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Beyond the vibe: Bridging Africa’s Build Divide with Intelligent Infrastructure

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By Kehinde Ogundare, Country Head, Zoho Nigeria

Africa has always found its own way around barriers. When fixed-line banking proved too slow and too exclusionary, Kenya did not wait for the infrastructure to catch up. It built M-Pesa instead, a mobile payments platform that by 2022 had 50 million customers across seven African countries and processed nearly 20 billion individual transactions annually.

That story is now so well-worn that it risks becoming a cliché. But it contains a genuinely instructive logic: constrained circumstances, properly understood, can become a design brief.

Today, Africa faces a new set of constraints, around software development capacity, technical talent, and the cost of building digital tools, demands exactly the same creative leap. Meeting these challenges will require the same kind of practical innovation that previously reshaped financial inclusion across the continent.

The numbers make the challenge plain. Africa’s internet economy was projected to contribute $180 billion, or 5.2% of aggregate GDP, by 2025. Meanwhile, cloud adoption is expanding at 25 to 30% annually, outpacing Europe and North America, while thousands of African companies are already experimenting with AI-enabled operations.Yet, the human infrastructure required to sustain this momentum is not keeping pace.

Unless the continent finds smarter and more scalable ways to build digital systems, Africa risks becoming the world’s largest consumer of a digital future it did not help design.

The build gap is structural, not incidental

Africa’s AI challenge is not a lack of ambition or demand, but the widening gap between the pace of technological change and the availability of skills needed to support it. Across the continent, organisations are under growing pressure to build AI capability quickly, as shortages in specialised talent increasingly affect innovation, competitiveness, and the ability to fully participate in the global digital economy.

A 2024 ICT Skills Survey found that more than 28,000 high-end developer and cybersecurity roles in South Africa had to be outsourced because local talent was simply unavailable, with enterprises poaching the same scarce professionals from one another in a cycle that drives up costs and squeezes out the SMEs that form the backbone of most African economies. Nigeria and Kenya, despite recording developer population growth of 28% and 33% respectively between 2023 and 2024, still represent only a fraction of the global developer community.

The challenge is further intensified by the continued loss of skilled talent to more developed markets, limiting the continent’s ability to build and retain the expertise needed for long-term digital growth. However, this is not simply a pipeline issue that can be solved through education alone. It reflects deeper structural constraints, from uneven investment in technical infrastructure and digital training to the high cost of reliable connectivity and power instability. Across African markets, many businesses and communities are still forced to operate within systems that make full participation in the digital economy significantly harder. These are not isolated operational challenges. They are systemic barriers that risk slowing Africa’s ability to fully realise the opportunities of the AI era.

Intelligent tools as strategic infrastructure

This is precisely why the emergence of AI-assisted low-code and vibe coding approaches represents something more than a developer trend. It represents a potential structural response to a structural challenge.

Vibe coding, a term popularised by AI researcher Andrej Karpathy in 2025, refers to building functional applications through natural language descriptions rather than conventional code. You describe what you want; the system generates the structure, logic, and connections required to make it work.

For the continent’s millions of entrepreneurs operating without a developer on staff, this creates a genuine shortcut to working software, whether it is a South African small business looking to digitise operations, a Kenyan agritech startup building supply chain tools, or a Nigerian SME trying to automate customer approvals and customer service workflows.

Consider a small logistics company trying to manage deliveries across multiple regions without the resources to hire a full development team. AI-assisted low-code tools can help build routing dashboards, automate customer notifications, and digitise inventory tracking in days rather than months.

AI-assisted low-code development goes further still, bringing machine learning, predictive analytics, and self-learning algorithms into the development process, making it suitable not merely for quick prototypes but for the scalable, data-intensive applications that banking, healthcare, and logistics at continental scale genuinely require.

Recent research found that Kenya’s approach to digital adoption, characterised by grassroots digital literacy programmes and simplified onboarding, demonstrates that informality need not be a barrier to digital innovation. That finding points toward something important: the tools that matter most in Africa are not necessarily the most sophisticated ones. They are the ones that meet builders where they actually are. A fast-moving startup operating out of a co-working space in Lagos’s Yabacon Valley has different needs from an established financial services firm in Cape Town navigating compliance requirements, and both have different needs from the first-time builder in a smaller city with no developer network at all.

What connects all three contexts is the principle that lowering the cost and complexity of building software expands who gets to shape Africa’s digital future. Africa requires massive scaling of its digital workforce, with reports indicating that 650 million training opportunities will be needed to meet the demand for digital skills across the continent by 2030. Traditional pipelines cannot close that gap at the required speed. Tools that extend the productive capacity of existing builders and draw non-technical entrepreneurs into the act of building are critical.

Leapfrogging requires foundations, not just shortcuts

The risk, and it is a real one, is mistaking these tools for a substitute for the deeper investments Africa still needs to make. As analysts have argued, mobile money dramatically increased financial inclusion but did not replace the need for a stable, well-regulated banking sector, a tension that Nigeria’s rapidly maturing fintech ecosystem is navigating in real time as it moves beyond its breakout years.

The same logic applies here. Vibe coding and AI-assisted development cannot paper over the infrastructure deficits that still constrain the continent. Across many parts of Africa, inconsistent access to reliable electricity and high-quality connectivity continues to shape who can fully participate in the digital economy. While AI-powered tools may lower technical barriers to innovation, their impact will ultimately depend on broader progress in digital infrastructure, energy reliability, and equitable access to technology and stronger governance frameworks around cyber security and data sovereignty.

McKinsey has observed that Africa has a proven track record of leapfrogging traditional development pathways, from mobile payments to cloud adoption, often outpacing what established markets achieved through slower, incremental routes.

What Africa needs, then, is not a choice between vibe coding and AI-assisted development, nor between either of those and conventional software engineering. It needs an intelligent layering of all three: accessible, prompt-driven tools for the entrepreneurs and administrators who need working solutions now; robust AI-assisted platforms for the developers and institutions building systems that must scale across borders and regulatory environments; and sustained investment in producing and retaining the senior technical talent that no tool, however intelligent, can fully substitute.

Africa’s AI market will be worth $16.5 billion by 2030. Whether African organisations are building that future or merely consuming it will depend on whether the means to build it are genuinely within reach, across the continent’s established tech hubs and deep into the cities and towns that sit beyond them.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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Irvine Partners CEO Rachel Irvine Sweeps Top Industry Honours in the UK and EMEA

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Irvine Partners, the woman-led, African-born creative communications agency operating across Nigeria, has cemented its position as a disruptive force on the global stage following a landmark week of international industry recognition for its CEO and founder, Rachel Irvine.

Irvine Partners CEO Rachel Irvine Sweeps Top Industry Honours in the UK and EMEA

Rachel-Irvine-CEO-Irvine-Partners

Irvine has been named to Campaign UK’s prestigious 40 over 40 list for 2026, while simultaneously earning a place on PRovoke Media’s Innovator 25 EMEA index – two of the communications industry’s most closely watched honours, secured in the same week. The achievement places her among the most influential and progressive communications leaders across Europe, the Middle East, and Africa.

For Nigeria – Africa’s largest economy and one of its most competitive and complex communications environments – the recognition speaks directly to something the local industry has long understood: that the strategic thinking, cultural intelligence and executional precision forged in African markets is not a regional advantage. It is a global one.

Irvine Partners brings this philosophy to some of the world’s most prominent digital and consumer brands in the Nigerian market, including TikTok, Spotify, Uber and Google – organisations that demand communications work of the highest international calibre, delivered with genuine local understanding.

An African agency rewriting the global narrative

Campaign UK’s 40 over 40 celebrates individual excellence, leadership and lasting impact within the British media and marketing landscape. PRovoke Media’s Innovator 25 spotlights those who are dismantling traditional PR structures, advancing data-led practice, and reshaping how the industry operates. To earn both in a single week is rare by any measure.

What underpins both honours is a story that begins not in London but in Africa – in the dynamic, high-stakes communications environments of markets like Nigeria, where agencies must be sharper, faster and more culturally precise than anywhere else in the world.

“These accolades are less about my own journey and far more about where Irvine Partners is going as a collective,” says Rachel Irvine. “For a long time, the global communications industry treated African agencies as local executors of global strategies. What we’ve proven over the past few years is that the technical craft, cultural capital, and data frameworks built within our agency are not just scalable for the continent; they are world-class.”

Built on the same ethos that works in Lagos

The recognition follows the agency’s strong performance at the IN2 SABRE Awards EMEA, where Irvine Partners took major wins for Unicorn School – its proprietary internal talent development programme – and for its advanced data analytics capability, alongside notable shortlists for global clients including Spotify and Uber.

Nigeria’s communications market is one of the most demanding in the world. Consumer audiences are sophisticated and discerning. The media environment is layered, fast-moving and deeply attuned to authenticity. Brands that succeed here do not do so through generic messaging – they do so through precision, cultural credibility and strategic consistency. These are precisely the competencies that Irvine Partners has built its international reputation on.

“The PR landscape has fundamentally shifted,” Irvine adds. “Clients no longer want siloed regional strategies; they want intelligent, culturally intuitive storytelling backed by bulletproof analytics that move the business needle. We built our foundations on that exact ethos in highly dynamic markets, and bringing that specific DNA to the UK and EMEA regions is why we are winning.”

The agency’s agile, borderless model – deliberately structured to move at the speed of modern brands rather than the pace of legacy networks- is one that Nigerian communications professionals will recognise as a natural evolution of how the best African agencies have always operated: lean, sharp and built for impact.

Underlying both honours is Irvine’s sustained commitment to talent development and cultural diversity across all of the agency’s wholly owned offices – a principle as central to its Lagos work as to any other market in its growing global footprint.


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Big Tech Shake-Up: Zuckerberg Announces Sudden WhatsApp Leadership Change

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Mark Zuckerberg, Meta Chief Executive Officer, has announced a major leadership change at WhatsApp, confirming that Will Cathcart will step down as head of the messaging service after seven years in office.

Big Tech Shake-Up: Zuckerberg Announces Sudden WhatsApp Leadership Change

Zuckerberg made the announcement in a post shared on Facebook on Monday, June 22, 2026, praising Cathcart’s contributions to the growth of the platform.

According to him, Cathcart played a key role in expanding WhatsApp’s global user base to over three billion people while promoting privacy-focused communication across its services.

“Will’s been one of Meta’s most important and effective leaders, helping to bring WhatsApp to over 3 billion people and championing privacy for our community,” Zuckerberg stated.

The Meta CEO also announced that Kunal Shal will take over leadership of WhatsApp.

He described Shal as a “builder” with strong international experience, adding that his leadership style aligns with Meta’s long-term vision for the messaging platform.

Meta said the transition is aimed at strengthening WhatsApp’s role in both personal and business communication globally, as the platform continues to expand its services across markets.

Industry observers say the leadership change marks a significant transition for WhatsApp, which has grown rapidly under Cathcart’s stewardship, particularly in areas of privacy, encryption, and enterprise messaging solutions.

However, Meta has not disclosed the exact timeline for the leadership handover or further structural changes within the messaging division.

The company reaffirmed its commitment to maintaining WhatsApp’s security standards and continued innovation under the new leadership.


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MTN Nigeria Commits to Ethical Conduct with IFRS S1, S2 Compliance

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MTN Nigeria has raised the bar for corporate disclosure in Africa after publishing its 2025 sustainability report in full compliance with International Financial Reporting Standards S1 and S2.

MTN Nigeria Commits to Ethical Conduct with IFRS S1, S2 Compliance

Dr. Karl Toriola, CEO of MTN Nigeria,

The report, independently assured by Ernst & Young, marks the telecom operator’s seventh consecutive annual sustainability publication and third year as an early adopter of the global framework ahead of its mandatory implementation.

Dr. Karl Toriola, CEO of MTN Nigeria, said, “strong governance and ethical conduct are foundational to our sustainability strategy. We reinforced compliance through our Conduct Passport Framework and robust internal controls.”

He added that “in May 2025, we became the first telecommunications company in Nigeria to publicly present a sustainability report on the Nigerian Exchange Group platform, an important milestone in our commitment to IFRS S1 and S2- aligned disclosure and accountability.”

The company also secured Carbon Disclosure Project ratings of ‘B-’ for climate change and ‘C’ for water security.

Under the IFRS S2 framework, the telecoms operator disclosed climate-related risks linked to flooding, heat stress, regulatory changes and possible future taxes or charges on carbon emissions, following a climate scenario analysis completed in 2024.

The report also showed that MTN Nigeria now uses a digital reporting format – XBRL. This makes its sustainability and governance data easier for investors and ESG rating agencies to access and analyse through automated systems.

The Company also carried out assessments to understand how sustainability issues affect both its business operations and society at large, while measuring its overall economic, environmental and social impact from 2021 to 2024.

In addition, over one-third of MTN Nigeria’s biggest suppliers (based on spending) have committed to supporting the company’s net-zero emissions goals, although these commitments have not yet gone through an independent audit or verification process.

 


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