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Bellafricana.com Relaunches, Focuses on Afrocentric Products

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As part of her quest to bridge the gap between artisans, manufacturers of Afrocentric products and their consumers, Bellafricana, a company that promotes the beauty of Africa relaunches an online platform showcasing unique businesses of products and services made in Nigeria (Africa).

The online platform is now (www.bellafricana.com) launched to showcase, promote and celebrate local creative artisans and small business owners of Afrocentric brands in Africa. Starting with Nigeria her home-land, the plan is to take it one African Country at a time.

Speaking with new relaunched platform, Bukky Asehinde, CEO, Bellafricana explained that there has been a vast increase in the number of unique businesses who are maximising raw materials in Nigeria (Africa) and providing employment for local talents in the country.

She said, however, the major challenge is that these businesses fail to know the essence of Marketing, which is the heart of any business. Without marketing, a brand will not be visible.

Asehinde also the etymology of the word ‘Afrocentric’ means; originated, derived, made in Africa.

She said “To a large extent, it’s not as if Nigerians don’t want to patronize products made in Nigeria, but they aren’t aware of most of these brands with good quality standard”.

“The only difference”, she said, between an imported product and a local one, take for instance a gift item is the quality and durability of the products. You would also notice that, majority of Afrocentric businesses are raising their standards and quality to be globally competitive.

“There is however, a huge difference between a product that is made by hand and a product that is made with machines; the time, creative thoughts put into it and so much more. This is why only a few people that value Intellectual Property can truly put a price to such products and services.

Bellafricana will be starting with 3 main categories; Arts and Crafts, Fashion, Home and Living, and look to expand as she grows.

According to Bukky, any business that will be listed on Bellafricana goes through a verification process whereby checks are done on the products to attest to the standard and quality.

As much as we would like to help everybody, we are also selective of the brands that are listed and only want people that; understand the essence of good quality standards, are passionate about sharing their crafts with the world and are ready to expand their business and grow their revenue.

“We will help these Afrocentric businesses get to their target market mostly via digital marketing, which enables a wider reach of audience both Locally and Internationally, also through strategic collaborations”- She said.

Based on a research conducted on potential buyers of Afrocentric products by Bellafricana, it showed that 6 out of 10 people are willing to buy Nigerian made, however 4 out of 10 would rather not patronize Nigerian/African brands based on past experience. Experiences related to pricing, good quality standard, good customer service to name a few.

“With these past experiences, whether direct or indirect, we acknowledge that this is one of the challenges we are likely to face, sensitizing the public to patronize more brands.

“However, there has been a great improvement in the economy of brands that have very good and acceptable quality, but lack the essence of marketing.

“Hence, we are working towards eradicating the doubts of the target market towards buying Nigerian/African brands and working with these sellers on how to make their products more credible in the Nigerian market if they have intentions to be sustainable and expand,” she said.

Another research conducted on sellers of Afrocentric products by Bellafricana, showed that 8 out of 10 people that make Afrocentric products are focusing on the Internationally market before capturing the larger local Market, whilst 2 out of 10 have their focus on marketing locally and reach a larger target audience.

“Contrary to what a lot of people might think, with regards to the extent of the target market locally, we believe, why create a brand today and look at making it acceptable globally if one isn’t even able to make it acceptable locally.

“Our vision at Bellafricana, is to make Afrocentric products and services globally accessible. But as you know, Rome wasn’t built in a day.

“We are here to get manufacturers of Afrocentric products, recyclers of waste to unique products, made in Nigeria manufacturers, handcrafters, artisans with brands that have good quality standard in the forefront of the market while helping others to focus on building a quality brand and grow their standards.

“We already have over 10 brands listed; MitiMeth, Jewellery by Itoro Okon, Beautifully Nappy, Delavi Couture, Catyna Designs, Ty Tys Designs, Belle and Grace, Ion Jewelry and many more,” she explained.

The Bellafricana.com CEO added that by stating that Bellafricana is working really hard to ensure the Afrocentric manufacturers and artisans are improving their quality standards to a point that is acceptable, hence why we encourage Nigerians to patronize them so as to boost the economic growth during this downturn.


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Opay Plans IPO in US, Targets $4Bn in Valuation

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Opay, a financial technology (fintech) firm, is working with Citigroup Inc., Deutsche Bank AG, and JPMorgan Chase & Co. for an initial public offering (IPO).

Opay Plans IPO in US, Targets $4Bn in Valuation

According to a report by Bloomberg on Friday,  sources said the platform, backed by SoftBank Group Corp., is considering a listing in the United States and is targeting a valuation of about $4 billion.

They added that the company could proceed with the share sale later this year, although the timing and size of the offering are yet to be finalised.

Opay is one of Africa’s fastest-growing fintech firms, offering mobile payments, transfers, and other financial services across Nigeria.

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The fintech company, Citi, Deutsche Bank, and JPMorgan have not publicly commented on the IPO plans.

Like Opay, Flutterwave, a major fintech company in Africa is planning an IPO.

 


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How Nigerians Search is Changing — and Why it Matters for Our Businesses

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By Olumide Balogun

There was a time when using a search engine felt like cracking a code. You typed two or three carefully chosen keywords, hoped the machine understood, and waited to see what came back. People had to learn the language of machines, shrinking complex needs into stilted phrases.

How Nigerians search is changing — and why it matters for our businesses

Olumide Balogun, Director, West and East Africa at Google.

That era is ending. Today, a person can ask a question the same way they would ask a colleague, and the technology is finally learning to respond in kind. Nowhere is this shift more visible than in Nigeria, where a young, mobile-first population expects tools to keep pace with how they actually think and speak.

This change carries weight far beyond convenience. It is reshaping how Nigerian businesses reach customers and how customers find what they need.

For years, marketing online meant wrestling with rigid keyword lists. A small business owner had to guess every possible phrase a customer might type. If you sold ankara dresses, you tried “ankara dress,” “Nigerian print fabric,” “traditional wear Lagos,” and a dozen variations, hoping you covered the gaps. Anything you missed was a missed customer

The new wave of conversational search makes those lists feel ancient. People now ask layered, specific questions: “Where can I find a sustainable tailor in Yaba who makes office wear?” Older systems would have stumbled on a query like that. Newer ones, powered by artificial intelligence, can read intent and stitch ideas together. They connect a question to a relevant local website that a basic keyword search might never have surfaced.

The shift is starting to show up in concrete tools. Google’s AI Max for Search ads, now a year old, is one of the more visible examples. In plain terms, it lets a business describe what it sells and who it serves in everyday language, and the system figures out which searches to match it to, instead of forcing the owner to write hundreds of keywords by hand. Early adopters report stronger revenue growth than peers, and users say results feel more useful because the technology connects ideas for them, often surfacing local sites that would not have appeared before.

There is a quieter benefit too. When advertising becomes more relevant, it stops feeling like an interruption. An ad that answers a real question is no longer noise; it is information. That changes the texture of the internet. The marketplace gets less cluttered, and people spend less time wading through results that do not fit what they were looking for.

None of this is automatic. The technology only works if it can understand human nuance, and human nuance in Nigeria is not the same as human nuance in California. A search for “owambe outfit” or “small chops for fifty people” demands cultural context, not just linguistic translation. Newer features try to bridge that gap. AI Brief, a part of the same Google toolkit, lets a business owner type plain instructions, like “focus on sustainable traditional wear, keep a premium tone,” and the system follows them. This is steering by intent, not by keyword bingo.

There are gains for businesses with deep catalogues too. A retailer with thousands of items no longer has to match every question to the right page by hand. Tools such as Google’s Final URL Expansion read the search and send the customer straight to the page that fits, in real time. In travel, finance, and healthcare, where compliance matters, the same systems can carry mandatory legal text into every ad automatically. Regulated industries can grow without cutting corners.

These are not abstract wins. They are the difference between a small business being found by a customer in Abuja at 9 p.m. and being lost in a sea of generic results, between a hospital reaching the right patient and a tailor in Surulere being discovered by a bride planning her wedding.

We should not pretend the transition is finished. AI is imperfect. It can misread context, amplify mistakes, and require careful oversight. Regulators, businesses, and users all have a role in shaping how it develops in our market. The broader direction, however, is clear, and it is one Nigeria should engage with rather than resist.

Nigeria is a nation of storytellers and traders. Our markets, physical and digital, have always been about conversation. The technology of search is finally beginning to mirror that. It is becoming less of a vending machine and more of a market stall, where you can ask a question, get a real answer, and discover something you did not know you needed.

That is the bigger story behind any single product launch. It is about how a country full of voices is finding new ways to be heard. For Nigerian businesses willing to adapt, the opportunity has never been clearer.


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Firm Reveals a 37% Increase in Malicious Packages Compromising Software Supply Chains

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According to Kaspersky telemetry, almost 19,500 malicious packages were found in open-source projects by the end of 2025, representing a 37% increase compared to the end of 2024.

Modern software development is inseparable from open-source components. However, open-source software may contain intentionally hidden threats which can leave the products that use malicious packages vulnerable to manipulation, including supply chain attacks. According to a new Kaspersky global study, supply chain attacks have emerged as the most common cyberthreat facing businesses over the past year.

Kaspersky reminds about high‑profile supply chain attacks that have emerged recently: In April 2026, the official website for CPU-Z and HWMonitor, free tools used by hardware enthusiasts, IT administrators and system builders worldwide to monitor hardware performance was compromised, silently replacing legitimate software downloads with malware-laced installers.

Analysis from Kaspersky GReAT showed that the compromise window was approximately 19 hours. Kaspersky telemetry detected that more than 150 victims across multiple countries faced this attack. The majority were individual users, which is consistent with the consumer-facing nature of the compromised software. Affected organisations spanned retail, manufacturing, consulting, telecommunications and agriculture.

  • In March 2026, Axios, one of the most widely used JavaScript HTTP clients, was compromised. The attackers hijacked a maintainer’s account and published poisoned versions of the package (1.14.1 and 0.30.4). The malicious releases contained no harmful code in Axios itself but introduced a phantom dependency that deployed a cross-platform RAT, contacted a C&C server, and then erased traces of itself for macOS, Windows and Linux. Both versions were removed within hours, and the dependency was quickly put under a security hold. Kaspersky GReAT confirmed that the attack was not standalone – it shared tactics, techniques and procedures with Bluenoroff’s GhostCall and GhostHire campaigns, presented at the Security Analyst Summit in 2025.
  • In February 2026, the developers of Notepad++, a widely used open-source text and code editor, disclosed that their infrastructure had been compromised due to a hosting provider incident. Kaspersky GReAT researchers discovered that attackers behind the Notepad++ supply chain compromise had used at least three distinct infection chains and targeted a government organisation in the Philippines, a financial institution in El Salvador, an IT service provider in Vietnam and individuals across several countries.

 “According to our survey, 31% of enterprise businesses have been impacted by a supply chain attack in the past 12 months. Nevertheless, the security level of open‑source projects is not necessarily lower than that of proprietary-vendor solutions. In some cases, an active open‑source community can quickly discover and remediate vulnerabilities, whereas proprietary systems often rely on internal teams for audits.

The open‑source community strives to monitor emerging risks, cybersecurity specialists conduct researches to find vulnerabilities and malicious code in open‑source software, promptly notifying their users and the community. Completely eliminating the potential risks is impossible, but they can be minimised also with the help of security solutions and automated code‑analysis tools,” comments Dmitry Galov, Head of Kaspersky GReAT Russia and CIS.


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