Technology Company, ​Globacom has unveiled two vibrant television commercials, “Road Trip” and “Department of Imagination,” reinforcing the telecommunications giant’s dedication to providing seamless, reliable connectivity for every lifestyle.

​These engaging campaigns illustrate how Glo remains an essential partner in both our daily routines and our boldest future aspirations.

​​“Road Trip” captures a relatable family adventure filled with laughter and authentic moments. The story follows Toyin Abraham Ajeyemi as she experiences the frustration of poor signal—only to find that switching to Glo transforms the experience instantly. Whether it’s navigation, downloading content, or staying entertained, the difference is clear with Glo, which ensures you stay connected no matter where the road takes you.

Starring alongside Toyin Abraham Ajeyemi, the commercial featured Bolaji Ogunmola and others and their combination brought the best out of the TVC.

​Users can easily access data plans by dialling *312#, ensuring smooth, uninterrupted service on the go.

​Department, on the other hand transports viewers to a futuristic landscape where technology bridges the gap between creativity and reality.

Guided by the renowned Richard Mofe-Damijo (The Professor), the story explores how powerful ideas turn into extraordinary experiences. It showcases a smarter, more dynamic world—from real-time gaming to advanced culinary processes demonstrated by Hilda Baci and creative tech integration by Bamike Adenibuyan (Bam-Bam).

​The unique feature of the story is each scene serving as a testament to how Glo is actively shaping a future where technological possibilities are infinite.

​The Glo’s latest commercials carry a unified, powerful message: The future is here, and it is powered by Glo.

Young innovators and entrepreneurs from across Nigeria converged at the “Gathering on 100,” a 100-hour non-stop youth-focused experience powered by MTN, to showcase ideas, build networks, and compete for funding in a major startup pitch competition.

Pitchathon

The event, described by organisers as a convergence of creators, founders, and culture shapers, featured a Pitchathon segment that awarded a total of ₦45 million to eight outstanding startups selected from 30 participants spanning sectors such as Artificial Intelligence, FinTech, HealthTech, EdTech, Internet of Things (IoT), AgriTech, DefenceTech, and CreativeTech.

The competition underscored what participants called a “Gen Z approach to business,” combining innovation, speed, and community-driven growth models.

At the end of the contest, Hurpham Africa, led by Sesan Kareem, emerged overall winner, securing ₦15 million alongside enterprise partnership and co-development access from MTN.

Coconoto Ltd, founded by Jacob Oluwayannife, clinched the second runner-up position with a prize of ₦10 million, while Rava Send, represented by Emmanuel Isaka, emerged third runner-up, receiving ₦5 million.

Five other startups — URI Social, Dulces Jams, Kindly Book, Africa Medical Marketplace, and MyFund — each received ₦3 million in recognition of their innovative solutions and growth potential.

Organisers said the initiative was designed not only to reward innovation but also to equip young founders with critical business skills through mentorship and real-time engagement with industry leaders.

The Pitchathon formed part of a broader industry showcase where emerging technology startups presented solutions aimed at deepening financial inclusion and accelerating e-commerce growth across Africa.

Among the presenters was a fintech platform led by Charles Dairo, which is focused on simplifying cross-border transactions. According to Dairo, the platform has recorded more than 10,000 user registrations, with about 30 per cent actively transacting.

He said the company is deploying a localized incentive system to drive user engagement and convert inactive users, noting that a referral programme already contributes roughly 15 per cent of organic growth.

The platform operates a 0.5 per cent transaction fee model and leverages strategic banking partnerships to ensure liquidity. It also integrates stablecoins such as USD Coin to enhance cross-border payment efficiency and expand interoperability across mobile money ecosystems.

Stakeholders noted that such innovations could help address long-standing challenges in Africa’s payments landscape, including high transaction costs and limited system integration.

In the e-commerce space, startups like Jakuta demonstrated the use of artificial intelligence to simplify purchasing decisions and improve operational efficiency.

The platform combines voice technology with mobile messaging tools such as WhatsApp to guide users through transactions, while also enabling device trade-ins through automated video analysis.

Developers said the system currently supports operations in about 20 countries and is capable of handling high volumes of daily interactions, including automated customer engagement processes.

They added that the solution automates routine merchant tasks such as inventory management and customer follow-ups, even in low-connectivity environments, thereby expanding access for small and medium-sized enterprises.

Founders also disclosed ongoing efforts to partner with telecommunications providers to reduce communication costs and scale adoption of their platforms.

Industry analysts at the event observed that many startups are increasingly prioritising customer lifetime value, reinvesting revenues into marketing, user acquisition, and product optimisation to build resilient and scalable business models.

They noted that such strategies are essential for navigating challenges including exchange rate volatility, infrastructure gaps, and regulatory complexities across African markets.

The “Gathering on 100” highlighted the growing influence of youth-led innovation in shaping Nigeria’s digital economy, with stakeholders expressing optimism that sustained collaboration between startups, financial institutions, and telecom operators would accelerate digital inclusion and unlock new economic opportunities.

National Information Technology Development Agency (NITDA) has launched a dedicated innovation hub aimed at transforming National Youth Service Corps (NYSC) members from job seekers into technology‑driven entrepreneurs and solution providers, as Nigeria grapples with a rapidly expanding youth labour force.

NITDA

The innovation hub, known as the NITDA Innovation Space, was officially commissioned at the Agency’s headquarters in Abuja, bringing together senior officials of NITDA, the leadership of the NYSC, technology stakeholders, and serving corps members.

Speaking at the launch, Mallam Kashifu Inuwa, CCIE,  director‑general of NITDA, said the initiative was designed to respond to the realities of a changing global economy, where digital skills and innovation now determine employability and economic relevance.

“The world is changing fast. Many of the jobs we see today did not exist decades ago. If you want to succeed, you must build relevant skills and have a clear career strategy,” Inuwa said.

He explained that between 3.5 million and 4 million young Nigerians enter the labour market every year, placing continuous pressure on traditional employment systems and making innovation‑driven job creation a national priority.

“Our goal is simple: before you leave here, you should either have built a business or created something valuable enough to earn you a place in the ecosystem,” the NITDA boss stated.

Abdullahi also stressed the importance of career planning and visibility in today’s digital economy.

“You need to have the skills that will help you succeed wherever you find yourself in life. And secondly, you need to have a good career plan. A good career plan is something that can answer big questions like ‘Where do you want to be in the next few years?’ And many of us, we don’t think about this.”

Drawing from personal experience, he recalled how a voluntary project during his own service year in 2004, where he built a website using his NYSC allowance, earned him a ₦1.5 million contract and launched his professional journey. “You need to create visibility. If you stand out, you don’t have to ask for jobs,” he added.

In his remarks, the Director‑General, the National Youth Service Corps, Brigadier General Olakunle Oluseye Nafiu, described the initiative as a model for national development and youth empowerment.

“We don’t just post corps members for service; we post them to add value and to be developed. What is happening here at NITDA is exactly what the country needs,” Nafiu said.

He praised the corps members for presenting market‑ready digital solutions and said the experience reinforced the relevance of the NYSC scheme in a technology‑driven era.

“The future of this country is here with these youths; we are going back with stories that at NITDA, they are not just accepting corps members; they are transforming them into better Nigerians.”

General Nafiu also disclosed that the NYSC is undergoing its own digital transformation, announcing that from the 2026 Batch A Stream One, the scheme has fully digitised its ID card system, enabling corps members to access their identification through digital dashboards.

He further expressed interest in adopting a Place of Primary Assignment (PPA) verification and management solution developed by corps members at NITDA and called for formal collaboration between both agencies to integrate the technology nationwide.

Impressed by the outcomes of the Idea to Impact programme, the NYSC Director‑General urged Ministries, Departments and Agencies to move beyond routine postings and begin to treat corps members as contributors to national solutions. “The youths we deploy are not just serving; they are solution providers,” he said.

During the event, corps members demonstrated functional digital solutions, including NITDA Smart ID Management by Team Sentinel and Trivergent, and the NYSC Corps360 (COPA App) by Team COPA. The solutions are designed to improve identity management, service coordination, and operational efficiency within the NYSC scheme.

While speaking with one of the innovators and ex NITDA Corp member Ruth Mmachi Owana‑Jack said her team developed the Smart ID System, describing it as “a secure and unified digital identity solution designed for modern institutions.” She explained that the idea emerged from observing how identities are managed across organisations, noting that “identity cards cannot be updated in real time, which leads to constant reprinting,” while staff are often forced to carry multiple cards, with limited tracking of staff data and growing concerns around security, privacy and what she termed “identity immobility.”

According to her, the Smart ID System addresses these challenges by consolidating identity management into a single platform. “Our solution is a seamless Smart ID system that combines a mobile application, a web application, and a unified card that supports NFC for instant digital sharing,” she said. She added that the system allows for “one card for all purposes: secure identification, real‑time updates, and seamless interaction within and across organisations.”

Owana‑Jack said her experience while at NITDA played a critical role in shaping the solution. “Working within the system exposed me to real operational gaps, especially around identity management, data handling, and access control,” she said, expressing gratitude to the Director‑General for creating “the opportunities for us to explore, experiment, and build solutions like this.” She noted that NITDA provided “not just the environment, but the support and platform to think critically, collaborate effectively, and build in line with Nigeria’s digital transformation goals.”

On scaling, she said the deployment would be in phases as they have experimented it within NITDA before expanding to other government institutions and eventually the private sector. “Now that we have ended up with our service year, the focus is to move this from a project into a fully deployable, production‑ready solution,” she said, adding that the training she received at NITDA has strengthened her confidence and reshaped how she thinks about executing tasks to analysing systems, identifying gaps, and building solutions that are practical, relevant and scalable.”

Highlighting NITDA’s roles in training and reshaping corps members into solution‑driven innovators, Lukman M. Abdullahi, an ex‑corps member, said the structured exposure at the agency was central to the development of the Secure Smart ID solution. He explained that NITDA’s work environment and hands‑on training revealed practical inefficiencies in identity management. “At NITDA currently, staff members use multiple cards for different functionality — one card for access and one card for networking. Not only is this inefficient, but it is costly and product‑wasteful,” he said. He added that when any card is misplaced, “there is no alternative except to get a new one, which is time‑consuming and cost‑ineffective.” According to him, the solution integrates access, identity and business into one card, supported by “a digital ID via mobile and web applications for scenarios where someone doesn’t have a physical card.”

Abdullahi said NITDA’s impact extended beyond technical training to exposing corps members to real‑world problem‑solving and national platforms that continue to shape them even after service. “NITDA provided a gateway for innovators to showcase themselves — not just to high‑ranking officials but, to an extent, to the nation. That level of exposure and opportunity is very rare, especially for free,” he said. He added that exposing corps members to different spaces and environments “forces critical thinking and learning how to adapt,” describing it as “an important form of survival training.” Looking ahead, he said the team’s plan is nationwide expansion. “We want all government agencies and organisations, not just NITDA and its subsidiaries, to operate in this manner. We want Nigeria to evolve in how its processes function.”

For years, NITDA has been absorbing an average of 700 corps members annually, a figure that almost doubles its permanent staff strength. The Agency deliberately leverages this opportunity by prioritising training in emerging technologies, structured mentorship, and platforms that help corps members scale ideas from conception to real‑world impact.

Rather than treating the NYSC year as a routine public service requirement, NITDA has repositioned it as an innovation pipeline, where corps members are challenged to solve real problems and build commercially viable solutions before the end of their service.

The innovation space will serve as a practical hub for NITDA’s Idea to Impact programme, which supports corps members in refining early‑stage ideas into deployable products. Several projects developed by serving corps members are already in use within NITDA, while others are being prepared for commercialisation.

Aligned with President Bola Tinubu’s vision for youth economic empowerment and digital transformation, the commissioning of the NITDA Innovation Space marks a strategic shift in how national service is perceived — from a transitional year of waiting to a structured pathway for innovation, enterprise and long‑term impact.