E-Financial
Paga to Further Accelerate Growth with $10M Series B2 Investment
Paga, the leading mobile money company in Nigeria has announced that it has closed a $10 million growth financing led by the Global Innovation Fund.
Also participating in the round were existing investors Goodwell (managed by Alitheia Capital), Adlevo Capital, Omidyar Network and Unreasonable Capital. This new financing brings the total Paga has raised since inception in 2009 to $35 million.
The company commenced commercial operations in August 2012 and recently revealed that since then it has served 9 million customers and created over 10,000 jobs through its 17,000 agents who hire staff to run their stores.
“GIF is proud to lead Paga’s Series B2 round,” said Alix Peterson Zwane, GIF’s CEO. “Paga’s mission of helping people ‘make life possible” aligns with our core mission of supporting entrepreneurs and innovators that seek to improve the lives of those living on less than $5 per day. I am pleased that GIF will help enable Paga’s next phase.”
Nigeria is one of the fastest growing emerging markets in the world, and the biggest economy in Africa with $405 billion GDP.
Nigeria currently has a population of 186 million but is expected to become the 3rd largest country in the world (behind India and China) by 2050 with 411 million people. In Nigeria today, over 100 million adults find it difficult to transfer or leverage money for basic human needs.
This problem is one that exists even for those that are banked, and is something Paga’s team is passionate about solving.
The growth financing announced today will enable Paga further scale its business in Nigeria to drive the growth of Paga’s mobile wallet and agent network, and explore expansion opportunities in other markets where similar problems exist.
“Our belief in Paga as an effective platform to drive financial inclusion is unwavering,” says ‘Tokunboh Ishmael, Managing Partner at Alitheia Capital, “Paga has shown solid progress, and alongside other investments in our portfolio has played a huge role in our ability to demonstrate that enabling access to essential services for the broad population has both significant financial and developmental impact.”
Paga’s massive transformative purpose is “To make it simple for one billion people to access and use money.” With a nationwide network of 17,000 agents and more than 9 million users accessing funds in Nigeria, Paga is making strides by enabling efficient digital payments and building successful societies.
This has translated to over 57 million transactions processed worth approximately $3.6 billion, a business that is profitable and growing at 110% compounded annual growth rate (2016-2018).
“At Paga, we are building an ecosystem that enables people to digitally send and receive money, and creating simple financial access for everyone,” explains Tayo Oviosu, “We do not seek to be a bank, but rather to partner with banks and financial institutions in the markets we operate.
“We are proud to welcome the Global Innovation Fund as a partner on our journey. We were attracted to them because of their global focus, network to help us achieve our ambition and a clear alignment of values.
“It is also fantastic that our existing investors remain committed to our strategy and are demonstrating that by their additional investments.”
Paga’s mission is strengthened by the recent release of Paga’s new money transfer app that will drive use of the Paga wallet for person-to-person transfers and in-store payments.
In a country where digital financial services still leave much to be desired, Paga is staking a claim at being the Venmo of Nigeria. With cash still being king in emerging markets, and the general unreliability of POS services coupled with the sparsely located Banks and ATM’s, the company has created a viable solution for ease of payments: a simple app that allows you to send money to or request money from anyone only using their phone number or email address and a digital wallet to which you can link any debit card or bank account. In this sense, Paga is acting as a facilitator to provide a swift and reliable payment gateway for your already existing financial accounts.
This reinforces the idea that Paga is seeking to be the reliable access point to all relevant financial services for all people.
The core ethos of the Paga brand is “Making Life Possible”, so the decision to provide free money transfers was driven by the underlying desire to solve basic human needs and to ease the pain of not only person to person payments but payments for small to medium businesses, especially those trading through social media channels.
According to the 2018 Global Entrepreneurship Index, Nigeria ranks 12th in Africa for entrepreneurship, even with its uniquely challenging environment.
The high unemployment rate forces its citizens to be creative in order to thrive, and cultural barriers which sometimes prevent access to education and traditional workspaces means that a higher percentage of these entrepreneurs are female.
The company, which prides itself in aiding economic empowerment for less advantaged citizens, particularly in empowering women, notes that women are some of the highest performing agents.
Paga also prides itself on providing opportunities for small businesses to grow and create even more employment opportunities for others.
Nigeria is not the final frontier – Paga has already noted an important trend: the problem they are solving also exists in other markets. The platform is scalable and multi-currency, and the company has already begun considering opportunities in large countries such as Ethiopia, Mexico and the Philippines.
The growing tech ecosystem in Africa is garnering international notice, as evidenced by Mark Zuckerberg’s visit to Lagos and the opening of the Facebook tech hub; not too far from Paga’s office in an area that has been dubbed “Yabacon Valley”, and the exportation of African tech can be a big driver for the economy.
Nigerians have more trust in Bitcoin-based systems than in traditional alternatives such as banks and government, a new report by Elastos, an open-source blockchain website, has stated.
According to its inaugural BIT Index (Bitcoin; Innovation & Trust), emerging markets are driving the adoption of Bitcoin, with Nigeria and the UAE leading the charge.
The report revealed that 66 per cent of Nigerian respondents and 35 per cent from Brazil had more confidence in Bitcoin-based systems than alternatives like banks or national governments, compared to just 16 per cent in Germany and 21 per cent in the UK.
The survey also revealed that 20 per cent of Nigerian consumers use Bitcoin to conduct transactions at least once a day, while 67 per cent would have more trust in Bitcoin to protect their life savings than traditional services like banks, local governments, and cash.
According to the platform, the research was compiled from online interviews conducted with 1,407 self-defined ‘tech savvy’ respondents in Brazil, Germany, Nigeria, South Korea, the UAE, the UK, and the US.
It stated that the interviews were completed by a third party, a registered market research company, between March 30 and April 4, 2024.
“When it comes to ensuring the integrity of online transactions, emerging market respondents also revealed their relative confidence in Bitcoin compared to alternatives,” it indicated.
According to the report, 66 per cent of Nigerian respondents and 35 per cent of Brazil have more confidence in Bitcoin-based systems than alternatives, such as banks or national governments, compared to figures of just 16 per cent (Germany) and 21 per cent (UK) who feel the same.
Meanwhile, Jonathan Hargreaves, Elastos’ global head, Business Development & ESG, described the BIT Index’s inaugural findings as indicative of the role the ‘global south’ was playing in the adoption of decentralised currencies such as Bitcoin.
“The BIT Index offers a fascinating and sobering insight into the industry. The fact that over two-thirds of Nigerian consumers and a third of their counterparts from the UAE and Brazil would feel more confident entrusting their life savings to Bitcoin rather than traditional financial instruments speaks volumes about the protagonism these regions are already playing.
“In many instances, the driving factor is the absence of viable, accessible alternatives to, for instance, conduct cross-border transactions or mitigate the impact of inflation,” he said.
According to Chainalysis, a cryptocurrency research firm, Nigeria’s crypto transaction volume grew year-over-year to $56.7bn in 2023.
It stated that the country’s crypto economy continued to grow despite market turmoil in the space.
On the contrary, the government has been taking strong measures to restrict and clamp down on cryptocurrency exchanges and platforms operating in the country.
Central Bank of Nigeria (CBN) has awarded the country’s second Payment Terminal Service Aggregator (PTSA) license to Unified Payments, Nigeria’s premier financial technology company, following a rigorous and transparent process,
The move is targeted at enforcing existing requirement that all transactions from point-of-sale channels in Nigeria must go through a licensed Payment Terminal Service Aggregator (PTSA).
The CBN is enforcing the laws to clamp down on financial crimes and other market misconducts and it aligns with the CBN’s objectives to fully track all electronic transactions in Nigeria, given the propensity of using such transactions to fund insecurity, violent crimes, banditry, kidnapping as well as other vices.
According to one analyst, “By awarding a second PTSA license, the apex bank has proactively responded to industry operators who had expressed serious concerns about channelling all transactions through a single aggregator, the Nigeria Interbank Settlement System PLC (NIBBS), as has been the case for some years.
“With the new policy direction, payments service providers would henceforth route all transactions through either of the two licensed Companies.”
Other financial analysts and industry players have commended the Central Bank, affirming that “the move can be a massive step in the right direction. They also commended the open, transparent, and inclusive manner via which the selection process was managed, and the license awarded.
“The selection process, which lasted for months, began with an invitation for qualified organisations within the payment industry to submit an Expression of Interest document, alongside other requisite documentation and additional capital requirement of N1 billion.”
The new management of CBN decided not to give the license out without going through an open process – and for the first time in licensing a payment service provider – the apex bank went through a public bid process outlined in its publication of Friday, January 5, 2024, in different national newspapers. At the end of the process, Unified Payments emerged as the most preferred service provider.
Unified Payment Services Limited, also called Unified Payments or UP, is a shared service provider within Nigeria’s financial technology sector owned by a consortium of Nigerian banks. For over 26 years, the firm has provided payment technology to banks and other industry operators. The first and only non-bank entity that is a principal member and licensed acquirer of all of American Express, Mastercard, Visa, UnionPay and Payattitude. Unified Payments facilitates both local and international transactions.
Formerly known as ValuCard Nigeria Plc, Unified Payments led the way to introduce POS payments in Nigeria under its card scheme known as ValuCard which is the first payment card to be issued in Nigeria. The company later transformed into a scheme-neutral and option-neutral service provider enabling transactions under different schemes.
The company has continued to provide leading payment technologies and services, enabling different operators to leverage its capabilities and licenses, enabling prompt and seamless transactions.
Among the shareholders of Unified Payments are First Bank, Access Bank, United Bank for Africa (UBA), Guaranty Trust Bank Plc, Zenith Bank and Fidelity Bank. Other shareholders are Citibank Nigeria Limited, Ecobank of Nigeria Plc, First City Monument Bank Plc, Keystone Bank Ltd, Polaris Bank Ltd, Stanbic IBTC Bank Plc, Sterling Bank Plc and Wema Bank Plc.
Chartered Institute of Bankers of Nigeria, CIBN, has expressed support for the ongoing banking recapitalization exercise saying it will empower banks to lend more to the economy.
CIBN President, Dr. Ken Opara stated this yesterday while speaking at the annual lecture of the institute in Lagos, with the theme “Improving Availability of Credit in the Nigerian Real Economy: The Critical Importance of Liquidity.”
Okpara noted that the volume of credit to the real sector activities namely agriculture, manufacturing and services is low compared to their critical role in driving economic growth.
Consequently, he called for more credit to the real sector, saying, “I propose that we consider offering more credit to these key sectors and particularly the agriculture sector. It is for this reason that the Recapitalization exercise is a welcome development.
“The recently announced upward review of the Minimum Capital Requirements of Nigeria by the Central Bank of Nigeria would further empower banks to extend more credit to the economy’s productive sectors.”
To address these factors impeding credit to the real sector, Okpara suggested that, “The government needs to improve further the ease of doing business and infrastructural development, such as power, roads, rail networks, etc.
“Setting up industrial centres where these companies can co-habit and share common infrastructure. Harmonize and reduce the various taxes and levies, including locating them in a single hub.
“Banks need to be deliberate in de-risking these companies via Capacity building programmes, and Advisory services.
Specialised Financial Institutions can be created in addition to the Bank of Industry (BOI), especially credit guarantee agencies and risk-sharing institutions, to further facilitate the deepening of credit as practiced in countries such as China which significantly transformed its economy.
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