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Zain’s Loyalty ‘Rewardz’ Programme Pulls 1.5 Million Nigerians

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Over 1.5 million customers have enrolled for the Zain Nigeria Loyalty Rewardz Programme barely three months after it was launched by the telecommunications company.
 
Customers who have joined the Rewardz programme have accumulated over N80 million worth of ‘rewardz’ points which can be redeemed immediately from the Zain’s Rewards list of prizes.

Those who have attained the Silver and Gold membership status in the Rewardz scheme programme are now enjoying special discount rates at select Zain ‘Rewardz’ Points such as Marcopolo, Victoria Island, Lagos and the VIP Lounge of the Murtala Mohammed International Airport, Lagos and other fantastic locations in other parts of Nigeria. While some other customers are swapping their points for instant airtime reward.

The points gathered in the Zain Rewardz Scheme also allow customers redeem other prizes, including: return tickets to Dubai, the United Arab Emirate, a weekend in Obudu Cattle Ranch in Cross Rivers, Plasma Televisions, refrigerators, airline tickets, iPods, among others.

The points also give users an opportunity to enjoy special discounts and privileges such as 30% discount on accommodation at the Federal Palace Hotel, Victoria Island; access to Airport VIP Lounge and priority check-in at the international wing of Murtala Mohammed Airport; enjoy discounts at exclusive restaurants and receive first-class priority service at all Zain Shops, amongst other benefits.

Shamel Hanafi, Zain’s chief commercial officer while speaking on the success of the scheme, said the loyalty scheme programme was created to reward customers for their loyalty to the Zain network.

Shamel explained that “beyond providing telecommunications service to our customers, we seek creative ways to delight them and the Rewardz programme is not just an industry first, but it is unique and designed to give the customer reason to believe in us.”

He urged customers who have not signed up for the offer to do so by texting REWARDZ to 797 or ‘yes’ to 797 as they also stand to reap immense benefits from the on-going Zain Talk for Love promo.

Zain customers who choose to participate in the scheme can earn points by using airtime through voice calls, SMS (short message services) or data download/upload. The prizes to be redeemed by customers are determined by the number of points earned.

For every N10.00 spent on any Zain service, a customer earns a REWARDZ Point. Usually the points will be added after 24 hours. The number of REWARDZ Points earned can be verified by sending an SMS containing the word: POINTS to 797 or by dialling *141*797*2#.

Under the terms of the programme, customers can choose to accumulate “REWARDZ Points” and “Level Points” and therefore, redeem big tangible rewards.

To redeem any item in the ‘Zain Rewardz Catalogue’, customers are required to SMS “RD” followed by space, then, “PRODUCT CODE” of the item(s) of choice to 797” e.g. send RD 0000 to 797.

Customers who redeem non-GSM items will receive “Voucher codes” via SMS which they can present at designated Zain ‘Rewardz Partner Stores’ to receive their item of choice. All vouchers are valid for up to six months.

On the other hand, Zain will send SMS to customers who redeem GSM related items such as airtime, SMS and data bundle, confirming the transaction and their phone number would be credited directly with the right amount of airtime redeemed.

Registered customers are classified into Bronze, Silver and Gold categories depending on the number of points (‘Level Points’) they have earned or accumulated.

By default, all newly registered customers are placed in the Bronze category and can move to other categories as they use more airtime. Level point of 3000 will earn the customer a Silver card while 6000 points is required to reach the Gold category. 

Silver and Gold Card carriers get additional 20% and 50% extra on all REWARDZ Points and can confirm their Level Points by sending ‘LEVEL to 797 or by dialling *141*797*3#’.

To enjoy discounts and privileges at all Rewardz Points, eligible customers will be required to present their Silver or Gold membership cards and another valid means of personal identification.

The programme which is both a loyalty plan and reward scheme is open to both pre-paid and post-paid customers.

 


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Lasaco Assurance Gets Shareholders Approval to Advance Capitalization Plans

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Lasaco Assurance Plc has received formal commitment letters from shareholders following its recent Extraordinary General Meeting, strengthening confidence in the company’s plan to raise additional capital in line with regulatory requirements and ongoing insurance sector reforms.

Speaking on the development, Ademoye Shobo, acting managing director of Lasaco Assurance Plc, said the confirmation from shareholders provides clarity and certainty as the company moves to execute its approved capital-raising strategy.

“The commitment letters from our shareholders give us the confidence to proceed with our capitalisation plans in line with the Nigerian Insurance Industry Reform Act (NIIRA) 2025 and other regulatory requirements guiding the insurance industry.

“We will leverage all available opportunities to raise the approved capital, and our existing shareholders should watch out for our rights issue as part of the process,”  Shobo said.

With shareholders’ backing now formally documented, Lasaco Assurance Plc plans to actively pursue available funding options to deliver the approved capital raise. The company plans to deploy a mix of market-based instruments, including a rights issue and other permissible fundraising structures, to ensure timely and effective capital mobilisation.

The Management noted that the commitment letters reinforce investor confidence in the company’s growth strategy, governance framework, and long-term outlook. The capital raise is expected to support balance sheet strengthening, improve underwriting capacity, and provide greater flexibility for business expansion across core insurance segments.

As part of the process, existing shareholders have been advised to watch out for the forthcoming rights issue, which will provide them with the opportunity to participate proportionately in capital expansion. The company reaffirmed its intention to ensure transparency and regulatory compliance throughout the fundraising exercise.

Lasaco Assurance Plc views the capitalization drive as a strategic step toward sustaining competitiveness, enhancing risk-bearing capacity, and positioning the company for future growth within Nigeria’s insurance market. The initiative also aligns with broader industry efforts aimed at strengthening the company’s financial resilience and protecting policyholders’ interests.

 


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Ecobank Nigeria to Host Customer Forum on Strengthening Regional Integration for Economic Transformation

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Ecobank Nigeria is set to host the second edition of its Customer Forum, at the Ecobank Pan-African Centre, Ozumba Mbadiwe Avenue, Victoria Island, Lagos.

The forum, organised by the bank’s Fixed Income, Currencies and Commodities (FICC) Business (Treasury), is themed ‘Strengthening Regional Integration for Economic Transformation.’

It is designed to examine critical issues shaping Nigeria’s and Africa’s economic outlook in 2026, with particular focus on trade, financial markets, foreign exchange liquidity and regional integration, especially as the African Continental Free Trade Area (AfCFTA) agreement enters a strategic phase of implementation.

Announcing the event in Lagos, the Regional Treasurer, Ecobank Nigeria Limited, Olumide Adebayo, said the one-day programme reinforces the bank’s role as a trusted financial partner and customer-focused institution, with intention to foster dialogue, support informed decision-making and deeper regional economic integration across Africa.

According to him, the programme will open with welcome remarks by the Managing Director/Regional Executive, Ecobank Nigeria, Mr. Bolaji Lawal, who will underscore the bank’s commitment to supporting customers and driving inclusive growth through strategic dialogue, innovation and pan-African collaboration.

The keynote address, titled ‘The Future of Trade in Africa: Harnessing the AfCFTA for Economic Transformation,’ will be delivered by the Group Chief Economist & Managing Director, Research and Trade Intelligence, African Export-Import Bank (Afreximbank), Dr. Yemi Kale.

His address will provide insights into Africa’s trade prospects and the transformative potential of the AfCFTA.

The forum will feature two high-level panel discussions: balancing the Risk between Interest Rate and Exchange Rate: Business Expectations and Outlook in 2026 and Export Proceeds, Oil Receipts and Remittances in 2026: Exploring Options that Best Support FX Liquidity and Flows in Nigeria.

The event would be moderated by Messrs. Aruoture Oddiri, Host and Producer of Global Business Report on Arise News and Barnabas Vajeh of Ecobank Nigeria Limited.

Ecobank Nigeria is a member of the Ecobank Group, the leading pan-African banking institution with operations in 33 African countries and international offices in London, Paris, Beijing and Dubai.

With over 220 branches, more than 36,000 agency banking locations, and robust digital platforms, Ecobank delivers accessible, affordable, and instant banking services. The bank is strategically positioned to support pan-African trade, particularly under the African Continental Free Trade Area (AfCFTA).


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Lagos to Establish West Africa’s Premier International Financial Centre

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Jonny Baxter, British Deputy High Commissioner; Babajide Sanwo-Olu, Lagos State Governor; Anna Rogers, Director, International Development, TheCityUK; and Aigboje Aig-Imoukhuede, Board Chairman, EntrepriseNGR, at the launch of the LIFU report, last week at State House Marina, Lagos.
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TheCityUK, in partnership with the UK Government, Lagos State Government, Lagos International Financial Centre Council (LIFCC), and EnterpriseNGR, have unveiled a landmark report, “Establishing an International Financial Centre in Lagos (LIFC), Nigeria”, outlining a strategic roadmap to transform Lagos into the West African hub for international investment capital driving innovation, and sustainable growth across the country and the wider region.

The LIFC initiative aligns with Nigeria’s Agenda 2050 and the Lagos State Development Plan 2052, to deliver long-term economic prosperity, deepen financial markets, and attract productive global investment. The project showcases the power of public-private partnership, bringing visionary leadership from the government together with private sector companies seeking to tap into Nigeria’s young, dynamic market to deliver economic growth.

The report was launched at an event at State House Marina with guests including Lagos State Governor, Babajide Sanwo-Olu, British Deputy High Commissioner Jonny Baxter, and EnterpriseNGR Board Chairman and CEO, Aigboje Aig-Imoukhuede and Obi Ibekwe.

Key Highlights from the Report:

  • Strategic Vision: The LIFC will support Nigeria’s ambition to become an upper-middle-income country by 2050, driving inclusive growth, reducing poverty, and creating high-value jobs, especially for Nigeria’s talented youth.
  • International Collaboration: The report highlights the benefit of strong UK-Nigerian co-operation, building on best practices and global benchmarks to align the LIFC with international standards.
  • Model Recommendation: The report recommends the development of an independent IFC model for Lagos, and the steps to achieve this. An IFCwill deliver, regulatory clarity, simplified tax and policy settings and offer greater investor confidence and economic benefits for the wider Nigerian economy.
  • Unique Selling Points: The LIFC should focus on areas which can deliver the greatest economic benefits matched to investor interest. Consultations have suggested three areas for its initial focus: Green and Sustainable Finance, FinTech & Innovation, and Commodities Trading & Capital Markets. These sectors are identified as key drivers for Nigeria’s future competitiveness and growth.
  • Governance and Legal Reform: The report calls for robust legal and regulatory frameworks, an independent governance framework, and strong collaboration between Lagos State, Federal Government, and private sector stakeholders to drive the implementation of the IFC.
  • Talent and Human Capital: A focus on developing domestic talent, easing visa regimes for international professionals, and building a pipeline of skilled workers will underpin the LIFC’s success.
  • Tax and Incentives: Recommendations include competitive tax regimes, tailored incentives for investment that aligns to the national vision, and streamlined business processes to attract global capital.

On the report, Babajide Sanwo-Olu, Lagos State Governor, said, “Lagos is fully committed to the birth of the International Financial Centre. We know that it is a veritable means of supporting seamless trading and to enhance competitiveness of financial markets.

As Nigeria’s largest economic and financial centre, Lagos plays a critical role in driving the nation’s capital markets. We need to create an ecosystem that will help to facilitate investment flows, enhance market liquidity, and promote financial literacy.

“The LIFC initiative will not only strengthen our market infrastructure but also unlock new opportunities for public-private partnerships in technology and capital market development. It will support seamless trading, attract foreign investment and enhance competitiveness of financial markets.”

Jonny Baxter, British Deputy High Commissioner, commented; “The launch of the Lagos International Financial Centre report reflects the deepening of UK-Nigeria partnership, combining Lagos’s comparative strengths with UK expertise.

Anchored in clear, evidence‑based analysis and launched at a pivotal moment in Nigeria’s reform journey, the LIFC has the potential to unlock major domestic and international investment, deepen capital markets, create jobs, and drive sustainable economic growth across the country, not just in Lagos State.”

Nicola Watkinson, Managing Director, International, TheCityUK, said, “Nigeria is a high-growth, dynamic and large market and the Lagos International Financial Centre could be vital to its future.

By building a modern, integrated business and regulatory environment and financial ecosystem, the LIFC will support the attraction of global and domestic capital, deepen domestic markets, facilitate innovation in FinTech and green finance, and create high‑value jobs for Nigeria’s youth.

“Supporting the development of Lagos as an international financial centre is a clear example of how the UK and Nigeria are deepening their strategic partnership.”


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