Worldwide Smartphone Market statistics has shown that Apple has overtaking Samsung to the Top Position of Smartphone Market, While Overall Shipments Decline 6.3% in the Fourth Quarter of 2017.
A slower than expected 2017 holiday quarter closed out the year bringing minimal change to the worldwide smartphone market when compared to 2016.
According to International Data Corporation (IDC) preliminary data from the Worldwide Quarterly Mobile Phone Tracker, smartphone vendors shipped a total of 403.5 million units during the fourth quarter of 2017 (4Q17), resulting in a 6.3% decline when compared to the 430.7 million units shipped in the final quarter of 2016.
For the full year, the worldwide smartphone market saw a total of 1.472 billion units shipped, declining less than 1% from the 1.473 billion units shipped in 2016.
Developed markets such as China and the United States both witnessed a decline during the quarter as consumers appeared to be in no rush to upgrade to the newest generation of higher-priced flagship devices.
Anthony Scarsella, research manager, Mobile Phones at IDC, said “The latest flock of posh flagships may have had consumers hitting the pause button in the holiday quarter”.
“With ultra-high-end flagships all the rage in 2017, many of these new bezel-less wonders proved to be more of a luxury than a necessity among upgraders.
Even though we have seen new full-screen displays, advanced biometrics, and improved artificial intelligence, the new and higher price points could be outweighing the benefits of having the latest and greatest device in hand.”
Jitesh Ubrani, senior research analyst with IDC’s Worldwide Mobile Device Trackers, said “In the presence of ultra-high-end flagships, the still high-priced flagships from the previous generation seemed far more palatable to consumers in 2017.”
“Many high-profile companies offered their widest product portfolio ever in hopes of capturing a greater audience.
“Meanwhile, brands outside the top 5 struggled to maintain momentum as value brands such as Honor, Vivo, Xiaomi, and OPPO offered incredible competition at the low end, and brands like Apple, Samsung, and Huawei maintained their stronghold on the high end.”
Smartphone Vendor Highlights shows that Apple experienced a slight downturn from the previous holiday quarter as iPhone volumes reached 77.3 million units, a year-over-year decline of 1.3%.
Volumes were still enough to push Apple past Samsung and back into first place in the smartphone market, largely because of iPhone 8, 8 Plus, and iPhone X.
Apple continues to prove that having numerous models at various price points bodes well for bringing smartphone owners to iOS.
Although demand for the new higher priced iPhone X may not have been as strong as many expected, the overall iPhone lineup appealed to a wider range of consumers in both emerging and developed markets.
Apple finished second for the full year in 2017 shipping 215.8 million units, up 0.2% from the 215.4 million units shipped in 2016.
Samsung remained the overall leader in the worldwide smartphone market for 2017 despite losing out to Apple in the fourth quarter.
The Korean giant shipped 74.1 million units in 4Q17, down 4.4% compared to the 77.5 million units from last year.
Samsung finished the year with 317.3 million shipments, up 1.9% from the 311.4 million shipments in 2016.
Despite the failure of the Note 7 combined with the endless collective pressure from Chinese players along with Apple, Samsung has managed to remain on top through thick and thin.
The pending arrival of their next flagship, the Galaxy S9, may represent the brand’s best chance of winning over both new and current customers in 2018.
Huawei continues to hold the number three position despite intensified competition from growing Chinese players such as OPPO and Vivo.
Huawei shipped 41.0 million units, down 9.7% from the 45.4 million shipped in the fourth quarter of 2016.
The 2017 results look much better for the Chinese giant as the Honor brand helped pushed sales both inside and outside of China.
Huawei shipped 153.1 million units, up 9.9% from the 139.3 million unit shipped in 2016.
The Mate series and Honor sub-brand continued to drive crucial volume in numerous markets, while the Y series thrived at the low-end.
Recent aspirations for breaking into the U.S. market are on hold as both AT&T and Verizon recently cut ties to bring Huawei flagships to the U.S.
Entering the U.S. through an official carrier remains critical for Huawei if it wishes to eventually dethrone market leaders Apple and Samsung.
Xiaomi managed to double its share to 7% from 3.3% during the holiday quarter last year.
This comes as no surprise since the company has continued to focus on growth outside China, with India and Russia being two of its largest markets.
The company has been expanding its number of Mi Stores and Mi Service Centers, with fast buildout coming in markets like Indonesia.
It also appointed Lazada to be the official online store and partnered with Indosat to offer a telco bundling package, where consumers can get Xiaomi’s smartphone for free by purchasing a data package for a one-year period.
In India, Xiaomi also launched Redmi Y-series in India and roped in Bollywood celebrity Katrina Kaif to endorse the selfie-centric smartphone series as its first product endorser.
The Redmi 5A, which was launched at US$78, saw more than a million devices being sold within a month.
The brand continued to expand its retail presence by adding more preferred partners, launching new Mi stores, and partnering with large format retail stores.
OPPO dropped one place to the 5th position as the company shipped 27.4 million smartphones while managing to maintain 12% growth for the full year, amounting to 111.8 million smartphones.
Like Xiaomi, OPPO has also managed to move beyond the domestic Chinese market and gain a foothold in other Asian countries like India, Indonesia, and Vietnam.
In Indonesia, it launched the new F5 series in 4Q17 and also announced its partnership with AOV, a MOBA game.
It ran a “selfie campaign” tour in many big cities in Indonesia to promote the AI feature in its selfie camera.
In India, it continued to invest in celebrity endorsements and events.
However, it faced a slight decline as it made some changes to its channel strategy by being more selective about its retail partners.
NDPR to Safeguard Personal Data of Nigerians -DG NITDA
Mallam Kashifu Inuwa Abdullahi, director general, National Information Technology Development Agency (NITDA), has disclosed that the motive behind the issuance of Nigerian Data Protection Regulations, (NDPR) by the Agency was to safeguard the right of natural persons to data privacy, fostering safe conduct for transactions involving the exchange of personal data, enablement of Nigerian businesses to be globally compliant and competitive and to create jobs for Nigerians.
Mallam Abdullahi revealed this Friday while delivering the keynote address at the 6th annual conference of Institute Internal Auditors of Nigeria, (IIAN) with the theme:, “Agility and Resilience” which was held on zoom conference platform.
The Conference aimed at preparing participants across Internal Audits, Internal Controls, risk management, revenue and Government assurance and other business professionals to learn how to leverage on new technologies and procedures towards actualisation of the organisation’s goals and objectives.
The NITDA DG who was represented Director e-Government Development and Regulations, Dr Vincent Olatunji stated that since inception of the Agency in 2001, it has been playing a catalytic roles to spur the infusion of technology into nation’s work processes reiterating that the Agency plays “critical roles in capacity development, provision of working tools for Ministries, Departments and Agencies (MDAs).
“NITDA also has an existing arrangement with the office of the Auditor General of the Federation to aid the office in the discharge of its activities.”
Mallam Abdullahi said, “The Nigeria Data Protection Regulation (NDPR) was issued on 25th January, 2020 by my predecessor, DrIsa Ali Ibrahim Pantami, the Honourable Minister of Communications and Digital Economy.
“As part of his think-tank then, our thinking was that Nigeria needed to quickly provide a regulatory framework for the processing of personal data.
“This was even more pertinent in consideration of the global implications of non-performance.
“Businesses where losing bids because investors felt there was no data privacy regime in Nigeria.
“The Agency’s implementation of the NDPR has been innovative and impact oriented. For the first time in data protection implementation, auditors became recognised as Data Protection Compliance Organisations (DPCO)”.
He maintained that NITDA has 72 licensed DPCOs among which are members of this “august body,” adding that “this posture is not as a result of lack of professionals in the IT industry, rather, we have made conscious efforts to carry every relevant stakeholder along in our developmental regulatory strategy.
“ I hope this noble institute would repay NITDA’s generosity by imbibing ethical and professional principles on your members for better implementation of the Regulation.”
Earlier in his remarks, the Managing Director and Chief Executive Officer, New Capital Cooperatives Society Mr. Benedict Anyalenka while commending the organisers of the conference affirmed that data privacy and protection should be a requisite skill needed for development of the Information Technology Sector as it would create platform for protection of information against unauthorized usage.
Anyalenka, however, called for proper awareness on the importance of data privacy among organisations and stakeholders across the country to safeguard citizens’ data.
FG Reveals Plans to Deploy Technology in the Health Sector
As part of its response to the COVID-19 pandemic, the federal government of Nigeria has announced plans to deploy information and communications technology (ICT) in the country’s health sector.
This is part of the plans to achieve transparency and accountability in health care delivery across the country.
Dr. Ngozi R. C. Azodoh, director, Special Projects, Federal Ministry of Health, who represented Osagie Emmanuel Ehanire, Honourable Minister of Health, revealed this while speaking at MTN Nigeria’s Revv Programme masterclass on Thursday, September 17, 2020 .
The virtual session themed ‘Bridging the healthcare divide through technology and partnerships’ had in attendance health sector experts including Chief Executive Officer, Hygeia HMO Limited, Obinnia Abajue; Chief Operations Officer and Co-Founder, Afya Care, Kola Oni; Managing Director, Ingress Health Partners, Dr. Orode Doherty and Chief Executive Officer, Tremendoc Limited, Ugochukwu Chikezie. The session was moderated by the General Manager, Business Development, MTN Nigeria, Omotayo Ojulatayo.
According to Azodoh, the federal government has put structures in place to utilise ICT as part of efforts to standardise the healthcare system.
“The government is working hand in hand with state governments across the country to maintain transparency and accountability, adding that ICT and other forms of electronic platforms are currently being improved and expanded following the federal government’s COVID intervention”.
She also shared that the ministry is willing to support small businesses in the sector imploring the participating SMEs to seize the opportunities provided by The Revv Programme.
“I want to ask everyone who is listening to write to the MTN Revv team and say this is one thing I want the Federal Ministry of Health to do to help my business then we can engage on how to proceed,” she enthused.
In her parting remarks, she also commended MTN Nigeria for providing a platform for SMEs to expand their capacity. “I must commend MTN for this excellent initiative. It has been very productive for me and an opportunity to transfer knowledge.”
The Revv Programme is an initiative from MTN Nigeria to help small businesses rethink and retool their operations in order to withstand the effect of the COVID-19 pandemic using a four-pronged approach that includes masterclasses, access to market, productivity tools support and advisory initiatives.
Peace House Charity Foundation Seeks for DCTC Intervention
Mallam Kashifu InuwaAbdullahi, director general, National Information Technology Development Agency (NITDA), asserted that if we do not empower our people, they become a problem to the society in future.
He made this know on Friday while receiving a delegation from Peace House Charity Foundation,Yola who were at the Agency’s Corporate Headquarter, Abuja to seek for interventions in the areas of ICT.
The representative of the Director General, Dr. Vincent Olatunji, Director eGovernment Development and Regulation stated that one of the mandate of the Agency is the deployment of ICT infrastructure as such the Foundation’s visit at this time is very apt as the Agency is relentlessly working on the implementation of the Digital Economy strategy.
MallamAbdullahi affirmed that Agency at the moment is looking for organisations to partner with to sustain Digital Capacity Training Centres deployed across the country.
He commended the effort of the organisation in assisting orphans with not only providing basic education but also the provision of skills, mentorship and moral upbringing.
Speaking earlier, Mr Mohammad Bello, a Director with the Foundation said that the organisation was at the Agency to seek for ICT intervention and to commend NITDA’s effort in promoting ICT knowledge across the nation.
He stated that the organisation supports education for the orphans and the less privileged, promote health care delivery especially among women and children, provide sensitisation workshop for parents (mothers) on parenting and matrimonial home, promote unity and encourage self-reliance among the populace.
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