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Etisalat, YuuZoo Unveil e-Commerce Portal for SME Sector

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(L-r): Dr. Dikko Umaru Radda, DG/CEO, SMEDAN; Matthew Willsher, CEO of Etisalat Nigeria; Mohan Das, head, Global Business Operations, YuuZoo Corporation, and Uzoma Dozie, group managing director, Diamond Bank Plc, reliving a moment during the launch of SME Arena by Etisalat Nigeria in partnership with YuuZoo Corporation.
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Etisalat, a telecommunications operator in Nigeria, in partnership with Singapore’s YuuZoo Corp, unveiled a bespoke e-commerce platform, SME Arena, to facilitate the growth of Small and Medium Enterprises (SMEs) in Nigeria.

The dedicated e-commerce portal, SME Arena, developed and managed for Etisalat Nigeria by Singapore’s YuuZoo Corporation is a social and e-Commerce platform which allows small and medium-sized enterprises to converge, network, collaborate, showcase their products and interact with customers and business partners on the digital space, thereby enhancing efficiency, productivity and profit optimization.

Through the partnership, YuuZoo gains prime access to the booming e-Commerce and social networking market in Nigeria, with a specific focus on the huge SME market.

Speaking of YuuZoo’s exciting new venture with Etisalat, James Sundram, YuuZoo CEO, said, “YuuZoo is excited to be the first Singapore-based company to in a significant way engage in the booming Nigerian e-Commerce market. We are deeply honoured that Etisalat, one of the world’s leading telecommunications operators, has chosen us to be their trusted technology and solution partner for their new massive social e-Commerce launch. Working with Etisalat gives us first-hand access to their huge database of 24 million subscribers. Instead of starting from scratch in a new faraway market, we can concentrate our efforts on building exciting new solutions which Etisalat, through their massive reach, will market to Nigerian consumers. SME Arena provides an exciting new service to many Nigerians, who now can source and purchase a wide array of products online at their convenience.”

Also speaking at the launch in Lagos, Matthew Willsher, CEO of Etisalat Nigeria, described the SME Arena as a convergence of social experience and e-Commerce.

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His words, “At Etisalat Nigeria, we pride ourselves as the most SME-friendly telecommunications company in Nigeria. Our commitment to the development and growth of small and growing businesses in Nigeria led us to create several platforms that enable budding entrepreneurs to strive. The market place is an Arena of sorts, and in today’s world, trade goes on at a fast pace. This is why we strongly believe that a platform such as the SME Arena is important in the improvement and growth of small and growing businesses,” he said.

The YuuZoo-Etisalat partnership forms a strategic collaboration between two viable business entities growing their online and mobile e-Commerce and social networking businesses together in Africa. YuuZoo’s business strategy is to provide complete turnkey platforms that offer e-Commerce, social networking and entertainment to partners with large customer bases. Via SME Arena, YuuZoo leverages Etisalat’s rich current user base of 24 million Nigerian subscribers as well as Nigeria’s 182 million strong population.

The Nigerian e-Commerce and social networking market has about 82.19 mobile subscriptions per 100 people in Nigeria as at 2015 .

The total number of mobile cellular subscriptions in Nigeria is put at 150.83 million with the country also having the highest mobile internet traffic against total web traffic ratio in the world, at 82% as of 1st quarter 2016.

Etisalat SME Arena helps small & medium-sized businesses in Nigeria drive networking, profitability and brand awareness through its unique Community, Marketplace and Directory features.

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It empowers an SME operator to interact, socialise and share industry intelligence with people of common interests using the available social network platforms.

SME merchants can choose to open a store and sell their products on the online marketplace with support for delivery and also list their businesses on the portal for free through the directory.

This feature helps SMEs expand their client base and gain increased awareness for their businesses.

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Fixed Wired Internet Market Lags as Mobile Gains Ground

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Nigeria has exactly 156,662 active fixed wired internet subscriptions as of mid-2026.

Fixed Wired Internet Market Lags as Mobile Gains Ground

This is a tiny fraction compared to mobile GSM networks, which dominate the market with over 154 million subscribers.

The fixed wired market primarily consists of homes and offices using direct physical cables like fiber optics.

Fixed wired services use physical cables, like glass fiber or copper wire, to bring internet directly into a building.

It is like  a dedicated, private water pipe for your home. It provides very fast speeds, unlimited data, and is reliable.

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In contrast, mobile GSM uses radio waves transmitted from tall towers to phones, acting more like a sprinkler that sprays a signal across an entire neighborhood.

Because laying physical cables across cities is expensive and hard to do, these subscriptions are very rare.

However, the market has seen recent growth, driven largely by Fiber-to-the-Home (FTTH) services.

The top players are: MTN FibreX with 110,564 subscribers, which is roughly 88.7 per cent of the entire market.

SWIFTNG accounts for about 13,945 connections.

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The others are  ipNX and 21st Century Technologies which make up the number.

 

 

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NCC Seeks Cost-Based Pricing Framework for Ducts

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Nigerian Communications Commission (NCC) has said that it was strengthening collaboration with state governments and industry players to develop a transparent, cost-based pricing framework for sharing telecom ducts as part of efforts to speed up broadband expansion across Nigeria.

NCC Seeks Cost-Based Pricing Framework for Ducts

Ayuba Shuaibu, director of Policy, Competition and Economic Analysis, NCC, disclosed this at the Stakeholders’ Forum in Abuja.

Shuaibu said the initiative was designed to build consensus among all parties.

“The primary purpose of this forum is to ensure seamless synergy between the Commission and all stakeholders,” he said.

The director said the consultation was prompted by longstanding complaints over permits, levies and other charges imposed by different levels of government.

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He said bringing together state commissioners, telecom operators, tower companies and representatives of the Nigeria Governors’ Forum had helped improve understanding of the issues.

“This engagement is a work in progress. We expect more input from stakeholders before presenting the outcome to the Nigeria Governors’ Forum,” he added.

Dr Helen Adeneye, commissioner for Innovation, Science and Technology, Kogi State. welcomed the consultation, saying Nigeria needs a harmonised policy that clearly defines the responsibilities of both the federal and state governments.

“We need a harmonised policy that allows states to collaborate better with telecom operators and creates a more business-friendly environment,” she said.

Dr Adeneye added that adopting the Dig-Once policy would establish a uniform pricing system and help resolve disputes over charges for telecom infrastructure deployment.

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Chidi Ajuzie, chief executive officer, WTES Projects Limited,  whose firm is conducting the consultancy study, said the proposed framework would introduce a common cost structure for duct sharing to support broadband investment and economic growth.

“The study is designed to create a uniform pricing model that will drive broadband growth, economic development and wider adoption across the country,” he said.

Ajuzie explained that the consultants had developed preliminary floor and ceiling prices to guide operators while allowing flexibility within the approved range.

He added that the recommendations remain open to industry input before the NCC finalises the framework.

The Dig-Once Policy is designed to reduce the cost and disruption of deploying broadband infrastructure by requiring fibre ducts to be installed whenever roads are constructed or rehabilitated.

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The NCC is developing a cost-based pricing framework for sharing these ducts to promote fair pricing, reduce duplication of infrastructure and encourage investment.

The proposed model is expected to support the Federal Government’s broadband expansion targets while improving collaboration between telecom operators and state governments.

 

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MUSON Graduates Shine at 2026 Concert as MTN Foundation Celebrates 20 Years of Music Scholarships

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Emeka Nwodike, acting director of the MUSON School of Music, conducted the institution’s graduating class in a grand finale performance, bringing the 2026 graduation concert to a memorable close. The concert took place on July 7 at the Shell Hall of the MUSON Centre, Onikan, Lagos.

MUSON Graduates Shine at 2026 Concert as MTN Foundation Celebrates 20 Years of Music Scholarships

The event celebrated students who successfully completed the MUSON Diploma Programme through the MTN Foundation Scholarship Programme.

The graduating students delivered a rich choral repertoire that reflected the breadth of their musical training, performing Italian Salad by Richard Genee, My Song by Eriks Esenvalds, Obi Dimkpa by Laz Ekwueme, and an ABBA Medley arranged by Goran Bejstam. Under the Acting Director’s baton, the choir demonstrated technical precision, vocal maturity and artistic expression before an audience of family members, music enthusiasts and industry stakeholders.

The concert formed part of the long-running partnership between the MTN Foundation and the Musical Society of Nigeria (MUSON), which has, since 2006, provided scholarships for hundreds of talented young Nigerians to receive formal music education through the MUSON Diploma School. The programme continues to serve as one of the country’s foremost platforms for developing professional musicians and strengthening Nigeria’s creative economy.

Speaking at the close of the concert, Nwodike expressed appreciation to the MTN Foundation for its sustained support of the scholarship programme over the past two decades. He also thanked the Director of the MUSON Centre, faculty members, mentors and other stakeholders whose dedication has contributed to the school’s continued success.

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“For nearly 20 years, the MTN Foundation has remained a steadfast partner in our mission to nurture young musical talent. We are deeply grateful for that commitment. I also want to thank the Director of the MUSON Centre, our faculty, mentors and everyone whose dedication has helped the MUSON School of Music continue to grow and thrive. Their support has made this programme what it is today, and our graduates are a testament to that collective effort,” he said.

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