General News
Excitement as Nigerians Rush for Etisalat’s 0809uchoose
Following the launch of its innovative flagship promotion, 0809uchoose, prospective Nigerian subscribers have begun to visit the Etisalat Nigeria website en masse to reserve their special numbers on the Etisalat network. According to information available to us, a large number of calls have also been received on the 0809uchoose (08098246673) number dedicated for potential subscribers to reserve their numbers.
The 0809uchoose campaign is one of Etisalat’s many innovative ways of reaching out to its teeming subscribers. The package provides subscribers with an opportunity to personalize their own special numbers according to their personal preference. With this move, Etisalat has just made mobile phone numbers more personal to phone users. For this particular promotion, the range of choice is set between 0809 9 900 000 and 0809 9 899 999. Subscribers who successfully reserve and redeem their numbers are also then guaranteed free air time every month for a lifetime.
According to Wael Ammar, "Etisalat is a service provider that recognizes the power of individuality and style hence we present them with the opportunity to live their lifestyle with their phone numbers. Selection of numbers is entirely a personal choice. Phone numbers can now be made up of special numbers that mean something to the subscriber such as birthdates, wedding or other important anniversary dates, favourite sports, etc". It can also be a number that corresponds to the individual’s name, he said further.
He further explained that there is however a minimal percentage of the numbers (5%) which are categorized as Gold, Silver or Bronze that are redeemable at a minor cost. The other 95% of numbers are free. The cost of gold numbers is ten thousand naira (N10, 000), silver numbers cost five thousand naira (N5, 000) while numbers that are categorized as bronze are valued at one thousand five hundred naira (N1, 500). The costs of these numbers are due to be paid at the point of redemption.
Explaining the process of reserving a number via its website (www.etisalat.com.ng/uchoose), Ammar said that Etisalat has come into the market with sophisticated software that makes the customer’s interaction in the process of reserving numbers easy. All a customer needs to do is key in their current number, their location, their email address and the Etisalat number they wish to reserve into the system and the system immediately processes their request.
To reserve from a phone number, a potential subscriber needs to call 08098246673 (0809uchoose) and then follow the voice prompts for easy directions on how to reserve their number. The process usually takes less than 2 minutes to complete.
There is also an option for face to face contact as Etisalat road shows will be visiting various major cities in the country soon. The road shows will offer potential subscribers a golden opportunity for one-on-one contact with Etisalat personnel while reserving special 0809uchoose numbers.
In reserving their special numbers, subscribers need to be aware that there is a standard 0809 8 prefix for the numbers in the reservation range. They are however at liberty to select their own six-digit special numbers and add to the predetermined number – 08098.
Yinka Akande, Brand and Communications director, Etisalat Nigeria, also explained that customers who reserve special numbers in the 0809uchoose campaign will be able to pick up their numbers from special redemption centres addresses of which will be fully communicated via SMS and press adverts.
This is one of the many mouthwatering products and services that await Etisalat’s subscribers as many herald the entrance of Nigeria’s fifth GSM provider as a welcome breath of fresh
General News
IHS Nigeria, Ilorin Innovation Hub Showcase 19 High Growth Startups

IHS Nigeria, part of the IHS Holding Limited (NYSE: IHS) (“IHS Towers”) group, one of the largest independent owners, operators, and developers of shared communications infrastructure in the world by tower count, has partnered with the Ilorin Innovation Hub to host the maiden edition of its Demo Day at the state-of-the-art facility in Ilorin, Kwara State.

The event, themed “The Convergence,” is designed to spotlight 19 emerging startups that have participated in the Hub’s accelerator and incubation programs, and invite them to pitch their solutions to investors, venture capital funds, corporate partners, and the media.
The Ilorin Innovation Hub, a partnership between the Kwara State Government and IHS Nigeria, began operations in February 2025 with programs managed by Co-creation Hub and Future Africa.
The Demo Day presents an opportunity to take stock and assess how the Ilorin Innovation Hub is helping to nurture and bring to life groundbreaking ideas and solutions supporting economic resilience and addressing real-world societal challenges. The event is expected to help unlock funding opportunities, foster strategic collaborations, and amplify visibility for these startups that are developing solutions across critical sectors including agriculture, health-tech, green energy, lifestyle, and digital services.
Beyond the startup showcase, the Demo Day highlights Kwara State’s continued commitment to driving digital innovation and entrepreneurship, and IHS Nigeria’s commitment to bridging the digital divide and deepening the digital economy in Nigeria.
Mohamad Darwish, CEO, IHS Nigeria, commented, “We believe innovation and digital technology are powerful drivers of economic growth and sustainable development. This is why we partnered with the Kwara State Government on the Ilorin Innovation Hub. It is impressive and very fulfilling to see the diverse portfolio of ideas and solutions showcased today from the hub within a year of the commencement of operations.
This speaks to the depth of creativity among Nigerians and what is possible when they are equipped and supported. Today’s event makes me proud of our investment in the space and underscores IHS Nigeria’s continued commitment to supporting technology, entrepreneurship, and digital innovation in Nigeria.”
Temi Kolawole, Managing Director, Ilorin Innovation Hub, commented, “Today, we showcase 19 startups that have shown that when you combine talent with the right support, the results speak for themselves. The Ilorin Innovation Hub exists to ensure that geography is never a barrier to building something extraordinary, and this Demo Day is proof that we are on the right track.”
General News
AfriStakes Unveils Platform to Connect SMEs with Investors

AfriStakes has launched a new capital platform in Nigeria aimed at linking African small- and medium-scale enterprises with a broad range of investors in a move to address persistent funding gaps across the continent.

In a statement, the firm said the platform would improve capital allocation by bridging the disconnect between available funds, investment-ready businesses, and viable opportunities.
The launch comes as many African businesses continue to face funding constraints despite the availability of capital within the financial system.
AfriStakes said structural barriers have limited access to funding, even as capital remains concentrated in traditional instruments such as fixed deposits, equities, and managed funds.
The platform enables businesses and investors to connect directly by creating profiles, listing funding needs, and identifying suitable investment partners.
According to the company, businesses can upload key documents and showcase their funding requirements, while investors can outline their interests and financial capacity.
Founder of AfriStakes, Henry Adebisi, said the initiative was designed to tackle inefficiencies on both sides of the investment market.
“In Africa, businesses suffer from low access to capital while investors suffer from low access to investable opportunities. With AfriStakes, we ensure businesses are properly prepared and positioned for investment, while investors gain the clarity and confidence needed to deploy capital effectively,” Adebisi said.
The company noted that a major challenge for many SMEs is not a lack of value but poor investment readiness, which affects their ability to attract funding.
AfriStakes said it addresses this gap by providing a structured framework that helps businesses present financial information, develop investment narratives, and prepare realistic projections.
The platform also offers support services such as due diligence, deal structuring, and preparation of investor-facing materials.
It added that the platform would facilitate capital inflow from local and international investors, including individuals, angel investors, diaspora investors, entrepreneurs, and institutional players.
Adebisi said the platform would promote efficient capital flow into businesses driving economic growth across Africa.
“Our vision is to build a system where capital flows more efficiently into real businesses that drive economic change. By positioning both businesses and investors for success, we enable stronger investment decisions and more impactful economic outcomes,” he said.
AfriStakes said it supports multiple funding pathways, including debt financing, equity investment, partnerships, and acquisitions.
The company added that the platform would promote transparency, inclusivity, and structured investment processes across the African business landscape, adding that the initiative positions AfriStakes as a key player in addressing the continent’s financing challenges by creating a bridge between capital and opportunity.
General News
LG MoodUP™ Refrigerator Adds Expression and Innovation to the Kitchen

The modern kitchen is no longer just a place to cook, rather where families gather, conversations happen, and lifestyles are expressed. Today’s homeowners want appliances that don’t just work efficiently but also reflect their personality and enhance their living experience.

This is exactly where the LG MoodUP™ Refrigerator stands out. Designed to combine innovative technology, customizable design, and smart entertainment, the LG MoodUP Refrigerator transforms the kitchen into a vibrant, expressive, and connected space.
A Refrigerator That Matches Your Mood and Lifestyle
Traditional refrigerators focus solely on storage and cooling. The LG MoodUP Refrigerator takes a bold step further by redefining what a kitchen appliance can be.
At the heart of this innovation are colour‑changing LED door panels that allow users to personalise their refrigerator’s appearance. With just a few taps via a smartphone app, you can effortlessly change the colors of the refrigerator doors to match your mood, décor, or occasion.
Whether you prefer calm neutral tones, vibrant colours for entertaining guests, or subtle lighting for a relaxed evening at home, the LG MoodUP adapts seamlessly.
Customizable LED Panels: Design Meets Technology
One of the most striking features of the LG MoodUP Refrigerator is its customizable LED door panels. These panels offer multiple colour options and lighting combinations, helping you create a kitchen that truly reflects your personality.
Why This Matters for Modern Homes
- Enhance kitchen aesthetics without renovations
- Allows you to refresh your space instantly
- Creates a dynamic, stylish focal point in the kitchen
- Ideal for design‑conscious homeowners and young professionals
In Nigerian homes where kitchens are increasingly becoming open, social spaces, this feature adds a unique blend of style and innovation.
Built-In Bluetooth Speaker: Entertainment at the Heart of Your Home
The LG MoodUP Refrigerator goes beyond design by introducing entertainment into the kitchen. With a built‑in Bluetooth speaker, users can connect their smartphones directly to the refrigerator.
This allows you to:
- Play music while cooking
- Listen to podcasts or radio shows
- Enjoy audio while hosting family or friends
- Make daily kitchen routines more enjoyable
From meal prep to weekend gatherings, the kitchen becomes a more social and engaging environment.
Smart Technology for Smarter Living
LG is known globally for pioneering smart home solutions, and the MoodUP Refrigerator reflects this commitment. Using LG’s intuitive app interface – LG ThinQ, users can control lighting, sounds, and certain settings directly from their smartphones.
This smart connectivity ensures:
- Easy customization
- Seamless user control
- A modern, connected kitchen experience
For tech‑savvy Nigerian consumers looking to integrate smart appliances into their homes, the LG MoodUP Refrigerator fits perfectly into today’s digital lifestyle.
Designed for Style, Comfort and Everyday Use
Beyond its innovative features, the LG MoodUP Refrigerator remains a high‑performance refrigerator built for daily use. It delivers reliable cooling performance, efficient food preservation, and durable construction expected from LG appliances.
Key lifestyle benefits include:
- Elegant, premium design
- Reliable cooling efficiency
- Smart functionality without complexity
- A blend of practicality and visual appeal
This makes it ideal for homes that value both performance and style.
Why LG Continues to Lead in Home Innovation
LG’s approach to product development focuses on understanding how people live today and how technology can improve everyday moments. The MoodUP Refrigerator is a strong example of this philosophy, demonstrating that appliances can be both functional and expressive.
Rather than blending into the background, the LG MoodUP stands out as a lifestyle statement; one that reflects individuality, creativity, and modern living.
For anyone looking to upgrade their kitchen experience and embrace the future of smart living, the LG MoodUP Refrigerator delivers a bold and refreshing approach where your kitchen truly matches your mood.
For more information, kindly visit https://www.lg.com/africa/refrigerators/lg-gr-a24fdmmb
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