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Wiko, Europe’s Fastest Growing Phone Brand Enters Nigeria

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(L-r): Adebayo Adams, channel marketing manager, Abiola Anifowose, key account manager, Gareth Abel, director of Marketing, Marcel Van De Pas, director of International Business Wiko Mobile, and John Peters, country sales manager, during Wiko Mobile official launch held at Eko Lagos…on Wednesday.
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After establishing a strong market position in Europe in just three years, Wiko started its operation in West Africa by launching its portfolio of ten  phones in Nigeria yesterday.

Nigerian consumers are amongst the first in Africa to enjoy the “French touch” experience that has become a phenomenal success story across Europe.

Known for its world-class technology, cutting-edge design and exceptional product quality, Wiko smartphones are now available at mobile phone outlets across the country.

Wiko has unleashed seven exciting models from which smartphone users can choose.  Whether a technology savvy user, a regular user or a beginner, Wiko has a smartphone for everyone. Wiko also launched a range of three stylish feature phones for first time phone users.

Speaking at NIgeria’s launch event, Marcel Van de Pas, international business director, Wiko Global said, “We are delighted to bring the Wiko brand to Nigerian consumers.” He added, “Wiko is confident that our combination of stylish design, technology, quality and pricing will be a huge success here.”

He said, for those who require the very latest technology, it doesn’t get any better than the flagship model, Highway.

It is one of the first smartphones to use 2.0 GHz Octa-Core technology.

The Highway’s exceptional features include a Gorilla Glass body, super bright 5” FHD screen, 16MP back camera and 8MP front camera.

Highway is a smartphone that guarantees superior speed and performance.

Van de Pas rated Highway as one of the best-in-class smartphones available in Nigeria.

Rainbow is a lifestyle statement for the fashion-forward.

With 5” HD screen, 1.3GHz Quad-Core and 8MP camera to capture all the social moments, the Rainbow defines Wiko’s French chic with a sleek design and a burst of colour options.

Entry-level smartphone users can choose from Wiko’s Goa, Bloom, Sunset, Fizz and Lenny for the most user-friendly smartphone experience. In this range, Lenny is a remarkable choice with 5” FWVGA screen, 1.3GHz Dual-Core and 5MP camera.

With Wiko available in Nigeria, this is an exciting time for phone users in the country as they can find a Wiko that easily matches their style, needs and budget.

Wiko, the number two smartphone vendor in France*, is distinguished by its range of high-tech, high performance and attractively designed products.

In just three years, Wiko has become a leader in the mobile phone market through strong partnerships with retailers and consumer enthusiasm.

Two million users later,

Wiko’s popularity continues to rise in Europe and it also exports its know-how to other continents.

According to GfK Institute, from January to May 2014, the Rainbow confirms the phenomenal success of the brand; in France, this 5” smartphone launched in May 2014, became the number one phone sold online in June 2014.

                                                                


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TikTok, Instagram Blamed in US Youth Suicide Lawsuit

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Major social media giants Meta Platforms, TikTok and Alphabet’s YouTube will face a landmark jury trial this week in Los Angeles County Superior Court over allegations that their addictive designs have fuelled a youth mental health crisis, marking the first such case to reach this stage.

TikTok, Instagram Blamed in US Youth Suicide Lawsuit

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The pivotal personal injury lawsuit centres on a 19-year-old Californian woman identified as K.G.M., who claims her childhood immersion in Instagram, Facebook, YouTube and TikTok—engineered with endless scrolls, autoplay videos, notifications and algorithms—sparked severe anxiety, depression and suicidal thoughts.

Dozens of similar suits have surged since 2022 from families, schools and states, accusing the firms of burying internal research on teen harms while prioritising ad revenue through youth-targeted engagement hooks, despite Section 230 protections for user content.

Plaintiffs seek damages and design overhauls, arguing platforms bypassed parents and preyed on vulnerable kids; defendants counter there’s no clinical “social media addiction” diagnosis, no proven causation—kids with issues often use less—and they’ve added safeguards like parental controls and time limits.

Echoing Australia’s under-16 bans, the trial will scrutinise thousands of internal documents, expert testimonies and K.G.M.’s story, potentially expanding tech liability amid debates where studies show complex links, not direct causation, between screen time and disorders like eating issues or self-harm.

A win could mandate warning labels, age gates or algorithm tweaks, reshaping global platforms as U.S. Surgeon General advisories and global scrutiny intensify pressure on Big Tech to prioritise child safety over profits.


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Meta Tests Paid Subscriptions Across Instagram, Facebook, WhatsApp

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Meta is gearing up to trial paid subscription services on Instagram, Facebook, and WhatsApp, aiming to diversify revenue streams beyond advertising while maintaining free core access for all users.

Meta Tests Paid Subscriptions Across Instagram, Facebook, WhatsApp

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The subscriptions will offer enhanced tools tailored for everyday users, creators, and businesses, including advanced content creation, sharing, and workflow features distinct from the existing Meta Verified verification program. Unlike a uniform rollout, Meta plans varied testing formats per app to match diverse audiences, experimenting with feature bundles based on user feedback to refine the model.

A key element involves integrating Manus, the autonomous agent firm Meta acquired for $2 billion in December, into these apps alongside its enterprise sales. Manus enables complex task automation with minimal input, with early signs like Instagram shortcuts already spotted by reverse engineer Alessandro Paluzzi.

Video tools feature prominently: Meta’s Vibes short-form video generator in the Meta AI app shifts to freemium, where paid tiers unlock higher monthly creation limits beyond the free baseline. On Instagram, subscriptions could enable unlimited audience lists, non-follower tracking, and anonymous Story views, though specifics for Facebook and WhatsApp remain under wraps.

Drawing from Meta Verified’s 2023 launch—which provides badges, support, and protection mainly for creators—these broader plans target wider appeal amid industry shifts. Ad growth slows against TikTok competition, while Snapchat+ boasts 16 million subscribers at $3.99 monthly, proving demand for value-driven paid perks despite subscription fatigue risks from streaming and storage fees.

Meta will phase tests gradually, prioritizing feedback to shape long-term viability without alienating free users.


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New Investment Fund Targets Acceleration of Emerging Technology in Nigeria

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The International Rescue Committee (IRC) has announced the formation of Airbel Ventures, a new humanitarian impact investing fund aimed at accelerating the introduction and scaling of breakthrough technologies in crisis-affected communities.

The fund will invest in companies whose ideas have the potential to change humanitarian response, including digital infrastructure for frontline health systems and climate-resilient agriculture.

The launch of Airbel Ventures follows a period of rapid innovation at the IRC, despite the humanitarian sector facing record funding cuts.

In the past year, the IRC’s Airbel Impact Lab has advanced more than twenty Artificial Intelligence (AI) and technology initiatives—from anticipatory action tools powered by climate and vulnerability data, to frontline service delivery using safe, orchestrated AI systems, to breakthrough diagnostic tools for emerging diseases.

Airbel Ventures’ first impact investment is in Signalytic, a company delivering solar-powered computing devices that ensure reliable electricity and connectivity for remote health facilities.

Following the investment, the IRC will pilot Signalytic’s technology with its Nigeria Health team, demonstrating the viability of next-generation digital infrastructure in humanitarian settings.

“We know breakthrough solutions already exist—what’s missing is the path to scale in humanitarian contexts,” said Dr. Jeannie Annan, Senior Vice President for Research & Innovation at the IRC and head of the Airbel Impact Lab.

 


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