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Customers Urge Konga Travel to Sue Wakanow for Passing Off

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Nigerians have lampooned Wakanow, one of the players in Nigeria’s travel booking industry for engaging in unethical business practices.

Customers Urge Konga Travel to sue Wakanow for Passing Off

Specifically, the company has been accused of fraudulently encroaching into the digital business space of Konga Travel; another major player in the industry.

Indeed, the issue highlighted arose from the complaints of a number of customers who had tried to book flights on Konga Travel.

Wakanow had deployed an online ad which clearly has Konga Travel stated but which, when clicked, re-directs to the Wakanow website.

The ad which had succeeded in luring unsuspecting customers of Konga Travel to the Wakanow website has drawn the ire of a number of Nigerians; many of whom have urged Konga Travel to sue Wakanow for the deception.

‘‘I have been a customer of Konga Travel since inception,’’ said Mr. Zubby Azubuike. ‘‘I have also followed the current Rolls Royce promo that Konga Travel is running. Usually, I walk into a Konga Travel store when I want to book my flight. But this time, I decided to book online as I wanted to win as well. When I typed Konga Travel, the first link I saw took me to Wakanow. That is fraud. I know Wakanow has been struggling in recent times but I am surprised that they can descend so low unethically andt hat such a well-known company can go to such lengths in infringing on the goodwill of another company.’’

Another customer of Konga Travel, Haruna Mojeed, a businessman, faulted the actions of Wakanow and defined it as an act of desperation which is not expected from the Obinna Ekezie-led company which was reputed for decency.

‘‘What has changed in Wakanow in recent times,’’ he queried.‘‘I am disappointed to see this. This kind of unethical business practice should be seriously punished. Nigeria is not a jungle. Why present your business as if it had a connection to that of another when that is not the case? I urge Konga Travel to take action on this.’’

In fact, investigations by this medium confirms the development.

A cursory Google search of the name – Konga Travel – brings up a number of search results. However, the first one reads as follows: Konga Travel | Wakanow has the best deals | wakanow.com

A Business Law attorney, Ibe Okafor, described this as a clear case of passing off. Further, he has urged Konga Travel to take Wakanow to court for the deception and demand hefty damages.

As a matter of fact, the law of passing off prevents one trader from misrepresenting goods or services as being the goods and services of another, and also prevents a trader from holding out his or her goods or services as having some association or connection with another when this is not true.

‘‘This is an open and shut case of passing off,’’ Okafor stated. ‘’The offence of passing off is both a common law and statutory remedy in Nigeria as it is statutorily supported by Section 3 of the Trademarks Act. Konga Travel should institute a suit immediately and demand huge damages against Wakanow,’’ he advised.

 


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E-Business

Sundiata Post Media Unveils Dealboku, eCommerce Platform

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Sundiata Post Media Limited, a multimedia news platform, has launched Dealboku,  its e-commerce platform.

Sundiata Post Media Unveils Dealboku, eCommerce Platform

In a statement, Max Amuchie, founder/CEO of Sundiata Post Media, said Dealboku is an idea whose “time has come”.

Amuchie said Dealboku is different from other conventional online shops where goods are sold at shelf prices, as its e-commerce platform is an online deals marketplace where merchants are made to sell same products and offer same services at a discounted price.

“We have built a robust platform that is unique in its approach to e-commerce. Both buyers and sellers are assured of excellent customer care and quality products and services at discounted prices,” he said.

According to him, “with the establishment of Dealboku, Sundiata Post has made history as the first media platform in Nigeria to go into the full e-commerce business”.

In her remarks, Hannah Atomode, Dealboku’s project consultant, said the goal of the platform is to help customers get good discounted deals to their doorsteps.

“The team has been working very hard to build a beautiful and user-friendly website. This is a platform that comprises various products and services from fashion, automobile, furniture, foods, beauty, food, Spa and wellness, hotels, online training etc,” she said.

“The payment system is not cumbersome, it is so simple and easy to use.”

Atomode added that the e-commerce platform offers three payment options, which are card payment, wallet or bank transfer.

 

 


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AtaraPay Redefines e-commerce Space

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AtaraPay, an online escrow service has reiterated its commitment toward redefining and enhancing cash on delivery service in Nigeria in a way that promotes trust, transparency and protects the interest of both parties.

Yemi Adebiyi, Executive Director of TrustPay Technologies Limited, made this known in a statement in Lagos, where he said the emergence of e-commerce in Nigeria has changed the way Nigerians buy and sell goods.

He said that although bias and skepticism against online shopping persist, over time more consumers have begun to embrace the concept of purchasing items online and getting them delivered at their doorstep.

He said: “The advent of the COVID-19 pandemic has also made it imperative for sellers to diversify their sales channel to include an online, omnichannel strategy.”

He noted that, however, over time increased cases of internet fraud, frequent internet payment transaction failures only served to worsen the perception of customers paying online without physically inspecting the goods.

Adebiyi pointed out that as a workaround, cash-on-delivery options quickly became a popular choice with customers who preferred to double-check items in hand before paying in cash. This served as an approach to address the trust deficit and guarantee quality assurance.

He said that the introduction of escrow service by African start-ups such as AtaraPay, Paylock, Truzo has come in handy in addressing the issue of trust between buyers and sellers in a way that promotes transparency and protects the interest of both parties.

Adebiyi explained that AtaraPay’s business relationship with Consolidated Hallmark Insurance Plc enables it to provide a service that can be trusted and reliable enough to take away the monetary bottlenecks and resolve every crisis during transactions.

“This is a safe way to strike an equilibrium between customer and merchant credibility while eliminating fraud in the process,” he added.


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Konga to Employ over 100,000 Nigerians through Konga Affiliate Project

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Konga, composite eCommerce giant has revived YUBOSS, a stellar reseller scheme now re-christened as Konga Affiliate through which it is offering millions of smart unemployed and under-employed Nigerians an opportunity to earn unlimited income and ultimately achieve economic freedom by partnering with the company.

Equally important, the Konga Affiliate programme which grants successful applicants instant sign-up at affiliate.konga.com offers a comprehensive partnership to affiliates.

Built upon the very popular YUBOSS scheme which the company floated under Yudala, the central idea behind the revamped Konga Affiliate programme is Konga’s burning ambition to reach the unreached and under-served Nigerians in the hinterlands and other parts of the country through the affiliates whom it has identified as critical partners in this initiative.

This is in addition to the desire to reach more of the growing band of savvy, quality-minded Nigerians in search of a reliable channel for their purchases.

Specifically, the programme affords affiliates who sign up a chance to earn unrestricted income through mouth-watering commissions on every successful sale of products on the Konga platform.

Most importantly, hardworking and successful affiliates can grow through the ranks to ultimately become the owner of a Konga franchise store.

Further setting apart the Konga Affiliate programme is the immense benefits it offers affiliates.

These include access to Konga’s world class assets including its global supply chain, massive warehousing facilities for bulk deals, swift delivery of orders through Kxpress, its in-house logistics company which boasts advanced delivery capabilities, digital payments through KongaPay, a Central Bank of Nigeria-licensed e-wallet as well as round-the-clock customer service support.

Affiliates can also enjoy access to credit facilities and training resources, mentorship opportunities with renowned entrepreneurs and global business leaders as well as sponsorship of mega deals and contracts.

In addition, the programme which has a structured progression path has been touted as a useful way out of the current harsh economic crunch and rising unemployment which has hindered the ambitions of millions of smart Nigerians in search of opportunities to make an honest living.

The dire situation is further compounded by the rampaging COVID-19 pandemic which has hobbled businesses the world over and in Nigeria.

Prince Nnamdi Ekeh, co-chief executive officer, Konga Group, says the company is looking for hardworking, determined Nigerians it can empower and invest in to create wealth through the programme.

‘‘The Konga Affiliate programme which we have relaunched online at affiliate.konga.com is one of the strategies we are deploying in providing creative employment opportunities for millions of Nigerian youths.

“Our target remains the unemployed and under-employed. In fact, we are looking for partners that we can invest in through the programme.

‘‘As it stands, one of our ambitions at Konga is to ensure we reach more of the unreached and under-served Nigerians in majority of the 774 local governments across Nigeria.

‘‘There is no doubt that unemployment is on the rise. However, the efforts of government in creating jobs cannot cater to the army of unemployed and under-employed which is rising by the day.

“Through the Konga Affiliate programme, we are giving many Nigerians a way out of their current difficult circumstances into ultimate economic freedom.

‘‘Our goal is to see each successful affiliate, in turn, become an employer of labour. This is one of the fastest ways of reducing the spiralling unemployment and under-employment rates in Nigeria and giving hope to many,’’ he concluded.

Intending affiliates can register for a chance to join the programme at affiliate.konga.com


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