Telecom
Telecom Promos: Real or Imaginary?
Telecommunication companies as part of their marketing strategies roll out promos at different times to maximize the sales of their products and to compensate their subscribers for their patronage.
Promos enable two-way dialogue between brands and audiences.
Since the advent of the telecommunications revolution, telecommunications companies have been at their competitive edge dishing out mouth watering bumper offers to their subscribers.
Such offers range from make money while you receive calls, get 10 percent free airtime on every recharge you make, to win cars and lots of other prizes.
In the real sense, sales promos help to build sales, reverse declining sales, or to convert from niche to mainstream.
The explosion in promos by telecom companies has raised concerns over their authenticity.
Ikechi Ogwuegbu, a business man said that some “promos are means of extortion. In a promo where millions of people are conditioned to buy recharge cards, the chances of people being picked are like a cattle passing through the eye of a needle. After the prizes have been presented, I have never seen a winner drive in the cars they claim to have won. The only one I can say is real is who wants to be a millionaire”
Pastor Mrs. Florence N. Toby, Mrs. Zainab Salami and Mr. Emeka Igenaka, all had early Christmas gifts last year as they won brand new Kia Rio cars in the Visafone Fantastic Bonanza 12 cars in 12 weeks promo.
The winners were picked in a raffle draw held in public view.
Also Edet Udo, a building materials trader, won a brand new BMW 3 Series in the Glo Win & Rule promo held in Calabar last December.
Elsewhere, Zain is offering instant N200 bonus airtime on every N2000 recharge using its physical cards; N100 bonus on every N1000 recharge and N50 and N20 bonus airtime on every N500 and N200 recharge respectively using recharge cards.
Toyin Owolabi, a medical doctor stated that “until I see with my eyes someone who has won, then and then would I believe it is real. I know of someone who buys credit worth N2,000 everyday, kept sending text messages to the operator’s required numbers on a daily basis and has not won a dime. I don’t bother myself playing it because I know it is fake. I have got text messages in time past informing me that I have won in one of the promotions but at the end of the day, it was all a lie”.
Chidi Okeke, a civil servant said that “they disturb me a lot with text messages asking me to participate in their promos. I see the promos as propagandas and I will not deceive myself by participating in one. It is nothing but an avenue of making money for themselves”.
Bisi Adebowale, a student added that “the promos are real because a friend of mine won a Honda VTEC in a telecom promo sometime ago.”
Mr. Emma Otokhine, Public Relations Manager Zain, said that “we don’t organize promotions without bringing it to the notice of the Nigeria Consumer Protection Council.
This body is saddled with the responsibility of protecting consumers’ rights and is empowered by law to protect consumer’s interest, preventing them from being exploited.
As part of giving credibility to the promos we conduct, journalists from the print and broadcast media are invited to cover the draw events in order for the whole world to see that nothing is done in secrecy.
Speaking of terms and conditions in promos, these always apply depending on the nature of the promo in question. The terms and conditions states what must be done to become a prospective winner.”
Whatever the argument, it is hoped that subscribers sees promos as incentives designed to stimulate the purchase or sale of a product, usually in the short term.
Telecom operators should concentrate efforts at improving the quality of their offering because as the saying goes, “a good market advertises itself”.
Telecom
NCC Expands IPv6 Board with the Appointment of Olusola Teniola, Funke Opeke Others

Olusola Teniola, ipNX Director has been named to the newly inaugurated IPv6 Council Board by the Nigerian Communications Commission (NCC), as part of a broader industry effort to accelerate Nigeria’s transition to Internet Protocol version 6 (IPv6).

The inauguration, which took place in Ikeja, Lagos, underscores the Commission’s renewed commitment to accelerating Nigeria’s transition to Internet Protocol version 6 (IPv6), a critical enabler of the country’s digital future.
Mr. Teniola joins a distinguished group of industry leaders, including Funke Opeke, Muhammed Rudman (Chairman), Chris Uwaje (Vice Chairman), Mary Uduma, Gbenga Adebayo, Lanre Ajayi, and Latif Ladid, alongside representatives from key regulatory and government institutions.
Speaking on his appointment, Teniola expressed appreciation to the NCC for the opportunity to serve and reiterated the importance of collaborative action in driving Nigeria’s digital transformation.
“The transition to IPv6 is no longer a future consideration; it is an immediate priority for Nigeria’s digital economy. As data consumption grows and emerging technologies such as 5G, IoT, and AI become more pervasive, we must ensure that our underlying infrastructure is scalable, secure, and globally competitive,” he said.
He further emphasized that achieving meaningful IPv6 adoption will require strong alignment across stakeholders, including telecom operators, internet service providers, enterprises, academia, and government.
“This is a collective responsibility. We must invest in capacity building, drive awareness, and create the right policy and regulatory environment to accelerate adoption. Nigeria cannot afford to lag behind in an increasingly connected world.”
The IPv6 Council Board has been tasked with developing and overseeing the implementation of a national IPv6 strategy, monitoring progress, and providing periodic updates on adoption levels across the country. The Council will also play a key role in addressing infrastructure challenges, strengthening technical expertise, and recommending policy incentives to support nationwide deployment.
Teniola’s appointment reflects ipNX’s continued commitment to shaping Nigeria’s digital ecosystem and advancing the development of resilient, future-ready network infrastructure across the country.
Telecom
QNET, Manchester City Host Football Clinic for Young Talents in Ghana

In a transformative initiative focused on youth empowerment, talent development and community impact, QNET, an international wellness and lifestyle company and a decade-long Official Direct Selling Partner of Manchester City , has successfully hosted an elite football clinic in Accra for 25 promising young Ghanaian footballers aged 7 to 11.

QNET
Delivered by official Manchester City coaches from 21 to 24 May 2026, the football clinic brought together talented young boys and girls from different communities across Ghana at AIS School Park, East Legon, for a unique opportunity to receive world-class football coaching, mentorship and life-skills training inspired by one of the world’s leading football clubs.
For many of the participants, the experience represented more than football. It was an opportunity to dream bigger, build confidence and believe that through hard work, discipline and determination, young Ghanaians can achieve their full potential both on and off the pitch.
Football holds a special place in Ghanaian culture and identity, inspiring generations of young people across the country. Through this initiative, QNET and Manchester City Football Club aimed to contribute meaningfully to the future of youth development in Ghana by creating an inclusive platform where children can learn, grow and thrive regardless of their background.
Trevor Kuna, Chief of Network Development at QNET said, “Football does something that few things can — it cuts across language, background and circumstance and gives young people a common language of ambition. When you watch these children on the pitch, you see not just their talent but their hunger to grow, to prove themselves, to be seen. At QNET, we believe that hunger deserves to be met with opportunity, and that is exactly what this clinic is about.”
The clinic focused not only on football skills and tactical development, but also on teamwork, leadership, discipline, perseverance and self-belief, values that are essential both in sport and in life.
Cherif Abdoulaye, QNET’s Deputy Regional General Manager for Sub-Saharan Africa, said,“,“When QNET took this initiative to Nigeria in 2023, we saw first-hand what happens when young people are given access to world-class coaching in their own communities — it shifts something in how they see themselves and what they believe is possible. Bringing it to Ghana felt like the natural next step. Ghana has a football culture that runs deep, and a new generation ready to carry it forward. We are proud that QNET and Manchester City can be part of that story.”
Philipa Harrison, Partnerships Marketing Manager for City Football Group’s MENA region, said “Over the past few days, we have witnessed tremendous passion, energy and commitment from these young players. This football clinic is about helping young people develop their abilities, enjoy the game and believe in what they can achieve in the future. We are proud to partner with QNET to bring this experience to young players in Ghana.”
For more than 10 years, QNET has been the Official Direct Selling Partner of Manchester City Football Club. QNET has also maintained a longstanding partnership with the Confederation of African Football (CAF), supporting major African interclub competitions including the TotalEnergies CAF Champions League and CAF Confederation Cup.
These partnerships reflect QNET’s broader commitment to youth empowerment, community engagement, and the development of sports across Africa.
Beyond its sports and community initiatives, QNET continues to champion ethical business practices, transparency and public education across its markets while working closely with stakeholders and authorities to address the misuse of its brand by unauthorised individuals.
Telecom
Telcos Mull Calculator to Address Data Depletion Complaints

Mobile Network Operators (MNOs) may introduce data calculator to enable users to measure their data usage and address complaints of rapid data depletion.

Data depletion is the rapid exhaustion of your internet data bundle before its expected expiration.
The data calculator is a tool that will show subscribers how their data is used daily.
Telecom operators, largely the MNOs, are already providing subscribers a daily report of data used the previous day, as part of directives from the Nigerian Communications Commission (NCC) to drive transparency.
According to a report by Nairametrics, an industry source confirmed the new measure, noting that subscriber complaints over data depletion have now become a major concern in the industry, as it undermines trust.
“An average subscriber believes their service provider steals their data once their data is exhausted before time or depletes faster than they expected, which is not true.
“Over the years, we have tried to enlighten subscribers on factors that could lead to the fast depletion of their data, which include smartphone functionality, among others.
“And now, we are looking at tools that could show the subscribers not just what they have used, but also how they have used it to further promote transparency,” the source said.
According to the source, operators are also intensifying their sensitisation campaigns to help subscribers understand why their data can run out quickly.
Recall that NCC carried out an audit about 24 months ago across the mobile networks and found out that there was “no major” issue of data depletion, contrary to claims and complaints by subscribers.
Findings showed that the major issue still concerns the types of mobile phones and the activities users perform on them.
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