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Consolidation Must Happen in Telecom —Turshir

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Turshir Maheshwari is the chief commercial officer of Starcomms Plc, a Code Division Multiple Access (CDMA) operator, he has helped in making the company a preferred brand with his several years of experience having worked with telecommunications companies in India and Uganda. He spoke on issues around building the brand and other industry issues.

Coping with low ARPU in the industry
Although this is a challenging time in the business of telecommunications in the country, but we have being succeeding where others are failing because we see the consumer as the centre of our business. In whatever thing we do, we look at it from the consumer perspective before doing it.
For instance, if you look at mobile phone, ordinarily it is a device that makes life convenient, for us we are looking at how we can make life much more convenient with the device. This goes beyond voice that is my philosophy. That is the reason why we have launched new value added services such as the one that allows the subscribers to listen to Bible or Quran on their phone, you can access your facebook account on the phone. These are services which we have launched. As long as you provide the customer with what he or she wants and you do it well, I think the rest is easy. However, during recession one need to manage cost which is one aspect, but one thing which we actually focus on is superior service delivery and innovation. We try to make things very easy for the consumer, for instance before now if our subscribers want to recharge their data service they have to go our shops and do it, but now, we came out with innovation that allows subscribers to recharge their modems online or through short message service (SMS) . If a subscriber wants to know his or her balance on the modem, all he or she needs to do is to pick a Starcomms phone send an SMS to a number and his or her balance will be sent to him or her phone. These are small things we have been doing that dear us to the customer. Customer queries and feedbacks are taken very seriously in the company, whatever thing the customer said we try to respond to it quickly.
Maintaining this standard
We have key performance indicators for every department in Starcomms, outside that everybody in Starcomms is customer centric. There are various ways through which we get feedback from the customers, we do carry out research where customers are asked how they feel about us and how they feel about other operators we use it to bench mark our service and give the customer a new experience. In addition, we get feedback from our call centres, we also get feedback from our page on facebook all these are monitored and actions are taken along this line. It is all about getting the right feedback from the customer, and acting quickly on it.
Having pioneered the self care portal as a means for our customers to interface with our network without recourse to Starcomms shops nationwide, we are mindful of the need for continuous interaction with them so that we can determine how to bring innovation to bear on their needs. With the survey, we seek to discover areas that Starcomms customers would like us to improve and identify new innovations for the Nigerian market. As a responsive network, the total satisfaction of our customers is a priority with us. So, this survey helps us get there.
About Starcomms survey which is a further step towards excellence in customer relations which has become the hallmark of the company. For months now, Starcomms customers have been having the rare opportunity of relating directly with the company’s CEO to lodge complaints or to make one enquiry or the other about Starcomms products and services through an email address: [email protected]
The company took this step in recognition of challenges that telecommunication customers face in an attempt to resolve issues on the services they are receiving.
Another thing about standard is that we don’t only look at standard within telecommunications industry; we believe that as we are in the service industry, our focus is to be the most admired brand in the service industry, which means that we benchmark ourselves on everything we do against banks, airlines and hotels. This is one of the reasons why we launched Interactive Voice Response (IVR) service, which are in Yoruba, Hausa, Igbo and Pigin. Customers can do a lot of self service through this service.
Recent Awards
Our most recent award is the Superbrand award which is an internationally recognized award for most preferred brands especially in Nigeria. It is something great. This award got to us by a pleasant surprise. One day we received a letter from Superbrand Nigeria that we have been awarded this award. None of us in the company knew that we are going to win it. They look at various parameters which included conducting survey among consumers on the brands they identify with. It is the consumers that selected Starcomms as their most preferred brand.
What does awards means to you?
Awards beckons on us that we need to work harder for us to remain on top as well as raises the bar of performance. It also means that we need to improve on the standard which has been set for you through the award that is more commitment in order not to loose it to competition. The customers have put their trust on us; we can not afford to fail them. This means that we cannot relax thinking that we have arrived; we need to be moving in all directions in terms of service, network, customer care and in terms of value for money. These are something which we have been doing which I believe earned us these awards.
Focus on data occasioned by your subscribing to MainOne cable
Quality is an ongoing process and the whole world is changing what you would perhaps not think of doing on the internet some five to six years back, today you are doing it. In the data service space, what the customer wants is reliability and speed. About the coming of MainOne, before now, the internet pipe was actually choked; there were not much bandwidth available. It was becoming an issue for someone like us, but with the cable, we will be able to improve our services much better especially broadband.
Delivering Broadband services outside Lagos
Our broadband service is available in several other areas where we have rolled out voice service, they include Lagos, Abuja, Port Harcourt, Calabar, Warri, Ibadan, Benin, Kaduna, Kano, Ilorin, Jos among few others. These are the cities where we are providing broadband services and we are not going to stop there because we know that providing broadband service in rural areas or up country town will enhance business activities. In developed countries were broadband services are available in rural areas, farmers are able to get better price for their produce, simply because they are able to get what the price of such commodity is in the city sitting down in the village. This is made possible by the availability of broadband internet service. We acknowledge all these and plan to extend our coverage beyond the cities I mentioned earlier even in the villages.
Customers expectation from the Company in near future
 Our customers should look forward to a very high level of service, excellent service in all respect, be it data or voice as we focus on quality across our services. When I say quality all across I mean all aspect, be it network, customer care or even the terminal switch which we are selling.
Subscribers are eager to experience better quality of products and services, if you provide them quality they will grab it up. For instance, we recently launched a phone which is a high sense phone that cost N9, 999. It comes with a quality key pad, it is data enabled with clour screen, and the phone is just selling without any advertisement. What customers should expect is better quality of service, better terminal equipment and above all innovation in all these areas.
Consolidation in the industry
It is difficult to predict now what will happen in the industry in terms buying over other operators, all I can say is that consolidation will be there. I think consolidation is something that is bound to happen in this sector.
Outsourcing in the sector
Outsourcing is good for the industry. The point is if you outsource, somebody else is managing the service for you. I think that we and other service providers need to focus on the service which we provide to the customer. We should be managing the brand, distribution network and finance which are the heart of the business. Outsourcing is a good thing to do, we are evaluating it. However, some other companies have outsourced virtual everything, they have outsourced IT, network, and call centre. What the operators are managing is their brand, finance and distribution network. It allows the operator to focus on the key strength which it has got for efficient service delivery.

 

 


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Xenophobia: MTN Nigeria Belongs to Nigerians, Not Only South Africans — Toriola

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Karl Toriola, chief executive officer, MTN Nigeria, has stated that the telecom company is “a Nigerian company through and through,” emphasising that it belongs as much to Nigerians as to its global investors, with over 11 million Nigerians holding indirect stakes through pension funds.

Xenophobia: MTN Nigeria Belongs to Nigerians, Not Only South Africans — Toriola

Toriola also defended the federal government’s approval of telecom tariff adjustments, noting that the move helped prevent a financial crisis in the sector and enabled the company to ramp up capital expenditure to about N1 trillion in 2025 to improve network quality.

Speaking during an interview on Arise News, the MTN boss dismissed claims that the company is solely South African, despite its origins.

According to him, MTN Nigeria is incorporated locally, listed on the Nigerian Exchange, pays taxes in Nigeria, and is largely managed by Nigerians.

“We are labelled as a South African company because MTN Group was founded in South Africa. But the reality is that MTN Group has a very diverse global shareholding. Only about 50 percent of the shareholding is African, while the rest is held by investors from North America, Europe, the United Kingdom, the Middle East and Asia-Pacific,” he said.

Speaking further on MTN Nigeria’s identity, Toriola stressed the company’s deep roots in the Nigerian economy.

“MTN Nigeria is a Nigerian company through and through. We are domiciled in Nigeria. We are listed on the Nigerian Exchange. We pay all the taxes, duties and levies expected of us, and we are run by Nigerians.

“I am Nigerian. Apart from one executive, every member of our executive committee is Nigerian, while our entire expatriate workforce in Nigeria is just four people.

“We have over 201,000 retail investors, while about 11 million Nigerians own MTN shares indirectly through pension funds. We are very proud of our Nigerian identity,” he stated.

On the recent telecom tariff adjustment, Toriola said the increase was driven by necessity rather than profit motives, noting that operators were struggling to meet basic financial obligations before the review.

“People perceived the tariff increase as an aspiration for profitability, but the reality was that we were on our knees financially. We couldn’t even pay our month-to-month bills with the revenues we were generating. The tariff adjustment was an absolute necessity. It enabled us to stay alive,” he said.

He added that the improved revenue base has enabled MTN to scale up infrastructure investments to enhance service delivery.

“In the first quarter of this year alone, we spent N390 billion on capital expenditure, compared with a profit after tax of N359 billion. That shows our commitment to improving quality of service,” he said.

Addressing concerns over poor network quality, Toriola attributed the challenges to increasing demand, infrastructure gaps, vandalism, insecurity, and unreliable power supply.

“There are people who deliberately pour petrol into our manholes and set them on fire. A single incident can knock out services for millions of subscribers. We also face security challenges that prevent our engineers from quickly accessing some sites.

“In addition, we operate about 18,000 sites nationwide, each requiring generators, batteries, rectifiers and constant fuelling because of inadequate public electricity supply. All these affect quality of service,” he explained.

While acknowledging that service quality still needs improvement, he assured customers of continued investment.

“We are not perfect, but we are investing aggressively and continuously striving to do better,” he added.

On allegations that telecom operators deliberately deplete customers’ data, Toriola said findings often point to background data usage by smartphone applications.

“There is a perception that MTN goes and takes customers’ data, but our studies have shown repeatedly that background applications are consuming much of that data.

“I encourage customers to check their device settings. Daily automatic backups are unnecessary for many users. If possible, carry out backups over Wi-Fi instead of mobile data,” he advised.


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MTN Nigeria Celebrates Volunteers at Y’ello Care Impact Showcase

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MTN Nigeria celebrated its 2026 edition of the 25 Days of Y’ello Care employee volunteerism initiative with an impact showcase held at the MTN Rooftop, Ikoyi, on Wednesday, June 24, 2026.

MTN Nigeria Celebrates Volunteers at Y’ello Care Impact Showcase

MTN Nigeria

This year’s edition saw employees move beyond financial donations to invest their time, skills, and even their blood [donations] into underserved communities across the country.

The impact showcase served as a reflection point on weeks of intensive outreach, including the recent medical intervention at Badore Market in Ajah, where traders received free screenings for hypertension, diabetes, and other non-communicable diseases which schools benefit from and many more.

Hundreds of market women, artisans, and residents benefited from on-the-spot consultations, medications, and health education sessions led by MTN staff volunteers.

In Lagos, the initiative brought critical health and wellness resources directly to the youth at Kuramo Senior College. Volunteers led intensive health awareness campaigns and structured medical outreach programmes, equipping students with vital information on preventive care and personal well-being.

Simultaneously, the regional execution extended to the nation’s capital to support the busy transit community at Utako Motor Park in Jabi, Abuja.

This regional activation targeted transport workers and commuters with the “Know Your Numbers” campaign, providing accessible basic health screenings, general wellness education, and essential medical checkups designed to promote long-term preventive healthcare.

Setting the tone for the ceremony, Ayham Moussa, Chief Operating Officer, MTN Nigeria, praised the dedication of staff volunteers who consistently showed up across the campaign’s field activations. “From day one, we said we don’t just give money we sacrifice, we put in the effort, we go to the field, and we even give our blood.

“Not many companies are doing what we are doing today. We are one of the very few making this kind of big impact,” he said.

Building on that sentiment, Odunayo Sanya, Executive Director of the MTN Foundation, celebrated the cultural shift the initiative has triggered both inside and outside the organisation. “The greatest takeaway from Y’ello Care is that it confronts you with your privilege and helps you channel that privilege in the right direction.

“Someone told me today that she never knew MTN would do these kinds of things in the market. We are changing the narrative of what MTN means to communities,” she noted.

The impact showcase ultimately reinforced that Y’ello Care is a sustained movement embedded in MTN Nigeria’s corporate culture. With healthier markets, empowered communities, and inspired employees as visible proof of impact, the company signaled that its commitment to equitable health and social good will continue well beyond the 25 days shaping a future where business and purpose remain inseparable.

 


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Listicle: 10 Essential Meta Safety Tools Every Parent and Teen Should Know

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As teens spend more time online connecting, creating, and exploring their interests, safety needs to be built into their digital experiences.

Listicle: 10 Essential Meta Safety Tools Every Parent and Teen Should Know

To ensure safe, age-appropriate online experiences for teens, Meta has Teen Accounts to give parents more peace of mind and address their top concerns: making sure teens see age-appropriate content and don’t experience unwanted contact.

Here are 10 ways Teen Accounts are helping create safer and more positive online experiences for young people.

  1. Teen Accounts Are Private by Default: Teen Accounts automatically come with private settings enabled. This means teens must approve new followers, and people who don’t follow them cannot view or interact with their content. And with Teen Accounts teens under 16 need a parent’s permission to change any settings to be less strict.

  2. Stricter Messaging Controls Reduce Unwanted Contact: Teen Accounts are automatically placed in the strictest messaging settings, allowing messages only from people teens already follow or are connected to.

  3. Sensitive Content Is Limited Automatically: Teens are automatically enrolled in Teen Accounts and defaulted into 13+ age appropriate content settings, These settings help create a more age-appropriate experience by limiting exposure to sensitive content such as violence, graphic imagery or content promoting cosmetic procedures. Teens also won’t be able to follow, message or see accounts that regularly share age-inappropriate content, or whose profile photo, name or bio suggests the account may not be suitable for younger users.

  4. Protections Against Bullying Are Built In: Meta automatically enables its strongest anti-bullying protections for Teen Accounts. Hidden Words filters offensive language from comments and message requests, helping create a more positive experience.

  5. Tagging and Mentions Are More Controlled: To reduce unwanted interactions, teens can only be tagged or mentioned by people they already follow.

  6. Screen Time Reminders Encourage Healthier Habits: After 60 minutes of daily usage, teens receive reminders encouraging them to take a break from the app and spend time offline.

  7. Sleep Mode Supports Better Digital Wellbeing: Teen Accounts automatically switch to Sleep Mode between 10 PM and 7 AM, muting notifications and sending automatic replies to direct messages overnight.

  8. Parents Can See Who Their Teens Are Chatting With: While parents cannot read their teen’s messages, supervision tools allow them to view who their teen has messaged over the previous seven days, creating greater transparency while respecting privacy.

  9. Parents Can Set Time Limits and Usage Schedules: Parents can establish daily Instagram usage limits and block access during specific times, such as school hours, study periods, or overnight.

  10. Family Center Gives Parents Resources and Support: Meta’s Family Center brings all parental tools across Instagram, Facebook, and Messenger into one hub, so parents can manage and supervise their teen’s experiences more easily. Parents can also see the topics their teen has chosen to explore, and access expert-backed resources to help them have meaningful conversations about being online.
    Building Safer Digital Experiences Together

Teen Accounts are designed to help parents feel more confident about their teens’ online experiences while empowering young people to connect, create, and discover content in age-appropriate ways. Combined with parental supervision tools, Family Center resources, and digital literacy initiatives, Teen Accounts represent Meta’s ongoing commitment to creating safer online spaces for young people and their families.


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