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GSMA Predicts 500m Mobile Subscribers in Sub-Saharan Africa by 2020

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The number of unique mobile subscribers in Sub-Saharan Africa will pass the half billion mark in 2020 as mobile services become increasingly affordable and accessible to millions of currently unconnected citizens across the region.

According to ‘Mobile Economy 2014: Sub-Saharan Africa’, the new GSMA report issued today at the Mobile 360-Africa event in Cape Town, the region has been the world’s fastest-growing mobile region over the last five years in terms of both unique mobile subscribers and mobile connections, and is forecast to continue to lead global growth through 2020. Unique mobile subscriber penetration as a percentage of the region’s population is forecast to rise to 49 per cent by this point.

“The mobile industry has transformed the lives of millions of people across Sub-Saharan Africa, providing not just connectivity but also an essential gateway to a wide range of healthcare, education and financial services,” said Anne Bouverot, girector General of the GSMA.

“As today’s report shows, millions of additional citizens in the region will become mobile subscribers over the next six years, with many being able to access the internet for the first time via low-cost smartphones and mobile broadband networks. Operators and other ecosystem players, as well as governments and regulators, all have a role to play in ensuring that affordable mobile services can be extended across the region.” 

The World’s Fastest-Growing Mobile Region
The Sub-Saharan Africa region includes 46 countries in total. The six largest markets, in order of size, are Nigeria, South Africa, Ethiopia, Kenya, Democratic Republic of Congo and Tanzania, which together account for over half of the region’s unique mobile subscriber base.

There were 329 million unique mobile subscribers in Sub-Saharan Africa at the end of June 2014, equivalent to 38 per cent of the region’s total population.

This unique subscriber base is forecast to grow by 7 per cent per year (CAGR) to 2020 to reach just over half a billion and account for 49 per cent of the population.

By this point, Sub-Saharan Africa will have overtaken Europe to become the world’s second-largest mobile market after Asia Pacific.

The number of mobile connections1 in the region stood at 608 million in June 2014, forecast to rise to 975 million by 2020.

The region is seeing a rapid migration to mobile broadband networks; 3G accounted for only 17 per cent of total connections in June 2014, but is forecast to account for more than half of the total by 2020 as local operators deploy new mobile broadband networks and smartphones become more affordable. 4G adoption is at an early stage in the region today, but is expected to account for 4 per cent of total connections by 2020.

Sub-Saharan Africa is also expected to see the strongest growth of any global region in the number of smartphone connections2 over the next six years, reaching 525 million by 2020.

The growing adoption of smartphones along with other data-capable devices such as tablets and dongles is contributing to a significant increase in mobile data traffic.

According to Ericsson3, mobile data traffic in Sub-Saharan Africa will grow 20-fold between 2013 to 2019, rising from 37,500 terabytes per month in 2013 to 764,000 terabytes per month by 2019. This growth rate is twice the global growth rate over the same period. 

Powering the African Economies
The mobile industry is a valuable and growing contributor to the regional economies of Sub-Saharan Africa. In 2013, the mobile industry contributed 5.4 per cent to overall gross domestic product (GDP) in the region, equivalent to US$75 billion; this included a direct contribution by mobile operators of US$27 billion or 1.9 per cent of GDP4.

It is estimated that by 2020 the mobile industry will contribute US$104 billion to the region’s economy, representing at that point 6.2 per cent of the region’s projected GDP.

The industry is also a significant source of employment and job creation in the region. In 2013, the mobile ecosystem directly employed nearly 2.4 million people and indirectly supported a further 3.7 million jobs.

The industry also makes a large contribution to public funding in the form of general taxation (US$13 billion in 2013), and through further contributions via licence and regulatory fees and spectrum auctions.

Operators in the region invested more than US$45 billion over the last six years (2008 to 2013) to expand coverage and increase network capacity.

Capital expenditure over the next seven years (2014 to 2020) is forecast to total around US$97 billion as operators accelerate investments in order to meet rising demand for mobile data services

Connecting the Unconnected
Despite strong subscriber growth in recent years, Sub-Saharan Africa is still the world’s least penetrated mobile region and local operators face several challenges in their efforts to expand network coverage on a cost-effective basis to unconnected populations.

According to the report, the implementation of commercially agreed network sharing deals and ensuring the timely release of Digital Dividend spectrum will be important factors in achieving this goal.

Due to the lack of fixed-line infrastructure in the region, mobile is established as the primary means of accessing the internet.

At the end of 2013, there were almost 150 million individuals using mobile devices to access the internet across the region, over 60 per cent of which were doing so via 2G devices.

The mobile internet penetration rate in Sub-Saharan Africa is expected to increase to 37 per cent by 2020, with an additional 240 million people across the region becoming mobile internet users over the period.

“To fully realise the transformative potential of mobile in Sub-Saharan Africa, the mobile industry requires a supportive regulatory framework that provides long-term stability and encourages investment,” added Bouverot.

“This includes the need for clear and transparent spectrum management processes, as well as tackling high levels of taxation in some markets. Addressing these issues will allow mobile to power a fresh wave of growth and innovation in this fast-developing region.”


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NITDA Inaugurates Regulatory Sandbox Team to Drive Digital Innovation

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National Information Technology Development Agency (NITDA) has intensified efforts to foster a more enabling environment for innovation by inaugurating a Technical Working Group (TWG) aimed at strengthening regulatory collaboration and advancing a coordinated sandbox framework for Nigeria’s digital economy.

NITDA Inaugurates Regulatory Sandbox Team to Drive Digital Innovation

Group photograph of the Director General of the National Information Technology Development Agency (NITDA), Kashifu Inuwa, CCIE, represented by the Acting Director of Regulation and Compliance, Barrister Emmanuel Edet, with the newly inaugurated members of the Technical Working Group (TWG) for the National Regulatory Sandbox, at the Agency’s Corporate Headquarters in Abuja.

Speaking at the inauguration, the Director General of NITDA, Kashifu Inuwa, represented by the Acting Director of Regulation and Compliance, Barrister Emmanuel Edet, emphasised the critical need for stronger cross-agency cooperation to address structural regulatory challenges that often hinder the pace of innovation.

Inuwa noted that members of the Technical Working Group were deliberately selected based on their strategic institutional roles and capacity to contribute practical solutions tailored to the evolving realities of Nigeria’s digital ecosystem.

He explained that while regulatory agencies have legitimate and clearly defined mandates, the increasing complexity of digital technologies requires greater institutional alignment and collaboration to ensure regulatory frameworks support, rather than constrain, innovation.

“As government institutions, our core responsibility is to provide solutions to the challenges faced by Nigerians. The issue is not a lack of commitment, but a structural one. Regulators often operate in silos while implementing their mandates, and in today’s digital environment, that model presents significant limitations,” he said.

The NITDA Director General observed that the rapid expansion of the digital economy continues to outpace conventional regulatory systems, creating gaps that can inadvertently delay or obstruct the deployment of innovative solutions capable of improving livelihoods and driving national development.

To address these challenges, he said the Agency is championing a multi-agency regulatory framework designed to bring regulators together, foster understanding of overlapping mandates, and collectively develop adaptive mechanisms that create room for innovation while maintaining effective oversight.

Central to this strategy, Inuwa explained, is the adoption of regulatory sandboxes—controlled environments where innovators can test emerging technologies and solutions under the supervision and guidance of relevant regulatory authorities.

“Our guiding principle is that we learn by doing. Through these sandboxes, regulators can contribute to building safe spaces where innovation can be nurtured, tested, and scaled for the benefit of Nigerians,” he added.

He further reassured stakeholders that the initiative is not intended to weaken or override any agency’s statutory powers, but rather to improve coordination and build a more responsive regulatory ecosystem capable of keeping pace with technological advancement.

According to him, stronger inter-agency collaboration is essential to ensuring that Nigeria remains competitive in the global digital economy and fully harnesses innovation as a driver of inclusive economic growth and national prosperity.

Inuwa expressed optimism that the Technical Working Group would serve as a strategic platform for shaping forward-looking regulatory solutions while advancing NITDA’s broader vision of repositioning the Agency as an ecosystem orchestrator committed to enabling digital transformation and sustainable national development.

Presenting an overview of the National Regulatory Sandbox, the National Coordinator of the Office for Nigerian Digital Innovation (ONDI), Victoria Fabunmi, said the initiative is designed to provide a structured, legal, and multi-agency framework that enables innovators to test emerging technologies under regulatory supervision before obtaining full market approval.

According to her, despite rapid advancements across sectors such as Artificial Intelligence, fintech, health technology, and blockchain, innovators continue to face significant challenges due to siloed regulations, fragmented approval processes, and the absence of coordinated mechanisms for testing new technologies.

Fabunmi noted that while Nigeria’s digital economy continues to witness remarkable growth, the lack of harmonised regulatory engagement has often delayed innovation and increased uncertainty for startups and technology-driven enterprises.

Describing the National Regulatory Sandbox as more than just a digital platform, she explained that it is fundamentally a governance and legal framework aimed at creating an enabling environment where innovation can thrive responsibly.

Unlike traditional sandbox models often associated primarily with financial services regulation, Fabunmi said Nigeria’s approach is intentionally sector-agnostic, allowing regulators from multiple sectors—including agriculture, digital health, mobility, clean energy, and digital public infrastructure—to collaborate in supporting innovative solutions.

Under the framework, startups and innovators will be able to engage multiple regulators simultaneously within a controlled testing environment, reducing bureaucratic bottlenecks and significantly shortening time-to-market for emerging solutions.

She added that the sandbox will also generate shared, evidence-based regulatory insights, enabling participating agencies to make informed decisions collectively and develop adaptive policies that support responsible innovation.

The inauguration of the Technical Working Group marks another significant step in NITDA’s efforts to build a more agile, collaborative, and innovation-friendly regulatory environment—one that aligns with Nigeria’s broader ambition of becoming a leading digital economy in Africa.


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Meet the 25 Media Professionals Chosen for MTN’s Elite Innovation Programme

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MTN Nigeria has announced the selection of 25 media practitioners and digital content creators for the fifth cohort of its Media Innovation Programme (MIP), reinforcing its commitment to strengthening Nigeria’s media industry through capacity building, innovation, and leadership development.

Meet the 25 Media Professionals Chosen for MTN’s Elite Innovation Programme

MTN MIP 2026

The Media Innovation Programme (MIP), implemented in partnership with the School of Media and Communication, Pan-Atlantic University, continues to serve as a platform for equipping journalists, broadcasters, and digital content creators with the skills, exposure, and mentorship required to thrive in today’s evolving media ecosystem.

This year’s fellows were selected from a highly competitive pool of applicants across print, broadcast, digital media, and content creation, reflecting the programme’s growing reputation and influence within the industry. In commemoration of the techo’s 25th anniversary, the cohort has been expanded from 20 fellows in previous editions to 25 for the year.

Speaking on the first day of the programme, Tobe Okigbo, Chief Corporate Services and Sustainability Officer, MTN Nigeria, described the initiative as a reflection of the company’s commitment to innovation, partnership, and continuous learning. “At MTN Nigeria, innovation, insight, knowledge, skills, and partnership matter deeply to us.

“The Media Innovation Programme represents all these values – a partnership not just with Pan-Atlantic University, but with every fellow.

“This programme is an adventure in learning, one that challenges participants to reconsider assumptions, revise opinions, rethink ideas, and ultimately grow both professionally and personally,” he said.

Also speaking during the session, Dr. Ikechukwu Obiaya, Dean, School of Media and Communication, Pan-Atlantic University, encouraged the fellows to recognise the programme as more than a professional milestone, describing it as a transformative experience designed to prepare them to make meaningful contributions to the media industry and society at large.

“The media space today faces significant challenges, and this programme equips participants not just for personal development, but to make a real difference.

“Beyond skills and exposure, we place strong emphasis on values such as truth, honesty, ethics, and responsibility to society. We hope that every fellow leaves this programme better prepared to contribute significantly to the future of media,” he said.

The selected fellows for the fifth cohort include:
1. Agbetiloye David Adekunle (Senior Reporter, Business Insider Africa)
2. Adeniyi Fatima Adetoke (Content Writer, NotJustOk)
3. Adetola Kayode (State House Correspondent/ News Anchor, Lagos Television)
4. Ajibola Tolulope (Presenter, Silverbird Television)
5. Aliyu Usman (Assistant Chief Correspondent/ Editor, News Agency of Nigeria)
6. Augoye Jayne (Arts, Entertainment and Culture Editor, Premium Times)
7. Auwal Muhammad Ibrahim (Senior Editor, Halal Reporters)
8. Collins Christopher (Programmes Producer, News Central Television)
9. Dan-Ikpoyi Veronica (Senior Anchor, TVC Communications)
10. Dike Chiamaka Patricia (Broadcast Journalist, BBC News)
11. Eluemunoh David (Digital Content Creator)
12. Eseimokumoh Denise Loliaba (Editor-in-Chief, Marie Claire Nigeria)
13. Fosudo Oluwafisayo (Digital Content Creator)
14. Godfrey Progress (Reporter, Vanguard Media Limited)
15. Itiafe Glory Ugonma (Broadcast Journalist, Diamond 88.5 FM)
16. Kasali Segun (ICT Correspondent, Nigerian Tribune);
17. Ofonedu Sarah (On-Air Personality, Inspiration FM)
18. Okamgba Justice (Reporter, The Punch)
19. Onwuka Emmanuel (Presenter & Executive Producer, Nigeria Info FM)
20. Oyesanmi Ifeduyi (Managing Editor, TechCabal)
21. Sabastine Emmanuel (Sports Commentator, Team 33 Production)
22. Taiwo Kafilat (Data Journalist, Media Trust Group)
23. Thomas-Odia Ijeoma (Editor, The Guardian Woman, The Guardian)
24. Ugwu Amarachukwu Deborah (On-Air Personality, Rhythm 93.7 FM PH) and
25. Ukachukwu Nneka (Editor/Producer, Voice of Nigeria).

Over the years, the Media Innovation Programme has grown into a leading media fellowship in Nigeria, providing participants with access to industry experts, structured mentorship, hands-on learning experiences, and global best practices in media and communication.

The six-month programme commenced on Monday, May 18, 2026. During this period, the fellows will receive intensive education focused on media innovation, digital transformation, strategic communication, storytelling, and leadership development both in Nigeria and during their one-week study visit to South Africa

MTN reiterates its commitment to supporting journalism and advancing media excellence in Nigeria, while empowering professionals who continue to shape important conversations across the continent.


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Airtel Africa Launches $110m Share Buyback Programme for Capital Efficiency

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Airtel Africa Plc has announced a strategic initiative in partnership with Barclays Capital Securities Limited to execute on-market share purchases totaling up to $110 million.

Airtel Africa Launches $110m Share Buyback Programme for Capital Efficiency

This initiative will be divided into non-discretionary and discretionary segments, marking a proactive step in optimizing the company’s capital structure and enhancing shareholder value.

In a statement released on the Nigerian Exchange and signed by Simon O’Hara, group company secretary, Airtel Africa described this share buyback program as a key component of its broader strategy to return cash to shareholders.

It noted that the program aims to repurchase up to one percent of the company’s issued share capital as of the date of this announcement.

“This decision by the Board reflects the organization’s strong financial position and its commitment to maintaining flexibility while continuing to invest for growth across its markets.

“The initial phase of the program will see Airtel Africa collaborating with Barclays Capital Securities to facilitate the purchase of its ordinary shares,” the statement noted.

According to Airtel Africa, the agreement features two key components operating concurrently: a non-discretionary segment allowing Barclays to purchase up to $60 million of ordinary shares independently of the company, and a discretionary segment where Airtel Africa can guide Barclays in purchasing an additional $50 million, adhering to the regulations set forth by the Market Abuse Regulation (EU) No 596/2014.

“The program is set to commence today and is expected to conclude by November 27, 2026, unless terminated earlier under the agreement’s terms. Airtel Africa has signaled that as the initiative progresses, further tranches may be announced to achieve its objective of repurchasing up to one percent of its issued share capital.

“The primary aim of this buyback program is to streamline the company’s capital. Accordingly, all shares purchased will be cancelled, contributing to a more efficient capital structure. Any transactions will be performed in alignment with pre-defined parameters outlined in the agreement with Barclays and comply with the authority granted by shareholders for share repurchases.”

At the annual general meeting on July 9, 2025, shareholders authorized the company to buy back a maximum of 366.073 million ordinary shares.

Following the previous buyback program, the remaining authority now stands at a maximum of 357.042 million ordinary shares, demonstrating ongoing support from shareholders for these initiatives.


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