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Microsoft Lumia ‘Make It Happen’ Promo Delights Customers

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(L-r): Olumide Balogun, senior product manager, Microsoft Mobile Devices and Services, West and Central Africa, Dada Charles Adedayo; Chukwudi Anayo Onitsha; Emem Sunday; winners of the Lumia Christmas Promo first draw and Joseph Umunakwe, general manager, Microsoft Mobile Devices and Services, West Africa, during the presentation of their car keys on Wednesday at Microsoft Mobile Devices and Services Office in Lagos.
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In a bid to making this yuletide season a memorable one for its ever growing loyal customers, Microsoft Mobile Devices has made good its promise of rewarding customers who emerged winners in its in 12 Days of Christmas ‘Make It Happen’ Lumia Promotion.

The company redeemed its pledge to its winners on Wednesday, when it presented the keys to the first 3 winners who were emerged after a raffle draw, held at the company’s head office in Lagos.

The names of the three winners who emerged from the first draw are Mr. Chukwudi Anayo, from Onitsha; Mr. Dada Charles Adedayo- Festac, Lagos; Emem Sunday; Akwa-Ibom. All three who were visibly elated and could not contain their joy, were allowed to test- drive their latest edition, Ford Figo cars before eventually driving it home.

The promo which kick-started on November 24th would run till December 31st 2014 after which more winners will further emerge in more draws planned to happen in phases before eventually culminating in the final draw which will see the 12cars presented to the lucky winners on December 31st.

Olumide Balogun, senior product marketing manager, Microsoft Mobile Devices and Services, West Africa, while speaking during the presentation of the cars to the 3 winners of the first draw, said “we are very pleased to be redeeming our pledge just as we promised our loyal customers that we would do. This is just the beginning as we still have 6 more to give out to some more lucky winners who are destined to have a memorable Christmas that they would hold dearly for a long time to come”.

Balogun further said, “We are very happy to be empowering our consumers to do more, both with our Lumia range of devices at the same time, offering unrivalled experience that will afford them an opportunity to own brand new cars which you will agree improves their mobility and increases their ability to be more productive likewise work and play effectively.

 He continued “Microsoft is very proud of its Lumia smartphones and tablets and how it has incredibly continued to connect more people to our suite of productivity services, whilst providing them a rich smartphone experience at amazing price points.

He further explained   that “Everyone stands a chance of winning one of the 12 brand new Ford Figo cars on offer, according to him, all they need to do is go to any our retail outlets and purchase Lumia smartphones or tablets and SMS keyword LUMIA your NAME and IMEI number to 38680”

One of the lucky winners, Chukwudi Anayo, from Onitsha who was evidently overjoyed and could not hold back his excitement shared his story of disbelief when he was first called on the phone and told he emerged one of the winners in the Microsoft Lumia Christmas Promo.

According to Anayo, like any other person, “I initially thought I was dreaming before the whole thing finally dawned on me today, that indeed I am now a proud winner of this brand new car and at no other better time than  this yuletide season.”

No doubt, great things happen to those who believe and I happen to be one of those presently, now more than anything my Christmas celebration has been made complete by Microsoft Mobile Devices and Services.

Also, speaking to Nigeria CommunicationsWeek, Mr. Emem Sunday said that the process has reawakened his interest to embrace such promos in future.

He said, “The promo has really opened my eyes. I never believed that things like this are really. I never thought of it that you can buy a phone of N15,000 and become a proud car owner! When I received the call I thought it was the normal scams. Not until Saturday, because they kept calling sending me text. In fact, they didn’t give up on me.

“From the onset, I didn’t take it to heart, but when I went to Microsoft Facebook page, I saw that I was the third person that won a brand new car. Then I believed that the promo is real. In fact, I am now a crusader for Lumia brand; advising people to buy and enter the promo which ends December 31, 2014. With less than N20,000 you can become a car owner like me”.

Mr Dada Charles was also full of praise to Microsoft for fulfilling her promise.

Charles said, “Brother, I just won a car! Actually, I have been using Nokia Lumia, but recently my phone got bad and I decided to buy another one, Lumia 630. The first time I sent a text to enter the promo. It didn’t go, but on third trial the message got delivered and today the result is that I now own Ford Figo car! In fact, I just gathered the change on me to buy almost the cheapest of the Lumia phone. I never believe it is real. In fact, my perception about promos has changed. And I am happy to see that officials of the lottery Commission are here too to witness the occasion”.

Also on the occasion, three more winners emerged, two among them are ladies.

Mr. Lilian Neribe described the promo as divine intervention, saying, “I had prayed to God that I need a car in this season and he has done it through Microsoft”!

 


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Nigeria CommunicationsWeek believes that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. So since 2007, we have devoted our energy to independent reportage of technology and how they affect lives.

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Legend Internet, Spectranet in Merger Talks

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Legend Internet Plc, an internet service provider, plans to merge with Spectranet, Nigeria’s largest ISP by subscribers, in a deal that signals a new wave of consolidation as competition intensifies in the broadband space.

The proposed transaction, disclosed in a regulatory filing to the Nigerian Exchange (NGX) on Monday, will see both companies combine their businesses under a unified corporate structure.

The deal is pending approval from the Federal Competition and Consumer Protection Commission (FCCPC) and the Nigerian Communications Commission (NCC), with completion targeted for Q2 2026.

The merger brings together two players that have long competed for the same urban broadband customers and signals that Nigeria’s internet service provider market may be entering a consolidation phase.

With infrastructure costs rising, spectrum constraints tightening, and competition intensifying from MTN and Airtel’s home broadband arms, mid-tier ISPs face growing pressure to scale or get squeezed.

Legend’s board, which approved the transaction in October 2025 before shareholders ratified it in November, framed the deal in terms of network capacity and operational efficiency.

“The proposed merger aligns with Legend’s long-term strategy to expand broadband infrastructure and strengthen its position within Nigeria’s telecommunications sector,” Legend said in the filing.

“The Transaction is expected to deliver significant strategic and financial benefits, including enhanced network capacity through the integration of fibre and wireless infrastructure, improved operational efficiency, and expanded coverage across key urban markets.”

The combined entity would inherit Spectranet’s established brand recognition among home and SME broadband users alongside Legend’s listed status and infrastructure footprint.

The filing did not disclose the financial terms of the transaction, including the valuation or the structure of the share arrangement.

The deal also reflects broader shifts in Nigeria’s ISP market, where scale, network quality, and capital investment are becoming critical to survival. By merging with Spectranet,

Legend is betting that consolidation can deliver the scale needed to compete more aggressively.

Spectranet, once a dominant force in Nigeria’s fixed wireless segment, enters the merger from a position of relative weakness. In 2025, its active subscriber base fell below 100,000 for the first time since the NCC began publishing ISP data. The company lost 3,732 users in the second quarter alone, marking its second consecutive quarterly decline.

That drop came amid intensifying competition from newer entrants and alternative technologies. Satellite internet provider Starlink, for instance, has recorded rapid growth, increasing its subscriber base significantly over the same period. Fibre-focused players like FibreOne are also expanding, putting additional pressure on legacy wireless operators.

Despite these challenges, Spectranet remains a significant player. As of late 2024, it controlled about 47.3% of Nigeria’s wireless ISP market and remained the largest ISP by subscriber count as of mid-2025. However, its lead has been narrowing, underscoring the urgency of strategic repositioning.

For Legend Internet, the merger could provide a faster route to scale than organic growth alone. The company, which listed on the NGX in April 2025 through a listing by introduction, has seen a volatile stock performance.

After debuting at ₦5.64 per share and climbing to a high of ₦10.35 in May 2025, the stock fell to a low of ₦4.30 in September before beginning a recovery. As of March 23, 2026, Legend’s shares trade at around ₦6.00, giving it a market capitalisation of approximately ₦12 billion. The stock has gained about 13.4% year-to-date, suggesting a modest return of investor confidence following its post-listing swings.


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Canada–Nigeria Technology Partnership Forum Set for Lagos on March 26

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Trade Commissioner Service (TCS) at the Deputy High Commission of Canada in Nigeria will host a high-level Canada–Nigeria Technology Partnership Forum on Thursday, March 26, 2026, at the Federal Palace Hotel.
Canada–Nigeria Technology Partnership Forum Set for Lagos on March 26

Canada–Nigeria

The forum will convene technology leaders, innovators, distributors, systems integrators, and policymakers from Canada and Nigeria to explore new commercial opportunities and deepen bilateral collaboration in the digital economy.

To participate, register here.

Designed as a strategic engagement platform, the event will showcase Canada’s advanced technology capabilities while connecting Canadian companies with Nigerian partners across key sectors including artificial intelligence, cybersecurity, telecommunications, enterprise solutions, and smart infrastructure.

Driving Cross-Border Innovation

The forum aims to strengthen innovation ties between both countries by facilitating partnerships that support digital transformation, business growth, and knowledge exchange.

Proceedings will begin at 8:30 AM with registration and introductions led by the Trade Commissioner, followed by official welcome remarks at 9:00 AM by the Head of Office at the Deputy High Commission of Canada in Lagos.

Keynote on Technology Transformation

A keynote address will be delivered from 9:10 AM to 9:30 AM by Mr. Olagoke Orija, representing the Country Manager of Microsoft Nigeria.

The keynote will highlight opportunities for technology-driven transformation and collaboration within Nigeria’s rapidly evolving digital landscape.

Panel Session: Strengthening Tech Partnerships

A key highlight of the forum will be a panel discussion scheduled from 10:00 AM to 10:45 AM, themed:

“Building Stronger Tech Partnerships: Distributor, Integrator & Reseller Opportunities.”

The session will explore practical models for collaboration between Canadian and Nigerian companies, with focus on:

  • Expectations of Nigerian firms from international technology partners
  • Success factors in joint ventures, distribution, and co-development
  • Case studies of Canada–Nigeria technology collaboration

Panelists include:

  • Lee-Michael J. Pronko (Canada)
  • Dr. Isi Brennan (USA)
  • Gbemi Akande – Optimus AI (Canada)

Sector-Focused Syndicate Sessions

From 10:45 AM to 12:00 PM, participants will engage in sector-specific syndicate sessions featuring presentations from leading Canadian technology firms:

  • Agile Agilist – Artificial Intelligence
  • Cetark – Cybersecurity
  • Ethica Channel Enablement Inc – Telecommunications
  • Telepin – Telecommunications
  • SimplyCast – Enterprise Solutions
  • Viion Systems – IoT and Smart Infrastructure

Each company will deliver focused 15-minute presentations, highlighting solutions and partnership opportunities.

Networking and Cultural Exchange

An interactive Q&A session will take place from 12:00 PM to 12:20 PM, allowing participants to engage directly with presenters.

This will be followed by a Wine Tasting Networking Session (12:20 PM – 12:50 PM), curated by Nicotawines, featuring premium selections from Canadian wineries and distilleries including Tawse Winery, Macaloney Distillery, Lakeview, and Reif Estate Winery.

Closing and Outlook

The forum will conclude at 1:00 PM with closing remarks from the Senior Trade Commissioner, reaffirming Canada’s commitment to building sustainable and mutually beneficial partnerships within Nigeria’s technology ecosystem.

Register here to participate.

About the Trade Commissioner Service (TCS)

The Trade Commissioner Service supports Canadian companies seeking international business opportunities and facilitates trade, investment, and innovation partnerships worldwide. Through its presence in Nigeria, the TCS works to strengthen bilateral economic ties and foster collaboration between Canadian and Nigerian businesses.


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FG Taps Quest Merchant Bank for Advisory on 90,000km Fibre Project

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Quest Merchant Bank has been appointed as Transaction Advisor for Project BRIDGE, a broadband infrastructure initiative of the Federal Ministry of Communications, Innovation and Digital Economy (FMCIDE), led by Bosun Tijani, the minister.

FG Taps Quest Merchant Bank for Advisory on 90,000km Fibre Project

Project BRIDGE, short for Broadband Infrastructure Development for Digital Economy, is designed to deepen Nigeria’s digital backbone through the deployment of about 90,000 kilometres of open-access fibre-optic cables nationwide.

The initiative is expected to boost broadband penetration, strengthen connectivity and drive inclusive economic growth.

Under the mandate, Quest Merchant Bank will work with the ministry and the Project Implementation Unit to structure the project’s financial and commercial framework.

This includes developing bankable investment models, engaging investors and designing a public-private partnership structure to ensure efficient execution and sustainability.

Afolabi Olorode, acting managing director, described the project as a critical intervention for Nigeria’s digital economy.

“Project BRIDGE represents a critical step in strengthening Nigeria’s digital backbone and unlocking the immense opportunities within the country’s digital economy. We are honoured to partner with the FMCIDE under the leadership of Honourable Minister, Dr Bosun Tijani on this important initiative,” he said.

He added that the bank would leverage its expertise in infrastructure finance to develop “a robust and investable framework that will attract private capital and support long-term national development.”

Also speaking, Yetunde Falore, head of Investment Banking at Quest Merchant Bank, said the project comes at a defining moment for Nigeria’s digital economy.

“Nigeria’s digital economy is entering a defining phase, and infrastructure initiatives such as Project BRIDGE will play a central role in expanding connectivity, deepening digital inclusion, and supporting sustainable economic growth,” she stated.

Falore noted that the bank would focus on ensuring the timely and efficient delivery of the project in its advisory role.

The initiative aligns with the Renewed Hope agenda of President Bola Ahmed Tinubu, which prioritises digital infrastructure expansion and private sector participation in critical national assets.


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