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Airtel Dangles Data Bundle Freebies on Customers in New Campaign

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Airtel Nigeria, leading telecommunications service provider, has unveiled a new data campaign tagged “Join the Smartphone Network” which seeks to reward customers for their patronage, and also drive internet usage and penetration, in line with efforts to strengthen its relationship with customers.

As part of the benefits, customers receive instant data bonuses on activation of smart devices with 100 percent bonus on data recharge and 25% discount on Microsoft Lumia 535 smartphone purchased at any of its stores across Nigeria.

Customers who buy any smart device and activate it with an Airtel SIM will get up to 2GB data bundle instantly and thereafter enjoy 100% data bonus on activation of data bundles from 200MB to 1GB, for 12 months.

Speaking at the media launch of the campaign in Lagos, during the week, Maurice Newa, chief commercial officer, Airtel Nigeria, explained that the distinctive value proposition further affirms Airtel’s vision to be the most loved brand in the daily lives of Nigerians.

According to Newa, “this campaign was conceived to delight our customers. We want to connect with them in more smarter and rewarding ways, to fulfil their communication needs in a manner that makes it almost effortless and affordable. Indeed, we are giving our customers more reasons to stay on our network.”

He pointed out that as an innovative company, Airtel will continue to redefine the telecoms landscape with revolutionary products and services that will provide a rewarding experience for customers.

The CCO said: “the introduction of this offer is an attestation of our commitment to enrich customers with value proposition tailored to create comfort and a rewarding experience.”

The offer is also applicable to customers who purchase Dongles and Mifi from Airtel or partner stores.

On activation, they will get a bonus of 2GB and 4GB data plans respectively, while the purchase of Routers attracts an instant data bonus of 8GB data plan.

This category of customers will further enjoy 100% data bonus on activation of data bundles ranging from 200MB to 1GB, for 12 months.

The campaign is targeted at every customer who buys a smartphone or smart devices from Airtel and authorized retail partners. To activate the instant benefits of the campaign, customers will be required to text “JOIN” to 141.

The campaign, which is also aimed at promoting the use of internet, will provide customers wider opportunities to connect with friends, family and business associates.

 


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Telecom

AMN Activates Starlink Cellular Backhaul Connectivity in Nigeria

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Africa Mobile Networks Group (AMN) has said that its first of its base stations in Nigeria to connect to SpaceX’s Starlink constellation is now live and using the LEO satellite network for backhaul connectivity.

AMN Activates Starlink Cellular Backhaul Connectivity in Nigeria

It’s the first AMN base station to connect to Starlink since AMN and SpaceX signed a commercial deal in July 2023 to use Starlink for remote base station backhaul connectivity across Africa.

AMN said in a statement that Starlink’s low-latency connectivity enables its multi-carrier RANs to sustainably provide 2G, 3G and 4G services in remote, rural areas of Nigeria. AMN also said it also paves the way for the launch of 5G services, which AMN plans to do before the end of this year.

AMN, which builds, owns, operates and maintains mobile network infrastructure for African mobile network operators, currently operates 1,600 base stations across Nigeria.

The company said it will continue to install new sites throughout 2024 in Nigeria, as well as Democratic Republic of the Congo, Cameroon, Madagascar, Cote d’Ivoire, Benin and Rwanda. AMN also has operations in Bissau, Ghana, Guinea, Liberia, Sudan, and Zambia.

Starlink has been commercially available to consumers and enterprise customers since January 2023. Last week, according to a report from Nairametrics, Starlink slashed the price of its internet router by 45%, although its monthly subscription rate remains unchanged. No reason was given, but the report suggests the move may be related to the naira’s recent appreciation against the US dollar and other foreign currencies.

According to figures from the Nigerian Communications Commission (NCC), Starlink had over 11,200 subscribers in the country as of the third quarter of 2023 – which also makes it one of the top ISPs in Nigeria, the report said.

 

 

 

 

 

 

 

 

 


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FG Plans EO to Criminalise Fiber Cable Damage Costing Telcos Billions

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Nigeria will criminalize the destruction of broadband fiber cables following repeated complaints by MTN Nigeria Communications Plc and other telecommunications companies that they are losing billions of naira, according to people familiar with the matter.

FG Plans EO to Criminalise Fiber Cable Damage Costing Telcos Billions

Federal ministry of works, which supervises federal road constructors, is finalizing the regulation that will be signed as an executive order by President Bola Tinubu, said the people, asking not to be identified as they weren’t authorized to comment.

While there are presently laws against vandalism, the authorities are aiming to regulate construction firms more closely.

The order will enforce stiff penalties on offenders, said the people, declining to provide more details or say when it will be signed.

“Telecom assets are critical backbone that supports the economy across sectors,” said Temitope Ajayi, a senior presidential aide, who noted that the Association of Telecommunications Companies (ATCON) has been demanding the classification for years.

New rules will provide “further assurance that the Nigerian government will protect their investments against vandals and criminal elements.”

The Nigerian Communications Commission (NCC) estimates that the sector will make up more than a fifth of the country’s gross domestic product by the end of 2027, up from 13.5% in the third quarter of last year.

The move will help alleviate pressure on the telecoms sector, which is facing increased operating costs and sales pressures from a sharp depreciation in the currency and a threefold increase in energy prices.

Repairs and revenue losses from damaged cables is estimated to have cost the sector almost 27 billion naira ($23 million) last year alone, documents seen by Bloomberg show.

MTN Nigeria, the biggest wireless operator in Africa’s most-populous nation, and Airtel Africa Plc bore the brunt of the costs, the documents show.

MTN suffered more than 6,000 cuts on its fiber cable last year, the documents show. On Feb. 28, a cut on its network in three different locations by a road construction firm, an oil serving company and someone burning rubbish in a manhole meant customers faced more than five hours of data and voice outages.

The operator relocated 2,500 kilometers (1,553 miles) of vulnerable fiber cables between 2022 and 2023, at a cost of more than 11 billion naira – enough to build 870 kilometers of new fiber lines to areas without coverage.

A presidential order on the matter would be welcomed, said Tony Izuagbe Emoekpere, president, Association of Telecommunications Companies of Nigeria.

“When it comes to communication infrastructure, they are destroyed at will, so we are eagerly awaiting the president’s order,” he said. “It would be a great boost to the industry, and it will also encourage investment.”

 

 


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Telegram Eyes 1Bn Users amidst Political Pressures

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Telegram, the messaging giant founded by Pavel Durov and headquartered in Dubai, anticipates hitting a remarkable milestone of one billion active monthly users within the next year.

Durov’s departure from Russia in 2014, prompted by governmental pressures to stifle opposition communities on his VK social media platform, underscores Telegram’s commitment to neutrality despite geopolitical challenges.

With 900 million active users currently, Telegram stands as a beacon of free speech in the digital realm, particularly influential in former Soviet Union republics and pivotal during conflicts like the Russia-Ukraine standoff.

Durov’s staunch advocacy for freedom of expression and opposition to censorship by tech giants like Apple and Google reinforces Telegram’s status as a neutral platform.

Opting for the UAE as its base, Durov cites its neutrality and openness as conducive to Telegram’s ethos, serving both opposition groups and governments alike while maintaining impartiality.

In Durov’s vision, the pursuit of freedom eclipses material gain, shaping Telegram’s trajectory as a bastion of digital liberation.

 

 


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