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ID Africa Named Best Digital PR Agency of 2019

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L-R: Chairman, NIPR Lagos State Chapter; Olusegun McMedal, immediate past President of The Nigerian Institute of Public Relations (NIPR); Dr. Rotimi Oladele, ID Africa CEO; Femi Falodun, Fashion Connoisseur-cum-Client Service expert; Njideka Akabogu, Client Service & Media Sales Executive; Abiola Bonuola and PR & Communications Consultant; Tobi Ogunlesi at the annual Lagos PR Industry Gala and Awards (LaPRIGA) night in Lagos recently.
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Info Digital Africa (ID Africa), Innovative marketing, media and technology company has been named Best Digital PR Agency for a second consecutive year by the Nigerian Institute of Public Relations (NIPR) Lagos Chapter.

 

The award presentation took place at the annual Lagos PR Industry Gala and Awards (LaPRIGA) night, which held at the Grand Ballroom, Civic Center, Ozumba Mbadiwe, Victoria Island, Lagos on Thursday, December 19, 2019.

According to Olusegun McMedal, chairman, NIPR Lagos State Chapter, an extensive industry survey showed ID Africa as  an outstanding performer in the professional use of digital  media, and is deserving of the honour which is the highest recognition of excellence in public relations practice in Nigeria by individuals, corporate and public organisations.

 

In his words, “ID Africa is highly rated in proficiency in using new media to engage minds, build relationships and shapen perception on a variety of communications projects that positively impact the brands and bottom lines.

 

“The agency has consistently raised the bar and continues to challenge the status quo in delivering the best quality of work for clients through smart, innovative creative communication campaigns,” he added.

Receiving the award, Femi Falodun, ceo ID Africa, said, ‘This further encourages us to get even better at creatively deploying digital technology and social tools for Public Relations and Marketing Communications.

“We truly appreciate the recognition by the Lagos Chapter of NIPR and promise to  continue  adding value to the industry.

 

“This award is dedicated to the talented, hard working women and men of ID Africa, and the wonderful clients that we serve.’

Also recognised for its fantastic work and contribution to the PR industry with the use of new media is ID Africa’s sister company, BHM, a Nigerian media and public relations consultancy which was awarded Best Innovation In PR Practice Award.

 

In 2015, ID Africa launched the Nigerian Twitter Map, putting together some of the most popular topics that arise everyday on Nigerian Twitter and identifying some of the most prominent voices and notable influencers regularly found creating original content on Twitter.

 

The agency, in partnership with influencer marketing and content trading platform, Plaqad, has also trained over 150 journalists and bloggers at Social4Media Masterclass over a three year period – first in November 2017 and more recently in September 2019.

The two editions of the free digital training event have been facilitated by content and marketing experts such as Ali Baba, M.I Abaga, Frank Donga, Tosin Ajibade of Olorisupergal, Osagie Alonge, SLKomedy, Femi Bakre of Kraks Media, Fu’ad Lawal of Zikoko, Gbemi Olateru-Olagbegi of Beat FM, Princess Abumere of BBC, Ized Uanikhehi of CNN Africa, John Adewusi of Funny Africa and many others.

 

ID Africa specialises in using cutting-edge innovation and creative storytelling strategies to help individuals, brands and businesses connect with the people they care about, whilst optimizing their influence, growth and revenues online and offline.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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New Investment Fund Targets Acceleration of Emerging Technology in Nigeria

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The International Rescue Committee (IRC) has announced the formation of Airbel Ventures, a new humanitarian impact investing fund aimed at accelerating the introduction and scaling of breakthrough technologies in crisis-affected communities.

The fund will invest in companies whose ideas have the potential to change humanitarian response, including digital infrastructure for frontline health systems and climate-resilient agriculture.

The launch of Airbel Ventures follows a period of rapid innovation at the IRC, despite the humanitarian sector facing record funding cuts.

In the past year, the IRC’s Airbel Impact Lab has advanced more than twenty Artificial Intelligence (AI) and technology initiatives—from anticipatory action tools powered by climate and vulnerability data, to frontline service delivery using safe, orchestrated AI systems, to breakthrough diagnostic tools for emerging diseases.

Airbel Ventures’ first impact investment is in Signalytic, a company delivering solar-powered computing devices that ensure reliable electricity and connectivity for remote health facilities.

Following the investment, the IRC will pilot Signalytic’s technology with its Nigeria Health team, demonstrating the viability of next-generation digital infrastructure in humanitarian settings.

“We know breakthrough solutions already exist—what’s missing is the path to scale in humanitarian contexts,” said Dr. Jeannie Annan, Senior Vice President for Research & Innovation at the IRC and head of the Airbel Impact Lab.

 


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MTN Nigeria Suffers 9,218 Fibre Cuts in 2025 as Vandalism, Theft Cripple Network

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MTN Nigeria, the country’s largest telecommunications operator, recorded a historic surge in network disruptions in 2025, suffering 9,218 fibre cuts as of December 31, alongside 211 base station sites affected by theft and vandalism, incidents that disrupted mobile and data services relied upon daily by millions of Nigerians.

MTN Nigeria Suffers 9,218 Fibre Cuts in 2025 as Vandalism, Theft Cripple Network

The data was revealed by Dr Karl Toriola, chief executive officer/managing director, MTN Nigeria via a social media post titled ‘MTN Nigeria 2025 Wrapped’.

The scale of the damage highlights the growing vulnerability of Nigeria’s telecommunications infrastructure, which has come under increasing pressure from road construction activities, cable theft and deliberate acts of vandalism.

MTN said 5,478 fibre cuts occurred within just the first seven months of 2025, with 760 incidents recorded in July alone, underscoring the intensity of the challenge.

Some of the incidents had wide-ranging consequences, knocking out connectivity across multiple states simultaneously and affecting voice calls, data services, digital payments and enterprise operations.

The company described the situation as a national infrastructure problem, rather than an isolated corporate issue, given the economy’s deep dependence on mobile networks.

“These gaps were shaped by real operational challenges such as fibre cuts, theft, and vandalism. Their impact is felt directly by customers and reflected in what they tell us,” Toriola,

The disruptions were reflected in customer feedback volumes, as MTN handled an unprecedented number of complaints during the year. The operator said it resolved 1,624,263 customer complaints in 2025, spanning call centres, social media platforms, emails and physical service centres nationwide.

Despite the setbacks, MTN pointed to signs of operational resilience. The company retained its ranking as Nigeria’s best network by Ookla, returned to profitability after a challenging period, declared an interim dividend, and expanded its subscriber base to over 85 million users by September 2025.

The figures show that while Nigeria’s telecom operators continue to invest heavily in network expansion and customer service, infrastructure sabotage remains a major drag on service quality and operating costs.

MTN acknowledged that performance improvements remain a work in progress. “We are not where we want to be yet. We see you. We hear you. We exist because of you. And we will get better,” Toriola said.

As the company enters its 25th year of operations in Nigeria, Toriola said MTN is doubling down on customer-centricity, treating every piece of feedback as a guide for improvement, while also stepping up engagement with government agencies.

The CEO renewed calls for stronger regulatory and legal protections for telecommunications infrastructure, urging policymakers to classify fibre cables, base stations and other critical assets as national infrastructure and criminalise vandalism to deter repeat attacks.


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NCC Licences Six New ISPs to Challenge Telcos, Satellite Giants

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Nigerian Communications Commission (NCC) has granted operating licences to six new Internet Service Providers (ISPs), effective January 1, 2026, raising the total number of authorised ISPs in the country to 231 from 225 recorded in December 2025.

NCC Licences Six New ISPs to Challenge Telcos, Satellite Giants

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The newly licensed firms are Intellvision Technologies Limited, Granet Technologies Limited, Fiber Sonic Limited, Dasol Solution Services Ltd, Boost ISP Limited, and Amazon Kuiper Nigeria Limited.

Five of these companies are headquartered in Lagos, while Granet Technologies Limited operates from Owerri in Imo State, highlighting the persistent concentration of broadband infrastructure in major commercial hubs like Lagos, Abuja, and Port Harcourt.

This development intensifies competition in Nigeria’s broadband market, which faces pressure from dominant mobile network operators such as MTN and Airtel, alongside rapid expansion by satellite providers like Starlink.

Traditional ISPs continue to grapple with shrinking customer bases, aggressive data pricing from telcos, and satellite disruptions, even as NCC data from Q2 2025 showed Spectranet, Starlink, and FibreOne controlling about 65 per cent of the 313,713 active ISP subscribers.

The inclusion of Amazon Kuiper Nigeria Limited marks a significant entry of global satellite broadband competition, building on Nigeria’s recent approvals for other low Earth orbit providers to enhance connectivity in underserved areas.

Industry analysts view the licences as a strategic push to improve internet quality amid rising demand for digital services, though geographic clustering underscores ongoing infrastructure challenges outside urban centres.

NCC’s move aligns with broader efforts to foster a competitive telecoms sector critical to Nigeria’s digital economy ambitions.


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