Aleogho Dokpesi, executive chairman, Daar Communications, has stated that Daarsat TV is operated from a superior technological offering and affordable for all Nigerians.
He said the organization is customer-centric in its approach, and as a result has more value to offer Nigerians. Daarsat, according to him operates on the latest technology which other pay TV stations do not possess.
Dokpesi said Daarsat has strong focus on exceptional customer service management and is conceptualized with a programme bouquet to satisfy the yearnings and aspirations of Nigerians.
The coming of Daarsat through Daar Communications Plc has certainly caused a revolution in the Pay TV structure in Nigeria. With over 50 exciting channels and more still coming on board, it has proved that Pay TV needs not be priced out of reach of all Nigerians who desire to own pay television regardless of status or location.
Apart from offering the lowest subscription price in the Nigerian Pay TV market, Daarsat is also offering features and freebies all the competitors combined have never offered Nigerians since they entered the satellite TV market, Dokpesi said.
According to him, Daarsat Pay TV is offering just one package but packed with marvelous channels (more than 50 channels with more yet to be launched). At N39, 900 for the decoder and dish, and just N5,500 monthly subscription tariffs, Daarsat is offering the cheapest tariff in the Pay TV market.
In addition to these, subscribers will also get an extra one month subscription on first three-month subscriptions. It is instructive to note that the same HD package is being offered in South Africa by a Pay TV brand for $1,000.
While competitors in Nigeria are offering their services on the Standard Definition format, Daarsat TV is offering the latest MPEG 4 High Definition decoders which will not require replacement unlike other MPEG 2 systems, in the digitized arena. In addition, the decoder comes with an Integrated Decoder Television (IDTV), which is a built-in satellite decoder capable of receiving digital terrestrial transmissions and analog transmission (current terrestrial transmission standard in Nigeria).
The decoder also comes with two HDMI inputs as well as RCA (phone) input. This technology is currently being adapted in some parts of Europe, USA, Asia and Middle East.
Customer relation is another area where the Daarsat Pay TV scores another excellent mark. In addition to the numerous freebies that is coming with the decoder package, every subscriber will get a free Visafone mobile phone on the Daarsat Virtual Private Network (VPN), which will enable them communicate with Daarsat customer care executives without being charged.
For those who want more, Daarsat is also offering an LCD television plus decoder. This package comes in two folds. The first is a 32 inch customized Daarsat HD Ready TV and a HD decoder at just N240,000; and a 42 inch customized Daarsat HD Ready TV and decoder and a decoder at only N340,000..
High Definition (HD) TV offers picture quality with four times more detail than Standard Definition (SD) TV, delivering stunning images, vibrant colours and more depth.
The HD-Ready Daarsat television and decoder are developed and built to the highest quality standards in addition to the innovative and exciting features that come with the appliances, the company has stated.
According to promoters of the Daarsat brand, the country’s first satellite high definition Direct-to-Home (DTH) Pay TV platform sports a bouquet of over 50 covering entertainment, sports, news, music and lifestyle, and over 4 different choices of decoders and PVR’s to suit customer needs; in addition to a hassle-free payment/billing system.