E-Business
Bellafricana.com Relaunches, Focuses on Afrocentric Products

As part of her quest to bridge the gap between artisans, manufacturers of Afrocentric products and their consumers, Bellafricana, a company that promotes the beauty of Africa relaunches an online platform showcasing unique businesses of products and services made in Nigeria (Africa).
The online platform is now (www.bellafricana.com) launched to showcase, promote and celebrate local creative artisans and small business owners of Afrocentric brands in Africa. Starting with Nigeria her home-land, the plan is to take it one African Country at a time.
Speaking with new relaunched platform, Bukky Asehinde, CEO, Bellafricana explained that there has been a vast increase in the number of unique businesses who are maximising raw materials in Nigeria (Africa) and providing employment for local talents in the country.
She said, however, the major challenge is that these businesses fail to know the essence of Marketing, which is the heart of any business. Without marketing, a brand will not be visible.
Asehinde also the etymology of the word ‘Afrocentric’ means; originated, derived, made in Africa.
She said “To a large extent, it’s not as if Nigerians don’t want to patronize products made in Nigeria, but they aren’t aware of most of these brands with good quality standard”.
“The only difference”, she said, between an imported product and a local one, take for instance a gift item is the quality and durability of the products. You would also notice that, majority of Afrocentric businesses are raising their standards and quality to be globally competitive.
“There is however, a huge difference between a product that is made by hand and a product that is made with machines; the time, creative thoughts put into it and so much more. This is why only a few people that value Intellectual Property can truly put a price to such products and services.
Bellafricana will be starting with 3 main categories; Arts and Crafts, Fashion, Home and Living, and look to expand as she grows.
According to Bukky, any business that will be listed on Bellafricana goes through a verification process whereby checks are done on the products to attest to the standard and quality.
As much as we would like to help everybody, we are also selective of the brands that are listed and only want people that; understand the essence of good quality standards, are passionate about sharing their crafts with the world and are ready to expand their business and grow their revenue.
“We will help these Afrocentric businesses get to their target market mostly via digital marketing, which enables a wider reach of audience both Locally and Internationally, also through strategic collaborations”- She said.
Based on a research conducted on potential buyers of Afrocentric products by Bellafricana, it showed that 6 out of 10 people are willing to buy Nigerian made, however 4 out of 10 would rather not patronize Nigerian/African brands based on past experience. Experiences related to pricing, good quality standard, good customer service to name a few.
“With these past experiences, whether direct or indirect, we acknowledge that this is one of the challenges we are likely to face, sensitizing the public to patronize more brands.
“However, there has been a great improvement in the economy of brands that have very good and acceptable quality, but lack the essence of marketing.
“Hence, we are working towards eradicating the doubts of the target market towards buying Nigerian/African brands and working with these sellers on how to make their products more credible in the Nigerian market if they have intentions to be sustainable and expand,” she said.
Another research conducted on sellers of Afrocentric products by Bellafricana, showed that 8 out of 10 people that make Afrocentric products are focusing on the Internationally market before capturing the larger local Market, whilst 2 out of 10 have their focus on marketing locally and reach a larger target audience.
“Contrary to what a lot of people might think, with regards to the extent of the target market locally, we believe, why create a brand today and look at making it acceptable globally if one isn’t even able to make it acceptable locally.
“Our vision at Bellafricana, is to make Afrocentric products and services globally accessible. But as you know, Rome wasn’t built in a day.
“We are here to get manufacturers of Afrocentric products, recyclers of waste to unique products, made in Nigeria manufacturers, handcrafters, artisans with brands that have good quality standard in the forefront of the market while helping others to focus on building a quality brand and grow their standards.
“We already have over 10 brands listed; MitiMeth, Jewellery by Itoro Okon, Beautifully Nappy, Delavi Couture, Catyna Designs, Ty Tys Designs, Belle and Grace, Ion Jewelry and many more,” she explained.
The Bellafricana.com CEO added that by stating that Bellafricana is working really hard to ensure the Afrocentric manufacturers and artisans are improving their quality standards to a point that is acceptable, hence why we encourage Nigerians to patronize them so as to boost the economic growth during this downturn.
E-Business
NITDA Introduces Cloud Certification Boost Data Localisation Compliance

National Information Technology Development Agency (NITDA) has introduced so-called Nigeria’s Certified Cloud Register, regulatory framework developed under the agency’s National Sovereign Cloud Initiative to determine which cloud providers are authorized to handle sensitive data, such as banking records.

In effect, from October, NITDA requires banks, fintech companies and other regulated organisations to source cloud infrastructure providers from a national register of certified firms approved to host sensitive financial and government data.
The Certified Cloud Register, is expected to strengthen data sovereignty, improve regulatory oversight and support the implementation of the Central Bank of Nigeria’s (CBN) data localisation policy, which takes effect on January 1, 2027.
Under the framework, banks, fintechs, government institutions and other regulated entities will be able to verify whether cloud service providers, data centre operators, managed service providers and Artificial Intelligence (AI) infrastructure companies have met NITDA’s certification requirements before entrusting them with critical digital workloads.
The initiative is expected to provide regulated institutions with a standardised process for selecting cloud infrastructure providers that satisfy Nigeria’s technical, security and regulatory requirements.
According to NITDA, the framework establishes “a common national standard, an independent assessment process and a public register of approved providers that banks, fintechs and government institutions can rely on when selecting cloud infrastructure partners.”
The register is expected to become a key compliance tool ahead of the CBN’s directive, which requires all payment transaction data generated within Nigeria to be stored and processed locally, effective from January 1, 2027.
The policy applies to deposit money banks, microfinance banks, mobile money operators, payment service providers, switching companies and other financial institutions.
The certification regime is also expected to reshape Nigeria’s cloud computing ecosystem, making regulatory approval a major requirement for cloud providers seeking to handle sensitive data for regulated industries.
Figures cited by NITDA showed that Nigeria’s 10 largest banks spent about N177.91 billion on information technology in the first quarter of 2026, representing a 31 per cent increase over the corresponding period last year.
A sizeable portion of the investment currently supports cloud infrastructure hosted outside Nigeria, a trend the new certification framework is expected to address by encouraging greater utilisation of compliant local infrastructure.
NITDA said the certification programme will apply the same technical and regulatory standards to indigenous cloud providers and international hyperscale operators, creating a level playing field for all companies seeking to provide cloud services to regulated sectors.
The agency also disclosed that more than 85 per cent of Nigerian businesses currently rely on cloud services, with the majority using infrastructure hosted outside the country.
It said the new framework is aimed at improving confidence in Nigeria’s digital infrastructure while promoting local capacity and enhancing oversight of critical national data.
Speaking on the objective of the initiative, Kashifu Inuwa Abdullahi, director-general of NITDA, said the programme is designed to strengthen Nigeria’s position in the global digital economy rather than exclude foreign technology companies.
According to him, the initiative is intended “to redefine the terms under which Nigeria participates in the global digital economy rather than isolate the country from international technology providers.”
The Certified Cloud Register forms part of broader efforts by the Federal Government to deepen digital trust, strengthen cybersecurity and ensure that critical financial and public sector data are managed in line with Nigeria’s evolving data governance and sovereignty objectives.
E-Business
Firm Advocates Healthy IT Habits to Strengthen Cyber Resilience

At the recent Cyber Security Weekend 2026 conference, Kaspersky shared the findings from its survey titled “Cybersecurity in the workplace: Employee knowledge and behaviour” which was conducted among employees from the Middle East, Turkiye and Africa (META) region.

The study highlights that everyday IT habits, including decluttering computers and reducing digital fatigue, can have a direct and often underestimated impact on an organisation’s cyber resilience.
The Kaspersky survey points to a growing challenge of digital fatigue in the workplace. 13.5% of employees surveyed in the META region confirmed that they made IT-related mistakes due to a lack of cybersecurity knowledge – a figure that shows the critical importance of continuous cybersecurity training and awareness programmes.
Among other reasons behind IT mistakes, respondents cited being in a hurry (30%), oversight (14%), being tired or stressed (12.9%) and having too many notifications (10%). The constant barrage of alerts, messages, and on-screen clutter is becoming an acute problem that can lead to costly IT errors, overlooked social engineering attacks, and even to cyber breaches.
The survey also examined employees’ digital workspace habits. An overwhelming 44.5% of respondents in the META region reported having between 10 and 20 icons on their desktop, while 30% admitted to having even more – with half to a full screen covered in them.
Meanwhile, 33% of respondents also keep more than 10 tabs open in their browser at any given time. Excessive icons and open tabs do more than distract attention and fuel procrastination – they can slow device performance and, in the case of unused applications, quietly collect data.
Interestingly, most employees regularly disinfect their keyboards and phone surfaces (21.5% have adopted this habit since the COVID pandemic). However, digital cleanliness has not kept pace: 55% of respondents remove needless files once a month or more often; the rest perform digital clean-ups far less frequently – once a quarter, or even once a year.
Managing digital noise is key to staying alert: only essential notifications should remain active, especially during periods of deep focus on critical project deliverables. Regular breaks are just as vital for maintaining both well-being and cyber vigilance.
According to the survey, 78% of respondents spend their work breaks eating or drinking, while 58% chat with friends and colleagues. However, stretching and physical exercise is a more effective way to relieve stress and recharge focus – a habit adopted by only 14% of employees.
“It is important to recognise that digital fatigue is a real and growing stress factor: the constant stream of notifications, cluttered screens, and information overload gradually erode focus and make employees far more susceptible to mistakes and social engineering attacks. Simplifying your digital environment is not just a productivity tip, it is a cybersecurity measure”, says Brandon Muller, senior security consultant for the META region at Kaspersky.
E-Business
Extremist Groups Are Using Social Media to Recruit African Youth, New Report Warns

Pan-African digital rights organisation Paradigm Initiative (PIN) has warned that violent extremist groups are increasingly exploiting digital platforms to recruit, radicalise and manipulate young people across the Sahel region.

The organisation raised the concern in a new policy brief titled “Digital Frontlines: Countering Online Radicalisation and Violent Extremist Narratives in the Sahel.”
According to the publication, extremist groups are shifting from traditional recruitment methods to digital platforms, including social media, encrypted messaging applications, short-form video platforms and online financial incentives, to target vulnerable populations.
PIN noted that unemployed youths and people facing insecurity and limited economic opportunities are particularly susceptible to online recruitment campaigns.
The organisation said that although governments have intensified efforts to combat violent extremism, responses to the digital dimension of the threat have failed to keep pace with rapidly evolving online tactics.
It argued that addressing online radicalisation requires more than surveillance and restrictive measures, recommending investments in digital literacy, stronger community resilience, improved early-warning systems and credible counter-narratives.
PIN also urged governments to work closely with technology companies and civil society organisations to disrupt extremist recruitment while protecting citizens’ digital rights.
The report further highlighted the growing convergence between organised crime and violent extremist groups, noting that online propaganda increasingly promises financial rewards, belonging and purpose to vulnerable young people.
According to the organisation, this trend underscores the need for policymakers to prioritise prevention alongside conventional security responses.
Speaking on the findings, Moussa Waly SENE, Programmes Officer for Francophone Africa at Paradigm Initiative, described the digital space as a new frontline in the fight against violent extremism.
“As more young Africans come online, stakeholders must ensure that digital platforms remain spaces for opportunity, innovation and civic participation, not recruitment grounds for violent extremist groups. Protecting digital rights and protecting vulnerable communities should be mutually reinforcing objectives,” he said.
Among its recommendations, the policy brief called for stronger regional cooperation to tackle cross-border online extremist networks, rights-respecting content moderation and greater accountability by digital platforms.
It also advocated expanded digital literacy programmes to strengthen resilience against online manipulation and community-led initiatives that empower young people to identify and reject extremist narratives.
The organisation further urged policymakers to develop security measures that balance national security objectives with the protection of privacy, freedom of expression and access to information.
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