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Nigerian Breweries Unveil Tiger Beer in the Market

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Nigerian Breweries On Friday rolled out Tiger Beer into Nigerian market, after 86 years of its existence in a Malayan territory now known as Singapore.

 

Tiger Beer, World’s No. 1 International Premium Asian Beer, is now a product of Nigeria’s leading brewer, Nigerian Breweries Plc.

 

The global beer is strikingly bold, refreshingly smooth, and unexpected in every way.

 

The launch campaign tagged #Uncage – the courage to challenge convention – showcased the courageous, bold and go-getting side of Nigerians, encouraging consumers across all divides to ‘uncage’ the courage and the tiger within them in pursuit of their dreams and passions.

 

As part of the lead-up to the launch, a number of celebrated Nigerians took to social media to talk about their fear which symbolically represents other crippling true life stories of fear, limitations and doubt.

 

These stories served as catalyst for their fans and many others to talk about their own fears too and start a conversation around breaking boundaries.

 

The celebs then received ‘The Tiger’ Invite. As this is an opportunity to challenge their fear of heights, the celebs accepted the challenge and invited ten die-hard fans who also kit up to join them in conquering their individual fears by climbing the Tiger Wall, an 70 ft wall at the Muri Okunola park in Victoria Island Lagos on the launch day.

 

Abimbola Craig, an actress and movie producer and one of the celebs, said “Fears and doubts are real. They are inhibiting, and unless you uncage yourself and break free from the hold, you may never g o with your passion and truly live your dreams.

 

“The feeling after climbing the Tiger Wall is really liberating and has reinforced my resolve to never hold back in reaching out to my aspirations,”

 

The attendees at the launch also experienced ‘The Tiger Den’ – a jungle-like experience simulating an encounter with a ferocious tiger complemented with thrilling music, sound effects and scenery.

 

There the invitees tested their courage and enjoyed a ‘real’ Tiger experience.

 

Franco Maria Maggi, Marketing Director, Nigerian Breweries, said, “The Tiger Wall and Den are symbolic of the many fears, mental and physical boundaries we have to surmount daily in our pursuits.

 

“It’s not simply about heights. Tiger Beer is a beer for the bold, the courageous and the daring, encouraging them to ‘uncage’ bravery in pursuit of passion.

 

“Tiger Beer is a rallying point for those who are unknown, those with the potential to change the world; an unseen generation with a tiger inside.

 

“They are the ones we say are uncaged”.

 

Tiger Beer was born in 1932 on the streets of Singapore. A world acclaimed lager beer, is made with only the finest ingredients through a precise brewing process and uses only the finest quality ingredients.

 

The result is the intensely refreshing, full-bodied taste of one of the world’s leading contemporary beer brands that has won over 40 international awards and accolades including Gold at the prestigious world beer cup, gold medal at the Commonwealth Bottled Beer Competition, and the BIIA’s World’s Best Lager Beer award among others.

 

Tiger Beer, today, is arguably the world’s fastest growing premium brand, growing by 24% (2016) year on year, and still continues to grow rapidly and is currently marketed in over 60 countries, including UK, US, Singapore, China, Vietnam, Australia and now in Nigeria.

 

Tiger’s #uncage tag line suggests living on the edge. Uncaging your life from the bordered or clichéd life you have been living. Breaking free from the norm.

 

With the launch in Nigeria, Tiger is throwing down the gauntlet and inviting Nigerians to Uncage with a roar.

 

Tokunbo Adodo. Portfolio Manager – International Premium, said “Tiger Beer identifies with the bold Nigerian, whose passion brings him a sense of purpose.

 

“It is for the man of courage, and will be anchored around creativity, and inspiring real stories of people living their potential, and making their mark,

 

“Tiger believes everyone has a Tiger inside, which is why we uncage the courageous creative spirit of the young generation to help realize their true potential.

 

“It is only when you uncage your tiger, can we uncage the world. Tiger Beer’s courageous spirit appeals to the trend-conscious consumer, and we know the new 45cl Tiger Lager Beer format is right up their alley,” He concluded.

 

And the beer has found love with beer lovers with its debut SKU already.

 

Kolade Oguntoke, a Tiger Lager Beer new convert speaking at the launch event said, “I love the crisp refreshing light brew and unique taste of the beer.

 

“I also particularly enjoy that feeling of belonging to the ‘Uncage’ tribe which of course identifies with the struggles of people like me who are breaking boundaries and going against the odds to forge a path for ourselves.”

 

Tiger Beer is World’s No. 1 International Premium Asian Beer, available in more than 60 markets across the globe.

 

Launched in 1932, Tiger Beer is a beer internationally renowned for taste and quality. With the launch of Tiger in Nigeria, beer lovers are definitely for a great time.

 

Tiger Beer is already available for sale at retail stores nationwide.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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Experts Reveal a Steady Decline of High-severity Incidents Over the Years

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According to the ‘Anatomy of a Cyber World: Global Report by Kaspersky Security Services’, there has been a noticeable decline in the percentage of high-severity incidents over the past few years.

While 2021 recorded the highest proportion at 14.3%, 2025 experienced the lowest in six years at just 3.8%. This trend indicates that many attack attempts were quickly detected and effectively mitigated by Kaspersky MDR experts, preventing their severity from escalating beyond medium levels.

High-severity incidents are defined as attacks involving direct human involvement that result in a significant impact on the customer’s IT infrastructure. In 2025, the number of such incidents detected by Kaspersky MDR decreased by 19% compared to 2024, highlighting improvements in early detection capabilities and more effective remediation efforts among Kaspersky MDR clients.

A detailed analysis of the root causes of these incidents in 2025 reveals the following insights:

Human-driven attacks accounted for approximately 23% of high-severity incidents. Although this represents a slight decrease from 2024, they continue to be the primary cause of serious breaches.

Kaspersky detected such attacks in nearly 21% of customers, demonstrating that motivated adversaries persist in bypassing automated defences. Despite advancements in automated detection tools, these highly skilled attackers still find ways to evade security measures.

Confirmed cyber exercises like Red Teaming made up over 23% of incidents. When activity is verified as part of security testing, it’s often classified as infrastructure false positives, though customers frequently report them as incidents.

Social engineering ranked third, responsible for over 15% of high-severity attacks and affecting nearly 18% of organisations. These are classified as high-severity when successful and not automatically remediated, often leading to security awareness recommendations.

Security policy violations constituted just under 14% of all cases, involving legitimate accounts performing suspicious actions like data exfiltration. Malware incidents represented less than 12%, while artifacts from past attacks, or APT traces, were found in over 7% of cases. Vulnerability detection, though not core focus for Kaspersky MDR, was reported in fewer than 5% of incidents.

“The decline in high-severity incidents highlights the critical importance of adopting a proactive cybersecurity strategy. Human-led solutions such as Managed Detection and Response (MDR) and Incident Response remain essential in combating sophisticated, human-driven threats.

To further enhance the effectiveness and efficiency of in-house security teams, organisations should incorporate advanced, automated solutions like Extended Detection and Response (XDR), which provide improved visibility and enable faster responses.

Additionally, leveraging SOC consulting services can assist in building a robust Security Operations Center from the ground up or optimising an existing one for maximum performance.

An integrated approach to hybrid security operations empowers organisations to detect threats early, contain them swiftly, and ultimately prevent severe breaches from occurring,” comments Sergey Soldatov, Head of Security Operations at Kaspersky.

 

 

 

 

 


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Google, UpSkill Universe Relaunch Hustle Academy to Bring Free AI Skills to Africans

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Google and UpSkill Universe, Sub-Saharan Africa’s leading AI and business skills training partner, have announced a major redesign of the Google Hustle Academy programme.

For the first time, the free training initiative is open to everyone, not just business owners. The new curriculum is focused on equipping individuals and entrepreneurs with practical AI skills.

Small businesses are the engine of Africa’s economy, creating over 80% of jobs on the continent. To help them grow, the Hustle Academy was launched in 2022, providing bootcamp-style training on business strategy, digital skills, AI, and leadership. The program has since trained over 18,000 SMEs, with many reporting increased revenue and job creation.

Now, as AI reshapes the job market, the program is evolving. The 2026 edition is built for anyone in Sub-Saharan Africa, including employees, students, and jobseekers, who wants to use AI to advance their career.

To meet the needs of a diverse audience, the new format includes short, 60-minute webinars and more immersive, high-impact bootcamps. These sessions are laser-focused on putting AI to work immediately in areas like digital commerce, marketing, and growth strategy.

Speaking about the academy, Gori Yahaya, Founder & CEO UpSkill Universe said “The 2026 Hustle Academy is designed to close the AI Skills gap with hands-on training that is short, focused, and immediately useful. AI is reshaping how businesses win and how careers are built, right across this continent.

“We’re excited to renew our partnership, now in its fifth year with Google, combining their global AI leadership with our deep regional AI expertise. The next wave of AI leaders will come from this continent. We are making sure they are ready.”

The Hustle Academy initiative has strengthened digital competitiveness across emerging African economies by enabling SMEs to move beyond AI awareness to practical implementation, positioning them for sustained growth in an increasingly AI-driven business environment.

“We believe that the future of Africa’s digital economy lies in the hands of individuals and entrepreneurs alike. Our new strategy focuses on scaling reach by training individuals in the latest AI-centered tools and techniques,” said a Google representative.

 


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Lagos Govt Drags Top Firms to Court Over Billion-Naira Tax Debts

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Lagos State has dragged 45 individuals and firms, including Bi-Courtney Aviation, DAAR Communications and Leaders & Company, to revenue court for tax debts running into billions of naira.

Lagos Govt Drags Top Firms to Court Over Billion-Naira Tax Debts

Lagos Govt

Bi-Courtney, operators of Murtala Muhammed Airport Terminal Two, faces N38.7 million claim; DAAR, behind Africa Independent Television, owes N22.4 million; ThisDay publishers Leaders & Company allegedly skip N67.1 million.

GMT Energy Resources tops corporates at N145.8 million, followed by Sheriff Deputies at N132.1 million; others like Heyden Petroleum, AA Rescue, BRT operator Primero also listed.

Individuals owe N13.5 million to N35 million each.

Attorney-General Lawal Pedro said suits followed ignored notices, aiming to enforce laws and fund infrastructure.

More defendants: IENG Nigeria, James Fisher, V Care Diagnostics, Venture Garden, Saro Africa, Barry Callebaut, Native Media, First Consulting, Eyowo Payments.

Compliant taxpayers post-notice escaped prosecution; defaulters risk penalties, interest, jail.

Pedro urged prompt filings and payments.


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