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Connect Market CEO tells Nigeria’s Tech Market Leaders to ‘Think Big’

Mr. Tunji Adeyinka, Chief Executive Officer Connect Marketing Services Limited has challenged business owners in Ikeja Computer Village, Nigeria’s largest technology market cluster to start thinking out of the box, if they hope to scale up in today’s competitive business landscape.
According to the CEO of Connect Marketing, business leaders in Ikeja Computer Village, popularly called “Otigba”, have to start thinking out of the box if they still want to remain relevant in the technology business.
Mr. Adeyinka, the CEO of Connect Marketing, gave the advice in a thought leadership keynote presentation, “Small is Unsafe” delivered at Technology Times Breakfast Meeting, which was attended by business leaders from Ikeja Computer Village.
The event also witnessed the official unveiling of Computer Village Expo 2015 (CVE ‘15); an annual showcase event of Nigeria’s largest technology market inspired by Technology Times to connect buyers and sellers of consumer technology under one roof on December 9-12, 2015.
To illustrate his point to in his thought leadership keynote, the CEO of Connect Marketing began by playing a short video clip of how a wildlife chase in which a bigger carnivore devoured its prey because of its advantage of size.
In explaining how the competition in the jungle relates to the real-life business terrain, Adeyinka says that, ‘’our life is wildlife and the kind of market where we participate in is like wildlife where the big players devour the smaller ones.
According to the CEO of Connect Marketing, “no matter how small or big the market we operate in, there is always a fight where the big always overpower the small.’’
According to Mr. Adeyinka, “it is important for business people to have a conceptual framework for competition where you devise a market strategy on how best you can compete in your market space.’’
He advised the business owners to look beyond the now and tap into the harvest of opportunities that abound especially in this tech-driven age where virtually most businesses are now online.
“You are competing with a virtual market and an organized brick and mortar shop like the shopping malls, big plazas and you are dealing with a large percentage of consumers who are willing to pay for convenience, so it’s better you start thinking big now.’’
According to Mr. Adeyinka, “a lot of us operating in this market operate as a retail channel, so we need to think out of the box. The fear of operating in this channel is that the risk I see like a market in Computer Village is that in the next three years, that market will consolidate and about 70 per cent of the businesses there will be eaten up.’’
The CEO of Connect Marketing told attendees at the event that, “if your presence is only limited to Computer Village alone, then your risk is 80 per cent. That is why increasingly, we need to think start thinking big.’’
He adds that, “we need to start looking at various options moving forward and one of such options is collaboration. The future is about partnership and collaboration. We need o start looking out for people who have competence in our business areas and synergize with them. That way, we would achieve more.’’
Complementing the suggestion by Mr. Adeyinka’s keynote presentation, Mr. Tunji Balogun, the Managing Director of Brian Integrated System, also underscored the need for more collaboration among the business leaders in the market.
Mr. Balogun, who is also the immediate past President of Computer and Allied Product Dealers Association (CAPDAN), the umbrella association of the Computer Village said that, “it is about time for us to start trusting each other and you can’t do business on your own. Even if you are not merging, you can have consortium of companies where you put your force together and go after the market.’’
According to the ex-CAPDAN President, “I was one of those that started Computer Village and I saw the risk and but the empowerment for us right now is to come together to think out of the box and to start adding value to what we do.’’
Also speaking at the event, Mr. Shina Badaru, Founder and CEO of Technology Times, told attendees that the CVE ’15 Expo was inspired by a shared commitment to work together with business owners in Computer Village to promotes the nation’s largest technology market cluster.
‘’Over the last couple of years, Technology Times has been collaborating with the leadership of the market associations to explore opportunities and initiative that we can collaborate on in to foster growth in the market”, he told the forum.
According to the CEO of Technology Times, “we envision the CVE ’15 Expo to be the first of its kind, a showcase event that will bring showcase the very best of Computer Village and connect consumer technology buyers and sellers.’’
CVE ’15 scheduled to hold December 8-9, 2015, at the Haven Event Centre in Ikeja GRA, promises to leave an unforgettable experience for participants, Badaru said noting that, “we have picked a location that will be convenient for buyer and sellers to meet together”, Mr. Badaru told attendees at the official announcement of CVE 2015.
“Our vision is to make CVE ’15 be the most important event that will gather business leaders in Nigeria tech market cluster and our projection is to attract over 2 million visitors in the country to the show and another 20 million cyber visitors”, added Mr. Badaru, who confirmed that there will be daily live video feeds of the event on the Internet.
News
UK Appoints Peter Vowles as British High Commissioner to Nigeria

The UK Government has announced the appointment of Mr Peter Vowles as the next British High Commissioner to the Federal Republic of Nigeria.

Mr Vowles succeeds Dr Richard Montgomery CMG and is expected to take up his post in Abuja in September 2026. Dr Montgomery remains in post until that time.
Mr Vowles brings extensive diplomatic and development experience to the role, having served as His Majesty’s Ambassador to Zimbabwe from 2023 to 2026 and previously as Ambassador to Myanmar from 2021 to 2022.
He has held senior leadership positions across the FCDO and its predecessor department DFID, including as Transformation Director and Director for Asia, Caribbean and Overseas Territories.
Earlier in his career, Mr Vowles worked in international development across South Asia, Central Africa and East Africa, including postings in Bangladesh, India, the Democratic Republic of Congo and Kenya. He began his career in Zimbabwe, where he worked in education and development.
Peter Vowles said: “I am honoured to be appointed as British High Commissioner to Nigeria. Nigeria is a country of immense importance to the United Kingdom, and I look forward to working closely with Nigerian partners to strengthen our relationship across trade, development and security.”
News
Nigeria’s Apapa, Tin Can Ports Make Global Top 20 Improvement List

World Bank has ranked the Apapa and Tin Can Island Port complexes in Lagos among the world’s 20 most improved ports in its 2025 Container Port Performance Index (CPPI), released in June 2026.

The ranking places both ports in the “Top 20 Port Improvement Since 2020” category, reflecting significant gains in operational efficiency and vessel turnaround time.
The CPPI is a global benchmark used to assess the efficiency of container ports based on factors such as cargo handling speed, ship turnaround time and overall logistics performance.
According to the report, the improvement highlights ongoing reforms and modernization efforts within Nigeria’s maritime sector.
The Managing Director of the Nigerian Ports Authority (NPA), Mr Abubakar Dantsoho, attributed the recognition to ongoing policy reforms and infrastructure upgrades in the sector.
He said the development reflects the impact of economic policies of President Bola Tinubu and the support of the Minister of Marine and Blue Economy, Mr Adegboyega Oyetola.
“With the investor-friendly policies of President Bola Ahmed Tinubu providing the impetus for increased investment to drive our port infrastructure and equipment modernisation programme, coupled with the unflinching support of the Honourable Minister of Marine and Blue Economy, Adegboyega Oyetola, we have all it takes to further enhance trade facilitation, improve competitiveness and boost the national economy,” he said.
The NPA said the recognition is expected to strengthen investor confidence in Nigeria’s maritime sector and enhance the country’s position as a regional trade and logistics hub.
It noted that improvements in port operations are already contributing to increased efficiency in cargo movement and reduced delays at key terminals.
The authority also pointed to ongoing efforts to modernise port infrastructure and expand digital systems aimed at improving service delivery.
Earlier in February 2026, the NPA said the federal government had intensified efforts to position Nigeria as a leading maritime destination through port rehabilitation and modernization projects.
It also highlighted public-private partnership initiatives, including developments at the Lekki Deep Sea Port, as part of broader reforms aimed at improving efficiency and attracting investment.
The CPPI ranking is expected to further boost Nigeria’s maritime profile and encourage additional investment in the sector.
News
PalmPay Joins Industry Leaders @ Digital Pay Expo 2026

As digital payment adoption continues to grow across Nigeria and emerging markets, the next phase will depend not just on innovation, but on the strength, reliability, and trustworthiness of the infrastructure behind it.

While the ecosystem has made clear progress in recent years, trust remains a critical issue for users, businesses, and operators alike. Questions around resilience, security, interoperability and transaction reliability continue to shape how the market evolves and how confidently digital payments can scale.
These issues will be central to the deliberations at Digital Pay Expo 2026, where fintech leaders, payment operators, and other ecosystem stakeholders will gather under the theme, “Seamless Digital: Fostering Pan-African Market Expansion in the Era of AI.”
PalmPay’s participation reflects its continued commitment to building trusted and scalable payment infrastructure, while contributing to the broader industry efforts to strengthen systems, standards, and partnerships needed to support long-term ecosystem growth.
Speaking ahead of the event, Olorunfemi Hanson, Head of Marketing and Communications at PalmPay Nigeria, said: “As the financial services ecosystem continues to grow, trust and reliability become even more important.
“The industry’s next phase will be shaped not only by innovation, but by the strength of the infrastructure supporting it. Digital Pay Expo provides an important platform to address the resilience, interoperability, and trust issues that will shape the future of digital payments growth across Africa.”
The event, scheduled to be held from the 17th to the 18th of June, 2026, will feature Chika Nwosu, Managing Director of PalmPay Nigeria, alongside other distinguished guests, including the Director-General, Payment System Management Department (PSMD), Central Bank of Nigeria. The event will examine how the industry can balance innovation, regulation, and scalability while strengthening trust across the digital payments value chain.
For PalmPay, this event reinforces its role in supporting a more resilient, secure and scalable payments ecosystem for Nigeria and emerging markets more broadly.
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