E-Business
App Annie, IDC Report How Mobile Games Top Changers

Leading mobile app analytics company App Annie and International Data Corporation (IDC), the premier provider of technology market intelligence services, on Friday unveiled a special report ahead of E3 entitled, Gaming Spotlight, 1H15: How Online Multiplayer Is A Game Changer.
The report analyzes recent trends in online multiplayer (OMP) gaming and its impact across portable gaming platforms and beyond. The report’s findings are based on gaming user data worldwide across major app stores, including Google Play and the iOS App Store, as well as home game consoles and PCs.
“It’s a very interesting time for the mobile gaming business,” said App Annie VP Marketing Communications & Community, Fabien Nicolas.
“This past year we’ve seen major shifts from the traditional gaming companies, with Nintendo investing in mobile over handheld devices through its partnership with DeNA. Meanwhile, Activision, Ubisoft and Warner Bros. are extending their IPs reach via mobile platforms. With these examples in mind, we expect to see even more focus for the gaming industry to invest heavily into mobile to create revenue streams at scale and offer a high-quality, unified gaming experience to users on a variety of devices. This report helps underscore the gaming market’s continued growth and demonstrates the impact quality multiplayer features can have on engagement.”
Within the global installed base for smartphones and tablets that are used for gaming, which exceeded 1.1 billion in Q1 2015, Google Play experienced relatively strong traction over the iOS App Store:
Android devices alone accounted for nearly 75 percent of the worldwide installed base, while iOS and other types of devices have lost share in a relative sense since Q1 2014.
Consumer spending on iOS remained higher overall, but the percentage of Google Play revenue attributed to games remained higher and rose relative to 1Q 2014; worldwide spending also grew 50 percent on Google Play compared to 30 percent on iOS over the same period of time.
In 1Q 2015, games were about 30 percent of all downloads on iOS and about 40 percent of all downloads on Google Play.
Asia-Pacific gained in market share for game spending within the iOS App Store, while North America outpaced the market within Google Play.
Multiplayer games on mobile and handheld devices saw dramatic growth over the past year across Google Play and the iOS App Store, and have driven higher engagement, retention and spending among gamers. Similar trends are evident on consoles and PCs. For example:
Among the Top 50 mobile games, multiplayer games accounted for 60 percent of consumer spending despite only contributing 30 percent of all downloads in Q1 2015.
Consumer spending growth for mobile multiplayer titles outpaced download growth from 1Q 2014 to Q1 2015.
Six of the Top 10 grossing mobile games in Q1 15 supported multiplayer, with Supercell’s Clash of Clans, Mixi’s Monster Strike and Machine Zone’s Game of War – Fire Age leading the way.
Among U.S. home console video game players, those who played OMP games averaged an additional one hour and 45 minutes of gameplay per week over the past 12 months compared to the typical U.S. console gamer, a 15 percent uplift in time commitment.
On Valve’s Steam service in May 2015, 70 percent of the Top 50 games, as measured by peak daily concurrent users, supported online multiplayer (35 of the Top 50 titles); only about 12 percent of Steam gamers who played a Top 50 title in May didn’t engage in online multiplayer.
Seven of the Top 10 Steam games in May (measured, again, by peak daily concurrent users) supported online multiplayer gameplay, with Valve’s eSports mega hit Dota 2 leading the way and Valve’s Counter-Strike: Global Offensive a vitally important runner up.
“A decade ago, online multiplayer games were the exception to the rule and were practically a novelty,” said Lewis Ward, research director of Gaming at IDC. “Given the recent rise of eSports, it’s clear that online multiplayer has become central to many of today’s most popular and lucrative franchises. One can imagine a time in the not too-distant future when story modes and single-player experiences become the exception to the rule. It’s time-consuming and expensive to develop and support online multiplayer, but when they’re done right, these features often drive up the time commitment, loyalty and spending of gamers—and it’s happening on practically every platform.”
E-Business
Galaxy Backbone Celebrates the Federal Government’s Paperless Civil Service Milestone

Galaxy Backbone (GBB) aligns with and celebrates the successful announcement by the Office of the Head of the Civil Service of the Federation on the achievement of a Paperless Civil Service, a significant milestone in Nigeria’s public sector reform and digital transformation agenda.

The milestone was formally highlighted at a press briefing led by the Head of the Civil Service of the Federation, Mrs. Didi Esther Walson-Jack, who commended Galaxy Backbone for its sustained support and contribution throughout the implementation of the programme.
GBB has played a critical role in enabling this transition by providing secure, scalable, and shared digital infrastructure that supports the digitisation of government processes across Ministries, Departments and Agencies (MDAs). Through the 1Government Cloud, MDAs have been empowered to migrate from paper-based workflows to digital platforms, improving efficiency, collaboration, data security, and service delivery across the Federal Civil Service.
In addition, GovMail, GBB’s secure government email platform, has strengthened official communication, enhanced records management, and reinforced cybersecurity standards—key pillars in sustaining a paperless operating environment.
Galaxy Backbone acknowledges the collective efforts of the Office of the Head of the Civil Service of the Federation, Permanent Secretaries, Directors of ICT, consultants, partners, and dedicated public servants whose commitment and collaboration ensured the smooth delivery of this initiative.
The Managing Director/Chief Executive Officer of Galaxy Backbone, Prof. Ibrahim Adeyanju, was represented at the press briefing by Akintayo Bamisaye, Acting Group Head, Research, Digital Innovation and Skills Department (RDIS).
GBB describes the achievement as a strong close to 2025 and reaffirms its commitment to supporting the Federal Government in building a modern, efficient, and digitally enabled public service.
E-Business
Jumia CEO says Black Friday Signals Nigeria’s E-Commerce Maturity

At the close of 2025, Temidayo Ojo, the CEO of Jumia Nigeria, reflected on a year-end shopping season that points to the growing maturity of the country’s e-commerce market. “Black Friday is no longer a single, short-lived spike in activity,” he said.

“It has become a familiar, anticipated moment in the retail calendar, where consumers shop deliberately and with confidence.”
Preliminary KPIs for the two months ended November 30, 2025, show strong year-on-year growth in both orders and Gross Merchandise Value (GMV), with GMV growth outpacing order growth. This indicates that customers are placing fuller, more considered baskets rather than shopping in fragmented transactions. Nigeria ranked among Jumia Group’s better-performing markets, with engagement remaining steady throughout the Black Friday period rather than spiking briefly and tapering off.
A key factor behind this performance is the growing familiarity of consumers with online shopping. Customers are increasingly leveraging platform features such as saved carts, brand stores, and price comparison tools to plan purchases in advance. This trend suggests that digital commerce is becoming embedded in everyday habits rather than being viewed as a one-off event.
Ojo also highlighted the role of Jumia’s JForce network in connecting digital commerce to local communities. “Our agents are critical to ensuring that customers across Nigeria, including secondary cities and smaller communities, have access to variety, consistent pricing, and reliable delivery,” he said. “During peak periods like Black Friday, JForce agents can respond faster, serve more customers efficiently, and build stronger local relationships. This isn’t just a distribution channel—it’s a pathway to sustainable income and inclusion.”
Reflecting on the overall performance, the CEO concluded: “What we’re seeing this year-end is steady engagement across categories, stronger consumer confidence, and partners like our JForce agents benefiting from increased activity.
“It confirms that Nigeria’s e-commerce ecosystem is maturing, growing in a more structured and resilient way. As the December Holiday Sale continues, we expect these patterns of familiarity, trust, and participation to sustain momentum and drive both commerce and community impact across the country.”
E-Business
Galaxy Backbone Tops FG’s Website Performance Ranking

Galaxy Backbone Limited (GBB) has been ranked first overall in the 2025 Federal Government Website Performance Scorecard.

This is a landmark achievement for Nigeria’s digital economy.
The ranking, conducted by the Bureau of Public Service Reforms (BPSR), is the definitive benchmark for digital excellence and transparency across all Ministries, Departments, and Agencies (MDAs).
Professor Ibrahim Adepoju Adeyanju, managing director and CEO of Galaxy Backbone, received the award during a ceremony in Abuja.
He described the feat as a validation of the agency’s“Nigeria First”data sovereignty strategy and its relentless pursuit of service excellence.
This recognition comes as the Federal Government intensifies its push to achieve a fully paperless civil service by December 31, 2025.
GBB has been the primary architect of this transition through its 1Gov Enterprise Content Management (ECM) platform, which now hosts the operations of almost all federal MDAs.
The award adds to a growing list of accolades for Galaxy Backbone in 2025, following its recent win of the “International Standard Excellence Award for Best IT Service Provider.”
As the central hub for government shared services, GBB’s performance serves as a blueprint for other agencies currently undergoing digital transformation.
With its expanded fiber-optic backbone now covering over 13 states and its secure cloud solutions, Galaxy Backbone remains the cornerstone of Nigeria’s vision to become a leading digital nation by the end of the decade.
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