Telecom
Nigeria Still World’s Most Mobilized Country, Traffic Hits 81%- Twinpine

Nigeria has retained its position as world’s most mobilized country, a new report released by Twinpine has shown.
The Twinpine’s 2017 “Nigeria Mobile Trends Report”, shows Nigeria gained 5% from the previous report in its mobile traffic.
Recall in a similar report in 2016, Nigeria was placed ahead as the most mobile telecommunications induced nation, with 76% of the internet traffic comes through mobile.
The latest report indicates the country maintains its lead as statistics by Worldometer, NCC, Stat Counter put the total (human) population at 192 million (estimated); 142.6 active lines mobile at 74% mobile penetration; 91.5million mobile internet users at 47% mobile internet mobile penetration; 30% smartphone penetration; Nigeria is now head of India and South Africa with 79% and 78% internet traffic coming through mobile, respectively.
Multi-Sim Phones Usage
Nigeria is also notable as the destination for the usage of multi-sim phones in the world at 66%, followed by Bangladesh (63%) and Tanzania (53%), while India and Phillipines at the least on the table with 48% each.
Share of Desktop versus mobile traffic
In Nigeria, mobile traffic overtook desktop traffic since 2012, and has continued to dominate since then. From the study, it was established that Mobile Traffic grew from 73% in 2014 to 81% in 2017 while the Desktop Traffic decreased from 25% to 13% during the period.
Web Usage by Device Vendors
According to the report, Samsung leads “Web Usage by Device Vendor” accounting for 25% of the market; Apple (20%), Tecno (13%), Infinix (9.5%), Blackberry (9.5%), Gionee (5%), Nokia brands account for 4.5%, Microsoft (4.5%), HTC (4%) while other brands put together account for remaining unknown (7.5%).
Web Usage by OS
Android is clearly still the preferred mobile operating system used in Nigeria. Other operating systems selling in the market are iOS, RIM, Windows Phone, Nokia OS, Symbian, LG proprietary and Samsung proprietary.
Market Share by Mobile Operator as at June 2017
According to the report which reflects NCC’s statistics showing MTN accounts for 37% of the market share followed by Glo 26%, Airtel 24% and 9Mobile 13%.
Meanwhile, on the growth of Active Mobile Subscribers by Operator from 2014 – 2017, Glo and Airtel have remained most gainers, while MTN and 9Mobile have had their subscriber base reduced over time.
According to the report, Glo grew its customer base from 28,486,530 in 2014 to 37,411,407 as at June 2017; Airtel 27,989,580 (2014) to 34,656,605 (2017); while MTN has a decline from 60,493,053 (in 2014) to 53,093,756 in 2017 (June) likewise 9Mobile from 21,559,667 in (2014) to 18,022,674 as at June 2017.
Top 5 States with Active Voice Subscription (VS)
The Twinpine report quotes the National Bureau of Statistics which identified Lagos state as leading with 20 million the highest voice subscription in Nigeria amounting to 12% of the total VS, followed by Ogun State, Kano, Oyo and Kaduna States.
Also, Lagos leads the active internet subscription but Abuja enters the top 5 in terms of states internet subscription in Nigeria.
Market Share Of Mobile Browser
Opera is still the preferred mobile; it leads the table with 53.28% of the market share; Chrome 20.18%; UC Browser 13.8%; Blackberry 3.57%; Android 2.92%; Safari 1.75%; IE Mobile 1.73%; Samsung Internet 1.05%; Puffin 0.98% and others 0.75%.
Nigerian behavioural studies hinted on the future opportunities of other sectors outside apps and entertainment in Nigeria; 48% of the people surveyed indicated that they use mLearning apps.
From the respondents, 35% have used reading app; 42%- banking app; 35%- healthcare related app; 32%- taxi/booking app and 32%- food delivery.
What online activities do Nigerians do on their smartphones & computer at least weekly?
Social Media is the most popular activity performed by Nigerians weekly on their mobile phones as 70% of the respondents use smartphones, while 9% visit social networks using destop computers; 5% use smartphone to listen to music, 1.5% use desktop; 2% look up for maps on smartphone; 9% use smartphone to search for product information while 3% use desktops; only 3% use smartphone to make online purchases; 19% use smartphone to watch online videos, 7% use desktops; 5% play games on smartphones, only 2% use desktops; 28% check their mails on smartphone, 8% use desktop computers; 37% use smartphone to visit search engines, while 7% resort to desktops.
mCommerce
63% of all M-Commerce orders in Nigeria come from mobile. Nigerian customers who use mobile phones to shop online buy a wide range of products, the top three are: mobile phone, beauty and perfumes and women’s clothings.
Average price of smartphones have dropped significantly between 2014 and 2016, and sale of smartphones have gone up.
Average price of smartphones reduced from $165-$216 (2014) to $99-$117 in 2016; booming smartphone sales (2014-2016) recorded over 394% growth. More men at 61% shop online than women 39% in Nigeria.
Mobile Purchase Interest Of Nigerians
Fashion items (26.3%) and mobile apps (22.8%) top the list of things people buy with their mobile phones. Others are, music (15.8%); games (13.2%); Ebooks (5.3%); videos (7.9%); electronics (14%) and home appliances (14%).
Interestingly, the report shows 66.9% of Nigerians have bought an item with their mobile phone.
As 33.1% haven’t bought things using their mobile phone, 38.7% cited fear of buying fake items as the major reason; 7.5% delivery delays; slow internet 7.5%, delivery changes account for the remaining percentage.
However, 58.5% of Nigerians have paid for a mobile app before, though Nigerians are not too keen on in-app purchases, only 42.6% have made an in-app purchase.
Main Reasons Why Nigerians Uninstall Apps
Large size (28%) and too many notifications (17.5%) top the chart of reasons Nigerian uninstall apps. Other reasons are, too slow (9%); too complex (7.9%); too many ads (15.9%); privacy (11.1%) and not the expected value (10.6%).
Mobile Money
71.5% of Nigerians, the report says, use a mobile banking app. Out of the number, 12.7% use it as option for saving money; 63.6% for money transfer; 42.7% to check balance; 36.4% pay bills with mobile money apps; 47.3% for airtime purchases and 17.3% don’t use mobile apps.
Payments Made Directly To Mobile Phone Bill
Nigeria tops the chart with carrier billing (paying for items directly from the phone bill) at 42%. Twinpine quoting Mobile Money Report, MEF 2017 report said that 9% of Nigerians have made an in-store mobile payment; increasing from its previous value of 6% in 2014.
Also, average monthly transactions in mobile grew from a transaction value of 5millionUSD in 2011 to 142.8millionUSD in 2016, according to KPMG Fintech in Nigeria Report, 2016.
Number of transactions performed using the USSD service has more than doubled the number of transactions on mobile banking platforms for banks offering USSD- Mobile Money Report, MEF 2017.
Mobile Video
Many Nigerians prefer to watch short online videos, especially when via smartphones as 29% prefer to watch short online videos via their smartphone.
The report also shows the frequency at which online videos are watched shows that 27% of Nigerian watch videos online daily; 25% weekly; 12% less than monthly; 12% monthly and 23% never watched videos online.
“Last year, we released our 2016 Mobile Trends Report which highlighted key stats and analysis of the Nigerian mobile space to celebrate our 5th Anniversary.
“This year, the Nigerian economy has taken a different turn and as a result, there has been a significant shift in the market trends and behaviour of end users. This report which is downloadable via http://twinpinenetwork.com/2017-nigeria-mobile-trend-report/, serves as a mobile trend and advertising behaviour guide for marketers to find effective ways to continually deliver maximum ROI,” said Chika Umeh, Insight Lead, Twinpine in an email to Nigeria CommunicationsWeek.
Telecom
NCC Reports over 5,000 Fibre Cuts in 6 Months

Nigerian Communications Commission (NCC) has said that more than 5,000 fibre-optic cable cuts linked to road construction, excavation and related civil works were recorded in the first six months of 2026.

The commission said that the damage is disrupting telecommunications services, increasing operators’ costs and exposing businesses and essential public services to avoidable interruptions.
Aminu Maida, executive vice chairman, NCC, disclosed the figure at a stakeholders’ workshop on the protection of fibre-optic infrastructure during road construction and rehabilitation.
He said the scale of the incidents showed the need to prevent damage rather than wait to repair networks after they had been cut
Maida said fibre networks support banking, healthcare, education, government services, commerce, security and emergency communications.
He recalled the widespread telecommunications disruption in February 2024, when fibre cuts affected millions of Nigerians and caused congestion on alternative networks as subscribers switched providers.
He said a Standing Committee on the Protection of Fibre Optic Cables had been established by the Federal Ministries of Works and Communications, Innovation and Digital Economy to improve coordination before, during and after road construction.
The committee was later expanded to include the Office of the National Security Adviser and the Nigeria Security and Civil Defence Corps because of the critical nature of telecommunications infrastructure.
Raphael Adelador, permanent secretary of the Federal Ministry of Works, said road construction and telecommunications infrastructure often occupy the same physical space, making coordination essential.
Adelador called for better mapping of fibre routes and improved information sharing so contractors and consultants know where telecommunications infrastructure is located before excavation begins.
He said damage to fibre networks could lead to service disruptions, lost productivity, financial losses and inconvenience to citizens.
Representing Nadungu Gagare, permanent secretary, Federal Ministry of Communications, Innovation and Digital Economy, Stanley Musa, director of Telecoms and Postal Services, said the protection of telecommunications infrastructure was a shared national responsibility.
The Permanent Secretary said that the government was working with relevant stakeholders to strengthen compliance with technical standards and right-of-way requirements, improve information sharing and develop clearer procedures for infrastructure protection.
Air Vice Marshal Effiom Ewa, director of Critical National Standards and Infrastructure Protection at the Office of the National Security Adviser, said fibre-optic infrastructure had been designated as critical national information infrastructure and warned that damage caused by negligence, interference or actions that expose the infrastructure to damage could attract legal consequences.
Air Vice Marshal Ewa called for strict compliance with established procedures during construction and maintenance activities.
The two-day workshop brought together representatives of government ministries and agencies, security organisations, telecommunications operators, contractors and other stakeholders to develop practical measures for reducing fibre damage during construction projects.
The stakeholders are expected to strengthen coordination, information sharing and accountability so that road development does not undermine the digital infrastructure supporting Nigeria’s economy.
Telecom
ipNX Joins Calls for Innovation-Friendly Ecosystem and Stronger Local Opportunities at Regenesys AI Summit

ipNX Nigeria has joined stakeholders at the Regenesys AI Summit to call for innovation-friendly regulations and stronger local opportunities. Chief Technology Architect, ipNX Nigeria, Oluwaseun Oluboyo, made the call for a collaborative approach to advancing Artificial Intelligence (AI) in Nigeria, and emphasized the need to foster innovation while developing enabling frameworks that support responsible adoption and sustainable growth.

Speaking during a panel session at the summit themed “The Future of Nigeria in the Age of AI,” Oluboyo encouraged business leaders, policymakers and technology stakeholders to create an environment where innovation can flourish through experimentation, collaboration and continuous learning.
“If you don’t try new things, if you only stick to what is familiar, we are not going to go progress as a society or an ecosystem,” he said. “Innovation requires the confidence to explore new ideas, while ensuring that customers remain protected.”
Reflecting on the rapid evolution of AI technologies, Oluboyo noted that governance frameworks should remain adaptable to accommodate emerging innovations and evolving industry needs.
“As technology continues to evolve, it is important that we focus on the outcomes we want to achieve while creating room for innovation. Organisations naturally build on what works, but continuous improvement is essential to unlocking new possibilities.”
He observed that creating a supportive innovation ecosystem will enable organisations to deploy AI responsibly while accelerating digital transformation across industries.
Oluboyo also highlighted the importance of strengthening Nigeria’s technology ecosystem by creating more opportunities for local talent to innovate, build and thrive within the country.
“We should continue creating the environment that makes Nigeria an attractive destination for innovation and enables our brightest talents to contribute meaningfully to national development.”
He noted that sustained investment in digital infrastructure, skills development and innovation ecosystems will be instrumental in positioning Nigeria to maximise the economic and societal benefits of Artificial Intelligence.
Held recently in Victoria Island, Lagos, the Regenesys AI Summit convened technology leaders, policymakers, entrepreneurs and industry experts to examine how Artificial Intelligence is transforming industries, reshaping business models and redefining leadership priorities.
Other speakers on the panel were Ugo Umeseaka, COO, Redtech Limited; Oladele Adedoyin, Partnership Development Manager, Liquid Intelligent Technologies, and Dr Oluwatomi Kogo, Managing Director, Iwosan Lagoon Hospitals.
The summit, themed “The Future of Nigeria in the Age of AI,” provided a platform for meaningful dialogue, knowledge sharing and practical insights into the opportunities AI presents for economic growth, business innovation and national development.
As AI adoption continues to accelerate across Nigeria, conversations such as these remain essential in fostering collaboration among industry, academia and policymakers to ensure Artificial Intelligence is deployed responsibly, inclusively and for the benefit of society.
Telecom
Google Selects Six Nigerian News Creators for Emerging Voices Growth Lab

Google News Initiative (GNI) has selected six Nigerian independent news creators to participate in its Emerging News Voices Growth Lab for Sub-Saharan Africa.

The selected Nigerian creators are Onlinebanker, Adetunji Films, More Branches TV, Wearegst, Iswellthecapitalist and The Republic.
They are part of a cohort of about 20 emerging news creators from across Sub-Saharan Africa participating in the multi-month virtual programme, which runs through September 2026.
The initiative is designed to strengthen the capacity of creator-led and digital-native newsrooms through practical training in artificial intelligence, video production, audience development, direct reader engagement and sustainable revenue strategies.
The GNI said the programme was developed in response to the changing way Nigerians, particularly younger audiences, discover and consume news through social-first channels and digital platforms.
According to the initiative, while creator-led journalism is expanding rapidly, many independent newsrooms operate with limited resources and do not have the same access to technology, training and revenue expertise available to established media organisations.
Participants in the Growth Lab will work with Google trainers and product experts across four key areas.
The first is AI in the newsroom, where participants will receive hands-on guidance on integrating tools such as Gemini, NotebookLM, Google Trends and SynthID into newsroom workflows for research, transcription, translation and verification.
The programme will also focus on video and audience growth, providing practical strategies for building YouTube channels and using both Shorts and long-form video to reach new audiences.
Another area is direct reader relationships, with participants expected to strengthen their open-web presence and newsletters in order to develop first-party audiences that newsrooms can directly engage.
The fourth area is sustainable revenue, with sessions covering monetisation strategies, product differentiation and audience growth models.
Marianne Erasmus, News Partnerships Lead, Middle East and Africa at Google, said independent news creators and digital-native newsrooms were increasingly shaping how Africans, particularly Nigerians, find and understand news.
“Independent news creators and digital-native newsrooms are shaping how Africans, and Nigerians in particular, find and understand the news,” Erasmus said.
She said the Growth Lab would equip emerging newsrooms with practical AI skills, video and audience strategies, direct relationships with readers and approaches to sustainable revenue.
Erasmus added that strengthening the capabilities and financial independence of emerging news voices would contribute to a more resilient, diverse and sustainable news ecosystem.
Wale Lawal, Founder and Editor-in-Chief of The Republic, said the programme was providing practical ways for the publication to combine audience insights, product thinking and responsible AI use.
“Google’s Emerging News Voices Growth Lab is giving us practical ways to combine audience insight, product thinking and the responsible use of AI as we build a more sustainable future for The Republic’s journalism,” Lawal said.
Similarly, Nasir Achile Ahmed, Editor-in-Chief and Co-founder of MoreBranches, said the programme had provided practical resources, new tools and opportunities to connect with experts and fellow journalists.
Ahmed said the initiative had also provided information that validated some of the newsroom’s previous observations while equipping its team with knowledge on how to use new tools effectively.
He said the engagement with experts and fellow journalists had created a supportive environment for strengthening storytelling.
The Growth Lab emerged from the Global News Gap Project, a continent-wide mapping initiative conducted with Project Oasis and Code for Africa to identify independent African news creators and areas where emerging newsrooms require additional support.
The programme is part of Google’s broader support for the Nigerian media industry.
Since 2018, Google has supported newsroom transformation projects through the Google News Initiative and provided publishers with opportunities to strengthen their advertising revenue capabilities through the Ad Manager Academy.
Google said that since 2024, it had trained more than 1,500 Nigerian journalists and editors in areas including online safety, advanced Search, digital verification and audience analytics.
It also supports media skills development through its collaboration with the MTN Media Innovation Programme, where fellows receive practical training on AI as a productivity partner and newsroom technologies, including News Consumer Insights and Gemini.
The latest initiative reflects the growing importance of digital-native journalism as news consumption continues to shift towards social media, video platforms and other online channels.
Through the Growth Lab, GNI is seeking to help emerging news creators build stronger digital operations, expand their audiences and develop sustainable business models while responsibly adopting emerging technologies.
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