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Etisalat Unveils ‘Easy Cliq’ Package

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Etisalat Nigeria, has unveiled “Easy Cliq”, its exciting new package designed specifically for young people. The new package includes innovative and exciting features like Unlimited SMS, Free Midnight Calls, Bonus on Incoming calls, Facebook update service by SMS, Free MMS, Free data downloads, One Cliq-One Tune, Cliq Ring Back Tune and Talk’n’Share.
These features and freebies are bound to excite young people and help them shine in their various cliques and communities of interest. The Easy Cliq package comes as a pack of four individual SIM cards which are bundled together and numbered sequentially to give members of a clique or group easy identification for each other when they use it. 
Steven Evans, chief executive officer, Etisalat Nigeria, explained that Easy Cliq is tailored specifically to meet the needs and desires of the average Nigerian youth who values his friends, desires to constantly stay in touch with them and also desires to be on top of happenings in his funky world. “This product is further demonstration of our unflinching commitment to the needs of the Nigerian youth and their demand for innovative yet cost saving products and services. We have loaded Easy Cliq with these features and services that are sure to excite subscribers in the youth segment”, Evans said.
Wael Ammar, chief marketing officer, Etisalat, said that Easy Cliq offers Nigerian youths an opportunity to express themselves in many exciting ways. “Easy Cliq is loaded with features like Unlimited SMS, Free Midnight Calls, Bonus on Incoming calls, Facebook update service by SMS, Free MMS, Free data downloads, One Cliq-One Tune, Cliq Ring Back Tune and Talk’n’Share”.
“With Unlimited SMS from Etisalat, the subscriber gets a bonus SMS for every billed SMS. This means that each time a subscriber sends a text or SMS, they get free SMS that they can send to any of their friends on easy cliq. Young people on our network can also make Free Midnight Calls everyday between 12.30am and 4.30am as long as they have recharged with a minimum of N100 within the week,” Ammar said.
According to Ammar, with easy cliq, subscribers are automatically rewarded with free airtime for calls received from other networks as well as from Etisalat lines that are not on Easy Cliq under the package tagged Bonus on Incoming Calls feature. Subscribers will get 1 minute of free airtime for every 5 minutes of call received from outside the community. Any bonus minutes can then be used to call members of the Easy Cliq community.
“Also, consumers can take advantage of the 10 free MMS they stand to gain every month as long as they have used with a minimum of N500 during the month. The one cliq, one tune feature allows the easy cliq subscriber to check and confirm if their friend’s number is on Easy Cliq,” Wael explained extensively. Another innovative feature of Easy Cliq is that the receiver of a call can agree to share the cost of the call initiated to them with Talk ‘n’ Share. In this case, both the caller and the receiver split the call costs 50/50.”
The package allows subscribers the opportunity to update their status on Facebook simply by sending an SMS to a short code. They can write messages on their walls and contribute to blog sites all by sending SMS from their mobile phones. Subscribers can also upload pictures and videos directly from their phone to their Facebook profile via MMS. Easy Cliq subscribers can entertain their callers with the Cliq Ring Back Tune service, where the caller is entertained with different snazzy tunes when an Easy Cliq number is dialed.
For existing subscribers with interest in the Easy Cliq package, the company announced that it is possible to migrate from their current easy starter package by dialing *244*1#. First migration within the first 60 days of the launch of this product is free.”
With the launch of Easy Cliq, Etisalat now has two riveting products in the Nigerian market. The Easy Starter package, launched in October 2008, boasts of unique features such as Homezone, Receiver Pays, Missed Call Notification, Recharge others and SIM Toolkit.

 

 


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AfCFTA Urges Africa to Stop Exporting Raw Materials

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Patience Okala, the National Coordinator and Chief Executive Officer of the Nigeria AfCFTA Coordination Office has urged African countries to stop exporting raw materials and instead focus on adding value to its natural resources if it is to fully harness the opportunities offered by the African Continental Free Trade Area.

She stated this on Thursday at the Streamsowers & Köhn 20th Anniversary Business Forum, where she stressed that value addition and beneficiation are essential to Africa’s industrialisation and long-term economic growth.

According to a statement issued on Friday by the Nigeria AfCFTA Coordination Office, she said the AfCFTA goes beyond the elimination of tariffs, serving as a framework for industrialisation, value addition, and job creation across the continent.

“AfCFTA is not only about tariffs; it is also about value addition. Africa has to stop exporting raw materials. We need to add value and ensure that beneficiation is done on the continent,” she said.

Okala also said Africa’s economic transformation would depend on the effective implementation of the AfCFTA rather than on the signing of trade agreements alone.

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“We have moved beyond negotiations. The success of AfCFTA will be measured by the extent to which businesses can access new markets, trade seamlessly across borders, and benefit from the opportunities created by the agreement,” she said.

She noted that Nigeria had intensified efforts to implement the agreement under the leadership of the Minister of Industry, Trade and Investment, Dr Jumoke Oduwole, including the development of simplified AfCFTA guides in six languages to help businesses understand and take advantage of opportunities under the trade pact.

Okala called for stronger collaboration among governments, regulators, and the private sector to eliminate barriers to trade and investment and build a truly integrated African market.

“As we move from policy to implementation, our collective responsibility is to ensure that the opportunities created by AfCFTA become practical realities for businesses, particularly MSMEs, women-owned enterprises, and young entrepreneurs across the continent,” she said.

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Cisco Explores AI for Nigeria Farmers

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Cisco is exploring artificial intelligence (AI)-powered solutions to support smallholder farmers in Nigeria, as part of efforts to expand digital inclusion and technology adoption.

The initiative focuses on improving agricultural productivity through accessible, data-driven tools.

The move aligns with growing collaboration between Nigeria and the United States under the Commercial and Investment Partnership, which prioritises the digital economy, agriculture and infrastructure.

Speaking at the 2026 World Business Chicago, Brian Tippens, chief social impact and inclusion Officer at Cisco, said the company is assessing practical AI applications to help farmers combine local knowledge with data insights.

He said Cisco is exploring tools such as AI-enabled WhatsApp communities, geospatial mapping and weather intelligence to support day-to-day farming decisions.

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The approach reflects a shift towards low-cost, mobile-first solutions suited to rural environments.

Tippens added that the Cisco Foundation is investing in early-stage startups developing technologies for local agricultural challenges.

Industry analysts note that AI adoption in emerging markets depends on locally relevant solutions, rather than large-scale enterprise deployments alone.

Beyond agriculture, Cisco plans to expand digital skills development in Nigeria through programmes such as the Cisco Networking Academy’s One Million Learners initiative.

Tippens said the programme also supports partnerships with organisations working with persons with disabilities, including those developing tools for people with visual impairments.

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He added that Cisco’s social impact strategy aims to improve access to technology and promote inclusion, including in conflict-affected regions such as Borno State.

Cisco’s initiatives form part of broader efforts to link digital skills, connectivity and AI adoption to economic development in Nigeria.

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FG launches AI capacity-building programme for 11,700 unity schools teachers

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Federal Government has launched a nationwide Artificial Intelligence (AI) capacity-building programme for teachers in Federal Unity Colleges, with about 11,700 educators set to acquire digital skills aimed at improving classroom instruction and preparing students for a technology-driven future.

FG launches AI capacity-building programme for 11,700 unity schools teachers

The initiative advanced with the signing of the Terms of Reference (ToR) between the Federal Ministry of Education and ICEDT Consult Limited, paving the way for the nationwide implementation of the AI Teacher Capacity Development Programme.

The programme, to be implemented through the ministry’s Education Support Services Department, is part of the Federal Government’s efforts to modernise Nigeria’s education sector, strengthen teacher professionalism and equip students with skills required in the digital economy under President Bola Tinubu’s Renewed Hope Agenda.

Speaking during the signing ceremony in Abuja, the Director of the Education Support Services Department, Gabriel Amudipe, described the initiative as a strategic investment in Nigeria’s teaching workforce and the future of education.

He said the nationwide rollout followed the successful completion of a pilot phase conducted in selected Federal Unity Colleges.

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According to him, the implementation model developed by ICEDT Consult Limited will ensure effective coordination and quality delivery of the programme across the country’s six geopolitical zones.

Amudipe urged officials responsible for monitoring the project to ensure strict compliance with the implementation guidelines and maintain the standards achieved during the pilot phase.

“The ministry remains committed to supporting innovative initiatives that strengthen teacher professionalism, improve learning outcomes and promote the responsible integration of emerging technologies into education,” he said.

Earlier, the Deputy Director of the Education Support Services Department, Oladele Fapohunda, described the programme as a strategic intervention designed to deepen digital innovation across Federal Unity Colleges.

He stressed that collaboration among all stakeholders would be essential to achieving the objectives of the initiative nationwide.

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Also speaking, the Head of Strategic Partnerships and Learning Scientist at ICEDT Consult Limited, Dr Abdulrahman Orosanya, said the Federal Government approved the national rollout after the successful pilot implementation in six Federal Unity Colleges representing Nigeria’s six geopolitical zones.

According to Orosanya, the pilot demonstrated the potential of Artificial Intelligence to improve lesson planning, classroom delivery, assessment methods and teachers’ productivity.

He said the nationwide implementation would strengthen teachers’ digital competencies, improve instructional delivery and support the government’s vision of building a technology-driven education system capable of producing globally competitive graduates equipped with 21st-century skills.

The ceremony ended with the formal signing of the Terms of Reference by officials of the Federal Ministry of Education and ICEDT Consult Limited, signalling the commencement of preparations for full implementation across all Federal Unity Colleges.

The ministry said the programme would directly train about 11,700 teachers, while thousands of students across the country’s Federal Unity Colleges are expected to benefit through improved classroom instruction, increased digital innovation and the responsible application of Artificial Intelligence in teaching and learning.

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It reaffirmed its commitment to working with relevant stakeholders to modernise Nigeria’s education system, improve teacher quality and deliver inclusive, equitable and future-ready education nationwide.

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