, 5th June 2024, organised a Seminar for the Association of Professional Printers of Nigeria, (ASPPON), Ibadan District, with the topic: Applicability of the Copyright Act in the Printing Industry. The seminar was aimed at sensitising and guiding printers on the relevance of the Copyright Act to the printing industry.

Chief Copyright Officer, Legal, NCC Ibadan Office, Mrs. Adeola Apara, while sensitising the printers, explained some sections of the new Copyright Act : Section 36 – Copyright Infringement, 38 – Order for inspection and seizure, 40 – Forfeiture of infringing copies, 44 – Criminal liability, 48 – Duty to keep record and 86 – Duties of Copyright Officers.

She stressed on the importance of keeping proper records of all their work,s showing all the columns as indicated in section 48 of the Copyright Act.

The Printers were advised to do their businesses within the ambit of the law and warned that offenders will be arrested and dealt with according to the law.

Responding to questions about what should be done if their works are pirated, the State Coordinator, explained that the best approach is to report such offence to the office of the Nigerian Copyright Commission. She encouraged authors to register their works on the Commission’s e-registration platform in order to have their records in the Commission’s data bank.

Mr. Kayode Famurewa, the Chairman, ASPPON, appreciated the Commission for the seminar and having their interest at heart and assured that members will abide by the tenets of the law in the day to day running of their businesses.

A new “Job Register Book” with extract of section 48 of the Copyright Act stated on the 1st page was introduced by the chairman, ASPPON, to members in order to guide them on how to work in line with the Copyright laws.

 


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