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Fuelvoucher App Offers Convenience, Value For Money- Co-Founders

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Chimezie Emewuluis and Chibuzor Onwurahis are the managing director and the executive director (Technology) of Seamfix Nigeria Limited and co-founders, FuelVoucher
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Chimezie Emewulu and Chibuzor Onwurah are the managing director and the executive director (Technology) of Seamfix Nigeria Limited respectively and also co-founders of FuelVoucher.com.ng.
Emewulu is a result-oriented leader, reformer and strategist with a comprehensive business and technical background. He is driven by a “hardwired” need to strategize, to innovate and to disprove the words “It cannot be done!” His work over the years has seen him negotiate and drive to business closure various mission- critical projects for brands such as IBM, First Bank, Airtel and Oando.
Onwura is a talented and versatile business and technology executive with over 7 years of sound IT industry experience in business strategy, product development, technology management as well as business process consulting. Like his business partner, Onwurah’s work over the years has seen him oversee the planning, development and execution of projects for brands such as IBM, First Bank, Airtel and Oando.
In line with the cashless initiative of the CBN they co-founded www.fuelvoucher.cm.ng.
In this Interview with peter ugwu, they expatiated on the new developments with the app to make it de-facto cashless method of purchasing petrol and fuel gifting service in Nigeria, with a vision to expand to the rest of Africa.

Defining the FuelVoucher App
FuelVoucher.com.ng was born out of the frustrations our company Seamfix Nig. Ltd faced in dealing with our fueling process as relating to managing drivers, reconciliation of fuel purchases and tracking fueling expenditures.
Prior to the onset of the service, we would have to give our drivers cash or in order to avoid this, depositsome money in a particular stationin order to purchase fuel.
Unfortunately, these options made it very difficult for our admin mangers and accountants to reconcile and monitor the fueling processes because we were limited to paper receipts that could either get missing or damaged.

Factors That Inspired FuelVoucher App
Due to the mentioned constraints, we decided to come up with a solution to help solve our problem; which we also found out was common with companies in Nigeria. We had found a gap in the market that we, as an IT company could solve.
Therefore we decided to create a solution that would efficiently manage our fueling process and save us the hassle of daily reconciliations.
We went on to build FuelVoucher.com.ng to be an efficient means of purchasing fuel on the go without having to deal with cash , cards or paper vouchers.
We built a system that anyone could easily access by signing into FuelVoucher online.
 
Purchasing Fuel Online: What the Public Needs to Know
Getting started with FuelVoucher is pretty easy. The process involves the potential user visiting www.fuelvoucher.com.ng and signing in with a number and email address or downloading the mobile app from the Google play store.
The application gives the customer access to a fuel wallet that can be toped up via a debit card or bank transfer.
Whenever the individual needs to purchase fuel all he/she needs to do is to input the voucher amount and indicate the beneficiary required that is, who he/she wants to purchase for.
An alpha numeric code will then be sent to the beneficiary as a text message and email which can then be taken to the station and presented to the attendant.
The attendant confirms the code on the FuelVoucher device and dispenses fuel to the customers.
 
Offline Users
It is common knowledge that internet connection in Nigeria is not alwaysavailable and due to this, we decided to include an option that would enable customers purchase fuel via the site without necessarily having to log into the internet.
We created a feature called FuelDirect that allows you purchase fuel at the station by inputting a four digit pin into the FuelVoucher device at the station without pre-generating a code on the site.
The pin provided is tied to the customers fuel wallet therefore whenever the customer wants to fuel his vehicles, he simply punches in his/her pin,phone number and voucher amount he wants to purchaseon the FuelVoucher device.
We also have what we call a Sub-account feature that helps companies with large fleetsof cars to allocate a certain amount to their driversinstead of generating codes for all the drivers. The drivers are given a certain allocation that they can fuel from per time.
 
FuelVoucher and Prudent Financial Management
Every transaction that occurs via the site is recorded per time and can be retrieved whenever the customer needs the information.
In order words, from the system you can view the history of all fuel purchases which includes information of who, when and where voucher codes were used, as well as the amount purchased.  When we were building the site, we decided to think about the sort of information an individual would need to be able to effectively manage his fueling both for himself and for a anorganization.

Security Check
FuelVoucher.com.ng is HTTPS secure and hence provides encrypted communication with our servers.
All data inputted by the customer is also encrypted and operations performed are audit trailed. Also, reports of transaction cannot be deleted off the system. Therefore it is impossible for an employee to delete any transaction history to hide fraudulent activities.

FuelVoucher Catchment Areas
For now we have petrol stations as partners who are based in Lagos and Port Harcourt that serve hundreds of our customers.
We are also working hard to expand partnership scope for easier access, availability and efficiency.
We just signed a partnership agreement with Interswitch that will help broaden our coverage to reach most stations across the nation. Every station that has an Interswitch POS would have FuelVoucher available. 

Cases & Causes of Reversal of E-Wallet Payments
Well, we reverse payments in some cases, depending on the genuineness of the complaints.
Nevertheless, we have not experienced a case where a fuel station refused to dispense fuel for a customer after the necessary verifications have been concluded.
However, in a situation whereby a customer miscalculates the voucher amount needed, such transaction can be reversed by the customer.

Developing Features on the App
There cannot be stagnancy in business and as such we are continuously changing and improving features on the site.
We often ask for customer feedback to help us know and understand customer needs in order to make the relevant changes.

Differentiating FuelVoucher from Regular eCommerce Platforms
What we do already sets us apart from others. FuelVoucher is not just an e-commerce platform,
but hopes to actually become a primary fulfillment channel for e-fuel.
We are building a phenomenal solution that will enable people to be able to send fuel around to each other and this will totally change the way people see fuel. During the fuel scarcity quagmire we
noticed that people were searching for alternate ways to make purchases like using the
e-commerce space.
In the light of this discovery, we are now considering delivering fuel to customers in the future. In the real sense, we are not competing with the likes of Jumia, Konga,
Kaymu, etc., rather we are partnering with oil marketers to push the business forward. 
 
How Pocket Friendly is the Service Charge?
Presently, the service is offered free of charge to all users. We are running a free-trial period and at the same time, conducting research on how the customers will prefer to be
charged for the service. Our current focus is on enlarging our current customer base.
 
Customer Satisfaction and Channels for Complaints
Any business that has a future must have listening ears, therefore we have put in place a proficient Customer Service system.As a startup, it is not just enough to have customer service in place, availability and accessibility make the circle complete. We have available contact lines, are active on social media and ensure to treat our customers with dignity.

Gifts and Incentives
We encourage our customers to send Fuel Vouchers as gifts to loved ones especially during festive seasons.
Studies have shown that in Nigeria, fuel is one of the most valued commodities and as such we also market FuelVoucher to companies to be given out as promo gifts to their customers or as incentives to staff that have distinguished themselves.

Impact of Internet Access and Broadband Availability
We are excited that internet penetration in the country continues on upward trends. The
Government is beginning to realize that broadband should be regarded as a social amenity.
Therefore, the best incentive government can offer SMEs, especially those in the e-commerce
Sub-sector is to provide infrastructure that will enable more broadband availability and access.  
 
 
 
 
       


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Airtel Africa Foundation Calls for Applications for “DigiLeap” Tech Training for Young Women

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The Airtel Africa Foundation, through Airtel Nigeria, has officially opened the application portal for the DigiLeap Tech Drive, a core initiative in the Foundation’s digital inclusion agenda. The application portal will be open until 8th May 2026.

Targeting 200 underserved young women in the Ikorodu Local Government Area of Lagos State, the programme is designed to bridge the gender divide in the digital economy by providing intensive, industry-standard technical and digital literacy training at no cost to the beneficiaries.

The DigiLeap Tech Drive is a strategic collaboration between the Airtel Africa Foundation, the ISHK Tolaram Foundation, and Co-Creation Hub (CcHub), with implementation carried out by the SAIL Innovation Lab, a leading centre for digital talent development in Nigeria.

Strategically engineered to transform high-potential individuals into workforce-ready professionals, this high-impact project will provide technical instruction, mentorship, and job-placement linkages, directly tackling regional unemployment and the systemic underrepresentation of women in the global technology sector.

Commenting on the project, Dr Segun Ogunsanya, Chairman of the Airtel Africa Foundation, emphasised that the partnership between the Foundation, Ishk Tolaram, and CcHub is central to the Foundation’s holistic mission of advancing both digital and gender inclusion across the continent.

“Our mission at the Airtel Africa Foundation is to accelerate digital inclusion across the continent,” he said. “By bringing the DigiLeap Tech Drive to the women of Ikorodu alongside Ishk Tolaram and CcHub, we are providing 200 young women with a definitive competitive advantage in the modern economy. This initiative ensures the digital revolution is truly inclusive; it isn’t merely a training session, but a professional pipeline designed to transition these women directly into internships and sustainable careers.”

In his remarks on the flag-off, Dinesh Balsingh, Chief Executive Officer, Airtel Nigeria, highlighted Airtel’s dedication to ensuring that women are integrated into the country’s rapidly evolving digital economy.

“At Airtel Nigeria, we believe that empowering women with digital skills is a fundamental catalyst for national economic growth. With the DigiLeap tech training, we are creating a sustainable pathway for young women in underserved communities to move from the sidelines of the digital economy into the heart of the tech workforce. This initiative reflects our deep-rooted commitment to social impact and our belief that when women lead in technology, entire communities thrive,” he said.

Focusing on industry-standard competencies that enhance both employability and entrepreneurship readiness, application entry into the programme is now live and open to women aged 18–35 living in Ikorodu.

 


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Cross River State Isolates 10 More Persons with COVID Symptoms

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Cross River State Government said it has identified and isolated 10 persons who interacted with a Chinese national who reimported COVID-19 into Nigeria.

Cross River State Isolates 10 More Persons with COVID Symptoms

Nigeria Centre for Disease Control and Prevention (NCDC) while confirming a case of COVID-19 in the state, assured the public that there is no evidence of widespread transmission.

But, Dr. Inyang Ekpenyong, state epidemiologist, disclosed that the individuals were traced through contact tracing after interacting with the index case (Chinese national) and have since been placed under movement restriction.

“We’ve restricted their movements to their homes, so that they do not spread the symptoms to other persons,” Ekpenyong said, noting that the contacts were under close monitoring by health officials.

She added that surveillance teams had visited the expatriate’s workplace in Akamkpa to track possible exposure and prevent further transmission.

The affected Chinese national is currently receiving treatment at the University of Calabar Teaching Hospital (UCTH), where authorities said he was responding positively.

Ekpenyong reminded residents that COVID-19, despite first emerging about six years ago, has not been eradicated, urging continued adherence to preventive measures.

She advised the public to maintain regular hand sanitisation, use face masks where necessary, and follow public health guidelines issued by experts.

But, Dr. Jide Idris, director general, NCDC, said, “Public health surveillance systems remain active nationwide, and we are working closely with state authorities to ensure early detection and swift response to any case.”

In a statement on Wednesday, Dr. Idris, said there is no cause for alarm, adding that “We are monitoring the situation closely and our response systems are active and working,”.

Earlier, Dr. Henry Egbe Ayuk, state commissioner for Health,  confirmed the first case and assured residents that all necessary containment protocols had been activated.

According to Ayuk, the index case involves a 53-year-old Chinese national who arrived in Nigeria on March 17 and later developed symptoms while in Akamkpa.

He explained that the patient’s condition worsened while receiving treatment at a state facility before he was transferred to UCTH for advanced care.

“At the facility, samples were taken in line with established protocols, and it was confirmed that the patient showed symptoms of COVID-19,” Ayuk said.

“We are, however, happy to report that he is doing well,” he added.

The commissioner stressed that the state’s health system has been strengthened to respond effectively to outbreaks, with surveillance mechanisms fully operational across Cross River State.

He acknowledged the presence of occasional silent infections but maintained that the government remained prepared to manage any public health threat.

“But we are determined that for every ailment, every disease or outbreak, if it is identified here in the state, there should be no alarm. The state will do well in terms of surveillance or containment of an outbreak. Whatever it is, we will do our best to contain it. So, there is no alarm,” Ayuk stated.

Ayuk further noted that COVID-19 remains a global concern, warning that cross-border movement of infected individuals continues to pose risks.

“COVID-19 is not peculiar to Nigeria. But we’re determined to contain it. There’s no cause for alarm,” he said.

 

 


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The Visibility Trap

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By Ememobong Udofot

There is a persistent assumption in modern business that attention is progress. If people are seeing you, engaging with you, and talking about you, then you must be growing. On the surface, this feels true. In practice, it is one of the most expensive misconceptions companies carry.

Visibility is not legitimacy. And confusing the two creates fragile businesses that look successful long before they actually are.

Visibility is distribution. It is how often you are seen, how far your message travels, and how loudly you exist in a market. It is driven by campaigns, partnerships, content, and media. It is measurable in impressions, reach, mentions, and recall.

Legitimacy is something else entirely. It is not what people see. It is what they conclude. It is the quiet but critical judgement a user makes when deciding whether to trust you with something that matters. Their money, their time, their reputation, their belief. Legitimacy is not declared. It is inferred. This is where most companies miscalculate.

A platform can be highly visible and still feel unsafe. It can be everywhere and still feel uncertain. It can dominate conversations and still fail at conversion when the moment of decision arrives. Because today, users are not asking, “Have I seen this before?” They are asking, “Do I trust what happens next?”

In financial services, especially in emerging markets, this distinction becomes sharper. Users do not operate from abundance. They operate from risk awareness. Every transaction is evaluated, consciously or not, through a lens of potential loss. What could go wrong? How fast can I recover if it does? Who is accountable if it fails? Visibility does not answer these questions. Legitimacy does.

Legitimacy is built through signals that reduce perceived risk. Not theoretical safety, but experienced reliability. It shows up in consistency of outcomes, in how predictable your system is under pressure, and in whether your platform behaves the same way every time, not just when everything is working but also when something breaks. It is reinforced by clarity. Users trust what they understand, not what is explained to them in long paragraphs, but what is immediately obvious in interaction. What happens next, how long it takes and what they can expect. It is strengthened by accountability. Not in policy documents, but in visible behaviour. How issues are handled, how quickly they are resolved, whether responsibility is assumed or deflected.

These are not branding elements in the traditional sense. They are operational realities. But this is exactly where branding is often misunderstood. Brand is not what you say about your product. It is the system of signals that shape how your product is perceived before, during, and after use. While visibility amplifies your presence, legitimacy sustains your relevance.

When companies prioritize visibility without building legitimacy, they create a dangerous gap between expectation and experience. Growth accelerates, but trust does not compound at the same rate. Eventually, the system corrects itself. Users withdraw, reputation weakens, and recovery becomes significantly harder than initial growth.

On the other hand, when legitimacy is established first, visibility becomes an accelerator rather than a risk. Every new user acquired enters a system that can hold them. Every interaction reinforces the same conclusion. This works; I can rely on this.

This is slower to build, but far more durable. The strategic implication is simple but rarely followed. Do not ask how to be seen more; ask what conclusions users are forming when they see you. Do not optimise for attention in isolation, optimise for the alignment between what is promised and what is experienced. Do not treat trust as a communication problem, treat it as a systems problem that communication must accurately represent. Because in the end, markets do not reward visibility. They reward reliability that has been observed, tested, and believed. And that is legitimacy.

Ememobong Udofot E. is a branding and communications executive specialising in strategy, systems thinking, and trust design within financial technology. She currently leads Branding and Communications at FlashChange, a digital value exchange platform focused on enabling reliable, efficient movement of digital assets.


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